Cernobbio Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy
Is Airbnb profitable in Cernobbio in 2025? Explore comprehensive Airbnb analytics for Cernobbio, Lombardy, Italy to uncover income potential. This 2025 STR market report for Cernobbio, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 162 active listings.
Whether you're considering an Airbnb investment in Cernobbio, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cernobbio Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cernobbio Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cernobbio (2025)
Understanding the monthly revenue variations for Airbnb listings in Cernobbio is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cernobbio is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cernobbio across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,154+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,167 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,424 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,388, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cernobbio
Cernobbio Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cernobbio STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cernobbio:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cernobbio
Average Daily Rate (ADR) Airbnb Trends in Cernobbio (2025)
Effective short term rental pricing strategy in Cernobbio involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cernobbio typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $517+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $267 or more.
- Typical properties (Median) charge around $182 per night.
- Entry-level properties (Bottom 25%) earn around $132 per night.
Average Daily Rate (ADR) Trend by Month in Cernobbio
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Airbnb Seasonality Analysis & Trends in Cernobbio (2025)
Peak Season (July, August, May)
- Revenue averages $5,944 per month
- Occupancy rates average 59.6%
- Daily rates average $289
Shoulder Season
- Revenue averages $3,811 per month
- Occupancy maintains around 40.5%
- Daily rates hold near $283
Low Season (January, February, March)
- Revenue drops to average $1,892 per month
- Occupancy decreases to average 29.4%
- Daily rates adjust to average $289
Seasonality Insights for Cernobbio
- The Airbnb seasonality in Cernobbio shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cernobbio's highest earning potential, with monthly revenues capable of climbing to $6,219, occupancy reaching a high of 63.0%, and ADRs peaking at $292.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,638, occupancy could drop to 25.6%, and ADRs may adjust down to $271.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cernobbio.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cernobbio seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cernobbio (2025)
Exploring the top neighborhoods for short-term rentals in Cernobbio? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cernobbio Lakeside | Beautiful lakeside area known for its stunning views of Lake Como. A peaceful and picturesque spot attracting tourists looking for relaxation and scenic beauty. | Villa Erba, Lido di Cernobbio, Villa Bernasconi, Cernobbio Promenade, Local Beaches |
| Cernobbio Historic Center | Charming historical center with narrow streets, traditional architecture, and local shops. Great for tourists who want to experience the local culture and cuisine. | San Vincenzo Church, Historic Buildings, Local Restaurants, Cafés, Market Square |
| Monte Bisbino | Scenic area with hiking trails and panoramic views of Lake Como. Ideal for nature lovers and outdoor enthusiasts looking for adventure and tranquility. | Monte Bisbino Hike, Views of Lake Como, Nature Trails, Outdoor Activities |
| Cernobbio Gardens | Quiet residential area that offers beautiful gardens and parks. It attracts families and visitors who enjoy nature and greenery. | Parco della Riva, Local Parks, Gardens, Playgrounds |
| Laglio | Nearby charming village known for its quiet atmosphere and proximity to George Clooney's villa. Attracts tourists looking for celebrity sightings and relaxation. | Villa Oleandra, Lakeside Cafés, Scenic Walks, Local Artisans |
| Carate Urio | Picturesque village on the lakeside, known for its tranquility and beautiful landscapes. Ideal for tourists wanting a serene retreat away from the hustle. | Lakeside Walks, Scenic Views, Local Restaurants |
| Brunate | Located above Cernobbio, this area offers stunning views and hiking opportunities. Perfect for visitors who enjoy outdoor activities and panoramic vistas. | Funicular Railway, Views of Lake Como, Nature Trails, Outdoor Exploring |
| Tremezzo | Nearby town with famous historic villas and gardens. It attracts tourists interested in cultural heritage and beautiful landscapes. | Villa Carlotta, Lakefront Walks, Botanical Gardens, Historic Architecture |
Understanding Airbnb License Requirements & STR Laws in Cernobbio (2025)
Yes, Cernobbio, Lombardy, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cernobbio to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 78% licensed listings)
Top Performing Airbnb Properties in Cernobbio (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cernobbiobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Santo Stefano panoramic villa with swimming pool
Entire Place • N/A
Luxury Convent-Finnish Wooden Jacuzzi/LakeViews/AC
Entire Place • 6 bedrooms
Villa Marina & Pool - Cernobbio, Lake Como
Entire Place • 4 bedrooms
Villa amazing lake view + jacuzzi + garden + gym
Entire Place • 3 bedrooms
Lakeview Villa Kirivangio with Pool & SPA
Entire Place • 5 bedrooms
LAKEQUEEN - Darsena Lago di Como
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cernobbio (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cernobbio based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jennifer | 8 | $784,222 | 509 | 4.97/5.0 |
| Federico | 6 | $507,562 | 505 | 4.86/5.0 |
| Rinaldo | 1 | $322,454 | 26 | 4.92/5.0 |
| Virginia | 6 | $243,556 | 728 | 4.87/5.0 |
| Marina | 1 | $239,422 | 10 | 4.90/5.0 |
| Anastasia | 1 | $193,770 | 21 | 4.86/5.0 |
| My Home In Como | 7 | $175,962 | 164 | 4.66/5.0 |
| Vincenzo | 1 | $156,954 | 15 | 5.00/5.0 |
| Julie | 1 | $148,221 | 41 | 4.98/5.0 |
| Rent All Como | 7 | $141,424 | 66 | 2.56/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cernobbio.
Dive Deeper: Advanced Cernobbio STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cernobbio. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCernobbio Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cernobbio
- The Cernobbio Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.3% of the 162 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cernobbio, Apartment/Condo properties are the most common (69.8%), reflecting the local real estate landscape.
- Houses represent a significant 26.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 3.7%) offer potential for unique stay experiences.
Cernobbio Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cernobbio
- The dominant room capacity in Cernobbio is 1 bedroom listings, making up 45.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.2% of the active Airbnb listings in Cernobbio, indicating a high concentration in these sizes.
Cernobbio Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cernobbio
- The most common guest capacity trend in Cernobbio vacation rentals is listings accommodating 4 guests (35.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Cernobbio STR market, accounting for 54.3% of listings.
- 20.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cernobbio.
- On average, properties in Cernobbio are equipped to host 4.1 guests.
Cernobbio Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cernobbio
- The most common availability pattern in Cernobbio falls within the 181-270 days range, representing 45.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Cernobbio (45.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cernobbio Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
17% of total
2 Nights
61 listings
39.9% of total
3 Nights
26 listings
17% of total
4-6 Nights
6 listings
3.9% of total
7-29 Nights
6 listings
3.9% of total
30+ Nights
28 listings
18.3% of total
Key Insights
- The most prevalent minimum stay requirement in Cernobbio is 2 Nights, adopted by 39.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (18.3%) caters to monthly stays (30+ nights) in Cernobbio, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 39.9% of Cernobbio hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17% currently do.
- A 2-night minimum appears standard (39.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 18.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cernobbio.
Cernobbio Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
1.4% of total
Flexible
17 listings
11.6% of total
Moderate
97 listings
66.4% of total
Strict
30 listings
20.5% of total
Cancellation Policy Insights for Cernobbio
- The prevailing Airbnb cancellation policy trend in Cernobbio is Moderate, used by 66.4% of listings.
- The market strongly favors guest-friendly terms, with 78.0% of listings offering Flexible or Moderate policies. This suggests guests in Cernobbio may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 66.4% market standard in Cernobbio.
- Regularly review your cancellation policy against competitors and market demand shifts in Cernobbio.
Cernobbio STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cernobbio
- The overall average booking lead time for vacation rentals in Cernobbio is 64 days.
- Guests book furthest in advance for stays during July (average 110 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (95 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Cernobbio.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 95 days) to capture early planners.
- Monitor your own booking lead times against these Cernobbio averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cernobbio (2025)
Amenity Prevalence
Amenity Insights for Cernobbio
- Essential amenities in Cernobbio that guests expect include: Heating, Wifi, Hair dryer, TV, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cernobbio: Heating, Wifi, Hair dryer, TV, Essentials.
- Prioritize adding missing essentials: Heating, Wifi, Hair dryer, TV, Essentials.
- Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cernobbio to stay competitive.
Cernobbio Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cernobbio
- The typical guest profile for Airbnb in Cernobbio consists of predominantly international visitors (97%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 3.2% of guests.
- Key international markets include United States (29.5%) and United Kingdom (13.3%).
- Top languages spoken are English (48%) followed by French (11.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cernobbio Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Brienz (BE) | 141 | $4,353 | $294.17 | 55% |
| Alpnach | 11 | $4,227 | $234.19 | 49% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Sachseln | 15 | $3,742 | $262.18 | 56% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |