Rozzano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy
Is Airbnb profitable in Rozzano in 2025? Explore comprehensive Airbnb analytics for Rozzano, Lombardy, Italy to uncover income potential. This 2025 STR market report for Rozzano, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 77 active listings.
Whether you're considering an Airbnb investment in Rozzano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rozzano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rozzano Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rozzano (2025)
Understanding the monthly revenue variations for Airbnb listings in Rozzano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rozzano is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rozzano across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,840+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,201 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,364 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $607, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rozzano
Rozzano Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rozzano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rozzano:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rozzano
Average Daily Rate (ADR) Airbnb Trends in Rozzano (2025)
Effective short term rental pricing strategy in Rozzano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rozzano typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $142+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $111 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Rozzano
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Airbnb Seasonality Analysis & Trends in Rozzano (2025)
Peak Season (May, April, June)
- Revenue averages $1,841 per month
- Occupancy rates average 41.2%
- Daily rates average $92
Shoulder Season
- Revenue averages $1,499 per month
- Occupancy maintains around 48.8%
- Daily rates hold near $95
Low Season (January, March, December)
- Revenue drops to average $1,217 per month
- Occupancy decreases to average 38.2%
- Daily rates adjust to average $99
Seasonality Insights for Rozzano
- The Airbnb seasonality in Rozzano shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rozzano's highest earning potential, with monthly revenues capable of climbing to $1,928, occupancy reaching a high of 51.7%, and ADRs peaking at $102.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,134, occupancy could drop to 36.3%, and ADRs may adjust down to $91.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rozzano.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rozzano seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rozzano (2025)
Exploring the top neighborhoods for short-term rentals in Rozzano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Rozzano offers rich culture and history, attracting tourists interested in exploring local traditions and architecture. It's close to essential amenities and public transport. | Chiesa di San Giovanni Battista, Castello Visconteo, Parco della Resistenza, Local boutiques, Piazza della Repubblica |
| Rozzano Nord | This area is becoming increasingly popular due to its residential nature and proximity to public transport. It's suited for both tourists and business travelers given its access to Milan. | Metro Station, Local parks, Shopping centers, Restaurants, Cafés |
| Villaggio Basso | A residential neighborhood with a community feel, Villaggio Basso is ideal for families visiting Rozzano. It offers parks and recreational areas. | Parco La Città dei Bambini, Local markets, Family-friendly restaurants |
| Rozzano Sud | This area hosts various shopping centers and entertainment options, appealing to both tourists and locals looking for leisure activities. | Centro Commerciale Fiordaliso, Cinema, Restaurants, Bowling alley |
| Pieve Emanuele | Close to Rozzano, this area is known for its green spaces and tranquility, attracting those seeking a quiet retreat just outside the city buzz. | Parco di Villa Mazzacorati, Golf clubs, Walking trails |
| Quarto Oggiaro | An emerging neighborhood with more affordable accommodation options and access to the subway, making it attractive for budget travelers. | Local eateries, Art installations, Community events |
| Cascina Grande | A tranquil area with traditional Italian charm. It’s perfect for guests looking for a more authentic local experience away from the hustle of city life. | Historical farms, Peaceful countryside, Local fairs |
| Rosate | A nearby town known for its rustic appeal and countryside scenery, ideal for guests wanting to explore the Lombardy region while being close to urban conveniences. | Natural parks, Cultural festivals, Rustic restaurants |
Understanding Airbnb License Requirements & STR Laws in Rozzano (2025)
Yes, Rozzano, Lombardy, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rozzano to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 64% licensed listings)
Top Performing Airbnb Properties in Rozzano (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rozzanobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Artist’s Suite Milan & Humanitas
Entire Place • 2 bedrooms
House near Humanitas & Forum Assago
Entire Place • 2 bedrooms
Apartment near Forum Assago & Humanitas
Entire Place • 2 bedrooms
6 Rozzano Humanitas Forum IEO apartment
Entire Place • 3 bedrooms
La casa di Gio - Spacious one-bedroom MM2 ASSAGO
Entire Place • 1 bedroom
Piazza Alboreto, 72 - Rozzano
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rozzano (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rozzano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alessandro | 2 | $63,782 | 205 | 4.80/5.0 |
| Piero | 4 | $45,088 | 86 | 4.96/5.0 |
| Francesco | 3 | $39,220 | 265 | 4.37/5.0 |
| Christian | 1 | $34,059 | 29 | 4.93/5.0 |
| Alice | 2 | $33,579 | 19 | 4.93/5.0 |
| Giovanna | 1 | $29,740 | 20 | 4.95/5.0 |
| Host #341212366 | 1 | $28,589 | 2 | 0.00/5.0 |
| Help For Host | 1 | $28,478 | 3 | 4.67/5.0 |
| Lucas | 1 | $27,942 | 19 | 4.21/5.0 |
| Host #405393095 | 3 | $26,412 | 54 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rozzano.
Dive Deeper: Advanced Rozzano STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rozzano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRozzano Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rozzano
- The Rozzano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.5% of the 77 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rozzano, Apartment/Condo properties are the most common (90.9%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 1.3%) offer potential for unique stay experiences.
Rozzano Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rozzano
- The dominant room capacity in Rozzano is 1 bedroom listings, making up 63.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 81.8% of the active Airbnb listings in Rozzano, indicating a high concentration in these sizes.
- With over half the market (63.6%) consisting of studios or 1-bedroom units, Rozzano is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (2.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Rozzano.
Rozzano Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rozzano
- The most common guest capacity trend in Rozzano vacation rentals is listings accommodating 4 guests (39%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Rozzano STR market, accounting for 55.9% of listings.
- Listings for large groups (6+ guests) are relatively rare (3.9%), potentially indicating an opportunity for hosts targeting this segment in Rozzano.
- On average, properties in Rozzano are equipped to host 3.1 guests.
Rozzano Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rozzano
- The most common availability pattern in Rozzano falls within the 271-366 days range, representing 35.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 67.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rozzano (32.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 32.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rozzano Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
27 listings
38.6% of total
2 Nights
22 listings
31.4% of total
3 Nights
6 listings
8.6% of total
4-6 Nights
3 listings
4.3% of total
7-29 Nights
7 listings
10% of total
30+ Nights
5 listings
7.1% of total
Key Insights
- The most prevalent minimum stay requirement in Rozzano is 1 Night, adopted by 38.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.0%) of the Rozzano Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.6% of Rozzano hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rozzano.
Rozzano Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
24 listings
36.9% of total
Moderate
30 listings
46.2% of total
Strict
11 listings
16.9% of total
Cancellation Policy Insights for Rozzano
- The prevailing Airbnb cancellation policy trend in Rozzano is Moderate, used by 46.2% of listings.
- The market strongly favors guest-friendly terms, with 83.1% of listings offering Flexible or Moderate policies. This suggests guests in Rozzano may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.2% market standard in Rozzano.
- Regularly review your cancellation policy against competitors and market demand shifts in Rozzano.
Rozzano STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rozzano
- The overall average booking lead time for vacation rentals in Rozzano is 40 days.
- Guests book furthest in advance for stays during May (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (59 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Rozzano.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Rozzano averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rozzano (2025)
Amenity Prevalence
Amenity Insights for Rozzano
- Essential amenities in Rozzano that guests expect include: TV, Hair dryer, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rozzano: TV, Hair dryer, Heating.
- Prioritize adding missing essentials: Hair dryer, Heating.
- Consider adding popular differentiators like Hot water or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rozzano to stay competitive.
Rozzano Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rozzano
- The typical guest profile for Airbnb in Rozzano consists of a mix of domestic (40%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 39.6% of guests.
- Key international markets include Italy (39.6%) and France (17.1%).
- Top languages spoken are English (34.8%) followed by Italian (15%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rozzano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Brienz (BE) | 141 | $4,353 | $294.17 | 55% |
| Alpnach | 11 | $4,227 | $234.19 | 49% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Sachseln | 15 | $3,742 | $262.18 | 56% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |