Modica Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sicily, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Modica in 2025? Explore comprehensive Airbnb analytics for Modica, Sicily, Italy to uncover income potential. This 2025 STR market report for Modica, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 415 active listings.

Whether you're considering an Airbnb investment in Modica, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Modica Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Modica Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$173
The average rental revenue earned for an occupied room per day in Modica.
Occupancy Rate(?)
30.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,713
Typical annual income for an Airbnb listing in Modica. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
24.9%
Strong growth (24.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Modica.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Modica.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
415
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Modica (2025)

Understanding the monthly revenue variations for Airbnb listings in Modica is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Modica is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Modica across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,265+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,797 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $811 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $361, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Modica

Modica Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Modica STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Modica:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Modica

Average Daily Rate (ADR) Airbnb Trends in Modica (2025)

Effective short term rental pricing strategy in Modica involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Modica typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $330+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $144 or more.
  • Typical properties (Median) charge around $91 per night.
  • Entry-level properties (Bottom 25%) earn around $66 per night.

Average Daily Rate (ADR) Trend by Month in Modica

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Airbnb Seasonality Analysis & Trends in Modica (2025)

Peak Season (August, July, September)
  • Revenue averages $2,709 per month
  • Occupancy rates average 40.4%
  • Daily rates average $180
Shoulder Season
  • Revenue averages $1,729 per month
  • Occupancy maintains around 26.9%
  • Daily rates hold near $164
Low Season (February, March, December)
  • Revenue drops to average $859 per month
  • Occupancy decreases to average 21.1%
  • Daily rates adjust to average $150

Seasonality Insights for Modica

  • The Airbnb seasonality in Modica shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Modica's highest earning potential, with monthly revenues capable of climbing to $3,205, occupancy reaching a high of 47.0%, and ADRs peaking at $184.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $819, occupancy could drop to 18.6%, and ADRs may adjust down to $149.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Modica.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Modica seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Modica (2025)

Exploring the top neighborhoods for short-term rentals in Modica? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Modica is known for its beautiful baroque architecture and charming streets. It attracts tourists interested in history and culture, making it a prime area for Airbnb hosting.
Modica Cathedral, Piazza Matteotti, Chocolate factories, Palazzo Polara, Church of San Giorgio, Museo Medico
Corso Umberto I
The main street in Modica, lined with shops, cafes, and restaurants. This vibrant area is perfect for guests who want to experience the local lifestyle and enjoy easy access to amenities.
Local shops, Cafes and restaurants, Gelaterias, Street performances, Cultural events
Modica Alta
This higher part of the city offers stunning views and a quieter atmosphere. It's sought after for those looking for a more peaceful stay with picturesque views.
Viewpoints over Modica, Old churches, Scenic walking paths, Nature trails
Piazza S. Giovanni
A lively square that serves as a gathering point for locals and visitors alike. Its vibrant atmosphere makes it an attractive location for short-term rentals.
Cafes, Local markets, Festivals and events
Santo Stefano
Known for its beautiful landscapes and proximity to natural attractions. This area is ideal for nature lovers and outdoor enthusiasts.
Catania to Ragusa cycling paths, Natural parks, Hiking opportunities, Coastal views
Modica Bassa
The lower part of the city that offers a different perspective on Modica's life. It's becoming increasingly popular due to its accessibility and local vibe.
Restaurants and bars, Local artisanal shops, Vibrant evening atmosphere
Chiesa di San Pietro
Notable for its stunning architecture and historical significance, this area is especially attractive to tourists interested in religious tourism and art.
Church of San Pietro, Historical sites, Cultural experiences
Parco della Valle dell'Anapo
A natural park located nearby that offers outdoor activities and a chance to experience the local flora and fauna. Ideal for eco-tourism and nature retreats.
Hiking trails, Natural beauty, Wildlife observation, Photography spots

Understanding Airbnb License Requirements & STR Laws in Modica (2025)

Yes, Modica, Sicily, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Modica to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 53% licensed listings)

Top Performing Airbnb Properties in Modica (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Modicabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Ida

Villa Ida

Entire Place • 8 bedrooms

$235,664
Revenue
45.8%
Occupancy
$1377.02
Daily Rate
Villa Morenanoemi - private pool

Villa Morenanoemi - private pool

Entire Place • 9 bedrooms

$227,493
Revenue
19.1%
Occupancy
$3212.42
Daily Rate
New bright 5 bedroom with pool.

New bright 5 bedroom with pool.

Entire Place • 5 bedrooms

$178,887
Revenue
37.5%
Occupancy
$1050.71
Daily Rate
Villa Summit

Villa Summit

Entire Place • 5 bedrooms

$127,248
Revenue
57.4%
Occupancy
$794.55
Daily Rate
al Castello by Interhome

al Castello by Interhome

Entire Place • 7 bedrooms

$95,461
Revenue
67.4%
Occupancy
$514.01
Daily Rate
Beautiful sicilian house with sea view & pool

Beautiful sicilian house with sea view & pool

Entire Place • 3 bedrooms

$93,241
Revenue
42.6%
Occupancy
$337.37
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Modica (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Modica based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
IsulaTravel14$822,7381344.46/5.0
Holidu1$227,493124.50/5.0
Johanna1$178,887135.00/5.0
Keys19$148,574982.54/5.0
Novasol2$131,671164.30/5.0
Eleonora - Interhome Group2$122,837354.82/5.0
Novasol3$101,40651.00/5.0
Caterina4$93,7187674.87/5.0
Luca2$93,6751394.93/5.0
Emma1$93,241225.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Modica.

Dive Deeper: Advanced Modica STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Modica. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Modica Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Modica

  • The Modica Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.6% of the 415 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Modica, House properties are the most common (62.9%), reflecting the local real estate landscape.
  • Houses represent a significant 62.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays, others, outdoor/unique (combined 11.1%) offer potential for unique stay experiences.

Modica Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Modica

  • The dominant room capacity in Modica is 1 bedroom listings, making up 36.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 70.6% of the active Airbnb listings in Modica, indicating a high concentration in these sizes.
  • A significant 24.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Modica.

Modica Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Modica

  • The most common guest capacity trend in Modica vacation rentals is listings accommodating 4 guests (30.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Modica STR market, accounting for 46.3% of listings.
  • 28.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Modica.
  • On average, properties in Modica are equipped to host 4.4 guests.

Modica Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Modica

  • The most common availability pattern in Modica falls within the 271-366 days range, representing 73.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Modica (39.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Modica Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.8%)

1 Night

106 listings

26.8% of total

2 Nights (28.5%)

2 Nights

113 listings

28.5% of total

3 Nights (9.8%)

3 Nights

39 listings

9.8% of total

4-6 Nights (16.2%)

4-6 Nights

64 listings

16.2% of total

7-29 Nights (10.9%)

7-29 Nights

43 listings

10.9% of total

30+ Nights (7.8%)

30+ Nights

31 listings

7.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Modica is 2 Nights, adopted by 28.5% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 28.5% of Modica hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 7.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Modica.

Modica Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (6.8%)

Super Strict 60 Days

21 listings

6.8% of total

Super Strict 30 Days

2 listings

0.6% of total

Flexible (31.2%)

Flexible

97 listings

31.2% of total

Moderate (42.1%)

Moderate

131 listings

42.1% of total

Strict (19.3%)

Strict

60 listings

19.3% of total

Cancellation Policy Insights for Modica

  • The prevailing Airbnb cancellation policy trend in Modica is Moderate, used by 42.1% of listings.
  • The market strongly favors guest-friendly terms, with 73.3% of listings offering Flexible or Moderate policies. This suggests guests in Modica may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 42.1% market standard in Modica.
  • Regularly review your cancellation policy against competitors and market demand shifts in Modica.

Modica STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Modica

  • The overall average booking lead time for vacation rentals in Modica is 56 days.
  • Guests book furthest in advance for stays during June (average 80 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Modica.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
  • Monitor your own booking lead times against these Modica averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Modica (2025)

Amenity Prevalence

Amenity Insights for Modica

  • Popular amenities like Air conditioning, Essentials, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Air conditioning or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Modica to stay competitive.

Modica Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Modica

  • The typical guest profile for Airbnb in Modica consists of predominantly international visitors (83%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 16.6% of guests.
  • Key international markets include Italy (16.6%) and Germany (16.2%).
  • Top languages spoken are English (39%) followed by French (13.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Modica Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mdina14$3,220$255.2554%
Attard14$2,648$284.5749%
Taormina973$2,450$221.3847%
Għasri56$2,339$216.9040%
Valletta551$2,295$168.5352%
Mellieħa410$2,200$170.5751%
Graniti20$2,135$168.6747%
Xgħajra12$1,993$141.3945%
Floriana127$1,974$133.5059%
Sliema1,161$1,961$156.3951%

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