Cuneo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Piedmont, Italy
Is Airbnb profitable in Cuneo in 2025? Explore comprehensive Airbnb analytics for Cuneo, Piedmont, Italy to uncover income potential. This 2025 STR market report for Cuneo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 102 active listings.
Whether you're considering an Airbnb investment in Cuneo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cuneo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cuneo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cuneo (2025)
Understanding the monthly revenue variations for Airbnb listings in Cuneo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cuneo is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cuneo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,206+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,578 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $954 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $490, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cuneo
Cuneo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cuneo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cuneo:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cuneo
Average Daily Rate (ADR) Airbnb Trends in Cuneo (2025)
Effective short term rental pricing strategy in Cuneo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cuneo typically peaks in November and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $120+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $96 or more.
- Typical properties (Median) charge around $74 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Cuneo
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Airbnb Seasonality Analysis & Trends in Cuneo (2025)
Peak Season (May, July, September)
- Revenue averages $1,515 per month
- Occupancy rates average 46.5%
- Daily rates average $89
Shoulder Season
- Revenue averages $1,237 per month
- Occupancy maintains around 40.7%
- Daily rates hold near $96
Low Season (January, February, March)
- Revenue drops to average $766 per month
- Occupancy decreases to average 33.5%
- Daily rates adjust to average $103
Seasonality Insights for Cuneo
- The Airbnb seasonality in Cuneo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cuneo's highest earning potential, with monthly revenues capable of climbing to $1,545, occupancy reaching a high of 52.0%, and ADRs peaking at $110.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $752, occupancy could drop to 28.7%, and ADRs may adjust down to $89.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cuneo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cuneo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cuneo (2025)
Exploring the top neighborhoods for short-term rentals in Cuneo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cuneo City Center | The historic heart of Cuneo, offering a blend of cultural heritage, dining, and shopping. A prime location for tourists seeking to explore the city's architecture and local cuisine. | Piazza Galimberti, Cuneo Cathedral, Via Roma, Museo Civico di Cuneo, Teatro Toselli |
| Piazza Europa | A vibrant square that serves as a social hub, attracting both locals and tourists. Excellent for hosting guests looking for a central location with amenities and dining options nearby. | Piazza Europa, Gelateria La Romana, Caffè D'Asporto, Parco della Resistenza |
| Santa Rosa | Known for its beautiful parks and family-friendly atmosphere, this neighborhood is ideal for hosting families and those looking for a quieter stay close to nature. | Giardino del destino, Parco Fluviale Gesso e Stura, Casa della Memoria |
| Borgo San Giuseppe | A charming area with traditional architecture and local atmosphere, popular for visitors wanting an authentic experience of Cuneo life. | Chiesa di San Giuseppe, Fontana dei Tre Pini, Mercato di Borgo San Giuseppe |
| Rocca de Baldi | A scenic village offering a peaceful retreat and beautiful landscapes, perfect for guests looking for relaxation and outdoor activities. | Castello di Rocca de Baldi, Parco Naturale delle Alpi Marittime, Trekking routes |
| Dronero | A picturesque town nearby with stunning views and local charm, ideal for guests interested in nature and hiking. | Ponte del Diavolo, Centro Storico di Dronero, Valle Maira |
| Valle Stura | A beautiful valley ideal for outdoor enthusiasts, particularly during the ski season. Hosts can attract nature lovers and adventure seekers. | Ski resorts, Hiking trails, Natural parks |
| Mondovì | Located near Cuneo, this historic town offers a range of attractions, including its famous Funicular. Ideal for tourists looking to explore nearby sights and activities. | Funicolare di Mondovì, Piazza Maggiore, Museo della Ceramica, Giardini di Villa Pio |
Understanding Airbnb License Requirements & STR Laws in Cuneo (2025)
Yes, Cuneo, Piedmont, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cuneo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 70% licensed listings)
Top Performing Airbnb Properties in Cuneo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cuneobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The perfect gathering with pool and Barolo
Private Room • 7 bedrooms
Matteotti Residence
Entire Place • 1 bedroom
UnoDue - Cuneo centro - House
Entire Place • 2 bedrooms
Suite Apartment PERLA - Cuneo
Entire Place • 1 bedroom
The Rubatti-Tornaforte dome: Apollo and its muses
Entire Place • 1 bedroom
La Loggia dei Conti
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cuneo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cuneo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Luca | 1 | $77,108 | 25 | 4.76/5.0 |
| Elisa | 3 | $45,448 | 178 | 4.87/5.0 |
| Luca | 3 | $44,880 | 30 | 4.95/5.0 |
| Davide | 2 | $44,791 | 43 | 4.96/5.0 |
| Ivan | 1 | $40,713 | 12 | 4.25/5.0 |
| Guido | 2 | $36,688 | 102 | 4.98/5.0 |
| Paolo | 5 | $34,071 | 11 | 1.93/5.0 |
| Eleonora | 2 | $32,801 | 72 | 4.61/5.0 |
| Riccardo | 1 | $29,863 | 34 | 4.94/5.0 |
| Maria Antonietta | 2 | $27,300 | 212 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cuneo.
Dive Deeper: Advanced Cuneo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cuneo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCuneo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cuneo
- The Cuneo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.3% of the 102 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cuneo, Apartment/Condo properties are the most common (87.3%), reflecting the local real estate landscape.
- The presence of 8.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like house (combined 3.9%) offer potential for unique stay experiences.
Cuneo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cuneo
- The dominant room capacity in Cuneo is 1 bedroom listings, making up 73.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 88.2% of the active Airbnb listings in Cuneo, indicating a high concentration in these sizes.
- With over half the market (73.5%) consisting of studios or 1-bedroom units, Cuneo is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (1.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Cuneo.
Cuneo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cuneo
- The most common guest capacity trend in Cuneo vacation rentals is listings accommodating 4 guests (44.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Cuneo STR market, accounting for 68.6% of listings.
- Listings for large groups (6+ guests) are relatively rare (3.9%), potentially indicating an opportunity for hosts targeting this segment in Cuneo.
- On average, properties in Cuneo are equipped to host 3.2 guests.
Cuneo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cuneo
- The most common availability pattern in Cuneo falls within the 271-366 days range, representing 49% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Cuneo (31.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cuneo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
46 listings
46.9% of total
2 Nights
33 listings
33.7% of total
3 Nights
1 listings
1% of total
4-6 Nights
2 listings
2% of total
7-29 Nights
7 listings
7.1% of total
30+ Nights
9 listings
9.2% of total
Key Insights
- The most prevalent minimum stay requirement in Cuneo is 1 Night, adopted by 46.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.6%) of the Cuneo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 46.9% of Cuneo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cuneo.
Cuneo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
47 listings
55.3% of total
Moderate
35 listings
41.2% of total
Strict
3 listings
3.5% of total
Cancellation Policy Insights for Cuneo
- The prevailing Airbnb cancellation policy trend in Cuneo is Flexible, used by 55.3% of listings.
- The market strongly favors guest-friendly terms, with 96.5% of listings offering Flexible or Moderate policies. This suggests guests in Cuneo may expect booking flexibility.
- Strict cancellation policies are quite rare (3.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 55.3% market standard in Cuneo.
- Given the high prevalence of Flexible policies (55.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 3.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Cuneo.
Cuneo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cuneo
- The overall average booking lead time for vacation rentals in Cuneo is 34 days.
- Guests book furthest in advance for stays during June (average 80 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (64 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Cuneo.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Cuneo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cuneo (2025)
Amenity Prevalence
Amenity Insights for Cuneo
- Essential amenities in Cuneo that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Essentials, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cuneo: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Wifi or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cuneo to stay competitive.
Cuneo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cuneo
- The typical guest profile for Airbnb in Cuneo consists of a mix of domestic (41%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 41.4% of guests.
- Key international markets include Italy (41.4%) and France (30.1%).
- Top languages spoken are English (31.7%) followed by Italian (22.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cuneo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Manigod | 194 | $4,127 | $427.80 | 40% |
| Ramatuelle | 213 | $3,891 | $670.10 | 41% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
| Saint-Nicolas-la-Chapelle | 27 | $3,381 | $375.70 | 43% |
| Cassinasco | 18 | $3,219 | $545.40 | 41% |
| Charvonnex | 11 | $3,212 | $228.03 | 56% |
| Les Clefs | 30 | $5,741 | $323.11 | 44% |