Grottammare Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Marche, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Grottammare in 2025? Explore comprehensive Airbnb analytics for Grottammare, Marche, Italy to uncover income potential. This 2025 STR market report for Grottammare, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 120 active listings.

Whether you're considering an Airbnb investment in Grottammare, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grottammare Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Grottammare Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$115
The average rental revenue earned for an occupied room per day in Grottammare.
Occupancy Rate(?)
41.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,894
Typical annual income for an Airbnb listing in Grottammare. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
6.0%
Positive growth (6.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Grottammare.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Grottammare.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
120
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Grottammare (2025)

Understanding the monthly revenue variations for Airbnb listings in Grottammare is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grottammare is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grottammare across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,607+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,690 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,015 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $507, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Grottammare

Grottammare Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Grottammare STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grottammare:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Grottammare

Average Daily Rate (ADR) Airbnb Trends in Grottammare (2025)

Effective short term rental pricing strategy in Grottammare involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grottammare typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $168+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $127 or more.
  • Typical properties (Median) charge around $98 per night.
  • Entry-level properties (Bottom 25%) earn around $77 per night.

Average Daily Rate (ADR) Trend by Month in Grottammare

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Airbnb Seasonality Analysis & Trends in Grottammare (2025)

Peak Season (August, July, June)
  • Revenue averages $2,351 per month
  • Occupancy rates average 51.9%
  • Daily rates average $120
Shoulder Season
  • Revenue averages $1,061 per month
  • Occupancy maintains around 27.9%
  • Daily rates hold near $107
Low Season (January, November, December)
  • Revenue drops to average $594 per month
  • Occupancy decreases to average 17.9%
  • Daily rates adjust to average $107

Seasonality Insights for Grottammare

  • The Airbnb seasonality in Grottammare shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Grottammare's highest earning potential, with monthly revenues capable of climbing to $2,939, occupancy reaching a high of 65.3%, and ADRs peaking at $124.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $541, occupancy could drop to 15.5%, and ADRs may adjust down to $105.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grottammare.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Grottammare seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Grottammare (2025)

Exploring the top neighborhoods for short-term rentals in Grottammare? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Grottammare Beach
A beautiful stretch of coastline popular among tourists for its sandy beaches and Mediterranean climate. Ideal for vacation rentals with easy access to the sea and local amenities.
Grottammare Beach, Parco degli Ulivi, Piazza Peretti, Viale de Gasperi, Museo del Mare
Historic Grottammare
The charming old town is known for its medieval architecture and local culture. A prime spot for those looking to experience authentic Italian life and culture.
Church of San Giovanni, Palazzo dei Capitani, Ancient Walls, Piazza Fazzini, Castello di Grottammare
Bivio dell'Olmo
A residential area with local charm, close to both the beach and amenities. Suitable for longer stays and families looking for a quieter environment.
Local cafes, Parks, Close to shops, Easy access to the main road
Civitella del Tronto
Located a short drive from Grottammare, this area features stunning historic sites and beautiful landscapes. Attracts tourists interested in history and nature.
Fortress of Civitella del Tronto, Historic Town Center, Local wineries, Nature trails
San Benedetto del Tronto
Just south of Grottammare, this area is known for its vibrant waterfront and extensive promenade. A popular destination for tourists and great for short-term rentals.
San Benedetto Beach, The Palms of San Benedetto, Porto di San Benedetto, Local seafood restaurants
Martinsicuro
A nearby coastal town offering more affordable options for vacation rentals while still having a beautiful beach. Appeals to budget-conscious travelers.
Martinsicuro Beach, Local markets, Nearby hills for hiking, Cultural events
Acquaviva Picena
A hilltop town offering breathtaking views of the Adriatic Sea and a glimpse into the region’s history. Attracts visitors seeking tranquility and picturesque landscapes.
Castle of Acquaviva, Historic Town Center, Local festivals, Beautiful views
Ascoli Piceno
A bit further inland but worth the drive; known for its stunning medieval architecture and rich history. Ideal for those who want to explore more of Marche's culture.
Piazza del Popolo, Dome of Ascoli, The Fortress, Local artisanal shops

Understanding Airbnb License Requirements & STR Laws in Grottammare (2025)

Yes, Grottammare, Marche, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grottammare to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 40% licensed listings)

Top Performing Airbnb Properties in Grottammare (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Grottammarebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beach Front Penthouse, with fantastic sea view

Beach Front Penthouse, with fantastic sea view

Entire Place • 3 bedrooms

$38,149
Revenue
61.5%
Occupancy
$170.34
Daily Rate
[Sea Front] "Novella del Mar" Comfort & Relaxation

[Sea Front] "Novella del Mar" Comfort & Relaxation

Entire Place • 1 bedroom

$27,548
Revenue
52.6%
Occupancy
$112.17
Daily Rate
vacation home Pardo's Place

vacation home Pardo's Place

Entire Place • 3 bedrooms

$24,613
Revenue
56.0%
Occupancy
$174.80
Daily Rate
[Sea & Art] "Casita Del Mar"

[Sea & Art] "Casita Del Mar"

Entire Place • 1 bedroom

$24,596
Revenue
43.7%
Occupancy
$101.32
Daily Rate
VILLA ARIETE - A TOURIST VILLAGE - JUST FOR YOU

VILLA ARIETE - A TOURIST VILLAGE - JUST FOR YOU

Entire Place • 5 bedrooms

$22,636
Revenue
36.7%
Occupancy
$327.80
Daily Rate
Grottammare apartment

Grottammare apartment

Entire Place • 1 bedroom

$21,442
Revenue
31.0%
Occupancy
$157.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Grottammare (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Grottammare based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Marco & Karen2$51,176734.97/5.0
Ala3$35,912274.85/5.0
Maria Chiara3$32,14571.58/5.0
Romina3$29,064454.84/5.0
Francesca1$27,548144.93/5.0
Pardo1$24,613235.00/5.0
Paola1$24,596395.00/5.0
Dario2$23,860362.46/5.0
Nadia1$22,63635.00/5.0
Host #4608506801$19,93810.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grottammare.

Dive Deeper: Advanced Grottammare STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grottammare. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Grottammare Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Grottammare

  • The Grottammare Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 120 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Grottammare, Apartment/Condo properties are the most common (84.2%), reflecting the local real estate landscape.
  • Smaller segments like others (combined 0.8%) offer potential for unique stay experiences.

Grottammare Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Grottammare

  • The dominant room capacity in Grottammare is 2 bedrooms listings, making up 43.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 80.0% of the active Airbnb listings in Grottammare, indicating a high concentration in these sizes.

Grottammare Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Grottammare

  • The most common guest capacity trend in Grottammare vacation rentals is listings accommodating 4 guests (44.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Grottammare STR market, accounting for 55.0% of listings.
  • 19.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grottammare.
  • On average, properties in Grottammare are equipped to host 4.1 guests.

Grottammare Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Grottammare

  • The most common availability pattern in Grottammare falls within the 271-366 days range, representing 71.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Grottammare (48.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Grottammare Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.4%)

1 Night

24 listings

21.4% of total

2 Nights (15.2%)

2 Nights

17 listings

15.2% of total

3 Nights (16.1%)

3 Nights

18 listings

16.1% of total

4-6 Nights (18.8%)

4-6 Nights

21 listings

18.8% of total

7-29 Nights (22.3%)

7-29 Nights

25 listings

22.3% of total

30+ Nights (6.3%)

30+ Nights

7 listings

6.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Grottammare is 7-29 Nights, adopted by 22.3% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 22.3% of Grottammare hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 6.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grottammare.

Grottammare Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (26.9%)

Flexible

25 listings

26.9% of total

Moderate (34.4%)

Moderate

32 listings

34.4% of total

Strict (38.7%)

Strict

36 listings

38.7% of total

Cancellation Policy Insights for Grottammare

  • The prevailing Airbnb cancellation policy trend in Grottammare is Strict, used by 38.7% of listings.
  • There's a relatively balanced mix between guest-friendly (61.3%) and stricter (38.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 38.7% market standard in Grottammare.
  • With 38.7% using Strict terms, this is a viable option in Grottammare, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Grottammare.

Grottammare STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Grottammare

  • The overall average booking lead time for vacation rentals in Grottammare is 59 days.
  • Guests book furthest in advance for stays during July (average 110 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Grottammare.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
  • Monitor your own booking lead times against these Grottammare averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Grottammare (2025)

Amenity Prevalence

Amenity Insights for Grottammare

  • Essential amenities in Grottammare that guests expect include: TV. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Washer, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Grottammare: TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Kitchen or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Grottammare to stay competitive.

Grottammare Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Grottammare

  • The typical guest profile for Airbnb in Grottammare consists of primarily domestic travelers (67%), often arriving from nearby Rome, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 67.0% of guests.
  • Key international markets include Italy (67%) and Germany (11.5%).
  • Top languages spoken are English (32.6%) followed by Italian (28.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Rome and Milan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Grottammare Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rome23,290$2,898$208.8751%
Collazzone28$2,839$341.1136%
Parrano18$2,762$329.9534%
Monte Castello di Vibio18$2,659$567.2141%
Guardea15$2,542$320.5635%
Monteleone d'Orvieto31$2,537$306.9636%
Lugnano in Teverina19$2,238$267.3835%
Collevecchio12$2,213$302.1638%
Lisciano Niccone30$2,175$384.6635%
Palombara Sabina16$2,160$336.0135%

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