Menaggio Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy
Is Airbnb profitable in Menaggio in 2025? Explore comprehensive Airbnb analytics for Menaggio, Lombardy, Italy to uncover income potential. This 2025 STR market report for Menaggio, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 238 active listings.
Whether you're considering an Airbnb investment in Menaggio, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Menaggio Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Menaggio Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Menaggio (2025)
Understanding the monthly revenue variations for Airbnb listings in Menaggio is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Menaggio is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Menaggio across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,025+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,455 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,613 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,520, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Menaggio
Menaggio Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Menaggio STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Menaggio:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Menaggio
Average Daily Rate (ADR) Airbnb Trends in Menaggio (2025)
Effective short term rental pricing strategy in Menaggio involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Menaggio typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $535+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $309 or more.
- Typical properties (Median) charge around $202 per night.
- Entry-level properties (Bottom 25%) earn around $136 per night.
Average Daily Rate (ADR) Trend by Month in Menaggio
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Airbnb Seasonality Analysis & Trends in Menaggio (2025)
Peak Season (July, August, June)
- Revenue averages $5,883 per month
- Occupancy rates average 64.8%
- Daily rates average $340
Shoulder Season
- Revenue averages $3,373 per month
- Occupancy maintains around 44.0%
- Daily rates hold near $292
Low Season (February, March, December)
- Revenue drops to average $1,665 per month
- Occupancy decreases to average 27.6%
- Daily rates adjust to average $253
Seasonality Insights for Menaggio
- The Airbnb seasonality in Menaggio shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Menaggio's highest earning potential, with monthly revenues capable of climbing to $6,342, occupancy reaching a high of 67.5%, and ADRs peaking at $348.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,539, occupancy could drop to 25.7%, and ADRs may adjust down to $251.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Menaggio.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Menaggio seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Menaggio (2025)
Exploring the top neighborhoods for short-term rentals in Menaggio? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lakefront District | Breathtaking views of Lake Como and direct access to the lakeside promenade, making it a prime spot for tourists seeking relaxation and scenic beauty. | Lakeside Promenade, Menaggio Beach, Villa Vigoni, Excursions to Bellagio and Varenna, Lake Como Ferry, Golf Club Menaggio & Cadenabbia |
| Historic Center | The charming old town of Menaggio features cobblestone streets, traditional architecture, and local boutiques. A favorite for those who appreciate history and culture. | Church of Santa Marta, Menaggio Market, Piazza Garibaldi, Menaggio's Castello, Local artisan shops, Historic architecture |
| San Siro | A picturesque village located just a short distance from Menaggio, known for its tranquil atmosphere and beautiful villas. Attracts tourists looking for a peaceful retreat. | San Siro Church, Beaches along the shore, Hiking trails, Natural beauty, Local restaurants |
| Tremezzo | Just a short boat ride away, Tremezzo boasts stunning lakeside villas and gardens. It's a prime area for visitors interested in art, culture, and nature. | Villa Carlotta, Villa Melzi, Botanical gardens, Tremezzo ferry stop, Walking paths along the lake |
| Lenno | Famous for the stunning Villa del Balbianello, Lenno offers magnificent views and cultural richness, making it attractive for both short and long-term stays. | Villa del Balbianello, Lenno Beach, Historical sites, Local festivals, Gastronomic experiences |
| Plesio | A quiet town located a bit uphill from Menaggio, it offers panoramic views of Lake Como. Great for those looking for a serene escape from tourist crowds. | Local hiking trails, Breathtaking views, Authentic Italian restaurants, Peaceful atmosphere |
| Cadenabbia | Known for its waterfront hotels and proximity to historical sites, Cadenabbia attracts visitors looking for leisure and cultural experiences. | Cadenabbia Ferry Port, Historical villas, Gardens at Villa Carlotta, Local dining options, Cultural events |
| Breglia | A small, idyllic village perfect for outdoor enthusiasts and those seeking rustic charm, offering direct access to hiking trails and stunning views of the lake. | Hiking trails, Local vineyards, Nature experiences, Peaceful village life |
Understanding Airbnb License Requirements & STR Laws in Menaggio (2025)
Yes, Menaggio, Lombardy, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Menaggio to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 82% licensed listings)
Top Performing Airbnb Properties in Menaggio (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Menaggiobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Torre di Castelli
Entire Place • 4 bedrooms
Villa Senagra Holidays Lake Como
Entire Place • 6 bedrooms
Principe Apartment, charming in Menaggio
Entire Place • 2 bedrooms
Golden View
Entire Place • 3 bedrooms
Il Castello - Luxury House
Entire Place • 3 bedrooms
Villa Castelli Glam Apartment
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Menaggio (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Menaggio based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lake Como Holiday | 45 | $1,588,577 | 671 | 3.99/5.0 |
| LoveComo | 25 | $654,664 | 520 | 4.29/5.0 |
| Federica | 16 | $507,905 | 407 | 4.46/5.0 |
| My Home In Como | 6 | $423,075 | 117 | 4.90/5.0 |
| Irina | 5 | $279,318 | 72 | 4.61/5.0 |
| Immobiliare Menaggio | 8 | $173,035 | 361 | 4.83/5.0 |
| Fabio | 9 | $136,176 | 763 | 4.35/5.0 |
| Giuseppe | 1 | $129,583 | 91 | 4.86/5.0 |
| Deborah | 4 | $129,421 | 151 | 4.86/5.0 |
| Roxana | 2 | $112,292 | 201 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Menaggio.
Dive Deeper: Advanced Menaggio STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Menaggio. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMenaggio Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Menaggio
- The Menaggio Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 238 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Menaggio, Apartment/Condo properties are the most common (76.1%), reflecting the local real estate landscape.
- Houses represent a significant 19.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.6%) offer potential for unique stay experiences.
Menaggio Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Menaggio
- The dominant room capacity in Menaggio is 2 bedrooms listings, making up 39.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 75.7% of the active Airbnb listings in Menaggio, indicating a high concentration in these sizes.
- A significant 22.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Menaggio.
Menaggio Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Menaggio
- The most common guest capacity trend in Menaggio vacation rentals is listings accommodating 4 guests (39.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Menaggio STR market, accounting for 55.9% of listings.
- 23.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Menaggio.
- On average, properties in Menaggio are equipped to host 4.3 guests.
Menaggio Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Menaggio
- The most common availability pattern in Menaggio falls within the 181-270 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Menaggio (46.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Menaggio Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
32 listings
14.5% of total
2 Nights
50 listings
22.7% of total
3 Nights
39 listings
17.7% of total
4-6 Nights
45 listings
20.5% of total
7-29 Nights
4 listings
1.8% of total
30+ Nights
50 listings
22.7% of total
Key Insights
- The most prevalent minimum stay requirement in Menaggio is 2 Nights, adopted by 22.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.7%) caters to monthly stays (30+ nights) in Menaggio, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 22.7% of Menaggio hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Menaggio.
Menaggio Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
48 listings
21.7% of total
Super Strict 60 Days
7 listings
3.2% of total
Flexible
49 listings
22.2% of total
Moderate
65 listings
29.4% of total
Strict
52 listings
23.5% of total
Cancellation Policy Insights for Menaggio
- The prevailing Airbnb cancellation policy trend in Menaggio is Moderate, used by 29.4% of listings.
- There's a relatively balanced mix between guest-friendly (51.6%) and stricter (23.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.4% market standard in Menaggio.
- Regularly review your cancellation policy against competitors and market demand shifts in Menaggio.
Menaggio STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Menaggio
- The overall average booking lead time for vacation rentals in Menaggio is 78 days.
- Guests book furthest in advance for stays during July (average 130 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 48 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (112 days avg.) sees the longest lead times, while Winter (69 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Menaggio.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 130 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 112 days) to capture early planners.
- Monitor your own booking lead times against these Menaggio averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Menaggio (2025)
Amenity Prevalence
Amenity Insights for Menaggio
- Essential amenities in Menaggio that guests expect include: Heating, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Dishes and silverware, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Menaggio: Heating, Wifi, Kitchen.
- Prioritize adding missing essentials: Heating, Wifi, Kitchen.
- Consider adding popular differentiators like Hair dryer or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Menaggio to stay competitive.
Menaggio Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Menaggio
- The typical guest profile for Airbnb in Menaggio consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 1.1% of guests.
- Key international markets include United States (30.6%) and United Kingdom (13.9%).
- Top languages spoken are English (49.6%) followed by French (11.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Menaggio Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Brienz (BE) | 141 | $4,353 | $294.17 | 55% |
| Alpnach | 11 | $4,227 | $234.19 | 49% |
| Vitznau | 29 | $4,171 | $333.53 | 51% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Bürserberg | 40 | $3,978 | $342.57 | 41% |
| Lucerne | 371 | $3,870 | $260.48 | 54% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Sachseln | 15 | $3,742 | $262.18 | 56% |