Su Masu/Elmas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sardinia, Italy
Is Airbnb profitable in Su Masu/Elmas in 2025? Explore comprehensive Airbnb analytics for Su Masu/Elmas, Sardinia, Italy to uncover income potential. This 2025 STR market report for Su Masu/Elmas, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Su Masu/Elmas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Su Masu/Elmas Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Su Masu/Elmas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Su Masu/Elmas (2025)
Understanding the monthly revenue variations for Airbnb listings in Su Masu/Elmas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Su Masu/Elmas is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Su Masu/Elmas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,580+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,554 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $971 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $542, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Su Masu/Elmas
Su Masu/Elmas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Su Masu/Elmas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Su Masu/Elmas:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Su Masu/Elmas
Average Daily Rate (ADR) Airbnb Trends in Su Masu/Elmas (2025)
Effective short term rental pricing strategy in Su Masu/Elmas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Su Masu/Elmas typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $134+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $110 or more.
- Typical properties (Median) charge around $80 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Su Masu/Elmas
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Airbnb Seasonality Analysis & Trends in Su Masu/Elmas (2025)
Peak Season (August, July, June)
- Revenue averages $1,978 per month
- Occupancy rates average 56.3%
- Daily rates average $116
Shoulder Season
- Revenue averages $1,219 per month
- Occupancy maintains around 40.3%
- Daily rates hold near $99
Low Season (February, March, November)
- Revenue drops to average $410 per month
- Occupancy decreases to average 20.7%
- Daily rates adjust to average $81
Seasonality Insights for Su Masu/Elmas
- The Airbnb seasonality in Su Masu/Elmas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Su Masu/Elmas's highest earning potential, with monthly revenues capable of climbing to $2,102, occupancy reaching a high of 59.6%, and ADRs peaking at $119.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $293, occupancy could drop to 17.9%, and ADRs may adjust down to $79.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Su Masu/Elmas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Su Masu/Elmas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Su Masu/Elmas (2025)
Exploring the top neighborhoods for short-term rentals in Su Masu/Elmas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Elmas Historic Centre | Charming area with traditional Sardinian architecture and rich history. Attracts tourists interested in culture and local experiences. | Elmas Castle, Sardinia Railway Museum, Local artisanal shops, Traditional Sardinian restaurants, Cultural events and festivals |
Su Masu Beach | Beautiful beach area known for its stunning views and crystal-clear waters. Perfect for sunbathers and water sports enthusiasts. | Su Masu Beach, Water sports activities, Beach bars and restaurants, Sunbathing spots, Scenic walking paths |
Cagliari City Centre | The vibrant capital of Sardinia, full of life, culture, and history. Great for guests wanting urban experiences. | Bastione di Saint Remy, Cagliari Cathedral, Poetto Beach, Roman Amphitheatre, Museo Archeologico Nazionale |
Nora | Famous archaeological site with ancient ruins and beautiful coastal views. Attracts history buffs and tourists. | Nora Archaeological Site, Nora Beach, Local seafood restaurants, Natural trails, Historical tours |
Collettorto | A quaint village with local charm and close proximity to nature trails, popular for hiking and outdoor activities. | Hiking trails, Local farms, Nature parks, Food and wine tasting, Cultural heritage sites |
Pula | A charming town known for its beaches and ancient ruins, offering a mix of relaxation and history. | Pula Beach, Teatro di Pula, Local markets, Historic town center, Nature reserves |
Quartu Sant'Elena | A coastal town with beautiful beaches and local amenities, popular with families and beachgoers. | Poetto Beach nearby, Shopping centers, Restaurants and cafes, Parks and green spaces, Family-friendly activities |
Iglesias | A historic mining town with stunning architecture and nearby natural parks. Ideal for tourists interested in history and nature. | Iglesias Cathedral, Natural parks, Old mines tours, Scenic landscapes, Local festivals |
Understanding Airbnb License Requirements & STR Laws in Su Masu/Elmas (2025)
Yes, Su Masu/Elmas, Sardinia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Su Masu/Elmas to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 52% licensed listings)
Top Performing Airbnb Properties in Su Masu/Elmas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Su Masu/Elmasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa with pool overlooking the Cagliari lagoon
Entire Place • 1 bedroom

Country house In private park and swimming pool
Entire Place • 1 bedroom

In private park with pool and stunning view
Entire Place • 1 bedroom

Maison del Mas Silver
Private Room • 2 bedrooms

Cute studio near the airport
Entire Place • 1 bedroom

Double Room Airport
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Su Masu/Elmas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Su Masu/Elmas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Nicoletta | 4 | $95,701 | 135 | 4.80/5.0 |
Luca | 5 | $51,530 | 220 | 4.81/5.0 |
Marco | 3 | $29,307 | 24 | 3.31/5.0 |
Angelo | 2 | $16,985 | 83 | 4.51/5.0 |
Giuseppina | 1 | $13,704 | 92 | 4.96/5.0 |
Carlo | 2 | $13,051 | 169 | 4.87/5.0 |
Cesarina | 1 | $6,983 | 8 | 5.00/5.0 |
Host #43208110 | 1 | $6,924 | 24 | 4.96/5.0 |
Alberto | 1 | $6,642 | 3 | 4.67/5.0 |
Florinda | 1 | $6,545 | 14 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Su Masu/Elmas.
Dive Deeper: Advanced Su Masu/Elmas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Su Masu/Elmas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSu Masu/Elmas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Su Masu/Elmas
- The Su Masu/Elmas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 40% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Su Masu/Elmas, Apartment/Condo properties are the most common (56%), reflecting the local real estate landscape.
- Houses represent a significant 24% portion, catering likely to families or larger groups.
- The presence of 12% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 8.0%) offer potential for unique stay experiences.
Su Masu/Elmas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Su Masu/Elmas
- The dominant room capacity in Su Masu/Elmas is 1 bedroom listings, making up 52% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 64.0% of the active Airbnb listings in Su Masu/Elmas, indicating a high concentration in these sizes.
- With over half the market (52%) consisting of studios or 1-bedroom units, Su Masu/Elmas is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (4.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Su Masu/Elmas.
Su Masu/Elmas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Su Masu/Elmas
- The most common guest capacity trend in Su Masu/Elmas vacation rentals is listings accommodating 2 guests (32%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Su Masu/Elmas STR market, accounting for 48.0% of listings.
- On average, properties in Su Masu/Elmas are equipped to host 2.3 guests.
Su Masu/Elmas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Su Masu/Elmas
- The most common availability pattern in Su Masu/Elmas falls within the 181-270 days range, representing 48% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Su Masu/Elmas (44%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Su Masu/Elmas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
56.5% of total
2 Nights
1 listings
4.3% of total
3 Nights
2 listings
8.7% of total
4-6 Nights
1 listings
4.3% of total
7-29 Nights
2 listings
8.7% of total
30+ Nights
4 listings
17.4% of total
Key Insights
- The most prevalent minimum stay requirement in Su Masu/Elmas is 1 Night, adopted by 56.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (60.8%) of the Su Masu/Elmas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.4%) caters to monthly stays (30+ nights) in Su Masu/Elmas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 56.5% of Su Masu/Elmas hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Su Masu/Elmas.
Su Masu/Elmas Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
50% of total
Moderate
5 listings
22.7% of total
Strict
6 listings
27.3% of total
Cancellation Policy Insights for Su Masu/Elmas
- The prevailing Airbnb cancellation policy trend in Su Masu/Elmas is Flexible, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 72.7% of listings offering Flexible or Moderate policies. This suggests guests in Su Masu/Elmas may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 50% market standard in Su Masu/Elmas.
- Regularly review your cancellation policy against competitors and market demand shifts in Su Masu/Elmas.
Su Masu/Elmas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Su Masu/Elmas
- The overall average booking lead time for vacation rentals in Su Masu/Elmas is 40 days.
- Guests book furthest in advance for stays during November (average 101 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Su Masu/Elmas.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Su Masu/Elmas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Su Masu/Elmas (2025)
Amenity Prevalence
Amenity Insights for Su Masu/Elmas
- Popular amenities like Air conditioning, Essentials, Washer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Air conditioning or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Su Masu/Elmas to stay competitive.
Su Masu/Elmas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Su Masu/Elmas
- The typical guest profile for Airbnb in Su Masu/Elmas consists of predominantly international visitors (76%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 23.8% of guests.
- Key international markets include Italy (23.8%) and France (18.9%).
- Top languages spoken are English (41.2%) followed by Italian (13.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Su Masu/Elmas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Maracalagonis | 285 | $2,096 | $302.75 | 46% |
Sarrocu/Sarroch | 92 | $1,796 | $228.04 | 43% |
Castiadas | 185 | $1,705 | $225.34 | 46% |
Figari/Golfo Aranci | 395 | $1,645 | $247.08 | 46% |
Santu Diadòru/San Teodoro | 924 | $1,550 | $251.11 | 45% |
Olbia | 1,988 | $1,402 | $209.04 | 44% |
Sìnnia/Sinnai | 184 | $1,383 | $194.38 | 42% |
Loiri-Poltu Santu Paolu/Loiri Porto San Paolo | 409 | $1,382 | $204.76 | 46% |
Crabonaxa/Villasimius | 858 | $1,327 | $218.91 | 44% |
Domus De Maria | 306 | $1,316 | $193.99 | 45% |