Diano San Pietro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy
Is Airbnb profitable in Diano San Pietro in 2025? Explore comprehensive Airbnb analytics for Diano San Pietro, Liguria, Italy to uncover income potential. This 2025 STR market report for Diano San Pietro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Diano San Pietro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Diano San Pietro Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Diano San Pietro Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Diano San Pietro (2025)
Understanding the monthly revenue variations for Airbnb listings in Diano San Pietro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Diano San Pietro is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Diano San Pietro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,570+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,795 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,002 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $430, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Diano San Pietro
Diano San Pietro Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Diano San Pietro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Diano San Pietro:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Diano San Pietro
Average Daily Rate (ADR) Airbnb Trends in Diano San Pietro (2025)
Effective short term rental pricing strategy in Diano San Pietro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Diano San Pietro typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $313+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $144 or more.
- Typical properties (Median) charge around $101 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Diano San Pietro
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Airbnb Seasonality Analysis & Trends in Diano San Pietro (2025)
Peak Season (August, July, April)
- Revenue averages $2,110 per month
- Occupancy rates average 47.4%
- Daily rates average $124
Shoulder Season
- Revenue averages $1,492 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $133
Low Season (January, February, March)
- Revenue drops to average $724 per month
- Occupancy decreases to average 22.5%
- Daily rates adjust to average $142
Seasonality Insights for Diano San Pietro
- The Airbnb seasonality in Diano San Pietro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Diano San Pietro's highest earning potential, with monthly revenues capable of climbing to $2,396, occupancy reaching a high of 56.0%, and ADRs peaking at $153.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $521, occupancy could drop to 17.8%, and ADRs may adjust down to $118.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Diano San Pietro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Diano San Pietro seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Diano San Pietro (2025)
Exploring the top neighborhoods for short-term rentals in Diano San Pietro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Diano Marina | A popular seaside destination known for its beautiful beaches, charming promenade, and vibrant atmosphere. Ideal for tourists looking to relax by the sea and enjoy local dining and entertainment. | Diano Marina Beach, Borgo di Diano Marina, The Cathedral of Sant'Antonio Abate, Meridiana Beach, Pista Ciclabile Riva Ligure San Lorenzo |
San Bartolomeo al Mare | A quaint coastal village known for its family-friendly environment, sandy beaches, and local festivals. It is perfect for visitors seeking a quieter beach experience with local charm. | San Bartolomeo al Mare Beach, Lido Cervo, Piazza della Libertà, San Bartolomeo al Mare Marketplace |
Imperial Beach | A lesser-known beach destination great for its intimate atmosphere and local community vibe. Attracts those looking for a peaceful beach getaway with access to nature walks. | Imperial Beach, Spiaggia dei Balneari, Nature Reserves, Local Italian Restaurants |
Cervo | A picturesque medieval village perched on a hilltop, offering stunning sea views. Popular among visitors looking for cultural experiences and scenic landscapes. | Cervo's Historic Center, San Giovanni Battista Church, Cervo Beaches, Local Art Galleries |
Diano Castello | Famous for its historic architecture and panoramic views of the coastline. Ideal for history buffs and those seeking traditional Italian village life. | Diano Castello's Medieval Castle, Church of Saint Anthony Abbot, Hiking Trails, Local Taverns |
Albenga | A historic town with a rich cultural heritage, known for its ancient Roman ruins and medieval architecture. Attracts tourists interested in history and culture. | Albenga Cathedral, Roman Aqueduct, Gallinara Island, Albenga Beach |
Laigueglia | A charming coastal town known for its tranquil beaches and historic center. Perfect for families and couples looking for a romantic getaway. | Laigueglia Beach, Piazza della Libertà, Historic Fishing Village, Local Seafood Restaurants |
Borghetto Santo Spirito | A relaxing beach resort with beautiful waterfronts and a variety of outdoor activities. Popular among families and young travelers looking for summer fun. | Borghetto Beach, Water Sports Activities, Local Park Areas, Daily Markets |
Understanding Airbnb License Requirements & STR Laws in Diano San Pietro (2025)
Yes, Diano San Pietro, Liguria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Diano San Pietro to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 63% licensed listings)
Top Performing Airbnb Properties in Diano San Pietro (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Diano San Pietrobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Mulino
Entire Place • 4 bedrooms

Il Casale entre gli Ulivi con Piscina Biodesign
Entire Place • 3 bedrooms

Casa degli Citrumi
Entire Place • 3 bedrooms

Charming cottage with pool and sea view
Entire Place • 3 bedrooms

liguria Da Bia vacations
Entire Place • 1 bedroom

Casa Luisa-Immersa in the green a stone's throw from the sea
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Diano San Pietro (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Diano San Pietro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Stefano | 1 | $61,134 | 27 | 4.96/5.0 |
Devil | 1 | $59,785 | 40 | 4.98/5.0 |
Roberta & John | 2 | $32,015 | 74 | 4.86/5.0 |
Velleda | 2 | $30,940 | 100 | 4.74/5.0 |
Lilly | 2 | $23,564 | 49 | 4.75/5.0 |
Federico | 1 | $19,193 | 3 | 5.00/5.0 |
Sabine | 1 | $19,175 | 17 | 4.59/5.0 |
Sabrina | 1 | $19,026 | 10 | 5.00/5.0 |
Carlo | 1 | $17,226 | 47 | 5.00/5.0 |
Sandra - Interhome Group | 4 | $16,893 | 22 | 3.41/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Diano San Pietro.
Dive Deeper: Advanced Diano San Pietro STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Diano San Pietro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDiano San Pietro Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Diano San Pietro
- The Diano San Pietro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.3% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Diano San Pietro, House properties are the most common (45.7%), reflecting the local real estate landscape.
- Houses represent a significant 45.7% portion, catering likely to families or larger groups.
Diano San Pietro Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Diano San Pietro
- The dominant room capacity in Diano San Pietro is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.4% of the active Airbnb listings in Diano San Pietro, indicating a high concentration in these sizes.
- A significant 22.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Diano San Pietro.
Diano San Pietro Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Diano San Pietro
- The most common guest capacity trend in Diano San Pietro vacation rentals is listings accommodating 4 guests (31.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Diano San Pietro STR market, accounting for 51.4% of listings.
- 25.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Diano San Pietro.
- On average, properties in Diano San Pietro are equipped to host 4.2 guests.
Diano San Pietro Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Diano San Pietro
- The most common availability pattern in Diano San Pietro falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Diano San Pietro (31.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Diano San Pietro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
23.5% of total
2 Nights
2 listings
5.9% of total
3 Nights
8 listings
23.5% of total
4-6 Nights
10 listings
29.4% of total
7-29 Nights
3 listings
8.8% of total
30+ Nights
3 listings
8.8% of total
Key Insights
- The most prevalent minimum stay requirement in Diano San Pietro is 4-6 Nights, adopted by 29.4% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 29.4% of Diano San Pietro hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 8.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Diano San Pietro.
Diano San Pietro Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
9.7% of total
Flexible
8 listings
25.8% of total
Moderate
14 listings
45.2% of total
Strict
6 listings
19.4% of total
Cancellation Policy Insights for Diano San Pietro
- The prevailing Airbnb cancellation policy trend in Diano San Pietro is Moderate, used by 45.2% of listings.
- The market strongly favors guest-friendly terms, with 71.0% of listings offering Flexible or Moderate policies. This suggests guests in Diano San Pietro may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 45.2% market standard in Diano San Pietro.
- Regularly review your cancellation policy against competitors and market demand shifts in Diano San Pietro.
Diano San Pietro STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Diano San Pietro
- The overall average booking lead time for vacation rentals in Diano San Pietro is 63 days.
- Guests book furthest in advance for stays during May (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (80 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Diano San Pietro.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 80 days) to capture early planners.
- Monitor your own booking lead times against these Diano San Pietro averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Diano San Pietro (2025)
Amenity Prevalence
Amenity Insights for Diano San Pietro
- Essential amenities in Diano San Pietro that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Diano San Pietro: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Dishes and silverware or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Diano San Pietro to stay competitive.
Diano San Pietro Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Diano San Pietro
- The typical guest profile for Airbnb in Diano San Pietro consists of predominantly international visitors (85%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 15.5% of guests.
- Key international markets include Germany (32.6%) and France (20.2%).
- Top languages spoken are English (33.6%) followed by German (26.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Diano San Pietro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Monteu Roero | 16 | $4,432 | $540.14 | 36% |
Portofino | 68 | $4,086 | $454.35 | 44% |
Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
Cassinasco | 18 | $3,219 | $545.40 | 41% |
Èze | 153 | $3,168 | $345.84 | 47% |
Villefranche-sur-Mer | 501 | $2,977 | $268.57 | 52% |
Monterosso al Mare | 350 | $2,958 | $248.25 | 57% |
Monaco | 184 | $2,817 | $421.75 | 39% |
Cap-d'Ail | 175 | $2,795 | $307.97 | 45% |