Magliolo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy
Is Airbnb profitable in Magliolo in 2025? Explore comprehensive Airbnb analytics for Magliolo, Liguria, Italy to uncover income potential. This 2025 STR market report for Magliolo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Magliolo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Magliolo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Magliolo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Magliolo (2025)
Understanding the monthly revenue variations for Airbnb listings in Magliolo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Magliolo is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Magliolo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,681+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,134 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,089 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $493, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Magliolo
Magliolo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Magliolo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Magliolo:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Magliolo
Average Daily Rate (ADR) Airbnb Trends in Magliolo (2025)
Effective short term rental pricing strategy in Magliolo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Magliolo typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $226+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
- Typical properties (Median) charge around $116 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Magliolo
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Airbnb Seasonality Analysis & Trends in Magliolo (2025)
Peak Season (August, July, May)
- Revenue averages $2,725 per month
- Occupancy rates average 50.7%
- Daily rates average $140
Shoulder Season
- Revenue averages $1,453 per month
- Occupancy maintains around 33.7%
- Daily rates hold near $132
Low Season (January, February, March)
- Revenue drops to average $844 per month
- Occupancy decreases to average 29.8%
- Daily rates adjust to average $124
Seasonality Insights for Magliolo
- The Airbnb seasonality in Magliolo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Magliolo's highest earning potential, with monthly revenues capable of climbing to $3,492, occupancy reaching a high of 64.4%, and ADRs peaking at $143.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $821, occupancy could drop to 24.6%, and ADRs may adjust down to $122.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Magliolo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Magliolo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Magliolo (2025)
Exploring the top neighborhoods for short-term rentals in Magliolo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Magliolo Village | Charming small village set in the Italian hills, offering traditional Ligurian culture and tranquility. Attractive for tourists looking to escape and experience local life and nature. | Chiesa di San Giovanni Battista, Local vineyards, Nature trails, Nearby beaches in Pietra Ligure, Hiking in the surrounding hills |
| Pietra Ligure Beach | Popular seaside town known for its beautiful beaches and family-friendly atmosphere. Ideal for families and beach lovers looking for summer getaways. | Pietra Ligure Beach, Corso Italia, Castello di Pietra Ligure, Aquarium of Genoa, Gelato parlors and seafood restaurants |
| Finale Ligure | Famous for its stunning coastline and outdoor activities, including hiking and rock climbing. A hotspot for adventure travelers and nature enthusiasts. | Finalborgo, Climbing sites, Beach promenades, Historical sites, Bike trails |
| Borgio Verezzi | Known for its picturesque views and charming old town, this is a great location for those seeking a cultural vacation with access to beautiful scenery. | Verezzi caves, Borgio Verezzi theatre, Scenic coastal views, Local festivals, Hiking paths |
| Loano | A lively coastal town with a vibrant nightlife and ample recreational activities. Attracts younger crowds and families during the summer months. | Loano Beach, Port of Loano, Historical center, Parco del Brigante, Events and entertainment |
| Celle Ligure | Famous for its beautiful beaches and charming historic center. A great destination for tourists looking for relaxation and local cuisine. | Celle Ligure Beach, Piazza della Vittoria, Cultural events, Local eateries, Walking trails |
| Varazze | Attractive for its beautiful sandy beaches and outdoor activities. Perfect for beachgoers and those who enjoy water sports. | Varazze Beach, Hiking in the hills, Historical sites, Scuba diving spots, Restaurants along the waterfront |
| Alassio | Known for its stunning bay and historical landmarks, Alassio is a prime tourist destination offering luxury and leisure. | Alassio Beach, Muretto di Alassio, Historic town center, Shopping promenade, Culinary experiences |
Understanding Airbnb License Requirements & STR Laws in Magliolo (2025)
Yes, Magliolo, Liguria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Magliolo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 58% licensed listings)
Top Performing Airbnb Properties in Magliolo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Magliolobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Finale Ligure hill overlooking the sea
Entire Place • 3 bedrooms
Villa Pina
Entire Place • 5 bedrooms
Borgo dei Fiori | pool & spa
Entire Place • 1 bedroom
Villa La Vedetta Sea View
Entire Place • 2 bedrooms
Relax in Borgo dei Fiori
Entire Place • 2 bedrooms
Ca' dell'aia - By Ligooria
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Magliolo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Magliolo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cristina | 2 | $45,885 | 11 | 2.46/5.0 |
| Silvia | 1 | $38,406 | 86 | 4.48/5.0 |
| Maison Metropole | 1 | $35,509 | 8 | 4.25/5.0 |
| Kamila E Davide | 1 | $32,350 | 4 | 5.00/5.0 |
| Clelia | 1 | $30,652 | 34 | 4.85/5.0 |
| Novasol | 2 | $27,334 | 8 | 3.50/5.0 |
| Patrizia | 1 | $26,977 | 15 | 5.00/5.0 |
| Cristina | 1 | $24,335 | 6 | 5.00/5.0 |
| Host #137499444 | 1 | $17,097 | 1 | 0.00/5.0 |
| Merlini | 3 | $15,440 | 114 | 4.57/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Magliolo.
Dive Deeper: Advanced Magliolo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Magliolo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMagliolo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Magliolo
- The Magliolo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.9% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Magliolo, Apartment/Condo properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 36.8% portion, catering likely to families or larger groups.
- The presence of 13.2% Hotel/Boutique listings indicates integration with traditional hospitality.
Magliolo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Magliolo
- The dominant room capacity in Magliolo is 2 bedrooms listings, making up 39.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 76.3% of the active Airbnb listings in Magliolo, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (5.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Magliolo.
Magliolo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Magliolo
- The most common guest capacity trend in Magliolo vacation rentals is listings accommodating 4 guests (36.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Magliolo STR market, accounting for 55.2% of listings.
- 26.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Magliolo.
- On average, properties in Magliolo are equipped to host 4.0 guests.
Magliolo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Magliolo
- The most common availability pattern in Magliolo falls within the 271-366 days range, representing 73.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Magliolo (44.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Magliolo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
28.6% of total
2 Nights
7 listings
20% of total
3 Nights
2 listings
5.7% of total
4-6 Nights
5 listings
14.3% of total
7-29 Nights
5 listings
14.3% of total
30+ Nights
6 listings
17.1% of total
Key Insights
- The most prevalent minimum stay requirement in Magliolo is 1 Night, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17.1%) caters to monthly stays (30+ nights) in Magliolo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 28.6% of Magliolo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Magliolo.
Magliolo Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
12.9% of total
Super Strict 30 Days
1 listings
3.2% of total
Flexible
4 listings
12.9% of total
Moderate
17 listings
54.8% of total
Strict
5 listings
16.1% of total
Cancellation Policy Insights for Magliolo
- The prevailing Airbnb cancellation policy trend in Magliolo is Moderate, used by 54.8% of listings.
- There's a relatively balanced mix between guest-friendly (67.7%) and stricter (16.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 54.8% market standard in Magliolo.
- Regularly review your cancellation policy against competitors and market demand shifts in Magliolo.
Magliolo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Magliolo
- The overall average booking lead time for vacation rentals in Magliolo is 54 days.
- Guests book furthest in advance for stays during July (average 102 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Fall (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Magliolo.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Magliolo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Magliolo (2025)
Amenity Prevalence
Amenity Insights for Magliolo
- Popular amenities like Refrigerator, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Refrigerator or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Magliolo to stay competitive.
Magliolo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Magliolo
- The typical guest profile for Airbnb in Magliolo consists of predominantly international visitors (65%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 34.7% of guests.
- Key international markets include Italy (34.7%) and Germany (24.2%).
- Top languages spoken are English (33.7%) followed by Italian (20.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Magliolo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |
| Oliveto Lario | 99 | $3,509 | $327.42 | 55% |
| Carate Urio | 71 | $3,379 | $331.90 | 44% |
| Brienno | 39 | $3,327 | $337.92 | 45% |