Ventimiglia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy
Is Airbnb profitable in Ventimiglia in 2025? Explore comprehensive Airbnb analytics for Ventimiglia, Liguria, Italy to uncover income potential. This 2025 STR market report for Ventimiglia, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 220 active listings.
Whether you're considering an Airbnb investment in Ventimiglia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ventimiglia Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ventimiglia Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ventimiglia (2025)
Understanding the monthly revenue variations for Airbnb listings in Ventimiglia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ventimiglia is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ventimiglia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,634+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,495 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,592 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $823, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ventimiglia
Ventimiglia Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ventimiglia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ventimiglia:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ventimiglia
Average Daily Rate (ADR) Airbnb Trends in Ventimiglia (2025)
Effective short term rental pricing strategy in Ventimiglia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ventimiglia typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $264+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
- Typical properties (Median) charge around $118 per night.
- Entry-level properties (Bottom 25%) earn around $91 per night.
Average Daily Rate (ADR) Trend by Month in Ventimiglia
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Airbnb Seasonality Analysis & Trends in Ventimiglia (2025)
Peak Season (August, July, June)
- Revenue averages $3,079 per month
- Occupancy rates average 55.3%
- Daily rates average $165
Shoulder Season
- Revenue averages $1,802 per month
- Occupancy maintains around 36.3%
- Daily rates hold near $153
Low Season (January, February, March)
- Revenue drops to average $1,020 per month
- Occupancy decreases to average 27.2%
- Daily rates adjust to average $150
Seasonality Insights for Ventimiglia
- The Airbnb seasonality in Ventimiglia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ventimiglia's highest earning potential, with monthly revenues capable of climbing to $3,455, occupancy reaching a high of 66.5%, and ADRs peaking at $168.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $979, occupancy could drop to 24.2%, and ADRs may adjust down to $145.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ventimiglia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ventimiglia seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ventimiglia (2025)
Exploring the top neighborhoods for short-term rentals in Ventimiglia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town Ventimiglia | Charming historical area with narrow streets, local shops, and vibrant markets. Attracts tourists who appreciate culture and history, with easy access to restaurants and cafes. | Ventimiglia Historic Center, Via dei Mille, Fortress of Taggia, Market of Ventimiglia, Church of San Michele |
| Balzi Rossi | Famous for its stunning cliffs and crystal-clear waters, Balzi Rossi is perfect for tourists seeking beach leisure and nature. Ideal for summer visitors who enjoy sunbathing and swimming. | Balzi Rossi Beach, Coastline trails, Prehistoric cave paintings, Pine forests, Near the French border |
| Hanbury Beach | A quiet beach area known for its relaxing atmosphere and family-friendly environment. A great option for families looking for a getaway and beach access. | Hanbury Beach, Beach bars and restaurants, Nearby picnic areas, Water sports, Sunsets over the sea |
| Arma di Taggia | Lovely area known for its long sandy beach and promenade, attracting sun-seekers and families. Provides a quintessential beach holiday experience in Liguria. | Arma Beach, Promenade of Taggia, Parks and gardens, Local seafood restaurants, Beach clubs |
| The Italian Riviera | A picturesque coastal area famous for its stunning views, luxury lifestyle, and proximity to other tourist hotspots like Sanremo and Menton. Perfect for high-end vacationers. | Portofino, Sanremo Casino, Menton Gardens, Coastal hiking trails, Riviera beaches |
| Bordighera | Known for its beautiful shores and charming town center, Bordighera attracts visitors looking for a relaxing beach experience along with cultural sites. | Bordighera Beach, Villa Garnier, Museo Bicknell, Flower market, Italian Riviera views |
| Sanremo | Lively town famous for its festivals, casinos, and beautiful beaches. A major tourist destination that offers entertainment and cultural experiences throughout the year. | Sanremo Casino, Festival della Canzone Italiana, Russian Orthodox Church, Sanremo's Promenade, Old Town |
| Menton (France) | Just across the border, Menton is famous for its lemon festival and beautiful gardens. Popular with tourists from Italy and around the world, ideal for dual-market renting. | Menton Beach, Basilica of Saint Michael, Val Righteous Gardens, Lemon Festival, Coastal promenades |
Understanding Airbnb License Requirements & STR Laws in Ventimiglia (2025)
Yes, Ventimiglia, Liguria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ventimiglia to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 60% licensed listings)
Top Performing Airbnb Properties in Ventimiglia (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ventimigliabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa with pool and sea view over Monaco
Entire Place • 2 bedrooms
My sisters (between sky and sea)
Entire Place • 3 bedrooms
Botanic Garden Apartment Calandre
Entire Place • 2 bedrooms
Luxury Villa Ciao Cocoa
Entire Place • 1 bedroom
Majestic spacious palace with garden and pool
Entire Place • 4 bedrooms
Luxury Villa Amore di Montagna
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ventimiglia (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ventimiglia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Chiara - Interhome Group | 22 | $344,237 | 200 | 2.84/5.0 |
| Annika | 4 | $142,522 | 32 | 4.92/5.0 |
| Florian | 1 | $110,340 | 23 | 5.00/5.0 |
| Ilona | 2 | $103,156 | 71 | 4.89/5.0 |
| Andrea | 5 | $80,053 | 226 | 4.81/5.0 |
| Stefania | 1 | $70,467 | 24 | 5.00/5.0 |
| Fabio | 2 | $62,330 | 12 | 2.42/5.0 |
| Ilaria | 2 | $59,892 | 158 | 4.62/5.0 |
| Richard | 3 | $49,377 | 65 | 4.90/5.0 |
| Mayla | 2 | $43,643 | 11 | 4.38/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ventimiglia.
Dive Deeper: Advanced Ventimiglia STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ventimiglia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVentimiglia Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ventimiglia
- The Ventimiglia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.9% of the 220 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ventimiglia, Apartment/Condo properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 18.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, unique stays, others (combined 6.5%) offer potential for unique stay experiences.
Ventimiglia Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ventimiglia
- The dominant room capacity in Ventimiglia is 1 bedroom listings, making up 54.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 85.0% of the active Airbnb listings in Ventimiglia, indicating a high concentration in these sizes.
- With over half the market (54.5%) consisting of studios or 1-bedroom units, Ventimiglia is particularly well-suited for individuals or couples.
Ventimiglia Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ventimiglia
- The most common guest capacity trend in Ventimiglia vacation rentals is listings accommodating 4 guests (45%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Ventimiglia STR market, accounting for 60.5% of listings.
- 15.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ventimiglia.
- On average, properties in Ventimiglia are equipped to host 3.9 guests.
Ventimiglia Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ventimiglia
- The most common availability pattern in Ventimiglia falls within the 271-366 days range, representing 48.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ventimiglia (35.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ventimiglia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
45 listings
23% of total
2 Nights
39 listings
19.9% of total
3 Nights
32 listings
16.3% of total
4-6 Nights
27 listings
13.8% of total
7-29 Nights
28 listings
14.3% of total
30+ Nights
25 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in Ventimiglia is 1 Night, adopted by 23% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in Ventimiglia, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 23% of Ventimiglia hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ventimiglia.
Ventimiglia Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
17 listings
10.1% of total
Super Strict 60 Days
2 listings
1.2% of total
Flexible
51 listings
30.2% of total
Moderate
58 listings
34.3% of total
Strict
41 listings
24.3% of total
Cancellation Policy Insights for Ventimiglia
- The prevailing Airbnb cancellation policy trend in Ventimiglia is Moderate, used by 34.3% of listings.
- There's a relatively balanced mix between guest-friendly (64.5%) and stricter (24.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34.3% market standard in Ventimiglia.
- Regularly review your cancellation policy against competitors and market demand shifts in Ventimiglia.
Ventimiglia STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ventimiglia
- The overall average booking lead time for vacation rentals in Ventimiglia is 49 days.
- Guests book furthest in advance for stays during July (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (86 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Ventimiglia.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Ventimiglia averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ventimiglia (2025)
Amenity Prevalence
Amenity Insights for Ventimiglia
- Essential amenities in Ventimiglia that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ventimiglia: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ventimiglia to stay competitive.
Ventimiglia Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ventimiglia
- The typical guest profile for Airbnb in Ventimiglia consists of predominantly international visitors (88%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 12.1% of guests.
- Key international markets include France (35.3%) and Germany (12.5%).
- Top languages spoken are English (35.2%) followed by French (22.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ventimiglia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Ramatuelle | 213 | $3,891 | $670.10 | 41% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
| Cassinasco | 18 | $3,219 | $545.40 | 41% |
| Èze | 153 | $3,168 | $345.84 | 47% |
| Opio | 40 | $3,057 | $540.62 | 37% |
| Villefranche-sur-Mer | 501 | $2,977 | $268.57 | 52% |
| Gassin | 384 | $2,939 | $434.44 | 40% |