Farigliano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Piedmont, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Farigliano in 2025? Explore comprehensive Airbnb analytics for Farigliano, Piedmont, Italy to uncover income potential. This 2025 STR market report for Farigliano, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Farigliano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Farigliano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Farigliano Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$146
The average rental revenue earned for an occupied room per day in Farigliano.
Occupancy Rate(?)
24.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,092
Typical annual income for an Airbnb listing in Farigliano. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-28.8%
Significant decrease (-28.8%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Farigliano.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Farigliano.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Farigliano (2025)

Understanding the monthly revenue variations for Airbnb listings in Farigliano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Farigliano is typically April, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Farigliano across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,071+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,336 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $763 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $405, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Farigliano

Farigliano Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Farigliano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Farigliano:

  • Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Farigliano

Average Daily Rate (ADR) Airbnb Trends in Farigliano (2025)

Effective short term rental pricing strategy in Farigliano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Farigliano typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $233+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
  • Typical properties (Median) charge around $118 per night.
  • Entry-level properties (Bottom 25%) earn around $89 per night.

Average Daily Rate (ADR) Trend by Month in Farigliano

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Airbnb Seasonality Analysis & Trends in Farigliano (2025)

Peak Season (April, June, July)
  • Revenue averages $1,665 per month
  • Occupancy rates average 33.9%
  • Daily rates average $150
Shoulder Season
  • Revenue averages $1,235 per month
  • Occupancy maintains around 23.1%
  • Daily rates hold near $149
Low Season (September, October, November)
  • Revenue drops to average $831 per month
  • Occupancy decreases to average 22.3%
  • Daily rates adjust to average $147

Seasonality Insights for Farigliano

  • The Airbnb seasonality in Farigliano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Farigliano's highest earning potential, with monthly revenues capable of climbing to $1,918, occupancy reaching a high of 40.0%, and ADRs peaking at $165.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $739, occupancy could drop to 17.7%, and ADRs may adjust down to $141.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Farigliano.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Farigliano seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Farigliano (2025)

Exploring the top neighborhoods for short-term rentals in Farigliano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Farigliano, featuring charming streets and local shops. Ideal for tourists wanting to experience the authentic Italian village atmosphere.
Castello di Farigliano, Chiesa di San Giovanni Battista, Piazza delle Feste, Vineyards surrounding the town, Local wine tasting experiences
Langhe Hills
Famous for its picturesque landscapes and vineyards, this area attracts wine lovers and those interested in outdoor activities. Great for hosts offering wine tours and farm stays.
Wine tours and tastings, Truffle hunting, Scenic hiking trails, Traditional Italian cuisine in local trattorias, Panoramic views of the vineyards
Monforte d'Alba
Close to Farigliano, this village is well-known for its wine production, making it appealing for tourists exploring the Langhe wine region.
Castello di Monforte, Vineyard tours, Local osterias, Cultural events throughout the year, Alba truffles
Barolo
Famous worldwide for its Barolo wine, this village attracts wine aficionados and offers a rich cultural experience. An excellent location for high-end Airbnb experiences.
Wine cellars and tastings, Barolo Castle, Local festivals, Art galleries, Cooking classes
Dogliani
Known for Dolcetto wine, this quaint town provides a quieter experience for guests looking for relaxation and local culture, away from the busier tourist spots.
Church of San Francesco, Dolcetto wine tasting, Artisan shops, Local markets, Beautiful countryside views
Serralunga d'Alba
A picturesque village with stunning views and historical significance, perfect for romantic getaways and outdoor enthusiasts seeking wine experiences.
Serralunga Castle, Hiking trails, Local wineries, Cultural events, Food and wine festivals
Cherasco
A historical town known for its well-preserved architecture and local delicacies. A great spot for cultural immersions and food experiences.
Basilica di Santo Stefano, Local eateries famous for snails, Historical architecture tours, Antique fairs, Charming cobblestone streets
Ettore e Elvira Vineyards
Located just outside Farigliano, offering unique vineyard stays with immersive wine experiences. Attractive for tourists directly involved in the winemaking process.
Vineyard tours, Wine making workshops, Picnic areas with vineyard views, Local farm-fresh dining, Seasonal events

Understanding Airbnb License Requirements & STR Laws in Farigliano (2025)

Yes, Farigliano, Piedmont, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Farigliano to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 41% licensed listings)

Top Performing Airbnb Properties in Farigliano (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Fariglianobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Maison Mabette

Maison Mabette

Entire Place • 1 bedroom

$23,261
Revenue
25.1%
Occupancy
$144.39
Daily Rate
Langhe Villa with Pool & Spa Park

Langhe Villa with Pool & Spa Park

Entire Place • 3 bedrooms

$19,910
Revenue
37.2%
Occupancy
$431.07
Daily Rate
Casa Felice

Casa Felice

Entire Place • 3 bedrooms

$13,165
Revenue
38.0%
Occupancy
$115.82
Daily Rate
The cottage in the Langhe - villa with a pool

The cottage in the Langhe - villa with a pool

Private Room • N/A

$11,965
Revenue
36.0%
Occupancy
$165.32
Daily Rate
Tamericians IN the heart OF the Langhe.

Tamericians IN the heart OF the Langhe.

Entire Place • 1 bedroom

$11,134
Revenue
41.9%
Occupancy
$93.53
Daily Rate
Casa centro Farigliano,nel cuore delle Langhe

Casa centro Farigliano,nel cuore delle Langhe

Entire Place • 1 bedroom

$6,041
Revenue
55.3%
Occupancy
$87.04
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Farigliano (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Farigliano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Matteo2$27,326115.00/5.0
Federico1$19,91064.67/5.0
Host #980613346$17,02610.00/5.0
Mario1$13,16594.67/5.0
Host #4695882994$12,44820.00/5.0
Stefano1$11,965175.00/5.0
Maria Angela1$11,134784.78/5.0
Host #834757641$6,041224.95/5.0
Giovanni1$5,9692374.57/5.0
Valentina1$3,92245.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Farigliano.

Dive Deeper: Advanced Farigliano STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Farigliano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Farigliano Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Farigliano

  • The Farigliano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Farigliano, Apartment/Condo properties are the most common (31.8%), reflecting the local real estate landscape.
  • Houses represent a significant 31.8% portion, catering likely to families or larger groups.
  • The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Farigliano Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Farigliano

  • The dominant room capacity in Farigliano is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.7% of the active Airbnb listings in Farigliano, indicating a high concentration in these sizes.

Farigliano Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Farigliano

  • The most common guest capacity trend in Farigliano vacation rentals is listings accommodating 4 guests (31.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Farigliano STR market, accounting for 45.4% of listings.
  • 18.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Farigliano.
  • On average, properties in Farigliano are equipped to host 4.0 guests.

Farigliano Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Farigliano

  • The most common availability pattern in Farigliano falls within the 271-366 days range, representing 81.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Farigliano (50%), reflecting common guest stay durations or potential owner blocking patterns.

Farigliano Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (19%)

1 Night

4 listings

19% of total

2 Nights (14.3%)

2 Nights

3 listings

14.3% of total

3 Nights (4.8%)

3 Nights

1 listings

4.8% of total

7-29 Nights (9.5%)

7-29 Nights

2 listings

9.5% of total

30+ Nights (52.4%)

30+ Nights

11 listings

52.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Farigliano is 30+ Nights, adopted by 52.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (52.4%) caters to monthly stays (30+ nights) in Farigliano, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 52.4% of Farigliano hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 52.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Farigliano.

Farigliano Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (36.4%)

Flexible

4 listings

36.4% of total

Moderate (36.4%)

Moderate

4 listings

36.4% of total

Strict (27.3%)

Strict

3 listings

27.3% of total

Cancellation Policy Insights for Farigliano

  • The prevailing Airbnb cancellation policy trend in Farigliano is Flexible, used by 36.4% of listings.
  • The market strongly favors guest-friendly terms, with 72.8% of listings offering Flexible or Moderate policies. This suggests guests in Farigliano may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 36.4% market standard in Farigliano.
  • Regularly review your cancellation policy against competitors and market demand shifts in Farigliano.

Farigliano STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Farigliano

  • The overall average booking lead time for vacation rentals in Farigliano is 38 days.
  • Guests book furthest in advance for stays during May (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (55 days avg.) sees the longest lead times, while Winter (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Farigliano.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 55 days) to capture early planners.
  • Monitor your own booking lead times against these Farigliano averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Farigliano (2025)

Amenity Prevalence

Amenity Insights for Farigliano

  • Essential amenities in Farigliano that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Farigliano: Wifi, Heating.
  • Prioritize adding missing essentials: Wifi, Heating.
  • Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Farigliano to stay competitive.

Farigliano Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Farigliano

  • The typical guest profile for Airbnb in Farigliano consists of a mix of domestic (51%) and international guests, often arriving from nearby Turin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 51.4% of guests.
  • Key international markets include Italy (51.4%) and Switzerland (13.5%).
  • Top languages spoken are English (34.8%) followed by Italian (21.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Farigliano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Les Clefs30$5,741$323.1144%
Monteu Roero16$4,432$540.1436%
Manigod194$4,127$427.8040%
Ramatuelle213$3,891$670.1041%
Saint-Jean-Cap-Ferrat107$3,844$424.2146%
Cossano Belbo13$3,632$284.2142%
Saint-Tropez742$3,498$506.5741%
Saint-Nicolas-la-Chapelle27$3,381$375.7043%
Cassinasco18$3,219$545.4041%
Charvonnex11$3,212$228.0356%

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