Jesi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Marche, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Jesi in 2025? Explore comprehensive Airbnb analytics for Jesi, Marche, Italy to uncover income potential. This 2025 STR market report for Jesi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 42 active listings.

Whether you're considering an Airbnb investment in Jesi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jesi Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Jesi Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$82
The average rental revenue earned for an occupied room per day in Jesi.
Occupancy Rate(?)
39.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,179
Typical annual income for an Airbnb listing in Jesi. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
98.6%
Strong growth (98.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Jesi.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Jesi.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
42
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Jesi (2025)

Understanding the monthly revenue variations for Airbnb listings in Jesi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jesi is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jesi across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,254+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,492 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $781 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $365, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Jesi

Jesi Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Jesi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jesi:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Jesi

Average Daily Rate (ADR) Airbnb Trends in Jesi (2025)

Effective short term rental pricing strategy in Jesi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jesi typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $148+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $84 or more.
  • Typical properties (Median) charge around $68 per night.
  • Entry-level properties (Bottom 25%) earn around $50 per night.

Average Daily Rate (ADR) Trend by Month in Jesi

Get Live Jesi Market Intelligence 👇

Discover Jesi Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Jesi (2025)

Peak Season (August, May, July)
  • Revenue averages $1,751 per month
  • Occupancy rates average 46.5%
  • Daily rates average $88
Shoulder Season
  • Revenue averages $1,216 per month
  • Occupancy maintains around 37.2%
  • Daily rates hold near $86
Low Season (January, February, March)
  • Revenue drops to average $734 per month
  • Occupancy decreases to average 30.5%
  • Daily rates adjust to average $85

Seasonality Insights for Jesi

  • The Airbnb seasonality in Jesi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Jesi's highest earning potential, with monthly revenues capable of climbing to $1,958, occupancy reaching a high of 61.5%, and ADRs peaking at $89.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $648, occupancy could drop to 26.8%, and ADRs may adjust down to $84.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jesi.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Jesi seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Jesi (2025)

Exploring the top neighborhoods for short-term rentals in Jesi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Jesi, featuring beautiful medieval architecture and a rich cultural heritage. Attracts tourists who want to explore local history, cuisine, and shopping.
Palazzo della Signoria, Teatro Pergolesi, Jesi Cathedral, Piazza Federico II, Museo Diocesano, Castello di Jesi
San Francesco
A charming neighborhood known for its relaxed atmosphere, close to parks and walking areas. Ideal for families and those looking for a peaceful retreat yet close to the city center.
Parco Colle Paradiso, Santuario di San Giuseppe da Copertino, Palestra Comunale, local eateries and cafes
Viale della Vittoria
A vibrant street lined with shops, cafes, and restaurants. Great for visitors who enjoy a lively atmosphere with easy access to amenities and entertainment.
Viale della Vittoria Parks, Shops and boutiques, Local dining experiences
Santa Maria della Scaletta
Known for its tranquility and local community feel, this area offers a different perspective of Jesi life, perfect for longer stays.
Santa Maria della Scaletta Church, Local markets, Scenic walking paths
Borgo Minonna
A quiet, residential neighborhood that appeals to travelers seeking a local experience. Good for families and extended stays.
Parks, Local cafes, Family-friendly amenities
Via Roma
Located centrally with easy access to transportation. Popular among business travelers and visitors looking to explore the nearby attractions in Marche.
Transport links, Cafes and bars, Shopping streets
Jesi outskirts
The outskirts of Jesi provide a scenic rural experience, ideal for those wanting to enjoy nature while being close to the city.
Nature walks, Countryside views, Local vineyards
Piazza della Repubblica
A historic and lively square that is at the heart of Jesi’s social life, making it a prime location for visitors wanting to be in a bustling area.
Piazza della Repubblica, Local festivals, Restaurants and bars

Understanding Airbnb License Requirements & STR Laws in Jesi (2025)

Yes, Jesi, Marche, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jesi to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 55% licensed listings)

Top Performing Airbnb Properties in Jesi (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Jesibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Olive Tree Court Villa

Olive Tree Court Villa

Entire Place • 5 bedrooms

$98,255
Revenue
27.3%
Occupancy
$554.64
Daily Rate
Dream House with Balcony, free Wi-FI and Netflix

Dream House with Balcony, free Wi-FI and Netflix

Entire Place • 1 bedroom

$25,018
Revenue
46.1%
Occupancy
$131.71
Daily Rate
Casale nella dolce campagna di Jesi

Casale nella dolce campagna di Jesi

Entire Place • 3 bedrooms

$22,892
Revenue
37.2%
Occupancy
$188.82
Daily Rate
La CasEtta Centrale con Terrazza ParkFree WiFi PS4

La CasEtta Centrale con Terrazza ParkFree WiFi PS4

Entire Place • 1 bedroom

$20,640
Revenue
70.9%
Occupancy
$66.53
Daily Rate
[Center] Modern apartment with A/C and WiFi

[Center] Modern apartment with A/C and WiFi

Entire Place • 1 bedroom

$19,823
Revenue
56.9%
Occupancy
$104.44
Daily Rate
Casa di Margherita

Casa di Margherita

Entire Place • 2 bedrooms

$17,593
Revenue
59.4%
Occupancy
$72.68
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Jesi (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Jesi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Daniele3$127,086664.79/5.0
Isi GuestHouse3$27,3621084.88/5.0
Andrea1$25,018324.88/5.0
Claudia2$23,4701354.58/5.0
Host #1782879641$22,89200.00/5.0
Giovanna1$20,640274.85/5.0
Samuele1$19,823124.67/5.0
Margherita1$17,593654.94/5.0
Francesco1$16,385324.97/5.0
Cinzia1$14,388424.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jesi.

Dive Deeper: Advanced Jesi STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jesi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Jesi Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Jesi

  • The Jesi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.4% of the 42 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Jesi, Apartment/Condo properties are the most common (69%), reflecting the local real estate landscape.
  • Houses represent a significant 16.7% portion, catering likely to families or larger groups.
  • The presence of 11.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 2.4%) offer potential for unique stay experiences.

Jesi Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Jesi

  • The dominant room capacity in Jesi is 1 bedroom listings, making up 45.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.0% of the active Airbnb listings in Jesi, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.5%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Jesi.

Jesi Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Jesi

  • The most common guest capacity trend in Jesi vacation rentals is listings accommodating 2 guests (31%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Jesi STR market, accounting for 47.7% of listings.
  • 14.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jesi.
  • On average, properties in Jesi are equipped to host 2.8 guests.

Jesi Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Jesi

  • The most common availability pattern in Jesi falls within the 271-366 days range, representing 47.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Jesi (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Jesi Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.5%)

1 Night

19 listings

47.5% of total

2 Nights (27.5%)

2 Nights

11 listings

27.5% of total

3 Nights (5%)

3 Nights

2 listings

5% of total

4-6 Nights (2.5%)

4-6 Nights

1 listings

2.5% of total

7-29 Nights (10%)

7-29 Nights

4 listings

10% of total

30+ Nights (7.5%)

30+ Nights

3 listings

7.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Jesi is 1 Night, adopted by 47.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (75.0%) of the Jesi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.5% of Jesi hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 7.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jesi.

Jesi Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (51.4%)

Flexible

18 listings

51.4% of total

Moderate (31.4%)

Moderate

11 listings

31.4% of total

Strict (17.1%)

Strict

6 listings

17.1% of total

Cancellation Policy Insights for Jesi

  • The prevailing Airbnb cancellation policy trend in Jesi is Flexible, used by 51.4% of listings.
  • The market strongly favors guest-friendly terms, with 82.8% of listings offering Flexible or Moderate policies. This suggests guests in Jesi may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 51.4% market standard in Jesi.
  • Given the high prevalence of Flexible policies (51.4%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Jesi.

Jesi STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Jesi

  • The overall average booking lead time for vacation rentals in Jesi is 33 days.
  • Guests book furthest in advance for stays during May (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (52 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Jesi.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Jesi averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Jesi (2025)

Amenity Prevalence

Amenity Insights for Jesi

  • Essential amenities in Jesi that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Essentials, Hair dryer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Jesi: Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Hot water or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Jesi to stay competitive.

Jesi Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Jesi

  • The typical guest profile for Airbnb in Jesi consists of a mix of domestic (58%) and international guests, often arriving from nearby Milan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 58.3% of guests.
  • Key international markets include Italy (58.3%) and Germany (9.5%).
  • Top languages spoken are English (36.3%) followed by Italian (28.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Jesi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Collazzone28$2,839$341.1136%
Parrano18$2,762$329.9534%
Monte Castello di Vibio18$2,659$567.2141%
Guardea15$2,542$320.5635%
Monteleone d'Orvieto31$2,537$306.9636%
Lugnano in Teverina19$2,238$267.3835%
Collevecchio12$2,213$302.1638%
Lisciano Niccone30$2,175$384.6635%
Palombara Sabina16$2,160$336.0135%
Deruta15$2,127$232.8337%

Maximize Your Airbnb Income in Jesi

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights