Castellina in Chianti Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy
Is Airbnb profitable in Castellina in Chianti in 2025? Explore comprehensive Airbnb analytics for Castellina in Chianti, Tuscany, Italy to uncover income potential. This 2025 STR market report for Castellina in Chianti, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 175 active listings.
Whether you're considering an Airbnb investment in Castellina in Chianti, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Castellina in Chianti Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Castellina in Chianti Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Castellina in Chianti (2025)
Understanding the monthly revenue variations for Airbnb listings in Castellina in Chianti is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Castellina in Chianti is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Castellina in Chianti across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,590+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,363 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,984 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $928, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Castellina in Chianti
Castellina in Chianti Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Castellina in Chianti STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Castellina in Chianti:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Castellina in Chianti
Average Daily Rate (ADR) Airbnb Trends in Castellina in Chianti (2025)
Effective short term rental pricing strategy in Castellina in Chianti involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Castellina in Chianti typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $459+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $290 or more.
- Typical properties (Median) charge around $172 per night.
- Entry-level properties (Bottom 25%) earn around $123 per night.
Average Daily Rate (ADR) Trend by Month in Castellina in Chianti
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Airbnb Seasonality Analysis & Trends in Castellina in Chianti (2025)
Peak Season (August, July, May)
- Revenue averages $4,299 per month
- Occupancy rates average 54.1%
- Daily rates average $290
Shoulder Season
- Revenue averages $2,639 per month
- Occupancy maintains around 38.4%
- Daily rates hold near $257
Low Season (January, February, December)
- Revenue drops to average $1,369 per month
- Occupancy decreases to average 20.4%
- Daily rates adjust to average $214
Seasonality Insights for Castellina in Chianti
- The Airbnb seasonality in Castellina in Chianti shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Castellina in Chianti's highest earning potential, with monthly revenues capable of climbing to $4,849, occupancy reaching a high of 62.3%, and ADRs peaking at $294.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,197, occupancy could drop to 18.1%, and ADRs may adjust down to $212.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Castellina in Chianti.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Castellina in Chianti seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Castellina in Chianti (2025)
Exploring the top neighborhoods for short-term rentals in Castellina in Chianti? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Castellina in Chianti Historic Center | Charming medieval town center with historic architecture and local restaurants. Ideal for tourists wanting to experience authentic Tuscan culture and cuisine. | Castellina Fortress, Palazzo del Commune, Museo Archeologico, Local Vineyards, Piazza del Comune |
Chianti Wine Region | Known worldwide for its beautiful landscapes and vineyards, it attracts wine enthusiasts and nature lovers. Perfect for guests seeking wine tours and countryside experiences. | Wine Estates, Vineyard Tours, Chianti Classico Wine Road, Scenic Drives, Tuscan Hills |
Radda in Chianti | A picturesque town nearby that offers stunning views, lovely streets, and local produce markets. Great for guests wanting a quieter, more rural experience close to Castellina. | Radda's Historic Center, Local Cheese and Olive Oil Shops, Hiking Trails, Chianti Sculpture Park, Local Pizzerias |
Greve in Chianti | Another nearby town famous for wine and gastronomy, with a lovely main square and local festivals. Attracts food and wine lovers throughout the year. | Piazza Matteotti, Wine Shops, Local Festivals, Chianti Wine Museum, Greve's Market |
Panzano in Chianti | A quaint village known for its butchers and wine, providing a unique culinary experience. Attracts visitors looking for a taste of local life and gastronomy. | Dario Cecchini's Butcher Shop, Local Olive Oil Producers, Vineyard Tours, Breathtaking Views, Scenic Walks |
San Donato in Poggio | Quiet village offering traditional Tuscan experiences and stunning views, ideal for guests looking for tranquility away from crowded tourist spots. | San Donato Church, Historical Buildings, Local Taverns, Hiking Opportunities, Scenic Vineyards |
Volpaia | A secluded hilltop village with incredible views and charming streets, perfect for guests who want a peaceful retreat and enjoy the countryside. | Historic Village Streets, Local Wine Production, Views of Chianti Hills, Outdoor Activities, Culinary Experiences |
Badia a Passignano | An abbey and village known for its historical significance and beautiful landscapes, ideal for those interested in history and spirituality. | Badia a Passignano Abbey, Historical Buildings, Monastic Life Experiences, Local Wine Tastings, Scenic Views |
Understanding Airbnb License Requirements & STR Laws in Castellina in Chianti (2025)
Yes, Castellina in Chianti, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Castellina in Chianti to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 69% licensed listings)
Top Performing Airbnb Properties in Castellina in Chianti (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Castellina in Chiantibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Villino Farmhouse
Entire Place • 4 bedrooms

Castle of Valle
Entire Place • 7 bedrooms

Chianti Villa Mulino del Cerchiaio
Entire Place • 4 bedrooms

StageROOM03 -Chianti Idillic Country living
Entire Place • 2 bedrooms

Tregole
Entire Place • 7 bedrooms

Cottage in Chianti with a pool
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Castellina in Chianti (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Castellina in Chianti based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Liza E Filippo | 4 | $240,980 | 763 | 4.87/5.0 |
Franco | 8 | $195,215 | 583 | 4.95/5.0 |
Simona | 4 | $168,029 | 158 | 4.79/5.0 |
Monica | 5 | $158,502 | 194 | 4.92/5.0 |
Lisa - Interhome Group | 8 | $149,328 | 113 | 2.91/5.0 |
Paola Giovanna | 4 | $147,027 | 311 | 4.96/5.0 |
Host #210919829 | 5 | $134,425 | 3 | 0.00/5.0 |
Pietro | 1 | $134,390 | 84 | 4.94/5.0 |
Susi | 7 | $131,665 | 45 | 3.20/5.0 |
Monica | 2 | $114,918 | 126 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Castellina in Chianti.
Dive Deeper: Advanced Castellina in Chianti STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Castellina in Chianti. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCastellina in Chianti Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Castellina in Chianti
- The Castellina in Chianti Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92% of the 175 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Castellina in Chianti, Apartment/Condo properties are the most common (45.7%), reflecting the local real estate landscape.
- Houses represent a significant 41.1% portion, catering likely to families or larger groups.
- The presence of 7.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays (combined 5.7%) offer potential for unique stay experiences.
Castellina in Chianti Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Castellina in Chianti
- The dominant room capacity in Castellina in Chianti is 2 bedrooms listings, making up 41.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 69.1% of the active Airbnb listings in Castellina in Chianti, indicating a high concentration in these sizes.
- A significant 27.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Castellina in Chianti.
Castellina in Chianti Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Castellina in Chianti
- The most common guest capacity trend in Castellina in Chianti vacation rentals is listings accommodating 4 guests (35.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Castellina in Chianti STR market, accounting for 52.0% of listings.
- 30.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Castellina in Chianti.
- On average, properties in Castellina in Chianti are equipped to host 4.4 guests.
Castellina in Chianti Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Castellina in Chianti
- The most common availability pattern in Castellina in Chianti falls within the 271-366 days range, representing 52% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Castellina in Chianti (29.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Castellina in Chianti Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
38 listings
23.8% of total
2 Nights
19 listings
11.9% of total
3 Nights
28 listings
17.5% of total
4-6 Nights
24 listings
15% of total
7-29 Nights
25 listings
15.6% of total
30+ Nights
26 listings
16.3% of total
Key Insights
- The most prevalent minimum stay requirement in Castellina in Chianti is 1 Night, adopted by 23.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.3%) caters to monthly stays (30+ nights) in Castellina in Chianti, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 23.8% of Castellina in Chianti hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Castellina in Chianti.
Castellina in Chianti Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
5 listings
3.4% of total
Super Strict 30 Days
31 listings
21.1% of total
Flexible
23 listings
15.6% of total
Moderate
44 listings
29.9% of total
Strict
44 listings
29.9% of total
Cancellation Policy Insights for Castellina in Chianti
- The prevailing Airbnb cancellation policy trend in Castellina in Chianti is Moderate, used by 29.9% of listings.
- There's a relatively balanced mix between guest-friendly (45.5%) and stricter (29.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.9% market standard in Castellina in Chianti.
- Regularly review your cancellation policy against competitors and market demand shifts in Castellina in Chianti.
Castellina in Chianti STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Castellina in Chianti
- The overall average booking lead time for vacation rentals in Castellina in Chianti is 97 days.
- Guests book furthest in advance for stays during September (average 125 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (119 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (97 days) as a baseline for your pricing and availability strategy in Castellina in Chianti.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 125 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 119 days) to capture early planners.
- Monitor your own booking lead times against these Castellina in Chianti averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Castellina in Chianti (2025)
Amenity Prevalence
Amenity Insights for Castellina in Chianti
- Essential amenities in Castellina in Chianti that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Castellina in Chianti.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Castellina in Chianti: Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like Free parking on premises or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Castellina in Chianti to stay competitive.
Castellina in Chianti Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Castellina in Chianti
- The typical guest profile for Airbnb in Castellina in Chianti consists of predominantly international visitors (95%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 4.8% of guests.
- Key international markets include United States (23.5%) and France (12.4%).
- Top languages spoken are English (46.5%) followed by French (13%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Castellina in Chianti Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Crespina | 16 | $3,526 | $493.64 | 48% |
Tignano | 10 | $3,391 | $500.31 | 36% |
Luni Mare | 11 | $3,102 | $169.59 | 40% |
Buonconvento | 59 | $3,068 | $456.70 | 46% |
Castelfranco di Sotto | 47 | $2,881 | $294.54 | 38% |
Collazzone | 28 | $2,839 | $341.11 | 36% |
Florence | 9,598 | $2,833 | $208.48 | 52% |
Marcialla | 25 | $2,788 | $236.61 | 54% |
Parrano | 18 | $2,762 | $329.95 | 34% |
Impruneta | 131 | $2,761 | $237.93 | 45% |