Borno Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy
Is Airbnb profitable in Borno in 2025? Explore comprehensive Airbnb analytics for Borno, Lombardy, Italy to uncover income potential. This 2025 STR market report for Borno, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Borno, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Borno Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Borno Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Borno (2025)
Understanding the monthly revenue variations for Airbnb listings in Borno is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Borno is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Borno across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,405+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,674 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $913 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $536, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Borno
Borno Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Borno STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Borno:
- Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Borno
Average Daily Rate (ADR) Airbnb Trends in Borno (2025)
Effective short term rental pricing strategy in Borno involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Borno typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $165+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $126 or more.
- Typical properties (Median) charge around $96 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Borno
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Airbnb Seasonality Analysis & Trends in Borno (2025)
Peak Season (April, August, July)
- Revenue averages $2,584 per month
- Occupancy rates average 44.3%
- Daily rates average $116
Shoulder Season
- Revenue averages $1,648 per month
- Occupancy maintains around 24.0%
- Daily rates hold near $119
Low Season (March, October, November)
- Revenue drops to average $993 per month
- Occupancy decreases to average 22.5%
- Daily rates adjust to average $108
Seasonality Insights for Borno
- The Airbnb seasonality in Borno shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Borno's highest earning potential, with monthly revenues capable of climbing to $3,050, occupancy reaching a high of 64.1%, and ADRs peaking at $138.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $907, occupancy could drop to 10.8%, and ADRs may adjust down to $107.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Borno.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Borno seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Borno (2025)
Exploring the top neighborhoods for short-term rentals in Borno? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lago di Como | A stunning lake area known for its breathtaking scenery and luxurious villas. Popular with tourists seeking a relaxing getaway and outdoor activities. | Villa Carlotta, Bellagio, Varenna, Como town, Boat trips on the lake, Hiking trails |
| Sondrio | A charming town located in a scenic valley, ideal for outdoor enthusiasts and those interested in local wine production. | Valtellina vineyards, Castello Masegra, Parco della Grigna, Hiking routes, Local cuisine |
| Pavia | A historic city with a prestigious university and beautiful medieval architecture. A great destination for students and academics. | Certosa di Pavia, University of Pavia, Ponte Coperto, Historic center, Museo della Certosa |
| Bergamo | Known for its Città Alta, a beautiful medieval heart and panoramic views. Popular among tourists for its history and culture. | Città Alta, Piazza Vecchia, Basilica di Santa Maria Maggiore, Funicolare, Accademia Carrara |
| Lecco | A picturesque town by the lakeside, offering beautiful views and outdoor activities like hiking and sailing. | Lake Lecco, Resegone Mountain, Piani d'Erna, Historic center, Outdoor sports |
| Monza | Home to the famous Monza Formula 1 racetrack and beautiful parks. Great for motorsport fans and nature lovers alike. | Monza Park, Formula 1 Autodromo, Villa Reale, Royal Gardens, Historic monuments |
| Cremona | Famous for its violin making tradition and historic architecture. Ideal for culture seekers and music lovers. | Violin Museum, Cremona Cathedral, Torrazzo of Cremona, Historic center, Local festivals |
| Mantova | A UNESCO World Heritage site known for its Renaissance architecture and rich history. Attracts visitors interested in culture and history. | Palazzo Ducale, Piazza delle Erbe, Teatro Bibiena, Lakes of Mantova, Local cuisine |
Understanding Airbnb License Requirements & STR Laws in Borno (2025)
Yes, Borno, Lombardy, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Borno to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 32% licensed listings)
Top Performing Airbnb Properties in Borno (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bornobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Bathroom surrounded by nature + Relax & Grill
Entire Place • 2 bedrooms
Elegant antique "Casa Moren" with a view
Entire Place • 2 bedrooms
Entire Mountain House - Borno
Entire Place • 3 bedrooms
Chalet Relax Sport Adventure 6 Guests Pet Free
Entire Place • 3 bedrooms
Central Living Borno
Entire Place • 2 bedrooms
Happy Guest Apartments - Alpin Chalet Borno
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Borno (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Borno based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicoló | 1 | $89,559 | 62 | 4.79/5.0 |
| Happy Guest Apartments | 2 | $18,155 | 21 | 4.71/5.0 |
| Cristiana | 1 | $16,906 | 6 | 4.67/5.0 |
| Mattia | 1 | $15,019 | 3 | 5.00/5.0 |
| Gerale Srl | 1 | $14,062 | 7 | 5.00/5.0 |
| Host #249393284 | 2 | $12,447 | 0 | 0.00/5.0 |
| Valentina | 1 | $11,679 | 3 | 4.33/5.0 |
| Giuliano | 1 | $9,495 | 11 | 5.00/5.0 |
| Andrea | 1 | $7,635 | 5 | 4.40/5.0 |
| Nadia | 1 | $7,275 | 13 | 4.69/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Borno.
Dive Deeper: Advanced Borno STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Borno. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBorno Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Borno
- The Borno Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Borno, Apartment/Condo properties are the most common (63.6%), reflecting the local real estate landscape.
- Houses represent a significant 27.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique (combined 9.0%) offer potential for unique stay experiences.
Borno Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Borno
- The dominant room capacity in Borno is 2 bedrooms listings, making up 59.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 81.8% of the active Airbnb listings in Borno, indicating a high concentration in these sizes.
Borno Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Borno
- The most common guest capacity trend in Borno vacation rentals is listings accommodating 4 guests (31.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Borno STR market, accounting for 54.5% of listings.
- 40.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Borno.
- On average, properties in Borno are equipped to host 5.0 guests.
Borno Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Borno
- The most common availability pattern in Borno falls within the 271-366 days range, representing 81.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Borno (63.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Borno Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
28.6% of total
2 Nights
5 listings
23.8% of total
7-29 Nights
7 listings
33.3% of total
30+ Nights
3 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in Borno is 7-29 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (14.3%) caters to monthly stays (30+ nights) in Borno, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 33.3% of Borno hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Borno.
Borno Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
17.6% of total
Moderate
10 listings
58.8% of total
Strict
4 listings
23.5% of total
Cancellation Policy Insights for Borno
- The prevailing Airbnb cancellation policy trend in Borno is Moderate, used by 58.8% of listings.
- The market strongly favors guest-friendly terms, with 76.4% of listings offering Flexible or Moderate policies. This suggests guests in Borno may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 58.8% market standard in Borno.
- Regularly review your cancellation policy against competitors and market demand shifts in Borno.
Borno STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Borno
- The overall average booking lead time for vacation rentals in Borno is 50 days.
- Guests book furthest in advance for stays during June (average 71 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (59 days avg.) sees the longest lead times, while Spring (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Borno.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Borno averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Borno (2025)
Amenity Prevalence
Amenity Insights for Borno
- Essential amenities in Borno that guests expect include: Heating, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Borno: Heating, TV, Kitchen.
- Prioritize adding missing essentials: Heating, TV, Kitchen.
- Consider adding popular differentiators like Dishes and silverware or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Borno to stay competitive.
Borno Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Borno
- The typical guest profile for Airbnb in Borno consists of primarily domestic travelers (85%), often arriving from nearby Milan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Italian or English.
- Domestic travelers account for 84.9% of guests.
- Key international markets include Italy (84.9%) and Germany (3.8%).
- Top languages spoken are Italian (32.4%) followed by English (32.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Milan and Brescia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Borno Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 163 | $4,698 | $630.45 | 40% |
| Moos in Passeier - Moso in Passiria | 17 | $4,619 | $547.60 | 27% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |
| Oliveto Lario | 99 | $3,509 | $327.42 | 55% |
| Varenna | 216 | $3,419 | $272.27 | 56% |
| Carate Urio | 71 | $3,379 | $331.90 | 44% |