Casciana Terme Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy
Is Airbnb profitable in Casciana Terme in 2025? Explore comprehensive Airbnb analytics for Casciana Terme, Tuscany, Italy to uncover income potential. This 2025 STR market report for Casciana Terme, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Casciana Terme, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Casciana Terme Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Casciana Terme Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Casciana Terme (2025)
Understanding the monthly revenue variations for Airbnb listings in Casciana Terme is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Casciana Terme is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Casciana Terme across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,816+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,014 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $932 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $537, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Casciana Terme
Casciana Terme Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Casciana Terme STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Casciana Terme:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Casciana Terme
Average Daily Rate (ADR) Airbnb Trends in Casciana Terme (2025)
Effective short term rental pricing strategy in Casciana Terme involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Casciana Terme typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $226+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $152 or more.
- Typical properties (Median) charge around $116 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Casciana Terme
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Airbnb Seasonality Analysis & Trends in Casciana Terme (2025)
Peak Season (July, August, May)
- Revenue averages $2,665 per month
- Occupancy rates average 49.1%
- Daily rates average $169
Shoulder Season
- Revenue averages $1,583 per month
- Occupancy maintains around 26.0%
- Daily rates hold near $147
Low Season (January, February, March)
- Revenue drops to average $456 per month
- Occupancy decreases to average 16.1%
- Daily rates adjust to average $121
Seasonality Insights for Casciana Terme
- The Airbnb seasonality in Casciana Terme shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Casciana Terme's highest earning potential, with monthly revenues capable of climbing to $2,742, occupancy reaching a high of 64.1%, and ADRs peaking at $178.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $417, occupancy could drop to 15.0%, and ADRs may adjust down to $120.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Casciana Terme.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Casciana Terme seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Casciana Terme (2025)
Exploring the top neighborhoods for short-term rentals in Casciana Terme? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Casciana Terme | Known for its thermal springs and spa resorts, Casciana Terme attracts visitors seeking relaxation and wellness. It's a quaint town with beautiful Tuscan scenery, making it a great spot for tourists. | Casciana Terme Spa, Parco Termale del Bagnaccio, Chiesa di San Giovanni Battista, Pieve di Santa Maria Assunta, The Thermal Baths, Local vineyards and wineries |
| Lari | A charming medieval village nearby, Lari offers historical architecture and a quieter rural experience. Its proximity to Casciana Terme makes it a great option for guests looking for authenticity. | Castello di Lari, Museo della Veneria, Local artisan shops, Lari's annual culinary festivals, Beautiful countryside views |
| Ponsacco | A growing town in the proximity of Casciana Terme, Ponsacco has modern amenities and a local vibe. It appeals to guests who prefer a less touristy experience while still being close to attractions. | Historical town center, Local markets and cafes, Cultural events throughout the year, Ease of access to Pisa and other cities |
| Terricciola | Renowned for its vineyards and wine production, this area attracts wine enthusiasts and those looking to immerse in the Tuscan countryside. It offers scenic views and local wine tastings. | Wine tours and tastings, Historical sites, Local olive oil production, Scenic hiking trails |
| Volterra | A slightly larger town with a rich history and archaeological sites, Volterra attracts tourists interested in Etruscan history, art, and culture. It provides a blend of history and modern dining options. | Roman Theatre, Etruscan Museum, Medieval architecture, Local artisanal shops, Festivals and cultural events |
| Pontedera | A vibrant town with many amenities and good transport links. It's useful for guests who want to explore the region while having easy access to shops and restaurants. | Piaggio Museum, Local parks, Cultural events, Markets and dining options |
| Buti | A picturesque village situated on the hills, Buti offers a tranquil escape with stunning landscapes. It attracts nature lovers and those seeking a peaceful retreat in Tuscany. | Hiking trails, Local festivals, Natural parks, Traditional Tuscan cuisine |
| Cascina | Another nearby town, Cascina serves as an excellent base for exploring Tuscany. It has a mix of historical and modern features, appealing to a diverse range of tourists. | Historical center, Local markets, Art and history museums, Access to public transport for day trips |
Understanding Airbnb License Requirements & STR Laws in Casciana Terme (2025)
Yes, Casciana Terme, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Casciana Terme to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 32% licensed listings)
Top Performing Airbnb Properties in Casciana Terme (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Casciana Termebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Bozzanino
Entire Place • 4 bedrooms
Agriturismo Tenuta La Casetta - Olive
Entire Place • 2 bedrooms
Agriturismo Tenuta La Casetta - Lavanda
Entire Place • 2 bedrooms
Agriturismo Tenuta La Casetta - Chianti
Entire Place • 2 bedrooms
"Terrace On the Moon"
Entire Place • 2 bedrooms
La Casina di Gigia
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Casciana Terme (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Casciana Terme based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aléxia | 3 | $117,542 | 98 | 4.76/5.0 |
| Novasol | 1 | $48,522 | 8 | 4.63/5.0 |
| Daria | 3 | $36,021 | 55 | 4.96/5.0 |
| Cristina | 1 | $29,267 | 24 | 4.88/5.0 |
| Michela | 2 | $21,250 | 124 | 4.90/5.0 |
| Cinzia & Claudio | 1 | $10,661 | 98 | 4.92/5.0 |
| Annamaria | 1 | $8,644 | 3 | 4.67/5.0 |
| Simona | 1 | $7,915 | 28 | 4.93/5.0 |
| Matteo | 1 | $6,838 | 8 | 4.75/5.0 |
| Marco | 1 | $5,821 | 12 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Casciana Terme.
Dive Deeper: Advanced Casciana Terme STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Casciana Terme. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCasciana Terme Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Casciana Terme
- The Casciana Terme Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Casciana Terme, Apartment/Condo properties are the most common (52.6%), reflecting the local real estate landscape.
- Houses represent a significant 42.1% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Casciana Terme Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Casciana Terme
- The dominant room capacity in Casciana Terme is 1 bedroom listings, making up 47.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 84.2% of the active Airbnb listings in Casciana Terme, indicating a high concentration in these sizes.
Casciana Terme Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Casciana Terme
- The most common guest capacity trend in Casciana Terme vacation rentals is listings accommodating 4 guests (36.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Casciana Terme STR market, accounting for 57.9% of listings.
- 21.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Casciana Terme.
- On average, properties in Casciana Terme are equipped to host 4.3 guests.
Casciana Terme Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Casciana Terme
- The most common availability pattern in Casciana Terme falls within the 181-270 days range, representing 36.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Casciana Terme (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Casciana Terme Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
22.2% of total
2 Nights
9 listings
50% of total
7-29 Nights
4 listings
22.2% of total
30+ Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Casciana Terme is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.2%) of the Casciana Terme Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 50% of Casciana Terme hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Casciana Terme.
Casciana Terme Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
5.6% of total
Flexible
6 listings
33.3% of total
Moderate
7 listings
38.9% of total
Strict
4 listings
22.2% of total
Cancellation Policy Insights for Casciana Terme
- The prevailing Airbnb cancellation policy trend in Casciana Terme is Moderate, used by 38.9% of listings.
- The market strongly favors guest-friendly terms, with 72.2% of listings offering Flexible or Moderate policies. This suggests guests in Casciana Terme may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38.9% market standard in Casciana Terme.
- Regularly review your cancellation policy against competitors and market demand shifts in Casciana Terme.
Casciana Terme STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Casciana Terme
- The overall average booking lead time for vacation rentals in Casciana Terme is 51 days.
- Guests book furthest in advance for stays during May (average 108 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Casciana Terme.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 108 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Casciana Terme averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Casciana Terme (2025)
Amenity Prevalence
Amenity Insights for Casciana Terme
- Essential amenities in Casciana Terme that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Wifi, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Casciana Terme: Kitchen.
- Consider adding popular differentiators like Heating or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Casciana Terme to stay competitive.
Casciana Terme Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Casciana Terme
- The typical guest profile for Airbnb in Casciana Terme consists of predominantly international visitors (79%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 20.9% of guests.
- Key international markets include Germany (21.8%) and Italy (20.9%).
- Top languages spoken are English (40.4%) followed by German (15.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Casciana Terme Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Crespina | 16 | $3,526 | $493.64 | 48% |
| Tignano | 10 | $3,391 | $500.31 | 36% |
| Luni Mare | 11 | $3,102 | $169.59 | 40% |
| Buonconvento | 59 | $3,068 | $456.70 | 46% |
| Monterosso al Mare | 350 | $2,958 | $248.25 | 57% |
| Castelfranco di Sotto | 47 | $2,881 | $294.54 | 38% |
| Florence | 9,598 | $2,833 | $208.48 | 52% |
| Riomaggiore | 640 | $2,789 | $196.57 | 57% |
| Marcialla | 25 | $2,788 | $236.61 | 54% |