Cervo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy
Is Airbnb profitable in Cervo in 2025? Explore comprehensive Airbnb analytics for Cervo, Liguria, Italy to uncover income potential. This 2025 STR market report for Cervo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 62 active listings.
Whether you're considering an Airbnb investment in Cervo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cervo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cervo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cervo (2025)
Understanding the monthly revenue variations for Airbnb listings in Cervo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cervo is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cervo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,055+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,385 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,432 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $769, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cervo
Cervo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cervo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cervo:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cervo
Average Daily Rate (ADR) Airbnb Trends in Cervo (2025)
Effective short term rental pricing strategy in Cervo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cervo typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $266+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
- Typical properties (Median) charge around $129 per night.
- Entry-level properties (Bottom 25%) earn around $103 per night.
Average Daily Rate (ADR) Trend by Month in Cervo
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Airbnb Seasonality Analysis & Trends in Cervo (2025)
Peak Season (August, July, September)
- Revenue averages $3,265 per month
- Occupancy rates average 57.5%
- Daily rates average $179
Shoulder Season
- Revenue averages $1,679 per month
- Occupancy maintains around 33.3%
- Daily rates hold near $157
Low Season (February, March, November)
- Revenue drops to average $871 per month
- Occupancy decreases to average 22.6%
- Daily rates adjust to average $149
Seasonality Insights for Cervo
- The Airbnb seasonality in Cervo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cervo's highest earning potential, with monthly revenues capable of climbing to $3,781, occupancy reaching a high of 62.3%, and ADRs peaking at $184.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $848, occupancy could drop to 21.6%, and ADRs may adjust down to $148.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cervo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cervo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cervo (2025)
Exploring the top neighborhoods for short-term rentals in Cervo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cervo Vecchio | A charming medieval village perched on a hill with stunning views of the coastline. Known for its narrow streets, historic architecture, and tranquil ambiance, making it a favorite for tourists seeking a romantic getaway. | Church of San Giovanni Battista, Cervo's old town, Mediterranean beaches, Golfo Dianese, Cervo's annual music festival |
| San Bartolomeo al Mare | A coastal town with beautiful sandy beaches and family-friendly atmosphere. It's perfect for families on vacation looking for easy beach access and leisure activities. | Lungomare delle Nazioni, Cascades of San Bartolomeo, Beaches of San Bartolomeo, Parco delle Farfalle, Bike paths along the coast |
| Diano Marina | Popular seaside town known for its vibrant promenade, marina, and beach clubs. Attracts tourists looking for a lively beach experience and water sports. | Diano Marina beach, Cultural events in the summer, Marina Diano, Santuario di Nostra Signora della Rovere |
| Alassio | Famous for its sandy beach and vibrant nightlife. It's a hotspot for tourists looking for beach vacations and upscale dining and shopping experiences. | Bagni Lido, Budello di Alassio, Muretto di Alassio, Events and festivals during summer |
| Imperia | A larger town with rich history and cultural attractions. Offers visitors a mix of beach activities and historical exploration. | Imperia's historic districts, Museo dell'Olivo, Villa Grock, Beaches of Oneglia |
| Andora | A charming coastal town ideal for families and beachgoers. Known for its flat sandy beaches and numerous amenities for tourists. | Andora's beaches, Historic castle, Biking and hiking trails, Local dining options |
| Toirano | Known for its stunning caves and hiking trails. Attracts nature lovers who enjoy outdoor activities and exploration within a beautiful setting. | Toirano Caves, Hiking trails, Charming village atmosphere, Local food specialties |
| Ceriale | A delightful coastal resort with family-oriented beaches and numerous recreational activities. It's a perfect option for relaxation and fun. | Ceriale beach, Aquarium, Parks and playgrounds, Carnival events in summer |
Understanding Airbnb License Requirements & STR Laws in Cervo (2025)
Yes, Cervo, Liguria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cervo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 69% licensed listings)
Top Performing Airbnb Properties in Cervo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cervobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Charming by the sea with huge terrace and pool
Entire Place • 2 bedrooms
ConcaVerde c15-Beach front villa
Entire Place • 2 bedrooms
![[Sea View Villa] Luxury Pool with Garden](https://a0.muscache.com/im/pictures/miso/Hosting-919422958862639215/original/2a3fb102-b626-4587-a782-f009e9ec6285.png?im_w=480&im_format=avif)
[Sea View Villa] Luxury Pool with Garden
Entire Place • 1 bedroom
Villa delle roses
Entire Place • 2 bedrooms
The House of Cervo, in a medieval village
Entire Place • 4 bedrooms
Casa Altrove. Cervo, ancient village with sea view
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cervo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cervo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alessandro | 2 | $72,389 | 9 | 2.50/5.0 |
| Sandra - Interhome Group | 6 | $67,428 | 23 | 3.67/5.0 |
| Roberto | 3 | $64,010 | 178 | 4.92/5.0 |
| Cristina | 2 | $61,278 | 26 | 4.68/5.0 |
| Veronica | 3 | $54,004 | 125 | 4.91/5.0 |
| Chiara | 1 | $50,278 | 26 | 4.96/5.0 |
| Debora | 1 | $47,584 | 34 | 4.59/5.0 |
| Acquamarina Sas Di Silvia Alvi | 2 | $34,456 | 145 | 4.91/5.0 |
| Ambra | 1 | $33,145 | 58 | 4.90/5.0 |
| Francesca | 1 | $31,668 | 42 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cervo.
Dive Deeper: Advanced Cervo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cervo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCervo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cervo
- The Cervo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.4% of the 62 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cervo, Apartment/Condo properties are the most common (71%), reflecting the local real estate landscape.
- Houses represent a significant 25.8% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, others (combined 3.2%) offer potential for unique stay experiences.
Cervo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cervo
- The dominant room capacity in Cervo is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 82.3% of the active Airbnb listings in Cervo, indicating a high concentration in these sizes.
Cervo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cervo
- The most common guest capacity trend in Cervo vacation rentals is listings accommodating 4 guests (46.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Cervo STR market, accounting for 72.6% of listings.
- 32.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cervo.
- On average, properties in Cervo are equipped to host 4.6 guests.
Cervo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cervo
- The most common availability pattern in Cervo falls within the 271-366 days range, representing 51.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Cervo (35.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cervo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
13.6% of total
2 Nights
15 listings
25.4% of total
3 Nights
5 listings
8.5% of total
4-6 Nights
15 listings
25.4% of total
7-29 Nights
6 listings
10.2% of total
30+ Nights
10 listings
16.9% of total
Key Insights
- The most prevalent minimum stay requirement in Cervo is 2 Nights, adopted by 25.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.9%) caters to monthly stays (30+ nights) in Cervo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 25.4% of Cervo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cervo.
Cervo Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
8 listings
15.7% of total
Flexible
11 listings
21.6% of total
Moderate
17 listings
33.3% of total
Strict
15 listings
29.4% of total
Cancellation Policy Insights for Cervo
- The prevailing Airbnb cancellation policy trend in Cervo is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (54.9%) and stricter (29.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Cervo.
- Regularly review your cancellation policy against competitors and market demand shifts in Cervo.
Cervo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cervo
- The overall average booking lead time for vacation rentals in Cervo is 69 days.
- Guests book furthest in advance for stays during July (average 105 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (59 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Cervo.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 105 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Cervo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cervo (2025)
Amenity Prevalence
Amenity Insights for Cervo
- Essential amenities in Cervo that guests expect include: Kitchen, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cervo: Kitchen, Washer.
- Prioritize adding missing essentials: Kitchen, Washer.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cervo to stay competitive.
Cervo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cervo
- The typical guest profile for Airbnb in Cervo consists of predominantly international visitors (80%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 20.2% of guests.
- Key international markets include Germany (25.4%) and Italy (20.2%).
- Top languages spoken are English (35%) followed by German (18.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cervo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Cassinasco | 18 | $3,219 | $545.40 | 41% |
| Èze | 153 | $3,168 | $345.84 | 47% |
| Villefranche-sur-Mer | 501 | $2,977 | $268.57 | 52% |
| Monterosso al Mare | 350 | $2,958 | $248.25 | 57% |
| Monaco | 184 | $2,817 | $421.75 | 39% |
| Cap-d'Ail | 175 | $2,795 | $307.97 | 45% |