Sondrio Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sondrio in 2025? Explore comprehensive Airbnb analytics for Sondrio, Lombardy, Italy to uncover income potential. This 2025 STR market report for Sondrio, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 37 active listings.

Whether you're considering an Airbnb investment in Sondrio, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sondrio Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sondrio Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$108
The average rental revenue earned for an occupied room per day in Sondrio.
Occupancy Rate(?)
37.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,439
Typical annual income for an Airbnb listing in Sondrio. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
36.0%
Strong growth (36.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Sondrio.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Sondrio.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
37
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sondrio (2025)

Understanding the monthly revenue variations for Airbnb listings in Sondrio is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sondrio is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sondrio across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,384+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,649 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,012 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $571, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sondrio

Sondrio Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sondrio STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sondrio:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sondrio

Average Daily Rate (ADR) Airbnb Trends in Sondrio (2025)

Effective short term rental pricing strategy in Sondrio involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sondrio typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $118 or more.
  • Typical properties (Median) charge around $96 per night.
  • Entry-level properties (Bottom 25%) earn around $75 per night.

Average Daily Rate (ADR) Trend by Month in Sondrio

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Airbnb Seasonality Analysis & Trends in Sondrio (2025)

Peak Season (August, June, July)
  • Revenue averages $1,644 per month
  • Occupancy rates average 48.4%
  • Daily rates average $101
Shoulder Season
  • Revenue averages $1,197 per month
  • Occupancy maintains around 35.7%
  • Daily rates hold near $104
Low Season (January, February, March)
  • Revenue drops to average $774 per month
  • Occupancy decreases to average 28.5%
  • Daily rates adjust to average $112

Seasonality Insights for Sondrio

  • The Airbnb seasonality in Sondrio shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sondrio's highest earning potential, with monthly revenues capable of climbing to $1,687, occupancy reaching a high of 51.5%, and ADRs peaking at $117.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $662, occupancy could drop to 26.2%, and ADRs may adjust down to $98.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sondrio.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sondrio seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sondrio (2025)

Exploring the top neighborhoods for short-term rentals in Sondrio? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sondrio City Center
The bustling heart of Sondrio, offering historical architecture, shops, and restaurants. Ideal for tourists wanting to experience the local culture and accessibility to regional attractions.
Piazza Garibaldi, Castello Masegra, Museo Valtellinese di Storia e Arte, Palazzo Sertoli, Sondrio Wine Trail, Local Markets
Teglio
Known for its beautiful landscapes and rich culinary traditions, Teglio attracts tourists seeking outdoor activities and gourmet experiences. Famous for its Pizzoccheri dish.
Historic Center of Teglio, Parco delle Incisioni Rupestri, Museo della Valtellina, Hiking Trails, Teglio Wine Tastings
Aprica
A renowned ski resort town, ideal for winter sports enthusiasts and summer hikers. Popular for family vacationers and outdoor lovers, with year-round appeal.
Ski Slopes, Hiking Trails, Aprica Ski School, Local Restaurants, Stunning Mountain Views
Bormio
Famous for its thermal baths and ski opportunities, Bormio draws visitors for both relaxation and adventure, appealing to a wide range of travelers.
Bormio Thermal Baths, Bormio Ski Resort, Historic Bormio, Parco Nazionale dello Stelvio, Local Alpine Cuisine
Livigno
A famous duty-free town and ski resort, Livigno attracts tourists with its shopping, mountain sports, and vibrant nightlife. Great for both winter and summer travelers.
Livigno Ski Area, Shopping Streets, Alpine Adventure Park, Local Brews and Distilleries, Summer Mountain Biking
Morbegno
Situated in the heart of Valtellina, Morbegno is known for its production of local food specialties and beautiful architecture, appealing to food lovers and cultural tourists.
Historic Town Center, Valtellina Gnocchi Festivals, Castello di Morbegno, Hiking in the Surrounding Hills, Local Wine Shops
Chiavenna
Rich in history and culture, Chiavenna is a charming town with unique architecture and access to beautiful natural parks, ideal for visitors wanting a mix of culture and outdoor activities.
Historic Chiavenna Center, Ruin San Lorenzo, Cascate dell'Acqua Fraggia, Parks and Natural Reserves, Local Artisans
Valfurva
A mountainous area known for its stunning landscapes and outdoor activities, Valfurva attracts adventure seekers and nature lovers throughout the year.
Valfurva Ski Resort, Hiking Trails, Scenic Nature Views, Local Alpine Villages, Cultural Festivals

Understanding Airbnb License Requirements & STR Laws in Sondrio (2025)

Yes, Sondrio, Lombardy, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sondrio to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 70% licensed listings)

Top Performing Airbnb Properties in Sondrio (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sondriobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Valtellina Holidays - Retiche

Valtellina Holidays - Retiche

Entire Place • 2 bedrooms

$28,905
Revenue
61.1%
Occupancy
$132.55
Daily Rate
Valtellina Holidays - Orobie

Valtellina Holidays - Orobie

Entire Place • 2 bedrooms

$27,302
Revenue
53.4%
Occupancy
$132.49
Daily Rate
Apartment La Baita Case Sondrio Centro

Apartment La Baita Case Sondrio Centro

Entire Place • 1 bedroom

$19,356
Revenue
62.1%
Occupancy
$114.16
Daily Rate
Apartment La Baita Case Sondrio Fiume

Apartment La Baita Case Sondrio Fiume

Entire Place • 2 bedrooms

$18,430
Revenue
55.8%
Occupancy
$101.28
Daily Rate
Bright one-bedroom apartment, great location

Bright one-bedroom apartment, great location

Entire Place • 1 bedroom

$17,784
Revenue
45.8%
Occupancy
$103.84
Daily Rate
Casavacanze Il Mandala, enchanting view Sondrio

Casavacanze Il Mandala, enchanting view Sondrio

Entire Place • 2 bedrooms

$17,770
Revenue
55.4%
Occupancy
$113.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sondrio (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sondrio based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Patrizia2$56,207345.00/5.0
La Baita Case Agenzia Immobili2$37,78665.00/5.0
Paola3$35,419384.96/5.0
Elena2$22,155135.00/5.0
Francesca2$20,83662.42/5.0
Cristhian1$17,784235.00/5.0
Liliana1$17,770654.97/5.0
Abramo2$16,6172204.71/5.0
Mariarosa1$15,631184.94/5.0
Cesare1$15,27794.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sondrio.

Dive Deeper: Advanced Sondrio STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sondrio. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sondrio Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sondrio

  • The Sondrio Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.1% of the 37 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sondrio, Apartment/Condo properties are the most common (64.9%), reflecting the local real estate landscape.
  • Houses represent a significant 24.3% portion, catering likely to families or larger groups.
  • The presence of 10.8% Hotel/Boutique listings indicates integration with traditional hospitality.

Sondrio Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sondrio

  • The dominant room capacity in Sondrio is 1 bedroom listings, making up 43.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 70.2% of the active Airbnb listings in Sondrio, indicating a high concentration in these sizes.

Sondrio Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sondrio

  • The most common guest capacity trend in Sondrio vacation rentals is listings accommodating 4 guests (32.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Sondrio STR market, accounting for 54.0% of listings.
  • 18.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sondrio.
  • On average, properties in Sondrio are equipped to host 3.4 guests.

Sondrio Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sondrio

  • The most common availability pattern in Sondrio falls within the 271-366 days range, representing 45.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Sondrio (40.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sondrio Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (52.9%)

1 Night

18 listings

52.9% of total

2 Nights (20.6%)

2 Nights

7 listings

20.6% of total

3 Nights (2.9%)

3 Nights

1 listings

2.9% of total

4-6 Nights (2.9%)

4-6 Nights

1 listings

2.9% of total

7-29 Nights (2.9%)

7-29 Nights

1 listings

2.9% of total

30+ Nights (17.6%)

30+ Nights

6 listings

17.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Sondrio is 1 Night, adopted by 52.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.5%) of the Sondrio Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (17.6%) caters to monthly stays (30+ nights) in Sondrio, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 52.9% of Sondrio hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sondrio.

Sondrio Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (46.7%)

Flexible

14 listings

46.7% of total

Moderate (50%)

Moderate

15 listings

50% of total

Strict

1 listings

3.3% of total

Cancellation Policy Insights for Sondrio

  • The prevailing Airbnb cancellation policy trend in Sondrio is Moderate, used by 50% of listings.
  • The market strongly favors guest-friendly terms, with 96.7% of listings offering Flexible or Moderate policies. This suggests guests in Sondrio may expect booking flexibility.
  • Strict cancellation policies are quite rare (3.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 50% market standard in Sondrio.
  • Using a Strict policy might deter some guests, as only 3.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sondrio.

Sondrio STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sondrio

  • The overall average booking lead time for vacation rentals in Sondrio is 35 days.
  • Guests book furthest in advance for stays during May (average 51 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (40 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Sondrio.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Sondrio averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sondrio (2025)

Amenity Prevalence

Amenity Insights for Sondrio

  • Essential amenities in Sondrio that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Essentials, Hair dryer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sondrio: Heating.
  • Consider adding popular differentiators like Hot water or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sondrio to stay competitive.

Sondrio Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sondrio

  • The typical guest profile for Airbnb in Sondrio consists of a mix of domestic (55%) and international guests, often arriving from nearby Milan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 54.9% of guests.
  • Key international markets include Italy (54.9%) and United States (5.6%).
  • Top languages spoken are English (34.6%) followed by Italian (24.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sondrio Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grindelwald489$4,921$345.4057%
Laglio64$4,873$463.6147%
Brienz (BE)141$4,353$294.1755%
Alpnach11$4,227$234.1949%
Vitznau29$4,171$333.5351%
Brenzone sul Garda19$4,128$335.2552%
Bürserberg40$3,978$342.5741%
Lucerne371$3,870$260.4854%
Sala Comacina64$3,794$400.2750%
Sachseln15$3,742$262.1856%

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