Tolentino Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Marche, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Tolentino in 2025? Explore comprehensive Airbnb analytics for Tolentino, Marche, Italy to uncover income potential. This 2025 STR market report for Tolentino, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Tolentino, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tolentino Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tolentino Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$157
The average rental revenue earned for an occupied room per day in Tolentino.
Occupancy Rate(?)
36.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,381
Typical annual income for an Airbnb listing in Tolentino. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
20.3%
Strong growth (20.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Tolentino.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Tolentino.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tolentino (2025)

Understanding the monthly revenue variations for Airbnb listings in Tolentino is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tolentino is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tolentino across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,265+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,889 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $813 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $439, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tolentino

Tolentino Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tolentino STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tolentino:

  • Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 18%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tolentino

Average Daily Rate (ADR) Airbnb Trends in Tolentino (2025)

Effective short term rental pricing strategy in Tolentino involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tolentino typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $367+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $191 or more.
  • Typical properties (Median) charge around $123 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in Tolentino

Get Live Tolentino Market Intelligence 👇

Discover Tolentino Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Tolentino (2025)

Peak Season (August, May, July)
  • Revenue averages $2,618 per month
  • Occupancy rates average 42.2%
  • Daily rates average $182
Shoulder Season
  • Revenue averages $1,179 per month
  • Occupancy maintains around 24.3%
  • Daily rates hold near $169
Low Season (January, February, October)
  • Revenue drops to average $504 per month
  • Occupancy decreases to average 15.5%
  • Daily rates adjust to average $164

Seasonality Insights for Tolentino

  • The Airbnb seasonality in Tolentino shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tolentino's highest earning potential, with monthly revenues capable of climbing to $3,131, occupancy reaching a high of 50.9%, and ADRs peaking at $183.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $155, occupancy could drop to 3.6%, and ADRs may adjust down to $158.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tolentino.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tolentino seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tolentino (2025)

Exploring the top neighborhoods for short-term rentals in Tolentino? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historical center of Tolentino is rich in culture and history, making it an attractive destination for tourists interested in art and architecture.
Basilica di San Nicola, Castello della Rancia, Piazza della Libertà, Museo diocesano, Teatro Vaccaj
Parco di San Paolo
A beautiful park area that offers recreational activities and is perfect for families. It provides a peaceful retreat within the city, appealing to those seeking outdoor experiences.
Parco di San Paolo, Local playgrounds, Walking paths, Picnic areas
Tolentino Hills
The scenic hills surrounding Tolentino provide breathtaking views and outdoor activities, attracting nature enthusiasts and those looking for a rural getaway.
Hiking trails, Wine tasting tours, Agriturismi, Scenic viewpoints
Via Roma
A bustling street with shops, cafes, and restaurants, perfect for visitors who want to experience local life and cuisine.
Local shops, Cafes, Restaurants, Street markets
Cottage Rentals near Fiastra
Close to the Fiastra lake, these rentals provide a perfect getaway for those who love water sports and nature activities.
Lago di Fiastra, Kayaking, Nature trails, Fishing
Cultural Festivals
Tolentino hosts various cultural festivals throughout the year, making it an interesting place for visitors during event seasons.
Various local festivals, Cultural events, Art exhibitions
Spiritual Retreats
The presence of monasteries and churches attracts those looking for spiritual retreats and peaceful experiences.
Monastero di San Lorenzo, Churches, Retreat programs
Local Markets
The various markets throughout Tolentino offer a taste of local produce and crafts, appealing to visitors interested in authentic local experiences.
Weekly markets, Handmade crafts, Local food stalls

Understanding Airbnb License Requirements & STR Laws in Tolentino (2025)

Yes, Tolentino, Marche, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tolentino to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 71% licensed listings)

Top Performing Airbnb Properties in Tolentino (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tolentinobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Pace e Gioia - private pool w/ amazing views

Casa Pace e Gioia - private pool w/ amazing views

Entire Place • 4 bedrooms

$32,415
Revenue
55.0%
Occupancy
$341.77
Daily Rate
Villa Orrizonti - Enjoy the peace in a secure way

Villa Orrizonti - Enjoy the peace in a secure way

Entire Place • 4 bedrooms

$28,990
Revenue
57.4%
Occupancy
$274.38
Daily Rate
Casa Di Cristo - A Rustic Charm Oasis

Casa Di Cristo - A Rustic Charm Oasis

Entire Place • 3 bedrooms

$28,259
Revenue
24.2%
Occupancy
$202.28
Daily Rate
Casa degli Ulivi

Casa degli Ulivi

Entire Place • 2 bedrooms

$14,900
Revenue
32.5%
Occupancy
$130.32
Daily Rate
Country house with two bedrooms and swimming pool

Country house with two bedrooms and swimming pool

Entire Place • 2 bedrooms

$12,653
Revenue
60.0%
Occupancy
$127.01
Daily Rate
Entire Tolentino apartment in Tolentino

Entire Tolentino apartment in Tolentino

Entire Place • 2 bedrooms

$12,402
Revenue
60.3%
Occupancy
$72.23
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tolentino (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tolentino based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Heather1$32,415144.86/5.0
Emanuele4$31,918334.90/5.0
Francis1$28,990264.77/5.0
Claudine1$28,25965.00/5.0
Holidu1$14,90034.67/5.0
Maestro1$12,402224.77/5.0
Graham1$12,173354.74/5.0
Rodolfo1$11,94235.00/5.0
Host #1198785971$7,781125.00/5.0
Kate1$7,27785.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tolentino.

Dive Deeper: Advanced Tolentino STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tolentino. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tolentino Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tolentino

  • The Tolentino Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.4% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tolentino, House properties are the most common (58.8%), reflecting the local real estate landscape.
  • Houses represent a significant 58.8% portion, catering likely to families or larger groups.

Tolentino Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tolentino

  • The dominant room capacity in Tolentino is 2 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 4 bedrooms properties represent 58.8% of the active Airbnb listings in Tolentino, indicating a high concentration in these sizes.
  • A significant 35.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tolentino.

Tolentino Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tolentino

  • The most common guest capacity trend in Tolentino vacation rentals is listings accommodating 8+ guests (35.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Tolentino STR market, accounting for 64.7% of listings.
  • 47.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tolentino.
  • On average, properties in Tolentino are equipped to host 5.2 guests.

Tolentino Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tolentino

  • The most common availability pattern in Tolentino falls within the 271-366 days range, representing 58.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Tolentino (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tolentino Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25%)

1 Night

4 listings

25% of total

2 Nights (12.5%)

2 Nights

2 listings

12.5% of total

3 Nights (18.8%)

3 Nights

3 listings

18.8% of total

4-6 Nights (25%)

4-6 Nights

4 listings

25% of total

7-29 Nights (18.8%)

7-29 Nights

3 listings

18.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Tolentino is 1 Night, adopted by 25% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 25% of Tolentino hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tolentino.

Tolentino Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (20%)

Flexible

3 listings

20% of total

Moderate (20%)

Moderate

3 listings

20% of total

Strict (60%)

Strict

9 listings

60% of total

Cancellation Policy Insights for Tolentino

  • The prevailing Airbnb cancellation policy trend in Tolentino is Strict, used by 60% of listings.
  • A majority (60.0%) of hosts in Tolentino utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 60% market standard in Tolentino.
  • With 60% using Strict terms, this is a viable option in Tolentino, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tolentino.

Tolentino STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tolentino

  • The overall average booking lead time for vacation rentals in Tolentino is 78 days.
  • Guests book furthest in advance for stays during November (average 151 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (112 days avg.) sees the longest lead times, while Winter (6 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Tolentino.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 151 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 112 days) to capture early planners.
  • Monitor your own booking lead times against these Tolentino averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tolentino (2025)

Amenity Prevalence

Amenity Insights for Tolentino

  • Essential amenities in Tolentino that guests expect include: Essentials, Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tolentino: Essentials, Free parking on premises, Heating.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tolentino to stay competitive.

Tolentino Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tolentino

  • The typical guest profile for Airbnb in Tolentino consists of a mix of domestic (46%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 45.7% of guests.
  • Key international markets include Italy (45.7%) and United Kingdom (15.2%).
  • Top languages spoken are English (39.5%) followed by Italian (14%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tolentino Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Collazzone28$2,839$341.1136%
Parrano18$2,762$329.9534%
Monte Castello di Vibio18$2,659$567.2141%
Guardea15$2,542$320.5635%
Monteleone d'Orvieto31$2,537$306.9636%
Lugnano in Teverina19$2,238$267.3835%
Collevecchio12$2,213$302.1638%
Lisciano Niccone30$2,175$384.6635%
Palombara Sabina16$2,160$336.0135%
Deruta15$2,127$232.8337%

Maximize Your Airbnb Income in Tolentino

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights