Bresso Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy
Is Airbnb profitable in Bresso in 2025? Explore comprehensive Airbnb analytics for Bresso, Lombardy, Italy to uncover income potential. This 2025 STR market report for Bresso, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Bresso, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bresso Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bresso Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bresso (2025)
Understanding the monthly revenue variations for Airbnb listings in Bresso is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bresso is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bresso across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,683+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,795 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,134 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $590, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bresso
Bresso Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bresso STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bresso:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bresso
Average Daily Rate (ADR) Airbnb Trends in Bresso (2025)
Effective short term rental pricing strategy in Bresso involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bresso typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $149+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $107 or more.
- Typical properties (Median) charge around $75 per night.
- Entry-level properties (Bottom 25%) earn around $51 per night.
Average Daily Rate (ADR) Trend by Month in Bresso
Get Live Bresso Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Bresso (2025)
Peak Season (April, September, June)
- Revenue averages $1,772 per month
- Occupancy rates average 49.9%
- Daily rates average $86
Shoulder Season
- Revenue averages $1,365 per month
- Occupancy maintains around 47.8%
- Daily rates hold near $83
Low Season (January, February, December)
- Revenue drops to average $1,044 per month
- Occupancy decreases to average 46.2%
- Daily rates adjust to average $82
Seasonality Insights for Bresso
- The Airbnb seasonality in Bresso shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bresso's highest earning potential, with monthly revenues capable of climbing to $1,986, occupancy reaching a high of 62.0%, and ADRs peaking at $93.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $922, occupancy could drop to 40.7%, and ADRs may adjust down to $80.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bresso.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bresso seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bresso (2025)
Exploring the top neighborhoods for short-term rentals in Bresso? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Central Bresso | Located at the heart of Bresso, this area offers easy access to public transportation and amenities, attracting both tourists and business travelers. | Bresso Park, Church of San Bartolomeo, Shopping areas, Local eateries |
| North Bresso | A quiet residential area that is becoming increasingly popular with families and longer-term vacation renters, offering a suburban feel with urban access. | Neighborhood parks, Local markets, Cafes, Schools |
| Bresso's Historic Center | Filled with charming architecture, the historic center attracts visitors interested in local culture and history, making it an ideal Airbnb location. | Historic buildings, Cultural events, Local art galleries, Restaurants |
| Parco Nord Milano | Close to the large park area, it's a great spot for nature lovers and those looking to relax, attracting outdoor enthusiasts and families. | Parco Nord, Cycling paths, Walking trails, Picnic areas |
| Rondo (Metro Station Area) | Proximity to metro line ensures easy access to Milan, attracting guests who want to enjoy city life while staying in a quieter area. | Metro access to Milan, Shopping centers, Restaurants, Entertainment |
| Via Milano | Known for its lively atmosphere with shops and restaurants, this area attracts younger crowds and urban explorers seeking convenience and excitement. | Local boutiques, Nightlife spots, Cafes, Street markets |
| Cascina Bollate | A charming former farmhouse that offers a rustic retreat, appealing to guests looking for a unique and peaceful stay while being close to Bresso. | Agritourism, Nature walks, Local farm experiences |
| Bresso Sports Complex Area | Near sports facilities, it attracts sports enthusiasts and families with children participating in various activities. | Sports fields, Youth programs, Fitness centers |
Understanding Airbnb License Requirements & STR Laws in Bresso (2025)
Yes, Bresso, Lombardy, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bresso to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 65% licensed listings)
Top Performing Airbnb Properties in Bresso (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bressobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Urban Penthouse - Milan & Rho Fiera
Entire Place • 2 bedrooms
Casa Caterina Parco Nord Milano
Entire Place • 2 bedrooms
Spacious apartment in Bresso
Entire Place • 1 bedroom
Oasis close to Parco Nord Milano
Entire Place • 1 bedroom
Alma Home
Entire Place • 1 bedroom
ANTONELLA's HOUSE / just renovated
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bresso (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bresso based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christian | 1 | $39,812 | 43 | 5.00/5.0 |
| Alessandro | 1 | $23,631 | 386 | 4.93/5.0 |
| Massimiliano | 2 | $19,888 | 20 | 4.45/5.0 |
| Daniele | 1 | $16,331 | 125 | 4.78/5.0 |
| Melania | 2 | $15,952 | 187 | 2.29/5.0 |
| Kevin David | 1 | $15,766 | 5 | 4.80/5.0 |
| Maurizio | 1 | $14,830 | 362 | 4.80/5.0 |
| Martina | 1 | $13,307 | 20 | 5.00/5.0 |
| Matteo | 2 | $7,779 | 12 | 4.73/5.0 |
| Giuseppe | 2 | $6,941 | 7 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bresso.
Dive Deeper: Advanced Bresso STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bresso. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBresso Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bresso
- The Bresso Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.5% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bresso, Apartment/Condo properties are the most common (88.2%), reflecting the local real estate landscape.
Bresso Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bresso
- The dominant room capacity in Bresso is 1 bedroom listings, making up 52.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.4% of the active Airbnb listings in Bresso, indicating a high concentration in these sizes.
- With over half the market (52.9%) consisting of studios or 1-bedroom units, Bresso is particularly well-suited for individuals or couples.
Bresso Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bresso
- The most common guest capacity trend in Bresso vacation rentals is listings accommodating 4 guests (41.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Bresso STR market, accounting for 53.0% of listings.
- 11.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bresso.
- On average, properties in Bresso are equipped to host 3.2 guests.
Bresso Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bresso
- The most common availability pattern in Bresso falls within the 271-366 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Bresso (23.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bresso Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
46.7% of total
2 Nights
2 listings
13.3% of total
3 Nights
1 listings
6.7% of total
4-6 Nights
1 listings
6.7% of total
7-29 Nights
1 listings
6.7% of total
30+ Nights
3 listings
20% of total
Key Insights
- The most prevalent minimum stay requirement in Bresso is 1 Night, adopted by 46.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (20%) caters to monthly stays (30+ nights) in Bresso, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 46.7% of Bresso hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bresso.
Bresso Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
53.3% of total
Moderate
5 listings
33.3% of total
Strict
2 listings
13.3% of total
Cancellation Policy Insights for Bresso
- The prevailing Airbnb cancellation policy trend in Bresso is Flexible, used by 53.3% of listings.
- The market strongly favors guest-friendly terms, with 86.6% of listings offering Flexible or Moderate policies. This suggests guests in Bresso may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 53.3% market standard in Bresso.
- Given the high prevalence of Flexible policies (53.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 13.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bresso.
Bresso STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bresso
- The overall average booking lead time for vacation rentals in Bresso is 32 days.
- Guests book furthest in advance for stays during August (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (63 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Bresso.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Bresso averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bresso (2025)
Amenity Prevalence
Amenity Insights for Bresso
- Essential amenities in Bresso that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Washer, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bresso: Wifi.
- Consider adding popular differentiators like Kitchen or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bresso to stay competitive.
Bresso Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bresso
- The typical guest profile for Airbnb in Bresso consists of predominantly international visitors (76%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 23.9% of guests.
- Key international markets include Italy (23.9%) and Germany (15.2%).
- Top languages spoken are English (35%) followed by Italian (11.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bresso Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Brienz (BE) | 141 | $4,353 | $294.17 | 55% |
| Alpnach | 11 | $4,227 | $234.19 | 49% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Sachseln | 15 | $3,742 | $262.18 | 56% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |