Brienno Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy
Is Airbnb profitable in Brienno in 2025? Explore comprehensive Airbnb analytics for Brienno, Lombardy, Italy to uncover income potential. This 2025 STR market report for Brienno, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.
Whether you're considering an Airbnb investment in Brienno, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Brienno Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Brienno Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Brienno (2025)
Understanding the monthly revenue variations for Airbnb listings in Brienno is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Brienno is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Brienno across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,625+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,467 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,516 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,326, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Brienno
Brienno Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Brienno STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Brienno:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Brienno
Average Daily Rate (ADR) Airbnb Trends in Brienno (2025)
Effective short term rental pricing strategy in Brienno involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Brienno typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,359+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $306 or more.
- Typical properties (Median) charge around $218 per night.
- Entry-level properties (Bottom 25%) earn around $161 per night.
Average Daily Rate (ADR) Trend by Month in Brienno
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Airbnb Seasonality Analysis & Trends in Brienno (2025)
Peak Season (July, August, June)
- Revenue averages $6,285 per month
- Occupancy rates average 59.1%
- Daily rates average $488
Shoulder Season
- Revenue averages $4,122 per month
- Occupancy maintains around 38.7%
- Daily rates hold near $429
Low Season (January, February, March)
- Revenue drops to average $2,269 per month
- Occupancy decreases to average 24.7%
- Daily rates adjust to average $348
Seasonality Insights for Brienno
- The Airbnb seasonality in Brienno shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Brienno's highest earning potential, with monthly revenues capable of climbing to $6,699, occupancy reaching a high of 64.0%, and ADRs peaking at $492.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,919, occupancy could drop to 23.9%, and ADRs may adjust down to $332.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Brienno.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Brienno seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Brienno (2025)
Exploring the top neighborhoods for short-term rentals in Brienno? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro di Brienno | The historic center offers picturesque views and charming streets, perfect for tourists wanting an authentic Italian experience by the lake. Close proximity to local shops and eateries makes it very desirable for visitors. | Lake Como, Brienno Church, Local Restaurants, Scenic Walking Paths, Historical Buildings |
| Lakefront Properties | Properties along the lake provide stunning views and direct access to water activities, making it highly attractive for vacationers and those seeking relaxation in nature. | Boat Rentals, Swimming Areas, Fishing Spots, Picnic Areas, Sunset Views |
| Riva di Brienno | This location is known for its beautiful waterfront paths and access to the lake, perfect for those wanting to enjoy strolls by the water and local cuisine at cozy restaurants. | Waterfront Walkway, Local Cafes, Fishing Areas, Access to Boat Tours, Public Parks |
| Castello di Brienno | Located near the castle ruins, this area offers a historical atmosphere with great views of Lake Como and is a good draw for history buffs and tourists looking for unique experiences. | Brienno Castle Ruins, Historical Tours, Scenic Views, Photography Opportunities, Cultural Events |
| Nature Trails | The surrounding hills and nature trails attract outdoor enthusiasts and those looking for adventure, making it suitable for hosts catering to active guests. | Hiking Trails, Biking Routes, Nature Reserves, Wildlife Spotting, Photography Opportunities |
| Local Markets | A vibrant area for market lovers, showcasing local produce and goods. This attracts tourists wanting to immerse themselves in the local culture and community. | Weekly Farmers Market, Local Artisans, Food Tasting, Cultural Experiences, Community Events |
| Cascina di Brienno | This area contains charming rustic farmhouses and is perfect for guests looking for an authentic rural Italian experience with tranquility and scenic landscapes. | Countryside Views, Agritourism, Cooking Classes, Wine Tasting, Nature Hiking |
| Villa del Balbianello | Known for its stunning villa and gardens, this area attracts tourists looking for a romantic getaway or picturesque day trips filled with history and beauty. | Villa del Balbianello, Gardens, Film Location Tours, Cultural Performances, Panoramic Views |
Understanding Airbnb License Requirements & STR Laws in Brienno (2025)
Yes, Brienno, Lombardy, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Brienno to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 95% licensed listings)
Top Performing Airbnb Properties in Brienno (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Briennobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Marvellous lake destination eco-friendly villa
Entire Place • 3 bedrooms
Villa Teresa Grande - Lake Como
Entire Place • 7 bedrooms
Painting on the Lake - Wood
Entire Place • 3 bedrooms
Cà del Lago Brienno - Living in a Painting
Entire Place • 2 bedrooms
Painting on the Lake - Bloom
Entire Place • 2 bedrooms
Lakeside flat (Darsena Lake View)
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Brienno (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Brienno based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Immobiliare Luci S.A.S | 1 | $312,112 | 49 | 4.88/5.0 |
| Mattia | 4 | $253,424 | 370 | 4.98/5.0 |
| Lake Como Holiday | 1 | $170,525 | 20 | 4.45/5.0 |
| Magari Como SAS | 8 | $144,116 | 414 | 4.47/5.0 |
| Caroline | 3 | $81,793 | 190 | 4.92/5.0 |
| Mara Carlotta | 1 | $79,332 | 8 | 4.88/5.0 |
| Cecilia | 2 | $73,218 | 298 | 4.91/5.0 |
| Quokka IT | 1 | $68,117 | 18 | 4.94/5.0 |
| Lapo | 1 | $52,798 | 55 | 4.85/5.0 |
| Filippo | 1 | $47,884 | 29 | 4.69/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Brienno.
Dive Deeper: Advanced Brienno STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Brienno. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBrienno Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Brienno
- The Brienno Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 39 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Brienno, Apartment/Condo properties are the most common (64.1%), reflecting the local real estate landscape.
- Houses represent a significant 33.3% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 2.6%) offer potential for unique stay experiences.
Brienno Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Brienno
- The dominant room capacity in Brienno is 1 bedroom listings, making up 56.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 87.2% of the active Airbnb listings in Brienno, indicating a high concentration in these sizes.
- With over half the market (56.4%) consisting of studios or 1-bedroom units, Brienno is particularly well-suited for individuals or couples.
Brienno Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Brienno
- The most common guest capacity trend in Brienno vacation rentals is listings accommodating 4 guests (48.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Brienno STR market, accounting for 64.1% of listings.
- 18.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Brienno.
- On average, properties in Brienno are equipped to host 4.4 guests.
Brienno Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Brienno
- The most common availability pattern in Brienno falls within the 181-270 days range, representing 41% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Brienno (41%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Brienno Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
13.2% of total
2 Nights
17 listings
44.7% of total
3 Nights
3 listings
7.9% of total
4-6 Nights
5 listings
13.2% of total
7-29 Nights
1 listings
2.6% of total
30+ Nights
7 listings
18.4% of total
Key Insights
- The most prevalent minimum stay requirement in Brienno is 2 Nights, adopted by 44.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (18.4%) caters to monthly stays (30+ nights) in Brienno, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.7% of Brienno hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.2% currently do.
- A 2-night minimum appears standard (44.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 18.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Brienno.
Brienno Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
2.6% of total
Flexible
6 listings
15.8% of total
Moderate
24 listings
63.2% of total
Strict
7 listings
18.4% of total
Cancellation Policy Insights for Brienno
- The prevailing Airbnb cancellation policy trend in Brienno is Moderate, used by 63.2% of listings.
- The market strongly favors guest-friendly terms, with 79.0% of listings offering Flexible or Moderate policies. This suggests guests in Brienno may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 63.2% market standard in Brienno.
- Regularly review your cancellation policy against competitors and market demand shifts in Brienno.
Brienno STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Brienno
- The overall average booking lead time for vacation rentals in Brienno is 51 days.
- Guests book furthest in advance for stays during July (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Brienno.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Brienno averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Brienno (2025)
Amenity Prevalence
Amenity Insights for Brienno
- Essential amenities in Brienno that guests expect include: Heating, Hair dryer, Wifi, Refrigerator. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Brienno: Heating, Hair dryer, Wifi, Refrigerator.
- Prioritize adding missing essentials: Refrigerator.
- Consider adding popular differentiators like Bed linens or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Brienno to stay competitive.
Brienno Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Brienno
- The typical guest profile for Airbnb in Brienno consists of predominantly international visitors (98%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 2.5% of guests.
- Key international markets include United States (26.7%) and Germany (15.3%).
- Top languages spoken are English (45.2%) followed by German (12.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Brienno Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Brienz (BE) | 141 | $4,353 | $294.17 | 55% |
| Alpnach | 11 | $4,227 | $234.19 | 49% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Sachseln | 15 | $3,742 | $262.18 | 56% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |