Celle Ligure Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Celle Ligure in 2025? Explore comprehensive Airbnb analytics for Celle Ligure, Liguria, Italy to uncover income potential. This 2025 STR market report for Celle Ligure, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 86 active listings.

Whether you're considering an Airbnb investment in Celle Ligure, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Celle Ligure Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Celle Ligure Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$152
The average rental revenue earned for an occupied room per day in Celle Ligure.
Occupancy Rate(?)
34.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,425
Typical annual income for an Airbnb listing in Celle Ligure. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.5%
Positive growth (2.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Celle Ligure.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Celle Ligure.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
86
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Celle Ligure (2025)

Understanding the monthly revenue variations for Airbnb listings in Celle Ligure is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Celle Ligure is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Celle Ligure across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,121+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,124 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,161 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $612, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Celle Ligure

Celle Ligure Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Celle Ligure STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Celle Ligure:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Celle Ligure

Average Daily Rate (ADR) Airbnb Trends in Celle Ligure (2025)

Effective short term rental pricing strategy in Celle Ligure involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Celle Ligure typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $238+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $176 or more.
  • Typical properties (Median) charge around $127 per night.
  • Entry-level properties (Bottom 25%) earn around $94 per night.

Average Daily Rate (ADR) Trend by Month in Celle Ligure

Get Live Celle Ligure Market Intelligence 👇

Discover Celle Ligure Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Celle Ligure (2025)

Peak Season (August, July, June)
  • Revenue averages $2,923 per month
  • Occupancy rates average 52.1%
  • Daily rates average $160
Shoulder Season
  • Revenue averages $1,299 per month
  • Occupancy maintains around 28.0%
  • Daily rates hold near $149
Low Season (January, February, March)
  • Revenue drops to average $675 per month
  • Occupancy decreases to average 16.9%
  • Daily rates adjust to average $143

Seasonality Insights for Celle Ligure

  • The Airbnb seasonality in Celle Ligure shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Celle Ligure's highest earning potential, with monthly revenues capable of climbing to $3,370, occupancy reaching a high of 61.9%, and ADRs peaking at $161.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $530, occupancy could drop to 13.7%, and ADRs may adjust down to $142.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Celle Ligure.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Celle Ligure seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Celle Ligure (2025)

Exploring the top neighborhoods for short-term rentals in Celle Ligure? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historical center of Celle Ligure, featuring picturesque streets, charming cafes, and local shops. It's a popular spot for tourists seeking a quaint Italian experience near the coast.
Celle Ligure Beach, Church of San Michele Arcangelo, Piazza della Repubblica, Local artisan shops, Gelaterie, Seafront promenade
Spiaggia di Celle
Celle Ligure's main beach area, known for its sandy shores and beach clubs. A prime location for families and sun-seekers, making it ideal for beachfront rentals.
Spiaggia di Celle Ligure, Beach clubs, Water sports activities, Restaurants with sea views, Promenade
Piazza Nostra Signora della Misericordia
A central square that hosts various local events and activities. This area is lively and attracts both locals and tourists, making it ideal for hosting.
Local markets, Outdoor concerts, Nearby cafes and eateries, Cultural events
Colle di San Rocco
A scenic area offering breathtaking views of the Ligurian coast and surrounding hills. Attracts tourists looking for hiking, nature, and tranquility.
San Rocco Sanctuary, Hiking trails, Viewpoints over the sea and hills, Nature walks
Villa Della Pergola
A historic villa and garden that attracts those interested in culture and history. It's perfect for boutique stays and cultural tourism.
Villa Della Pergola gardens, Cultural events, Art exhibitions
Celle Ligure Nature Reserve
A natural area for those who love the outdoors, ideal for eco-tourism and nature lovers seeking tranquility and hikes in nature.
Nature trails, Bird watching, Flora and fauna
Nearby Albisola
A charming town close to Celle Ligure with beautiful beaches and artistic heritage. Great for those who want to explore beyond Celle while still being nearby.
Albisola beaches, Ceramics museums, Local art galleries
Restaurants and Cafes
The culinary scene in Celle Ligure is vibrant with fresh seafood and local cuisine, attracting food enthusiasts and travelers looking for authentic dining experiences.
Local trattorias, Seafood restaurants, Pizzerias, Gelato shops

Understanding Airbnb License Requirements & STR Laws in Celle Ligure (2025)

Yes, Celle Ligure, Liguria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Celle Ligure to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 53% licensed listings)

Top Performing Airbnb Properties in Celle Ligure (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Celle Ligurebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lovely home in Celle Ligure SV. with kitchen

Lovely home in Celle Ligure SV. with kitchen

Entire Place • 4 bedrooms

$68,305
Revenue
41.3%
Occupancy
$699.92
Daily Rate
Bright apartment by the sea

Bright apartment by the sea

Entire Place • 2 bedrooms

$44,761
Revenue
30.0%
Occupancy
$230.75
Daily Rate
Apartment with garden and parking space

Apartment with garden and parking space

Entire Place • 2 bedrooms

$43,904
Revenue
52.5%
Occupancy
$201.33
Daily Rate
Liberty by the sea

Liberty by the sea

Entire Place • 1 bedroom

$35,321
Revenue
53.4%
Occupancy
$148.13
Daily Rate
Loft in villa overlooking the sea immersed in greenery

Loft in villa overlooking the sea immersed in greenery

Entire Place • 2 bedrooms

$31,764
Revenue
55.6%
Occupancy
$189.46
Daily Rate
La Casa dei Nonni Apartment in villa with sea view

La Casa dei Nonni Apartment in villa with sea view

Entire Place • 3 bedrooms

$26,889
Revenue
33.7%
Occupancy
$588.50
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Celle Ligure (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Celle Ligure based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Paolo E Maria Antonietta4$81,008834.95/5.0
Novasol1$68,30534.33/5.0
Stefano1$44,761304.97/5.0
Paolo1$43,904144.93/5.0
Umberto1$35,321184.72/5.0
Vita SRL6$35,269162.17/5.0
StarsBOX2$33,0021884.58/5.0
Pilar1$31,764114.82/5.0
Marco1$25,405774.90/5.0
Riccardo1$24,495114.55/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Celle Ligure.

Dive Deeper: Advanced Celle Ligure STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Celle Ligure. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Celle Ligure Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Celle Ligure

  • The Celle Ligure Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.3% of the 86 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Celle Ligure, Apartment/Condo properties are the most common (68.6%), reflecting the local real estate landscape.
  • Houses represent a significant 24.4% portion, catering likely to families or larger groups.
  • Smaller segments like others, unique stays, hotel/boutique (combined 7.1%) offer potential for unique stay experiences.

Celle Ligure Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Celle Ligure

  • The dominant room capacity in Celle Ligure is 2 bedrooms listings, making up 43% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 80.2% of the active Airbnb listings in Celle Ligure, indicating a high concentration in these sizes.

Celle Ligure Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Celle Ligure

  • The most common guest capacity trend in Celle Ligure vacation rentals is listings accommodating 4 guests (39.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Celle Ligure STR market, accounting for 61.6% of listings.
  • 33.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Celle Ligure.
  • On average, properties in Celle Ligure are equipped to host 4.7 guests.

Celle Ligure Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Celle Ligure

  • The most common availability pattern in Celle Ligure falls within the 271-366 days range, representing 66.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Celle Ligure (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Celle Ligure Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.1%)

1 Night

8 listings

10.1% of total

2 Nights (29.1%)

2 Nights

23 listings

29.1% of total

3 Nights (8.9%)

3 Nights

7 listings

8.9% of total

4-6 Nights (29.1%)

4-6 Nights

23 listings

29.1% of total

7-29 Nights (15.2%)

7-29 Nights

12 listings

15.2% of total

30+ Nights (7.6%)

30+ Nights

6 listings

7.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Celle Ligure is 2 Nights, adopted by 29.1% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 29.1% of Celle Ligure hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 7.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Celle Ligure.

Celle Ligure Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.5% of total

Super Strict 60 Days

1 listings

1.5% of total

Flexible (17.9%)

Flexible

12 listings

17.9% of total

Moderate (50.7%)

Moderate

34 listings

50.7% of total

Strict (28.4%)

Strict

19 listings

28.4% of total

Cancellation Policy Insights for Celle Ligure

  • The prevailing Airbnb cancellation policy trend in Celle Ligure is Moderate, used by 50.7% of listings.
  • There's a relatively balanced mix between guest-friendly (68.6%) and stricter (28.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 50.7% market standard in Celle Ligure.
  • Regularly review your cancellation policy against competitors and market demand shifts in Celle Ligure.

Celle Ligure STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Celle Ligure

  • The overall average booking lead time for vacation rentals in Celle Ligure is 53 days.
  • Guests book furthest in advance for stays during July (average 92 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Celle Ligure.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Celle Ligure averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Celle Ligure (2025)

Amenity Prevalence

Amenity Insights for Celle Ligure

  • Essential amenities in Celle Ligure that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Heating, Washer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Celle Ligure: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Hot water or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Celle Ligure to stay competitive.

Celle Ligure Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Celle Ligure

  • The typical guest profile for Airbnb in Celle Ligure consists of a mix of domestic (47%) and international guests, with top international origins including Switzerland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 47.2% of guests.
  • Key international markets include Italy (47.2%) and Switzerland (12.6%).
  • Top languages spoken are English (32.9%) followed by Italian (22.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Celle Ligure Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Laglio64$4,873$463.6147%
Monteu Roero16$4,432$540.1436%
Portofino68$4,086$454.3544%
Saint-Jean-Cap-Ferrat107$3,844$424.2146%
Sala Comacina64$3,794$400.2750%
Cossano Belbo13$3,632$284.2142%
Bellagio373$3,630$328.2655%
Oliveto Lario99$3,509$327.4255%
Carate Urio71$3,379$331.9044%
Brienno39$3,327$337.9245%

Maximize Your Airbnb Income in Celle Ligure

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights