Naturns - Naturno Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Trentino – Alto Adige/Südtirol, Italy
Is Airbnb profitable in Naturns - Naturno in 2025? Explore comprehensive Airbnb analytics for Naturns - Naturno, Trentino – Alto Adige/Südtirol, Italy to uncover income potential. This 2025 STR market report for Naturns - Naturno, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 41 active listings.
Whether you're considering an Airbnb investment in Naturns - Naturno, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Naturns - Naturno Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Naturns - Naturno Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Naturns - Naturno (2025)
Understanding the monthly revenue variations for Airbnb listings in Naturns - Naturno is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Naturns - Naturno is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Naturns - Naturno across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,745+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,360 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,983 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,136, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Naturns - Naturno
Naturns - Naturno Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Naturns - Naturno STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Naturns - Naturno:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Naturns - Naturno
Average Daily Rate (ADR) Airbnb Trends in Naturns - Naturno (2025)
Effective short term rental pricing strategy in Naturns - Naturno involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Naturns - Naturno typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $374+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $208 or more.
- Typical properties (Median) charge around $133 per night.
- Entry-level properties (Bottom 25%) earn around $103 per night.
Average Daily Rate (ADR) Trend by Month in Naturns - Naturno
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Airbnb Seasonality Analysis & Trends in Naturns - Naturno (2025)
Peak Season (August, June, May)
- Revenue averages $3,817 per month
- Occupancy rates average 55.0%
- Daily rates average $209
Shoulder Season
- Revenue averages $2,471 per month
- Occupancy maintains around 43.5%
- Daily rates hold near $199
Low Season (January, March, November)
- Revenue drops to average $1,147 per month
- Occupancy decreases to average 28.6%
- Daily rates adjust to average $178
Seasonality Insights for Naturns - Naturno
- The Airbnb seasonality in Naturns - Naturno shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Naturns - Naturno's highest earning potential, with monthly revenues capable of climbing to $3,911, occupancy reaching a high of 69.9%, and ADRs peaking at $218.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $927, occupancy could drop to 26.5%, and ADRs may adjust down to $168.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Naturns - Naturno.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Naturns - Naturno seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Naturns - Naturno (2025)
Exploring the top neighborhoods for short-term rentals in Naturns - Naturno? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Naturns Village | Charming village with a rich history and traditional architecture, attracting tourists looking for an authentic Italian experience. Ideal for nature lovers and those seeking tranquility away from larger cities. | Church of St. Zeno, Castel Naturno, Naturns' Waterfall, Valley of the Springs, Hiking Trails |
| Naturno Thermal Spa Area | Famous for its thermal baths and wellness centers, this area is a prime location for wellness tourism, attracting visitors looking for relaxation and rejuvenation. | Thermal Baths, Spa Resorts, Health Retreats, Relaxation Gardens |
| Merano | Nearby town known for its beautiful gardens and historic spa town vibe. Popular among tourists for its blend of culture, history, and nature. | Gardens of Trauttmansdorff Castle, Merano Kurhaus, Historical Center, Merano 2000 Ski Area |
| Vinschgau Valley | Known for its stunning landscapes and outdoor activities, this valley offers a range of hiking and biking trails, appealing to adventure tourists. | Vinschgau Valley Hiking Trails, Biking routes, Apple Orchards, Scenic Views |
| Castelbello-Ciardes | A picturesque area with castles and vineyards, attracting visitors interested in wine tasting and exploring historic sites. | Castelbell Castle, Vineyards, Wine Festivals, Scenic Drives |
| Partschins | Beautiful village with proximity to nature parks and waterfalls, perfect for eco-tourism and outdoor enthusiasts. | Partschins Waterfall, Natural Parks, Hiking Trails, Local Cuisine |
| Schnalstal Valley | Famous for its winter sports and summer hiking, suitable for tourists year-round looking for mountain activities. | Schnalstaler Glacier, Ski Resorts, Hiking Trails, Alpine Lakes |
| Texel Group Nature Park | A protected area with diverse flora and fauna, appealing to nature lovers and hikers wanting to explore the unspoiled wilderness. | Hiking Trails, Wildlife Viewing, Scenic Picnicking Spots, Freshwater Lakes |
Understanding Airbnb License Requirements & STR Laws in Naturns - Naturno (2025)
Yes, Naturns - Naturno, Trentino – Alto Adige/Südtirol, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Naturns - Naturno to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 78% licensed listings)
Top Performing Airbnb Properties in Naturns - Naturno (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Naturns - Naturnobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Apartment Hofgarten - Alpstay
Entire Place • 3 bedrooms
Apartment Luam - Alpstay
Entire Place • 2 bedrooms
Apartment Oleander - Alpstay
Entire Place • 1 bedroom
Apartment Lavendel - Alpstay
Entire Place • 2 bedrooms
Exclusive penthouse apartment
Entire Place • 3 bedrooms
Adler Living garden apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Naturns - Naturno (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Naturns - Naturno based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maria | 10 | $411,678 | 232 | 4.90/5.0 |
| Holidu | 4 | $59,528 | 52 | 4.90/5.0 |
| Gudrun | 2 | $54,399 | 155 | 4.79/5.0 |
| Markus | 3 | $46,065 | 53 | 4.97/5.0 |
| Claudia | 1 | $40,281 | 5 | 5.00/5.0 |
| Werner Und Margit | 2 | $40,153 | 102 | 4.94/5.0 |
| Sybille | 2 | $30,449 | 223 | 4.89/5.0 |
| Gerhard | 2 | $30,196 | 83 | 4.83/5.0 |
| Viktoria | 1 | $18,364 | 5 | 4.80/5.0 |
| Alyn | 2 | $18,351 | 18 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Naturns - Naturno.
Dive Deeper: Advanced Naturns - Naturno STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Naturns - Naturno. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNaturns - Naturno Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Naturns - Naturno
- The Naturns - Naturno Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 41 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Naturns - Naturno, Apartment/Condo properties are the most common (85.4%), reflecting the local real estate landscape.
- Smaller segments like outdoor/unique (combined 2.4%) offer potential for unique stay experiences.
Naturns - Naturno Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Naturns - Naturno
- The dominant room capacity in Naturns - Naturno is 1 bedroom listings, making up 58.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 87.8% of the active Airbnb listings in Naturns - Naturno, indicating a high concentration in these sizes.
- With over half the market (58.5%) consisting of studios or 1-bedroom units, Naturns - Naturno is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (7.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Naturns - Naturno.
Naturns - Naturno Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Naturns - Naturno
- The most common guest capacity trend in Naturns - Naturno vacation rentals is listings accommodating 4 guests (36.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Naturns - Naturno STR market, accounting for 61.0% of listings.
- 14.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Naturns - Naturno.
- On average, properties in Naturns - Naturno are equipped to host 3.9 guests.
Naturns - Naturno Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Naturns - Naturno
- The most common availability pattern in Naturns - Naturno falls within the 271-366 days range, representing 39% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Naturns - Naturno (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Naturns - Naturno Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
14.6% of total
2 Nights
6 listings
14.6% of total
3 Nights
4 listings
9.8% of total
4-6 Nights
12 listings
29.3% of total
7-29 Nights
4 listings
9.8% of total
30+ Nights
9 listings
22% of total
Key Insights
- The most prevalent minimum stay requirement in Naturns - Naturno is 4-6 Nights, adopted by 29.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (22%) caters to monthly stays (30+ nights) in Naturns - Naturno, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 29.3% of Naturns - Naturno hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Naturns - Naturno.
Naturns - Naturno Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
7 listings
19.4% of total
Flexible
5 listings
13.9% of total
Moderate
12 listings
33.3% of total
Strict
12 listings
33.3% of total
Cancellation Policy Insights for Naturns - Naturno
- The prevailing Airbnb cancellation policy trend in Naturns - Naturno is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (47.2%) and stricter (33.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Naturns - Naturno.
- With 33.3% using Strict terms, this is a viable option in Naturns - Naturno, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Naturns - Naturno.
Naturns - Naturno STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Naturns - Naturno
- The overall average booking lead time for vacation rentals in Naturns - Naturno is 62 days.
- Guests book furthest in advance for stays during July (average 133 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (121 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Naturns - Naturno.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 133 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 121 days) to capture early planners.
- Monitor your own booking lead times against these Naturns - Naturno averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Naturns - Naturno (2025)
Amenity Prevalence
Amenity Insights for Naturns - Naturno
- Essential amenities in Naturns - Naturno that guests expect include: Heating, Kitchen, Free parking on premises, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Wifi, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Naturns - Naturno: Heating, Kitchen, Free parking on premises, Essentials.
- Prioritize adding missing essentials: Free parking on premises, Essentials.
- Consider adding popular differentiators like TV or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Naturns - Naturno to stay competitive.
Naturns - Naturno Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Naturns - Naturno
- The typical guest profile for Airbnb in Naturns - Naturno consists of predominantly international visitors (80%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 19.8% of guests.
- Key international markets include Germany (47.6%) and Italy (19.8%).
- Top languages spoken are English (37%) followed by German (25.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Naturns - Naturno Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Bayrischzell | 30 | $4,718 | $392.87 | 42% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 163 | $4,698 | $630.45 | 40% |
| Moos in Passeier - Moso in Passiria | 17 | $4,619 | $547.60 | 27% |
| Steinberg am Rofan | 11 | $4,394 | $311.71 | 40% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Bürserberg | 40 | $3,978 | $342.57 | 41% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |
| Brand | 56 | $3,597 | $486.13 | 33% |