Murera/Muravera Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sardinia, Italy
Is Airbnb profitable in Murera/Muravera in 2025? Explore comprehensive Airbnb analytics for Murera/Muravera, Sardinia, Italy to uncover income potential. This 2025 STR market report for Murera/Muravera, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 494 active listings.
Whether you're considering an Airbnb investment in Murera/Muravera, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Murera/Muravera Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Murera/Muravera Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Murera/Muravera (2025)
Understanding the monthly revenue variations for Airbnb listings in Murera/Muravera is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Murera/Muravera is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Murera/Muravera across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,217+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,497 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,392 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $705, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Murera/Muravera
Murera/Muravera Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Murera/Muravera STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Murera/Muravera:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Murera/Muravera
Average Daily Rate (ADR) Airbnb Trends in Murera/Muravera (2025)
Effective short term rental pricing strategy in Murera/Muravera involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Murera/Muravera typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $309+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $208 or more.
- Typical properties (Median) charge around $139 per night.
- Entry-level properties (Bottom 25%) earn around $99 per night.
Average Daily Rate (ADR) Trend by Month in Murera/Muravera
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Airbnb Seasonality Analysis & Trends in Murera/Muravera (2025)
Peak Season (August, July, September)
- Revenue averages $3,497 per month
- Occupancy rates average 56.4%
- Daily rates average $200
Shoulder Season
- Revenue averages $1,782 per month
- Occupancy maintains around 29.6%
- Daily rates hold near $179
Low Season (February, March, December)
- Revenue drops to average $841 per month
- Occupancy decreases to average 15.5%
- Daily rates adjust to average $187
Seasonality Insights for Murera/Muravera
- The Airbnb seasonality in Murera/Muravera shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Murera/Muravera's highest earning potential, with monthly revenues capable of climbing to $4,254, occupancy reaching a high of 63.4%, and ADRs peaking at $213.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $706, occupancy could drop to 13.9%, and ADRs may adjust down to $166.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Murera/Muravera.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Murera/Muravera seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Murera/Muravera (2025)
Exploring the top neighborhoods for short-term rentals in Murera/Muravera? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Muravera Beach | Stunning coastline with crystal clear waters, popular among tourists for beach activities and water sports. Ideal for those looking to enjoy a relaxing beach vacation. | Muravera Beach, Cala Sinzias, Spiaggia di Porto Pirastu, Simius Beach, Capo Ferrato |
Historical Center of Muravera | Charming town center with rich history and culture. Draws visitors interested in local cuisine, traditional festivals, and Sardinian heritage. | San Giovanni Battista Church, Muravera's Festival of the Holy Spirit, Local markets, Traditional Sardinian restaurants |
Costa Rei | Nearby coastal area known for picturesque beaches and vibrant summer scene. Attractive to tourists looking for both relaxation and excitement. | Spiaggia di Costa Rei, Scoglio di Peppino, Monte Nai, Costa Rei nightlife, Water sports activities |
Villaputzu | A quaint town near Muravera, offering a mix of local culture and beautiful coastline. This area attracts tourists seeking authentic Italian experiences. | Spiaggia Porto Tramatzu, Parco dei Due Mari, Local artisan shops, Villaputzu's religious festivals |
Torre delle Stelle | An exclusive resort area known for its beautiful beaches and luxury villas. Visitors looking for upscale accommodations prefer this serene location. | Torre delle Stelle Beach, Scenic hiking trails, Exclusive dining options, Luxury villas |
Simius | Famous for its stunning beaches and vibrant marine life. A hotspot for scuba diving, snorkeling, and beachgoers. | Simius Beach, Capo Carbonara Nature Reserve, Scuba diving spots, Beach clubs |
Pula | Not far from Muravera, known for its archaeological sites and beautiful beaches. Attracts tourists interested in history and relaxation. | Nora Archaeological Site, Spiaggia di Nora, Pula's charming streets, Local seafood restaurants |
Cagliari | The capital city of Sardinia, offering a mix of city life, history, and beach access. Great for urban tourists and those looking to explore the island's culture. | Castello District, Poetto Beach, Bastione di Saint Remy, Local markets, Vibrant nightlife |
Understanding Airbnb License Requirements & STR Laws in Murera/Muravera (2025)
Yes, Murera/Muravera, Sardinia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Murera/Muravera to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 46% licensed listings)
Top Performing Airbnb Properties in Murera/Muravera (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Murera/Muraverabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Seb beach
Entire Place • 3 bedrooms

Casa Mariano
Entire Place • 3 bedrooms

Villa Lucienne
Entire Place • 3 bedrooms

Villa Onofrio
Entire Place • 3 bedrooms

Beautiful villa 30 mt from the beach with parking
Entire Place • 3 bedrooms

Villa Rei M&M-adults only, vista mare con Jacuzzi
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Murera/Muravera (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Murera/Muravera based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Laura | 9 | $384,924 | 116 | 4.41/5.0 |
Holidu | 5 | $231,301 | 69 | 4.60/5.0 |
Matteo | 4 | $212,153 | 352 | 4.90/5.0 |
Lorenzo | 6 | $203,418 | 151 | 4.80/5.0 |
Linda - Interhome Group | 22 | $181,711 | 82 | 2.71/5.0 |
Holidu | 3 | $172,313 | 5 | 1.67/5.0 |
MarcusInSardinia | 7 | $122,483 | 98 | 4.16/5.0 |
Alessio | 8 | $101,355 | 29 | 2.92/5.0 |
Holidu | 2 | $100,409 | 15 | 4.96/5.0 |
Estay | 6 | $100,273 | 43 | 3.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Murera/Muravera.
Dive Deeper: Advanced Murera/Muravera STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Murera/Muravera. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMurera/Muravera Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Murera/Muravera
- The Murera/Muravera Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.2% of the 494 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Murera/Muravera, House properties are the most common (73.1%), reflecting the local real estate landscape.
- Houses represent a significant 73.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, unique stays, others (combined 2.4%) offer potential for unique stay experiences.
Murera/Muravera Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Murera/Muravera
- The dominant room capacity in Murera/Muravera is 2 bedrooms listings, making up 46.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 72.5% of the active Airbnb listings in Murera/Muravera, indicating a high concentration in these sizes.
- A significant 29.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Murera/Muravera.
Murera/Muravera Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Murera/Muravera
- The most common guest capacity trend in Murera/Muravera vacation rentals is listings accommodating 4 guests (38.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Murera/Muravera STR market, accounting for 65.2% of listings.
- 38.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Murera/Muravera.
- On average, properties in Murera/Muravera are equipped to host 4.9 guests.
Murera/Muravera Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Murera/Muravera
- The most common availability pattern in Murera/Muravera falls within the 271-366 days range, representing 59.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Murera/Muravera (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Murera/Muravera Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
76 listings
16.5% of total
2 Nights
13 listings
2.8% of total
3 Nights
48 listings
10.4% of total
4-6 Nights
158 listings
34.3% of total
7-29 Nights
149 listings
32.3% of total
30+ Nights
17 listings
3.7% of total
Key Insights
- The most prevalent minimum stay requirement in Murera/Muravera is 4-6 Nights, adopted by 34.3% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (19.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 34.3% of Murera/Muravera hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.5% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Murera/Muravera.
Murera/Muravera Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
25 listings
6.6% of total
Super Strict 60 Days
1 listings
0.3% of total
Flexible
59 listings
15.6% of total
Moderate
128 listings
33.8% of total
Strict
166 listings
43.8% of total
Cancellation Policy Insights for Murera/Muravera
- The prevailing Airbnb cancellation policy trend in Murera/Muravera is Strict, used by 43.8% of listings.
- There's a relatively balanced mix between guest-friendly (49.4%) and stricter (43.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 43.8% market standard in Murera/Muravera.
- With 43.8% using Strict terms, this is a viable option in Murera/Muravera, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Murera/Muravera.
Murera/Muravera STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Murera/Muravera
- The overall average booking lead time for vacation rentals in Murera/Muravera is 83 days.
- Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (108 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (83 days) as a baseline for your pricing and availability strategy in Murera/Muravera.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
- Monitor your own booking lead times against these Murera/Muravera averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Murera/Muravera (2025)
Amenity Prevalence
Amenity Insights for Murera/Muravera
- Essential amenities in Murera/Muravera that guests expect include: Kitchen, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Murera/Muravera: Kitchen, Washer.
- Prioritize adding missing essentials: Kitchen, Washer.
- Consider adding popular differentiators like Air conditioning or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Murera/Muravera to stay competitive.
Murera/Muravera Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Murera/Muravera
- The typical guest profile for Airbnb in Murera/Muravera consists of predominantly international visitors (73%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 27.2% of guests.
- Key international markets include Germany (30.9%) and Italy (27.2%).
- Top languages spoken are English (36.3%) followed by German (20.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Murera/Muravera Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Maracalagonis | 285 | $2,096 | $302.75 | 46% |
Sarrocu/Sarroch | 92 | $1,796 | $228.04 | 43% |
Castiadas | 185 | $1,705 | $225.34 | 46% |
Figari/Golfo Aranci | 395 | $1,645 | $247.08 | 46% |
Santu Diadòru/San Teodoro | 924 | $1,550 | $251.11 | 45% |
Olbia | 1,988 | $1,402 | $209.04 | 44% |
Sìnnia/Sinnai | 184 | $1,383 | $194.38 | 42% |
Loiri-Poltu Santu Paolu/Loiri Porto San Paolo | 409 | $1,382 | $204.76 | 46% |
Crabonaxa/Villasimius | 858 | $1,327 | $218.91 | 44% |
Domus De Maria | 306 | $1,316 | $193.99 | 45% |