Vezzano Ligure Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy
Is Airbnb profitable in Vezzano Ligure in 2025? Explore comprehensive Airbnb analytics for Vezzano Ligure, Liguria, Italy to uncover income potential. This 2025 STR market report for Vezzano Ligure, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 57 active listings.
Whether you're considering an Airbnb investment in Vezzano Ligure, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vezzano Ligure Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vezzano Ligure Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vezzano Ligure (2025)
Understanding the monthly revenue variations for Airbnb listings in Vezzano Ligure is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vezzano Ligure is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vezzano Ligure across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,302+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,630 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,012 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $544, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vezzano Ligure
Vezzano Ligure Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vezzano Ligure STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vezzano Ligure:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vezzano Ligure
Average Daily Rate (ADR) Airbnb Trends in Vezzano Ligure (2025)
Effective short term rental pricing strategy in Vezzano Ligure involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vezzano Ligure typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
- Typical properties (Median) charge around $92 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in Vezzano Ligure
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Airbnb Seasonality Analysis & Trends in Vezzano Ligure (2025)
Peak Season (August, July, May)
- Revenue averages $2,201 per month
- Occupancy rates average 57.6%
- Daily rates average $131
Shoulder Season
- Revenue averages $1,117 per month
- Occupancy maintains around 32.4%
- Daily rates hold near $122
Low Season (January, February, December)
- Revenue drops to average $635 per month
- Occupancy decreases to average 19.8%
- Daily rates adjust to average $109
Seasonality Insights for Vezzano Ligure
- The Airbnb seasonality in Vezzano Ligure shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vezzano Ligure's highest earning potential, with monthly revenues capable of climbing to $2,351, occupancy reaching a high of 65.8%, and ADRs peaking at $133.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $614, occupancy could drop to 18.6%, and ADRs may adjust down to $108.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vezzano Ligure.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vezzano Ligure seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vezzano Ligure (2025)
Exploring the top neighborhoods for short-term rentals in Vezzano Ligure? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | Vezzano Ligure's historic center offers charming streets with beautiful views and a rich cultural heritage, making it appealing for those looking to experience authentic Italian life. | Castello di Vezzano, Chiesa di San Giovanni Battista, Local eateries, Picturesque views of La Spezia, Historic architecture |
| San Terenzo | The coastal area of San Terenzo features sandy beaches and a promenade, attracting visitors to enjoy sunbathing and seaside dining, perfect for summer tourism. | San Terenzo Beach, Seaside promenade, Castello di San Terenzo, Restaurants with sea views, Water sports activities |
| Lerici | Nearby Lerici is famous for its beauty and historic castle, attracting visitors who appreciate coastal scenery and charming Italian towns, enhancing rental prospects. | Lerici Castle, Baia Blu Beach, Viewpoints over the Gulf of Poets, Charming marina, Local seafood restaurants |
| Tellaro | This picturesque village is known for its stunning coastal views and tranquility, appealing to couples and those looking for a romantic getaway. | Tellaro Beach, Breathtaking cliffside views, Scenic pathways, Local art and crafts, Quaint village life |
| La Spezia | As a gateway to Cinque Terre, La Spezia attracts tourists year-round looking for convenient access to the national park, boosting Airbnb demand. | Cinque Terre access, Museo Tecnico Navale, La Spezia Harbour, Cultural events, Shopping and dining options |
| Follo | Follo offers a more rustic Italian experience with vineyards and agricultural landscapes, appealing to visitors looking for tranquility away from tourist crowds. | Local wineries, Trekking paths, Traditional Italian cuisine, Nature parks, Cultural festivals |
| Portovenere | This UNESCO World Heritage site boasts stunning coastal scenery and historic architecture, appealing to tourists seeking a unique blend of nature and history. | Portovenere Church, Doria Castle, Palmaria Island, Scenic boat tours, Charming harbor area |
| Sarzana | A historical town with rich heritage and vibrant markets, Sarzana attracts visitors interested in culture, art, and local gastronomy. | Sarzana Fortress, Historic center shops, Cultural festivals, Parks and gardens, Local food markets |
Understanding Airbnb License Requirements & STR Laws in Vezzano Ligure (2025)
Yes, Vezzano Ligure, Liguria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vezzano Ligure to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 61% licensed listings)
Top Performing Airbnb Properties in Vezzano Ligure (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vezzano Ligurebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Ca' Magiclà
Entire Place • 3 bedrooms
I Tre Abeti Gipsy Home, Cinque Terre & Relax
Entire Place • 1 bedroom
Italian Hilltop Retreat
Entire Place • 2 bedrooms
I Tre Abeti Holiday House Cinque Terre
Entire Place • 2 bedrooms
Casa Martina
Entire Place • 2 bedrooms
Villa Soel
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vezzano Ligure (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vezzano Ligure based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gary | 8 | $77,200 | 57 | 2.45/5.0 |
| Margherita | 1 | $61,763 | 8 | 5.00/5.0 |
| Patrizia | 3 | $59,631 | 399 | 4.93/5.0 |
| Davide | 3 | $29,493 | 155 | 4.79/5.0 |
| Maria Cristina | 2 | $27,016 | 156 | 4.76/5.0 |
| Assunta | 2 | $23,532 | 127 | 4.75/5.0 |
| Jody | 1 | $23,116 | 29 | 4.45/5.0 |
| Cinzia | 1 | $19,133 | 54 | 4.87/5.0 |
| Host #50188158 | 1 | $17,718 | 2 | 0.00/5.0 |
| Rosaria | 1 | $17,363 | 11 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vezzano Ligure.
Dive Deeper: Advanced Vezzano Ligure STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vezzano Ligure. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVezzano Ligure Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vezzano Ligure
- The Vezzano Ligure Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.2% of the 57 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vezzano Ligure, Apartment/Condo properties are the most common (36.8%), reflecting the local real estate landscape.
- Houses represent a significant 29.8% portion, catering likely to families or larger groups.
- The presence of 24.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.5%) offer potential for unique stay experiences.
Vezzano Ligure Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vezzano Ligure
- The dominant room capacity in Vezzano Ligure is 1 bedroom listings, making up 47.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.2% of the active Airbnb listings in Vezzano Ligure, indicating a high concentration in these sizes.
Vezzano Ligure Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vezzano Ligure
- The most common guest capacity trend in Vezzano Ligure vacation rentals is listings accommodating 4 guests (31.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Vezzano Ligure STR market, accounting for 49.1% of listings.
- 14.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vezzano Ligure.
- On average, properties in Vezzano Ligure are equipped to host 3.3 guests.
Vezzano Ligure Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vezzano Ligure
- The most common availability pattern in Vezzano Ligure falls within the 271-366 days range, representing 49.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Vezzano Ligure (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Vezzano Ligure Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
19.6% of total
2 Nights
24 listings
42.9% of total
3 Nights
2 listings
3.6% of total
4-6 Nights
3 listings
5.4% of total
7-29 Nights
5 listings
8.9% of total
30+ Nights
11 listings
19.6% of total
Key Insights
- The most prevalent minimum stay requirement in Vezzano Ligure is 2 Nights, adopted by 42.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.5%) of the Vezzano Ligure Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.6%) caters to monthly stays (30+ nights) in Vezzano Ligure, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.9% of Vezzano Ligure hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.6% currently do.
- A 2-night minimum appears standard (42.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 19.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vezzano Ligure.
Vezzano Ligure Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
6.1% of total
Flexible
17 listings
34.7% of total
Moderate
23 listings
46.9% of total
Strict
6 listings
12.2% of total
Cancellation Policy Insights for Vezzano Ligure
- The prevailing Airbnb cancellation policy trend in Vezzano Ligure is Moderate, used by 46.9% of listings.
- The market strongly favors guest-friendly terms, with 81.6% of listings offering Flexible or Moderate policies. This suggests guests in Vezzano Ligure may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.9% market standard in Vezzano Ligure.
- Using a Strict policy might deter some guests, as only 12.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Vezzano Ligure.
Vezzano Ligure STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vezzano Ligure
- The overall average booking lead time for vacation rentals in Vezzano Ligure is 61 days.
- Guests book furthest in advance for stays during August (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Vezzano Ligure.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Vezzano Ligure averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vezzano Ligure (2025)
Amenity Prevalence
Amenity Insights for Vezzano Ligure
- Popular amenities like TV, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vezzano Ligure to stay competitive.
Vezzano Ligure Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vezzano Ligure
- The typical guest profile for Airbnb in Vezzano Ligure consists of predominantly international visitors (85%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 15.3% of guests.
- Key international markets include France (38.1%) and Italy (15.3%).
- Top languages spoken are English (37.5%) followed by French (19.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vezzano Ligure Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |
| Crespina | 16 | $3,526 | $493.64 | 48% |
| Oliveto Lario | 99 | $3,509 | $327.42 | 55% |
| Carate Urio | 71 | $3,379 | $331.90 | 44% |
| Brienno | 39 | $3,327 | $337.92 | 45% |