Terzorio Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy
Is Airbnb profitable in Terzorio in 2025? Explore comprehensive Airbnb analytics for Terzorio, Liguria, Italy to uncover income potential. This 2025 STR market report for Terzorio, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Terzorio, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Terzorio Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Terzorio Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Terzorio (2025)
Understanding the monthly revenue variations for Airbnb listings in Terzorio is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Terzorio is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Terzorio across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,827+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,266 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $891 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $458, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Terzorio
Terzorio Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Terzorio STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Terzorio:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Terzorio
Average Daily Rate (ADR) Airbnb Trends in Terzorio (2025)
Effective short term rental pricing strategy in Terzorio involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Terzorio typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $157+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
- Typical properties (Median) charge around $107 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Terzorio
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Airbnb Seasonality Analysis & Trends in Terzorio (2025)
Peak Season (August, July, March)
- Revenue averages $1,611 per month
- Occupancy rates average 45.2%
- Daily rates average $112
Shoulder Season
- Revenue averages $909 per month
- Occupancy maintains around 24.8%
- Daily rates hold near $107
Low Season (April, May, June)
- Revenue drops to average $574 per month
- Occupancy decreases to average 20.8%
- Daily rates adjust to average $108
Seasonality Insights for Terzorio
- The Airbnb seasonality in Terzorio shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Terzorio's highest earning potential, with monthly revenues capable of climbing to $2,037, occupancy reaching a high of 61.3%, and ADRs peaking at $116.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $481, occupancy could drop to 17.8%, and ADRs may adjust down to $99.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Terzorio.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Terzorio seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Terzorio (2025)
Exploring the top neighborhoods for short-term rentals in Terzorio? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Terzorio Historical Centre | Charming medieval village atmosphere with stunning sea views and narrow streets. Ideal for tourists looking for an authentic Italian experience and close proximity to beaches. | Chiesa di San Giovanni Battista, Piazza della Chiesa, Scenic viewpoints, Local artisan shops, Traditional Italian restaurants |
| San Lorenzo al Mare | Nearby coastal area known for its bike path along the sea and beautiful sandy beaches. Attracts families and couples looking for relaxation and outdoor activities. | Bike path along the coast, Beaches, Parks, Water sports, Restaurants with sea views |
| Bussana Vecchia | An artistic village that has become a haven for artists and creatives. Offers a unique experience for guests interested in art and culture. | Art studios, Craft shops, Annual cultural events, Breathtaking viewpoints, Historical architecture |
| Montalto Ligure | A tranquil hilltop village offering panoramic views of the coastline and a peaceful escape from the hustle. Perfect for nature lovers and those seeking tranquility. | Hiking trails, Nature parks, Historic churches, Local festivals, Vibrant flora and fauna |
| Riva Ligure | Picturesque seaside town with beautiful beaches and a charming promenade, ideal for families and beach lovers. Great for relaxation and local dining. | Seaside promenade, Beaches, Family-friendly parks, Local seafood restaurants, Water sports activities |
| Diano Marina | Popular resort town with a vibrant beach scene and family-friendly activities. Attracts tourists looking for a lively vacation atmosphere. | Wide sandy beaches, Beach clubs and bars, Daily markets, Water activities, Parks for children |
| Cipressa | A hidden gem with beautiful views and authentic Italian village charm. Perfect for guests interested in local culture and cuisine. | Local vineyards, Historical sites, Hiking trails, Tranquil atmosphere, Culinary experiences |
| Villa Faraldi | A quaint village nestled in the hills with stunning landscapes and a serene environment. Suitable for guests who enjoy nature and peace. | Beautiful hiking trails, Vineyards, Traditional Italian meals, Wildlife watching, Stunning views of the sea |
Understanding Airbnb License Requirements & STR Laws in Terzorio (2025)
Yes, Terzorio, Liguria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Terzorio to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 60% licensed listings)
Top Performing Airbnb Properties in Terzorio (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Terzoriobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Marina by Interhome
Entire Place • 3 bedrooms
Lombardi by Interhome
Entire Place • 3 bedrooms
Ruscus by Interhome
Entire Place • 2 bedrooms
Limone by Interhome
Entire Place • 2 bedrooms
Casa Franca: Large terrace with sea view
Entire Place • 3 bedrooms
Toni (TZR240) by Interhome
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Terzorio (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Terzorio based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Chiara - Interhome Group | 7 | $71,949 | 12 | 1.17/5.0 |
| Maria Franca | 3 | $15,843 | 23 | 3.20/5.0 |
| Stefano | 6 | $12,568 | 78 | 4.75/5.0 |
| Chiara - Interhome Group | 1 | $7,881 | 17 | 4.71/5.0 |
| Maria Maddalena | 1 | $6,339 | 28 | 4.61/5.0 |
| Host #296243612 | 1 | $4,502 | 94 | 4.81/5.0 |
| Felicita | 1 | $3,323 | 8 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Terzorio.
Dive Deeper: Advanced Terzorio STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Terzorio. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTerzorio Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Terzorio
- The Terzorio Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Terzorio, Apartment/Condo properties are the most common (65%), reflecting the local real estate landscape.
- Houses represent a significant 35% portion, catering likely to families or larger groups.
Terzorio Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Terzorio
- The dominant room capacity in Terzorio is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 85.0% of the active Airbnb listings in Terzorio, indicating a high concentration in these sizes.
Terzorio Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Terzorio
- The most common guest capacity trend in Terzorio vacation rentals is listings accommodating 4 guests (55%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Terzorio STR market, accounting for 80.0% of listings.
- 30.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Terzorio.
- On average, properties in Terzorio are equipped to host 4.3 guests.
Terzorio Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Terzorio
- The most common availability pattern in Terzorio falls within the 271-366 days range, representing 90% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Terzorio (55%), reflecting common guest stay durations or potential owner blocking patterns.
Terzorio Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
1 listings
5.3% of total
3 Nights
7 listings
36.8% of total
4-6 Nights
3 listings
15.8% of total
30+ Nights
8 listings
42.1% of total
Key Insights
- The most prevalent minimum stay requirement in Terzorio is 30+ Nights, adopted by 42.1% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (5.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (42.1%) caters to monthly stays (30+ nights) in Terzorio, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.1% of Terzorio hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 42.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Terzorio.
Terzorio Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
21.4% of total
Flexible
1 listings
7.1% of total
Moderate
10 listings
71.4% of total
Cancellation Policy Insights for Terzorio
- The prevailing Airbnb cancellation policy trend in Terzorio is Moderate, used by 71.4% of listings.
- The market strongly favors guest-friendly terms, with 78.5% of listings offering Flexible or Moderate policies. This suggests guests in Terzorio may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 71.4% market standard in Terzorio.
- Regularly review your cancellation policy against competitors and market demand shifts in Terzorio.
Terzorio STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Terzorio
- The overall average booking lead time for vacation rentals in Terzorio is 36 days.
- Guests book furthest in advance for stays during October (average 82 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (51 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Terzorio.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Terzorio averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Terzorio (2025)
Amenity Prevalence
Amenity Insights for Terzorio
- Essential amenities in Terzorio that guests expect include: Hangers, Hot water, Heating, Private entrance, Kitchen, Dishes and silverware, Washer, Cooking basics, Refrigerator. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Terzorio: Hangers, Hot water, Heating, Private entrance, Kitchen, Dishes and silverware, Washer, Cooking basics, Refrigerator.
- Prioritize adding missing essentials: Washer, Cooking basics, Refrigerator.
- Consider adding popular differentiators like Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Terzorio to stay competitive.
Terzorio Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Terzorio
- The typical guest profile for Airbnb in Terzorio consists of a mix of domestic (36%) and international guests, with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 35.5% of guests.
- Key international markets include France (38.7%) and Italy (35.5%).
- Top languages spoken are English (34.6%) followed by French (25%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Terzorio Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Ramatuelle | 213 | $3,891 | $670.10 | 41% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
| Cassinasco | 18 | $3,219 | $545.40 | 41% |
| Èze | 153 | $3,168 | $345.84 | 47% |
| Opio | 40 | $3,057 | $540.62 | 37% |
| Villefranche-sur-Mer | 501 | $2,977 | $268.57 | 52% |
| Gassin | 384 | $2,939 | $434.44 | 40% |