Campiglia Marittima Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy
Is Airbnb profitable in Campiglia Marittima in 2025? Explore comprehensive Airbnb analytics for Campiglia Marittima, Tuscany, Italy to uncover income potential. This 2025 STR market report for Campiglia Marittima, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 189 active listings.
Whether you're considering an Airbnb investment in Campiglia Marittima, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Campiglia Marittima Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Campiglia Marittima Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Campiglia Marittima (2025)
Understanding the monthly revenue variations for Airbnb listings in Campiglia Marittima is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Campiglia Marittima is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Campiglia Marittima across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,332+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,817 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $856 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $442, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Campiglia Marittima
Campiglia Marittima Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Campiglia Marittima STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Campiglia Marittima:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Campiglia Marittima
Average Daily Rate (ADR) Airbnb Trends in Campiglia Marittima (2025)
Effective short term rental pricing strategy in Campiglia Marittima involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Campiglia Marittima typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $198+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $141 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Campiglia Marittima
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Airbnb Seasonality Analysis & Trends in Campiglia Marittima (2025)
Peak Season (August, July, May)
- Revenue averages $2,644 per month
- Occupancy rates average 46.8%
- Daily rates average $171
Shoulder Season
- Revenue averages $1,337 per month
- Occupancy maintains around 26.1%
- Daily rates hold near $157
Low Season (January, February, December)
- Revenue drops to average $518 per month
- Occupancy decreases to average 17.9%
- Daily rates adjust to average $154
Seasonality Insights for Campiglia Marittima
- The Airbnb seasonality in Campiglia Marittima shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Campiglia Marittima's highest earning potential, with monthly revenues capable of climbing to $3,008, occupancy reaching a high of 63.3%, and ADRs peaking at $180.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $474, occupancy could drop to 17.2%, and ADRs may adjust down to $146.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Campiglia Marittima.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Campiglia Marittima seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Campiglia Marittima (2025)
Exploring the top neighborhoods for short-term rentals in Campiglia Marittima? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Castello di Campiglia Marittima | A historic castle offering stunning views and a glimpse into the past, attracting tourists fascinated by medieval architecture and history. | Castello di Campiglia, Museo della Rocca, Piazza della Repubblica |
| Parco di Carrara | Close to the famous marble quarries of Carrara, this area offers a unique opportunity for tourists to explore the marble industry and enjoy the beautiful natural surroundings. | Carrara Marble Quarries, Cave di Marmo, Museo del Marmo |
| San Vincenzo Beach | Popular beach destination with beautiful sandy shores and clear waters, making it ideal for families and beach lovers looking for relaxation and watersports. | San Vincenzo Beach, Il Marina di San Vincenzo, Promenade, Water sports activities |
| Rimigliano Nature Park | A natural park that offers stunning coastal scenery and opportunities for hiking, biking, and nature walks. Great for eco-tourism enthusiasts. | Rimigliano Nature Park, Beaches, Flora and Fauna diversity |
| Baratti and Populonia | An area rich in Etruscan history alongside beautiful coastal views, attracting history buffs and nature lovers alike. | Archaeological Park of Populonia, Baratti Beach, Etruscan ruins |
| Bolgheri | Famous for its wine production, Bolgheri attracts tourists interested in wine tasting and vineyard tours. A picturesque village with a charming atmosphere. | Wine Cellars, Viale dei Cipressi, Local vineyards, Bolgheri Castle |
| Suvereto | A quaint medieval village with beautiful architecture, known for its wine and olive oil, appealing to tourists looking for cultural experiences and gastronomy. | Historical center, Wine and olive oil tastings, Artisan shops |
| Campiglia Marittima Town Center | The charming town center with local shops, restaurants, and a vibrant community feel, perfect for visitors who want to experience local life. | Town Square, Local Cafes and Restaurants, Cultural Events |
Understanding Airbnb License Requirements & STR Laws in Campiglia Marittima (2025)
Yes, Campiglia Marittima, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Campiglia Marittima to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 51% licensed listings)
Top Performing Airbnb Properties in Campiglia Marittima (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Campiglia Marittimabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Paola 16 - Villa Paola 16
Entire Place • 8 bedrooms
Castello di Magona
Entire Place • 8 bedrooms
Apartment La Mignola
Entire Place • 1 bedroom
villa poeta
Entire Place • 6 bedrooms
Villa with private pool, park Vacavilla Exclusive
Entire Place • 5 bedrooms
Country Villa near beach: relax or explore Tuscany
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Campiglia Marittima (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Campiglia Marittima based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dolce Vita | 8 | $194,505 | 154 | 4.72/5.0 |
| Vittorio | 2 | $91,352 | 49 | 5.00/5.0 |
| Elisa | 8 | $76,590 | 26 | 1.81/5.0 |
| Casa Vacanze | 6 | $69,445 | 165 | 4.77/5.0 |
| Host #8188283 | 1 | $68,119 | 0 | 0.00/5.0 |
| Alessandro | 4 | $66,610 | 23 | 2.36/5.0 |
| Luca | 2 | $60,036 | 33 | 4.86/5.0 |
| Stefano | 4 | $58,690 | 29 | 3.65/5.0 |
| Host #375987290 | 1 | $54,174 | 5 | 5.00/5.0 |
| Host #301492547 | 1 | $51,307 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Campiglia Marittima.
Dive Deeper: Advanced Campiglia Marittima STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Campiglia Marittima. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCampiglia Marittima Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Campiglia Marittima
- The Campiglia Marittima Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.4% of the 189 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Campiglia Marittima, Apartment/Condo properties are the most common (55.6%), reflecting the local real estate landscape.
- Houses represent a significant 33.3% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 4.2%) offer potential for unique stay experiences.
Campiglia Marittima Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Campiglia Marittima
- The dominant room capacity in Campiglia Marittima is 1 bedroom listings, making up 52.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 86.3% of the active Airbnb listings in Campiglia Marittima, indicating a high concentration in these sizes.
- With over half the market (52.4%) consisting of studios or 1-bedroom units, Campiglia Marittima is particularly well-suited for individuals or couples.
Campiglia Marittima Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Campiglia Marittima
- The most common guest capacity trend in Campiglia Marittima vacation rentals is listings accommodating 4 guests (41.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Campiglia Marittima STR market, accounting for 56.6% of listings.
- 20.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Campiglia Marittima.
- On average, properties in Campiglia Marittima are equipped to host 4.2 guests.
Campiglia Marittima Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Campiglia Marittima
- The most common availability pattern in Campiglia Marittima falls within the 271-366 days range, representing 70.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Campiglia Marittima (39.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Campiglia Marittima Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
32 listings
18.8% of total
2 Nights
34 listings
20% of total
3 Nights
28 listings
16.5% of total
4-6 Nights
30 listings
17.6% of total
7-29 Nights
38 listings
22.4% of total
30+ Nights
8 listings
4.7% of total
Key Insights
- The most prevalent minimum stay requirement in Campiglia Marittima is 7-29 Nights, adopted by 22.4% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 22.4% of Campiglia Marittima hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.8% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Campiglia Marittima.
Campiglia Marittima Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
1.5% of total
Super Strict 60 Days
2 listings
1.5% of total
Flexible
33 listings
24.1% of total
Moderate
56 listings
40.9% of total
Strict
44 listings
32.1% of total
Cancellation Policy Insights for Campiglia Marittima
- The prevailing Airbnb cancellation policy trend in Campiglia Marittima is Moderate, used by 40.9% of listings.
- There's a relatively balanced mix between guest-friendly (65.0%) and stricter (32.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40.9% market standard in Campiglia Marittima.
- With 32.1% using Strict terms, this is a viable option in Campiglia Marittima, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Campiglia Marittima.
Campiglia Marittima STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Campiglia Marittima
- The overall average booking lead time for vacation rentals in Campiglia Marittima is 62 days.
- Guests book furthest in advance for stays during May (average 90 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (78 days avg.) sees the longest lead times, while Winter (54 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Campiglia Marittima.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Campiglia Marittima averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Campiglia Marittima (2025)
Amenity Prevalence
Amenity Insights for Campiglia Marittima
- Essential amenities in Campiglia Marittima that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, TV, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Campiglia Marittima: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Campiglia Marittima to stay competitive.
Campiglia Marittima Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Campiglia Marittima
- The typical guest profile for Airbnb in Campiglia Marittima consists of a mix of domestic (52%) and international guests, often arriving from nearby Florence, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 52.1% of guests.
- Key international markets include Italy (52.1%) and Germany (18%).
- Top languages spoken are English (37.2%) followed by Italian (19.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Campiglia Marittima Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Crespina | 16 | $3,526 | $493.64 | 48% |
| Tignano | 10 | $3,391 | $500.31 | 36% |
| Luni Mare | 11 | $3,102 | $169.59 | 40% |
| Buonconvento | 59 | $3,068 | $456.70 | 46% |
| Monterosso al Mare | 350 | $2,958 | $248.25 | 57% |
| Castelfranco di Sotto | 47 | $2,881 | $294.54 | 38% |
| Florence | 9,598 | $2,833 | $208.48 | 52% |
| Riomaggiore | 640 | $2,789 | $196.57 | 57% |
| Marcialla | 25 | $2,788 | $236.61 | 54% |