Marone Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy
Is Airbnb profitable in Marone in 2025? Explore comprehensive Airbnb analytics for Marone, Lombardy, Italy to uncover income potential. This 2025 STR market report for Marone, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 59 active listings.
Whether you're considering an Airbnb investment in Marone, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marone Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marone Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marone (2025)
Understanding the monthly revenue variations for Airbnb listings in Marone is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marone is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marone across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,010+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,661 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,518 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $677, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marone
Marone Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marone STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marone:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marone
Average Daily Rate (ADR) Airbnb Trends in Marone (2025)
Effective short term rental pricing strategy in Marone involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marone typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $229+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
- Typical properties (Median) charge around $146 per night.
- Entry-level properties (Bottom 25%) earn around $117 per night.
Average Daily Rate (ADR) Trend by Month in Marone
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Airbnb Seasonality Analysis & Trends in Marone (2025)
Peak Season (August, July, June)
- Revenue averages $3,276 per month
- Occupancy rates average 50.5%
- Daily rates average $167
Shoulder Season
- Revenue averages $1,756 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $155
Low Season (January, February, March)
- Revenue drops to average $828 per month
- Occupancy decreases to average 20.0%
- Daily rates adjust to average $149
Seasonality Insights for Marone
- The Airbnb seasonality in Marone shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marone's highest earning potential, with monthly revenues capable of climbing to $3,570, occupancy reaching a high of 56.1%, and ADRs peaking at $171.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $657, occupancy could drop to 13.7%, and ADRs may adjust down to $145.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marone.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marone seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marone (2025)
Exploring the top neighborhoods for short-term rentals in Marone? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Iseo | A beautiful lake surrounded by mountains offering stunning views and outdoor activities. It's a popular destination for tourists looking for nature, relaxation, and water sports. | Lake Iseo, Montisola, Franciacorta vineyards, Lovere town, Peschiera Maraglio |
| Monte Isola | The largest lake island in southern Europe, known for its picturesque villages and hiking trails. An ideal location for guests seeking tranquility and natural beauty. | Monte Isola hiking paths, Peschiera Maraglio, Sarnico village, San Paolo Island, The sculpture of The Floating Piers |
| Iseo | A charming town on the shores of Lake Iseo, popular for its lakeside promenades, restaurants, and a vibrant atmosphere. A great base for exploring the lake. | Porto di Iseo, Lido Belvedere, Museo Civico di Iseo, Basilica di Sant'Andrea, Cappella di San Giovanni |
| Sarnico | A small town with a lively lakeside scene, known for its beautiful promenade and local eateries. It attracts those looking for a mix of culture and relaxation by the lake. | Sarnico's promenade, Ancient town center, Lake Iseo activities, Restaurants and bars, Cailina Beach |
| Pilzone | A tranquil area near Lake Iseo, perfect for a peaceful getaway. It's surrounded by vineyards and offers a taste of rural Italian life. | Franciacorta vineyards, Hiking trails, Lake views, Local agriturismos, Biking paths |
| Costa Volpino | A scenic town that provides easy access to nature and water sports on Lake Iseo, popular with outdoor enthusiasts and families. | Lake Iseo beaches, Nature trails, Canoeing, Fishing, Local parks |
| Sale Marasino | Located on the shores of Lake Iseo, Sale Marasino offers a charming atmosphere with traditional Italian restaurants and stunning views of the lake. | Lakeside walks, Historical architecture, Local cuisine, Boat trips, Sunset views |
| Corte Franca | Part of the Franciacorta wine region, known for its vineyards and wine tastings. Ideal for wine lovers and those wanting to explore Italian culinary experiences. | Franciacorta vineyards, Wine tasting tours, Local trattorias, Countryside views, Historical villas |
Understanding Airbnb License Requirements & STR Laws in Marone (2025)
Yes, Marone, Lombardy, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marone to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 64% licensed listings)
Top Performing Airbnb Properties in Marone (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Maronebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa holiday Marconi 22
Entire Place • 3 bedrooms
A truly unique place!
Entire Place • 1 bedroom
Lake experience!
Entire Place • 1 bedroom
The Pier on the Lake 017106-CIM00054-M2873
Entire Place • 1 bedroom
Prestigious residence on Riva Al Lago Marone 1STF
Entire Place • 2 bedrooms
Nest on The Lake
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marone (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marone based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Michela | 12 | $160,116 | 119 | 3.68/5.0 |
| Matteo Guerini | 4 | $128,599 | 35 | 4.98/5.0 |
| Nicola | 2 | $88,929 | 45 | 5.00/5.0 |
| NG Rental Srl | 3 | $70,949 | 119 | 4.37/5.0 |
| Marina | 2 | $57,681 | 27 | 4.89/5.0 |
| Gianmario | 1 | $55,867 | 59 | 4.92/5.0 |
| Paolo | 2 | $54,164 | 125 | 4.83/5.0 |
| Giulia | 9 | $49,160 | 3 | 0.56/5.0 |
| Giuliana | 1 | $36,026 | 101 | 4.58/5.0 |
| Laura | 1 | $28,385 | 32 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marone.
Dive Deeper: Advanced Marone STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marone. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarone Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marone
- The Marone Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.7% of the 59 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marone, Apartment/Condo properties are the most common (69.5%), reflecting the local real estate landscape.
- Houses represent a significant 15.3% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 1.7%) offer potential for unique stay experiences.
Marone Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marone
- The dominant room capacity in Marone is 1 bedroom listings, making up 52.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 84.7% of the active Airbnb listings in Marone, indicating a high concentration in these sizes.
- With over half the market (52.5%) consisting of studios or 1-bedroom units, Marone is particularly well-suited for individuals or couples.
Marone Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marone
- The most common guest capacity trend in Marone vacation rentals is listings accommodating 4 guests (27.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Marone STR market, accounting for 49.1% of listings.
- 22.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marone.
- On average, properties in Marone are equipped to host 4.0 guests.
Marone Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marone
- The most common availability pattern in Marone falls within the 271-366 days range, representing 49.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Marone (39%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marone Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
19% of total
2 Nights
17 listings
29.3% of total
3 Nights
17 listings
29.3% of total
4-6 Nights
1 listings
1.7% of total
7-29 Nights
1 listings
1.7% of total
30+ Nights
11 listings
19% of total
Key Insights
- The most prevalent minimum stay requirement in Marone is 2 Nights, adopted by 29.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (19%) caters to monthly stays (30+ nights) in Marone, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29.3% of Marone hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 19% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marone.
Marone Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
8 listings
17% of total
Flexible
11 listings
23.4% of total
Moderate
23 listings
48.9% of total
Strict
5 listings
10.6% of total
Cancellation Policy Insights for Marone
- The prevailing Airbnb cancellation policy trend in Marone is Moderate, used by 48.9% of listings.
- The market strongly favors guest-friendly terms, with 72.3% of listings offering Flexible or Moderate policies. This suggests guests in Marone may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 48.9% market standard in Marone.
- Using a Strict policy might deter some guests, as only 10.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Marone.
Marone STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marone
- The overall average booking lead time for vacation rentals in Marone is 62 days.
- Guests book furthest in advance for stays during July (average 103 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (92 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Marone.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
- Monitor your own booking lead times against these Marone averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marone (2025)
Amenity Prevalence
Amenity Insights for Marone
- Essential amenities in Marone that guests expect include: Wifi, Heating, Essentials, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marone: Wifi, Heating, Essentials, Kitchen.
- Prioritize adding missing essentials: Wifi, Heating, Essentials, Kitchen.
- Consider adding popular differentiators like Hair dryer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marone to stay competitive.
Marone Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marone
- The typical guest profile for Airbnb in Marone consists of predominantly international visitors (91%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 9.5% of guests.
- Key international markets include Germany (38.6%) and France (10%).
- Top languages spoken are English (39.1%) followed by German (21.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marone Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 163 | $4,698 | $630.45 | 40% |
| Moos in Passeier - Moso in Passiria | 17 | $4,619 | $547.60 | 27% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |
| Oliveto Lario | 99 | $3,509 | $327.42 | 55% |
| Varenna | 216 | $3,419 | $272.27 | 56% |
| Carate Urio | 71 | $3,379 | $331.90 | 44% |