Villa San Giovanni Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Reggio Calabria, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Villa San Giovanni in 2025? Explore comprehensive Airbnb analytics for Villa San Giovanni, Reggio Calabria, Italy to uncover income potential. This 2025 STR market report for Villa San Giovanni, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in Villa San Giovanni, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villa San Giovanni Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Villa San Giovanni Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$94
The average rental revenue earned for an occupied room per day in Villa San Giovanni.
Occupancy Rate(?)
29.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,587
Typical annual income for an Airbnb listing in Villa San Giovanni. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
24.6%
Strong growth (24.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Villa San Giovanni.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Villa San Giovanni.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Villa San Giovanni (2025)

Understanding the monthly revenue variations for Airbnb listings in Villa San Giovanni is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villa San Giovanni is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villa San Giovanni across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,470+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $936 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $509 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $235, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Villa San Giovanni

Villa San Giovanni Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Villa San Giovanni STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villa San Giovanni:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 19%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Villa San Giovanni

Average Daily Rate (ADR) Airbnb Trends in Villa San Giovanni (2025)

Effective short term rental pricing strategy in Villa San Giovanni involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villa San Giovanni typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $138+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $92 or more.
  • Typical properties (Median) charge around $74 per night.
  • Entry-level properties (Bottom 25%) earn around $55 per night.

Average Daily Rate (ADR) Trend by Month in Villa San Giovanni

Get Live Villa San Giovanni Market Intelligence 👇

Discover Villa San Giovanni Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Villa San Giovanni (2025)

Peak Season (August, July, September)
  • Revenue averages $1,076 per month
  • Occupancy rates average 34.9%
  • Daily rates average $100
Shoulder Season
  • Revenue averages $660 per month
  • Occupancy maintains around 28.9%
  • Daily rates hold near $94
Low Season (January, February, March)
  • Revenue drops to average $357 per month
  • Occupancy decreases to average 16.5%
  • Daily rates adjust to average $87

Seasonality Insights for Villa San Giovanni

  • The Airbnb seasonality in Villa San Giovanni shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Villa San Giovanni's highest earning potential, with monthly revenues capable of climbing to $1,477, occupancy reaching a high of 45.7%, and ADRs peaking at $103.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $247, occupancy could drop to 11.9%, and ADRs may adjust down to $86.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villa San Giovanni.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Villa San Giovanni seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Villa San Giovanni (2025)

Exploring the top neighborhoods for short-term rentals in Villa San Giovanni? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Villa San Giovanni, full of charm and local culture. Ideal for visitors who want to explore the rich history and enjoy local cuisine.
Villa San Giovanni Waterfront, Chiesa di San Giovanni, Local cuisine restaurants, Piazza San Rocco
Lungomare
A scenic promenade along the coast with beautiful views of the Strait of Messina. Perfect for tourists looking for beach access and waterfront dining.
Lungomare beach, Cafes and restaurants along the promenade, Coastal walks, Water sports activities
Villa Comunale
A lovely park area that's great for families and relaxation. Close to local amenities and attractions, making it a convenient place to stay.
Villa Comunale Park, Children's playground, Local food vendors, Events and festivals
Monte Sant'Elia
A picturesque area with hiking trails and panoramic views. Appeals to nature lovers and those looking for outdoor activities.
Hiking trails, Scenic viewpoints, Wildlife watching, Nature photography spots
Riviera dei Calabresi
Known for its stunning coastline and beautiful beaches. A prime area for beachgoers and those seeking a relaxing vacation.
Beaches of Capo Brunette, Scenic coves, Beach clubs, Water activities
Local Vineyards
Surrounded by vineyards, this area is ideal for wine enthusiasts. Visitors can explore wine tours and tastings.
Winery tours, Wine tasting events, Local culinary experiences, Scenic vineyard views
Cultural Events Zone
Home to various cultural festivals and events throughout the year. Attracts tourists interested in local culture and festivities.
Annual festivals, Local theater performances, Art exhibitions, Food festivals
Historical Monuments Area
Features several important historical sites and monuments, attracting those with interests in history and architecture.
Forte di Fenestrelle, Ruins of ancient structures, Historical signage, Architectural tours

Understanding Airbnb License Requirements & STR Laws in Villa San Giovanni (2025)

Yes, Villa San Giovanni, Reggio Calabria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villa San Giovanni to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 39% licensed listings)

Top Performing Airbnb Properties in Villa San Giovanni (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Villa San Giovannibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Extremely panoramic apartment on the Strait

Extremely panoramic apartment on the Strait

Entire Place • 3 bedrooms

$18,439
Revenue
60.7%
Occupancy
$101.68
Daily Rate
Carmen Apartment

Carmen Apartment

Entire Place • 3 bedrooms

$14,370
Revenue
47.2%
Occupancy
$76.55
Daily Rate
Apartment in Piale di Villa San Giovannni

Apartment in Piale di Villa San Giovannni

Entire Place • 2 bedrooms

$11,201
Revenue
56.2%
Occupancy
$46.93
Daily Rate
La Filanda sul Mare

La Filanda sul Mare

Entire Place • 1 bedroom

$10,964
Revenue
57.9%
Occupancy
$56.62
Daily Rate
Room and breakfast in a strategic location

Room and breakfast in a strategic location

Private Room • 1 bedroom

$10,148
Revenue
35.7%
Occupancy
$75.46
Daily Rate
DETACHED HOUSE

DETACHED HOUSE

Entire Place • 1 bedroom

$9,653
Revenue
59.3%
Occupancy
$44.55
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Villa San Giovanni (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Villa San Giovanni based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Giovanna6$23,223202.45/5.0
Salvatore1$18,4391144.92/5.0
Ace Rooms B&B2$16,711434.71/5.0
Host #1294537561$14,37035.00/5.0
Matteo1$11,201454.87/5.0
Paolo1$10,964184.72/5.0
Giovanna1$9,653204.95/5.0
Host #450876981$9,42000.00/5.0
Daniel1$9,38545.00/5.0
Floriana1$8,535124.42/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villa San Giovanni.

Dive Deeper: Advanced Villa San Giovanni STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villa San Giovanni. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Villa San Giovanni Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Villa San Giovanni

  • The Villa San Giovanni Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 57.1% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 42.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Villa San Giovanni, Hotel/Boutique properties are the most common (39.3%), reflecting the local real estate landscape.
  • Houses represent a significant 21.4% portion, catering likely to families or larger groups.
  • The presence of 39.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Villa San Giovanni Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Villa San Giovanni

  • The dominant room capacity in Villa San Giovanni is 2 bedrooms listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 57.2% of the active Airbnb listings in Villa San Giovanni, indicating a high concentration in these sizes.
  • A significant 28.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villa San Giovanni.

Villa San Giovanni Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Villa San Giovanni

  • The most common guest capacity trend in Villa San Giovanni vacation rentals is listings accommodating 4 guests (21.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 7 guests dominate the Villa San Giovanni STR market, accounting for 35.7% of listings.
  • 35.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villa San Giovanni.
  • On average, properties in Villa San Giovanni are equipped to host 3.9 guests.

Villa San Giovanni Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Villa San Giovanni

  • The most common availability pattern in Villa San Giovanni falls within the 271-366 days range, representing 67.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Villa San Giovanni (46.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Villa San Giovanni Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (50%)

1 Night

12 listings

50% of total

2 Nights (16.7%)

2 Nights

4 listings

16.7% of total

3 Nights (4.2%)

3 Nights

1 listings

4.2% of total

7-29 Nights (20.8%)

7-29 Nights

5 listings

20.8% of total

30+ Nights (8.3%)

30+ Nights

2 listings

8.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Villa San Giovanni is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.7%) of the Villa San Giovanni Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 50% of Villa San Giovanni hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villa San Giovanni.

Villa San Giovanni Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (52.2%)

Flexible

12 listings

52.2% of total

Moderate (26.1%)

Moderate

6 listings

26.1% of total

Strict (21.7%)

Strict

5 listings

21.7% of total

Cancellation Policy Insights for Villa San Giovanni

  • The prevailing Airbnb cancellation policy trend in Villa San Giovanni is Flexible, used by 52.2% of listings.
  • The market strongly favors guest-friendly terms, with 78.3% of listings offering Flexible or Moderate policies. This suggests guests in Villa San Giovanni may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 52.2% market standard in Villa San Giovanni.
  • Given the high prevalence of Flexible policies (52.2%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Villa San Giovanni.

Villa San Giovanni STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Villa San Giovanni

  • The overall average booking lead time for vacation rentals in Villa San Giovanni is 51 days.
  • Guests book furthest in advance for stays during May (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 4 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Villa San Giovanni.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
  • Monitor your own booking lead times against these Villa San Giovanni averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Villa San Giovanni (2025)

Amenity Prevalence

Amenity Insights for Villa San Giovanni

  • Essential amenities in Villa San Giovanni that guests expect include: TV. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Essentials, Wifi, Air conditioning are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Villa San Giovanni: TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Essentials or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Villa San Giovanni to stay competitive.

Villa San Giovanni Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Villa San Giovanni

  • The typical guest profile for Airbnb in Villa San Giovanni consists of predominantly international visitors (71%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 29.3% of guests.
  • Key international markets include Italy (29.3%) and Germany (13.4%).
  • Top languages spoken are English (36.7%) followed by Italian (16.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Villa San Giovanni Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Taormina973$2,450$221.3847%
Graniti20$2,135$168.6747%
Torregrotta16$2,105$267.7236%
Viagrande34$1,921$196.4138%
Gaggi16$1,892$190.1040%
Santa Venerina53$1,872$219.9741%
Cefalù1,003$1,764$182.1348%
San Marco d'Alunzio13$1,726$174.7138%
Tropea10$1,702$157.2949%
Caronia41$1,674$178.1844%

Maximize Your Airbnb Income in Villa San Giovanni

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights