Nuoro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sardinia, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Nuoro in 2025? Explore comprehensive Airbnb analytics for Nuoro, Sardinia, Italy to uncover income potential. This 2025 STR market report for Nuoro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 50 active listings.

Whether you're considering an Airbnb investment in Nuoro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nuoro Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Nuoro Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$82
The average rental revenue earned for an occupied room per day in Nuoro.
Occupancy Rate(?)
31.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,502
Typical annual income for an Airbnb listing in Nuoro. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.1%
Positive growth (1.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Nuoro.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Nuoro.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
50
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Nuoro (2025)

Understanding the monthly revenue variations for Airbnb listings in Nuoro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nuoro is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nuoro across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,633+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,017 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $544 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $284, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Nuoro

Nuoro Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Nuoro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nuoro:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Nuoro

Average Daily Rate (ADR) Airbnb Trends in Nuoro (2025)

Effective short term rental pricing strategy in Nuoro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nuoro typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $114+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $86 or more.
  • Typical properties (Median) charge around $67 per night.
  • Entry-level properties (Bottom 25%) earn around $55 per night.

Average Daily Rate (ADR) Trend by Month in Nuoro

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Airbnb Seasonality Analysis & Trends in Nuoro (2025)

Peak Season (August, April, June)
  • Revenue averages $1,139 per month
  • Occupancy rates average 37.8%
  • Daily rates average $76
Shoulder Season
  • Revenue averages $723 per month
  • Occupancy maintains around 28.4%
  • Daily rates hold near $77
Low Season (January, February, March)
  • Revenue drops to average $435 per month
  • Occupancy decreases to average 21.7%
  • Daily rates adjust to average $84

Seasonality Insights for Nuoro

  • The Airbnb seasonality in Nuoro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Nuoro's highest earning potential, with monthly revenues capable of climbing to $1,411, occupancy reaching a high of 56.3%, and ADRs peaking at $85.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $428, occupancy could drop to 18.9%, and ADRs may adjust down to $74.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nuoro.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Nuoro seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Nuoro (2025)

Exploring the top neighborhoods for short-term rentals in Nuoro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nuoro City Center
The heart of Nuoro, offering a rich cultural experience with traditional Sardinian architecture, local shops, and restaurants. A prime spot for visitors wanting to immerse themselves in local culture.
Museo del Banditismo, Cattedrale di Santa Maria della Neve, Parco di Monte Ortobene, Museo del Costume, Teatro Eliseo
Monte Ortobene
A beautiful natural area overlooking the city, perfect for outdoor enthusiasts and those seeking tranquility. Popular for hiking and scenic views.
Statua del Redentore, Panoramic hiking trails, Picnic areas, Flora and fauna observation
Oniferi
A charming small village located near Nuoro, known for its picturesque landscape and traditional Sardinian architecture. Great for tourists seeking authenticity and peace.
Local artisanal shops, Historic buildings, Natural scenery, Cultural festivals
Dorgali
A nearby town with access to stunning natural landscapes such as the Gulf of Orosei. Ideal for those interested in outdoor activities like hiking and diving.
Cala Gonone beach, Gorropu Gorge, Nuraghe Mannu, Local wine and food tastings
Orgosolo
Famous for its murals and strong cultural identity; a site for tourists looking to understand the history and traditions of Sardinia.
Murals of Orgosolo, Sardinian folk culture, Local cuisine, Guided tours
Bitti
A picturesque village known for its natural beauty and traditional craftsmanship. Attracts visitors who appreciate rural tourism and local culture.
Arts and crafts shops, Local food markets, Festivals honoring traditional Sardinian culture
Golfo di Orosei
A stunning coastal area with beautiful beaches and clear waters, popular among tourists for relaxation and water sports.
Cala Luna, Cala Mariolu, Boat tours, Snorkeling and diving
Mamoiada
Known for its traditional masks and carnival, this village offers a unique glimpse into local traditions and is a great spot for cultural tourism.
Museum of Carnival Masks, Local wine tasting, Cultural events, Historic landmarks

Understanding Airbnb License Requirements & STR Laws in Nuoro (2025)

Yes, Nuoro, Sardinia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nuoro to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 60% licensed listings)

Top Performing Airbnb Properties in Nuoro (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nuorobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Janna Bentosa

Janna Bentosa

Entire Place • 4 bedrooms

$35,261
Revenue
68.7%
Occupancy
$168.81
Daily Rate
Cute "Sa Benda" Apartment

I.U.N.  R1594

Cute "Sa Benda" Apartment I.U.N. R1594

Entire Place • 1 bedroom

$17,492
Revenue
49.1%
Occupancy
$77.71
Daily Rate
B&B Double room Nuoro with private bathroom

B&B Double room Nuoro with private bathroom

Private Room • N/A

$17,020
Revenue
40.4%
Occupancy
$88.38
Daily Rate
Sa  Prenda

Sa Prenda

Entire Place • 1 bedroom

$13,990
Revenue
55.5%
Occupancy
$90.63
Daily Rate
Corte'e susu :Sauna and Jacuzzi

Corte'e susu :Sauna and Jacuzzi

Entire Place • 2 bedrooms

$13,975
Revenue
54.0%
Occupancy
$91.73
Daily Rate
Small and Intimate City Center CIN  Q8925

Small and Intimate City Center CIN Q8925

Entire Place • 2 bedrooms

$12,398
Revenue
57.1%
Occupancy
$60.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Nuoro (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Nuoro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Silvestro1$35,261384.84/5.0
Welcomely3$21,820213.05/5.0
B&B Graffiti In Barbagia2$18,6761784.82/5.0
Maria Paola1$17,492264.96/5.0
Andrea5$17,329342.93/5.0
Teresa1$17,020244.88/5.0
Erika3$14,60263.22/5.0
Host #4231023301$13,99020.00/5.0
Eliana Antonietta1$13,975144.93/5.0
Simone3$13,537214.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nuoro.

Dive Deeper: Advanced Nuoro STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nuoro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Nuoro Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Nuoro

  • The Nuoro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 60% of the 50 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 40% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Nuoro, Apartment/Condo properties are the most common (38%), reflecting the local real estate landscape.
  • Houses represent a significant 20% portion, catering likely to families or larger groups.
  • The presence of 36% Hotel/Boutique listings indicates integration with traditional hospitality.

Nuoro Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Nuoro

  • The dominant room capacity in Nuoro is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.0% of the active Airbnb listings in Nuoro, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (2.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Nuoro.

Nuoro Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Nuoro

  • The most common guest capacity trend in Nuoro vacation rentals is listings accommodating 2 guests (32%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 3 guests dominate the Nuoro STR market, accounting for 48.0% of listings.
  • Listings for large groups (6+ guests) are relatively rare (4.0%), potentially indicating an opportunity for hosts targeting this segment in Nuoro.
  • On average, properties in Nuoro are equipped to host 2.2 guests.

Nuoro Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Nuoro

  • The most common availability pattern in Nuoro falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Nuoro (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Nuoro Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (60%)

1 Night

30 listings

60% of total

2 Nights (16%)

2 Nights

8 listings

16% of total

3 Nights (4%)

3 Nights

2 listings

4% of total

4-6 Nights (2%)

4-6 Nights

1 listings

2% of total

7-29 Nights (16%)

7-29 Nights

8 listings

16% of total

30+ Nights (2%)

30+ Nights

1 listings

2% of total

Key Insights

  • The most prevalent minimum stay requirement in Nuoro is 1 Night, adopted by 60% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (76.0%) of the Nuoro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 60% of Nuoro hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nuoro.

Nuoro Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (58.5%)

Flexible

24 listings

58.5% of total

Moderate (22%)

Moderate

9 listings

22% of total

Strict (19.5%)

Strict

8 listings

19.5% of total

Cancellation Policy Insights for Nuoro

  • The prevailing Airbnb cancellation policy trend in Nuoro is Flexible, used by 58.5% of listings.
  • The market strongly favors guest-friendly terms, with 80.5% of listings offering Flexible or Moderate policies. This suggests guests in Nuoro may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 58.5% market standard in Nuoro.
  • Given the high prevalence of Flexible policies (58.5%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Nuoro.

Nuoro STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Nuoro

  • The overall average booking lead time for vacation rentals in Nuoro is 38 days.
  • Guests book furthest in advance for stays during July (average 81 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 3 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Nuoro.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
  • Monitor your own booking lead times against these Nuoro averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Nuoro (2025)

Amenity Prevalence

Amenity Insights for Nuoro

  • Popular amenities like Heating, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Nuoro to stay competitive.

Nuoro Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Nuoro

  • The typical guest profile for Airbnb in Nuoro consists of predominantly international visitors (71%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 29.5% of guests.
  • Key international markets include Italy (29.5%) and France (25.6%).
  • Top languages spoken are English (33.9%) followed by French (17.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Nuoro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Porto Cervo211$2,819$463.3942%
Poltu Quatu58$2,272$314.2547%
Maracalagonis285$2,096$302.7546%
Alzachèna/Arzachena391$2,005$387.7242%
Zonza709$1,922$294.1044%
Pietrosella239$1,911$258.6545%
Figari213$1,890$191.7950%
Bonifacio / Bunifaziu499$1,866$216.0849%
Porto-Vecchio1,908$1,814$220.8448%
Sarrocu/Sarroch92$1,796$228.0443%

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