Senigallia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Marche, Italy
Is Airbnb profitable in Senigallia in 2025? Explore comprehensive Airbnb analytics for Senigallia, Marche, Italy to uncover income potential. This 2025 STR market report for Senigallia, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 275 active listings.
Whether you're considering an Airbnb investment in Senigallia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Senigallia Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Senigallia Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Senigallia (2025)
Understanding the monthly revenue variations for Airbnb listings in Senigallia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Senigallia is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Senigallia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,695+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,795 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,069 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $482, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Senigallia
Senigallia Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Senigallia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Senigallia:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Senigallia
Average Daily Rate (ADR) Airbnb Trends in Senigallia (2025)
Effective short term rental pricing strategy in Senigallia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Senigallia typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $198+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
- Typical properties (Median) charge around $110 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Senigallia
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Airbnb Seasonality Analysis & Trends in Senigallia (2025)
Peak Season (August, July, June)
- Revenue averages $2,463 per month
- Occupancy rates average 50.5%
- Daily rates average $137
Shoulder Season
- Revenue averages $1,137 per month
- Occupancy maintains around 26.6%
- Daily rates hold near $127
Low Season (February, March, December)
- Revenue drops to average $663 per month
- Occupancy decreases to average 20.2%
- Daily rates adjust to average $125
Seasonality Insights for Senigallia
- The Airbnb seasonality in Senigallia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Senigallia's highest earning potential, with monthly revenues capable of climbing to $2,937, occupancy reaching a high of 60.7%, and ADRs peaking at $140.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $554, occupancy could drop to 17.5%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Senigallia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Senigallia seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Senigallia (2025)
Exploring the top neighborhoods for short-term rentals in Senigallia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Senigallia Historic Center | Charming old town with narrow streets, historical buildings and a vibrant atmosphere. Close to local restaurants, shops, and cultural attractions, making it a favored spot for tourists. | Piazza Roma, Rocca Roveresca, Santa Maria Goretti Sanctuary, Porto di Senigallia, Piazzale della Libertà |
| Senigallia Beach | Beautiful sandy beach known for its excellent waterfront amenities. Attracts families and beach lovers, especially during the summer months. | Spiaggia di Velluto, Beach Clubs, Water sports activities, Seaside promenades, Restaurants and cafes along the beach |
| Montalto | A picturesque hilltop village that offers stunning views of the Adriatic coast. Ideal for those looking for a peaceful retreat with local charm. | Ancient Castles, Scenic hiking trails, Local vineyards, Cultural festivals, Artisan shops |
| Marotta | A coastal area adjacent to Senigallia with beautiful beaches and a local atmosphere. Popular with vacationers seeking sun and relaxation. | Marotta Beach, Local Seafood Restaurants, Promenade along the coast, Fishing Port, Cultural events |
| Fano | Nearby town rich in history and culture, known for its Roman architecture and vibrant local events. A short drive from Senigallia, making it attractive for extended stays. | Fano's Roman Arch, Piazza XX Settembre, Beach Clubs, Annual Carnival, Historic center |
| Casine di Piero | A rural area offering a tranquil escape with agritourism options. Appeals to travelers looking for authentic Italian experiences away from the busy tourist areas. | Vineyards and Olive Groves, Local Farmhouses, Cooking classes, Nature walks, Cultural tours |
| Riviera delle Palme | Scenic coastal area with beautiful landscapes and plenty of outdoor activities. Perfect for nature lovers and those looking to explore the Adriatic coast. | Biking Trails, Natural Parks, Beach Facilities, Local Markets, Water activities |
| Corinaldo | Famous for its well-preserved medieval town walls and historical charm. Attracts visitors interested in history and local culture. | Corinaldo Walls, Historic churches, Scenic viewpoints, Local festivals, Traditional cuisine |
Understanding Airbnb License Requirements & STR Laws in Senigallia (2025)
Yes, Senigallia, Marche, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Senigallia to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 37% licensed listings)
Top Performing Airbnb Properties in Senigallia (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Senigalliabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cottage vista mare a Senigallia.
Entire Place • 8 bedrooms
Farmhouse with Forest, Garden and Pool
Entire Place • 8 bedrooms
Casale storico sulle colline di Senigallia
Entire Place • 3 bedrooms
Terrazzo Senigallia
Entire Place • 2 bedrooms
Ricky&Mary House, pet friendly
Entire Place • 3 bedrooms
Entire B&B in Exclusive for 7 people Casa Mafalda
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Senigallia (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Senigallia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fued La Tua Casa In Vacanza | 48 | $312,739 | 19 | 0.26/5.0 |
| Daniele | 12 | $98,448 | 36 | 2.49/5.0 |
| Host #7970969 | 1 | $93,948 | 13 | 5.00/5.0 |
| Marika | 6 | $81,255 | 55 | 4.93/5.0 |
| Matteo | 1 | $75,422 | 15 | 4.93/5.0 |
| Luca | 4 | $47,894 | 54 | 4.77/5.0 |
| Marco | 4 | $45,467 | 54 | 4.58/5.0 |
| Host #122320871 | 1 | $45,452 | 5 | 4.20/5.0 |
| Stefano | 3 | $44,791 | 90 | 4.90/5.0 |
| Giulio | 1 | $37,889 | 20 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Senigallia.
Dive Deeper: Advanced Senigallia STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Senigallia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSenigallia Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Senigallia
- The Senigallia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.6% of the 275 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Senigallia, Apartment/Condo properties are the most common (73.8%), reflecting the local real estate landscape.
- The presence of 10.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others, unique stays (combined 1.9%) offer potential for unique stay experiences.
Senigallia Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Senigallia
- The dominant room capacity in Senigallia is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 79.3% of the active Airbnb listings in Senigallia, indicating a high concentration in these sizes.
Senigallia Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Senigallia
- The most common guest capacity trend in Senigallia vacation rentals is listings accommodating 4 guests (35.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Senigallia STR market, accounting for 52.3% of listings.
- 25.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Senigallia.
- On average, properties in Senigallia are equipped to host 4.1 guests.
Senigallia Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Senigallia
- The most common availability pattern in Senigallia falls within the 271-366 days range, representing 69.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Senigallia (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Senigallia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
46 listings
18.3% of total
2 Nights
68 listings
27% of total
3 Nights
27 listings
10.7% of total
4-6 Nights
26 listings
10.3% of total
7-29 Nights
56 listings
22.2% of total
30+ Nights
29 listings
11.5% of total
Key Insights
- The most prevalent minimum stay requirement in Senigallia is 2 Nights, adopted by 27% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (11.5%) caters to monthly stays (30+ nights) in Senigallia, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 27% of Senigallia hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Senigallia.
Senigallia Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
1.2% of total
Flexible
29 listings
17% of total
Moderate
80 listings
46.8% of total
Strict
60 listings
35.1% of total
Cancellation Policy Insights for Senigallia
- The prevailing Airbnb cancellation policy trend in Senigallia is Moderate, used by 46.8% of listings.
- There's a relatively balanced mix between guest-friendly (63.8%) and stricter (35.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.8% market standard in Senigallia.
- With 35.1% using Strict terms, this is a viable option in Senigallia, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Senigallia.
Senigallia STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Senigallia
- The overall average booking lead time for vacation rentals in Senigallia is 52 days.
- Guests book furthest in advance for stays during June (average 102 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Senigallia.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Senigallia averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Senigallia (2025)
Amenity Prevalence
Amenity Insights for Senigallia
- Popular amenities like Hot water, TV, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Senigallia to stay competitive.
Senigallia Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Senigallia
- The typical guest profile for Airbnb in Senigallia consists of a mix of domestic (62%) and international guests, often arriving from nearby Milan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 62.4% of guests.
- Key international markets include Italy (62.4%) and Germany (9.3%).
- Top languages spoken are English (34.7%) followed by Italian (27.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Milan and Rome.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Senigallia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Collazzone | 28 | $2,839 | $341.11 | 36% |
| Parrano | 18 | $2,762 | $329.95 | 34% |
| Monte Castello di Vibio | 18 | $2,659 | $567.21 | 41% |
| Guardea | 15 | $2,542 | $320.56 | 35% |
| Monteleone d'Orvieto | 31 | $2,537 | $306.96 | 36% |
| Lugnano in Teverina | 19 | $2,238 | $267.38 | 35% |
| Collevecchio | 12 | $2,213 | $302.16 | 38% |
| Lisciano Niccone | 30 | $2,175 | $384.66 | 35% |
| Palombara Sabina | 16 | $2,160 | $336.01 | 35% |
| Deruta | 15 | $2,127 | $232.83 | 37% |