Alba Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Piedmont, Italy
Is Airbnb profitable in Alba in 2025? Explore comprehensive Airbnb analytics for Alba, Piedmont, Italy to uncover income potential. This 2025 STR market report for Alba, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 210 active listings.
Whether you're considering an Airbnb investment in Alba, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Alba Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Alba Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Alba (2025)
Understanding the monthly revenue variations for Airbnb listings in Alba is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Alba is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Alba across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,818+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,248 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,282 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $640, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Alba
Alba Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Alba STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Alba:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Alba
Average Daily Rate (ADR) Airbnb Trends in Alba (2025)
Effective short term rental pricing strategy in Alba involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Alba typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $285+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $121 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Alba
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Airbnb Seasonality Analysis & Trends in Alba (2025)
Peak Season (May, October, June)
- Revenue averages $2,478 per month
- Occupancy rates average 39.1%
- Daily rates average $159
Shoulder Season
- Revenue averages $1,940 per month
- Occupancy maintains around 35.6%
- Daily rates hold near $164
Low Season (January, February, March)
- Revenue drops to average $1,125 per month
- Occupancy decreases to average 24.0%
- Daily rates adjust to average $161
Seasonality Insights for Alba
- The Airbnb seasonality in Alba shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Alba's highest earning potential, with monthly revenues capable of climbing to $2,710, occupancy reaching a high of 45.2%, and ADRs peaking at $186.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $997, occupancy could drop to 22.1%, and ADRs may adjust down to $155.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Alba.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Alba seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Alba (2025)
Exploring the top neighborhoods for short-term rentals in Alba? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Alba, known for its medieval architecture and cobblestone streets. Ideal for tourists who want to experience the rich heritage and vibrant cultural scene of the region. | Cathedral of San Lorenzo, Piazza Risorgimento, Alba International White Truffle Fair, Wine cellars and tastings, Museo Civico di Alba |
| Langhe Hills | Renowned for its beautiful rolling hills and vineyards. This area attracts wine enthusiasts and nature lovers, making it ideal for agritourism stays. | Vineyard tours and tastings, Barolo Castle, Castiglione Falletto, Tasting rooms and restaurants, Breathtaking views of the countryside |
| Neive | A charming village known for its wine production, particularly Barbaresco. It offers a traditional Italian atmosphere and is a great spot for culinary tourism. | Wine cellars, Neive's historical center, Rocche dei Dardi, Vineyard panoramas, Local trattorias and bistros |
| Barbaresco | This small town is famous for its Barbaresco wine, with scenic views and rich wine culture. Ideal for hosting wine tourism experiences. | Barbaresco Tower, Wine tasting rooms, Vineyard walks, Culinary experiences, Local festivals |
| Castiglione Falletto | A picturesque village surrounded by vineyards, ideal for those seeking a peaceful retreat with good food and wine. | Historic village center, Wine cellars, Trattoria dining experiences, Local markets, Scenic hiking trails |
| Trezzo Tinella | A lesser-known gem in the Langhe region, popular for its tranquility and rural charm, attracting visitors looking for peaceful country escapes. | Agritourism farms, Vineyard experiences, Natural parks, Local festivals, Artisan food producers |
| La Morra | A beautiful hilltop town offering stunning views of the Langhe landscape. It is well-known for wine production and rich food culture. | Belvedere di La Morra, Wine tastings, Historic architecture, Local trattorias, Cultural events |
| Serralunga d'Alba | Home to medieval castles and beautiful vineyards, it attracts visitors interested in history, architecture, and wine. | Serralunga Castle, Vineyard tours, Local wineries, Historic village charm, Landscape views |
Understanding Airbnb License Requirements & STR Laws in Alba (2025)
Yes, Alba, Piedmont, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Alba to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 66% licensed listings)
Top Performing Airbnb Properties in Alba (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Albabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
TrifulHouse Holiday Apartments: ENTIRE PALACE
Entire Place • 6 bedrooms
Villa Anna, Luxury & private pool
Entire Place • 2 bedrooms
Cascina Portinale 8
Entire Place • 4 bedrooms
Serendipity east: 2 apartments - Alba centro
Entire Place • 3 bedrooms
Villa Bricco Paglieri, charming villa at Alba
Entire Place • 5 bedrooms
Two of a Thousand
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Alba (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Alba based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Langhe Holiday | 23 | $514,231 | 586 | 4.07/5.0 |
| Dvc Apartments | 9 | $267,939 | 177 | 4.61/5.0 |
| Claudio | 7 | $236,123 | 9 | 0.71/5.0 |
| Giulio | 1 | $115,922 | 23 | 5.00/5.0 |
| Fabrizio | 1 | $109,414 | 6 | 5.00/5.0 |
| Enrico | 3 | $86,608 | 15 | 3.33/5.0 |
| Giuseppina | 3 | $86,558 | 13 | 3.20/5.0 |
| Emanuela | 4 | $75,105 | 73 | 3.63/5.0 |
| Lorenza E Carla | 2 | $67,650 | 98 | 4.97/5.0 |
| Giorgio | 2 | $66,365 | 153 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Alba.
Dive Deeper: Advanced Alba STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Alba. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAlba Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Alba
- The Alba Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.9% of the 210 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Alba, Apartment/Condo properties are the most common (77.1%), reflecting the local real estate landscape.
- Houses represent a significant 18.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 4.3%) offer potential for unique stay experiences.
Alba Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Alba
- The dominant room capacity in Alba is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 81.4% of the active Airbnb listings in Alba, indicating a high concentration in these sizes.
Alba Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Alba
- The most common guest capacity trend in Alba vacation rentals is listings accommodating 4 guests (34.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Alba STR market, accounting for 51.5% of listings.
- 25.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Alba.
- On average, properties in Alba are equipped to host 4.1 guests.
Alba Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Alba
- The most common availability pattern in Alba falls within the 271-366 days range, representing 56.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Alba (40.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Alba Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
66 listings
34.7% of total
2 Nights
96 listings
50.5% of total
3 Nights
6 listings
3.2% of total
4-6 Nights
3 listings
1.6% of total
7-29 Nights
4 listings
2.1% of total
30+ Nights
15 listings
7.9% of total
Key Insights
- The most prevalent minimum stay requirement in Alba is 2 Nights, adopted by 50.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.2%) of the Alba Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 50.5% of Alba hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Alba.
Alba Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
1.2% of total
Flexible
72 listings
43.9% of total
Moderate
57 listings
34.8% of total
Strict
33 listings
20.1% of total
Cancellation Policy Insights for Alba
- The prevailing Airbnb cancellation policy trend in Alba is Flexible, used by 43.9% of listings.
- The market strongly favors guest-friendly terms, with 78.7% of listings offering Flexible or Moderate policies. This suggests guests in Alba may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.9% market standard in Alba.
- Regularly review your cancellation policy against competitors and market demand shifts in Alba.
Alba STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Alba
- The overall average booking lead time for vacation rentals in Alba is 46 days.
- Guests book furthest in advance for stays during June (average 72 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (65 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Alba.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Alba averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Alba (2025)
Amenity Prevalence
Amenity Insights for Alba
- Essential amenities in Alba that guests expect include: Heating, Wifi, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Alba: Heating, Wifi, Hot water.
- Prioritize adding missing essentials: Heating, Wifi, Hot water.
- Consider adding popular differentiators like TV or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Alba to stay competitive.
Alba Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Alba
- The typical guest profile for Airbnb in Alba consists of predominantly international visitors (79%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 20.9% of guests.
- Key international markets include Italy (20.9%) and United States (20.5%).
- Top languages spoken are English (41.2%) followed by Italian (14.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Alba Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |
| Oliveto Lario | 99 | $3,509 | $327.42 | 55% |
| Carate Urio | 71 | $3,379 | $331.90 | 44% |
| Brienno | 39 | $3,327 | $337.92 | 45% |