Arenzano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liguria, Italy
Is Airbnb profitable in Arenzano in 2025? Explore comprehensive Airbnb analytics for Arenzano, Liguria, Italy to uncover income potential. This 2025 STR market report for Arenzano, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 91 active listings.
Whether you're considering an Airbnb investment in Arenzano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Arenzano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Arenzano Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Arenzano (2025)
Understanding the monthly revenue variations for Airbnb listings in Arenzano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Arenzano is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Arenzano across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,498+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,412 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,308 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $638, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Arenzano
Arenzano Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Arenzano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Arenzano:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Arenzano
Average Daily Rate (ADR) Airbnb Trends in Arenzano (2025)
Effective short term rental pricing strategy in Arenzano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Arenzano typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $231+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $158 or more.
- Typical properties (Median) charge around $118 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in Arenzano
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Airbnb Seasonality Analysis & Trends in Arenzano (2025)
Peak Season (August, July, May)
- Revenue averages $2,809 per month
- Occupancy rates average 51.7%
- Daily rates average $154
Shoulder Season
- Revenue averages $1,590 per month
- Occupancy maintains around 31.8%
- Daily rates hold near $145
Low Season (January, February, December)
- Revenue drops to average $790 per month
- Occupancy decreases to average 20.8%
- Daily rates adjust to average $140
Seasonality Insights for Arenzano
- The Airbnb seasonality in Arenzano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Arenzano's highest earning potential, with monthly revenues capable of climbing to $3,344, occupancy reaching a high of 60.0%, and ADRs peaking at $159.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $756, occupancy could drop to 17.0%, and ADRs may adjust down to $134.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Arenzano.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Arenzano seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Arenzano (2025)
Exploring the top neighborhoods for short-term rentals in Arenzano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Arenzano Beach | Arenzano Beach offers stunning views of the Ligurian Sea and is a popular destination for beachgoers. With a beautiful promenade and access to water sports, it's ideal for vacationers looking for relaxation and recreation. | Arenzano Beach, Punta della Cerusa, Parco Comunale di Arenzano, Golf Club Arenzano, Bagni Marinella |
| Historical Center | The historical center of Arenzano is rich in culture and history, providing a charming atmosphere for visitors. Its narrow streets, historic buildings, and local shops attract tourists seeking an authentic Italian experience. | Church of St. John the Baptist, Villa Mina, Piazza Vittorio Veneto, Archaeological Museum, Local artisan shops |
| Porticciolo di Arenzano | This picturesque small harbor area features quaint restaurants and cafes with sea views. It’s perfect for visitors who appreciate maritime activities and fine dining by the water. | Arenzano Port, Seafood restaurants, Boat rental services, Scenic walking paths, Viewpoints overlooking the harbor |
| Natural Park of Portofino | Just a short drive from Arenzano, this expansive natural park is perfect for nature lovers and hikers. The natural beauty and trails attract those looking for outdoor activities near the coast. | Hiking trails, Breathtaking coastal views, Wildlife watching, Tranquil beaches, Outdoor picnic areas |
| Arenzano Golf Club | Golf enthusiasts flock to the Arenzano Golf Club, offering a challenging course and beautiful landscapes. This area attracts travelers looking for both relaxation and recreation. | 18-hole golf course, Golf practice facilities, Clubhouse with dining, Golf tournaments, Stunning views of the coast |
| Festivals and Events Area | Arenzano hosts various festivals throughout the year, including culinary and wine festivals. This area's vibrant community events draw visitors interested in local culture and cuisine. | Annual food festivals, Wine tasting events, Local artisan markets, Cultural performances, Themed celebrations |
| Art and Cultural District | Rich in art and culture, this area features local galleries and artist studios. Visitors seeking an artistic experience will enjoy exploring the vibrant creative scene of Arenzano. | Art studios, Local galleries, Exhibitions, Creative workshops, Cultural events |
| Nearby Day Trip Locations | Arenzano’s proximity to cities like Genoa and the Cinque Terre makes it an ideal base for day trips. Tourists often stay here to explore surrounding attractions. | Genoa Aquarium, Cinque Terre National Park, Nervi Parks, Famous landmarks in Genoa, Local vineyards in the region |
Understanding Airbnb License Requirements & STR Laws in Arenzano (2025)
Yes, Arenzano, Liguria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Arenzano to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 49% licensed listings)
Top Performing Airbnb Properties in Arenzano (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Arenzanobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
My Happy Place
Entire Place • 2 bedrooms
Villa Giuanne, families, Arenzano
Entire Place • 4 bedrooms
House in the pine forest with sea view
Entire Place • 3 bedrooms
Casa Costa - Arenzanohost
Entire Place • 2 bedrooms
Lussuoso Loft vista mare
Entire Place • 2 bedrooms
Prestigious villa, sea and golf
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Arenzano (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Arenzano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Melissa | 7 | $116,152 | 5 | 0.71/5.0 |
| Host #469063834 | 9 | $106,719 | 27 | 2.14/5.0 |
| Michela | 2 | $48,231 | 135 | 4.80/5.0 |
| Laura | 1 | $44,517 | 15 | 5.00/5.0 |
| Giuseppe | 1 | $33,286 | 3 | 5.00/5.0 |
| Holiday | 4 | $30,741 | 25 | 4.34/5.0 |
| Host #23731791 | 1 | $29,388 | 1 | 0.00/5.0 |
| Anna Maria | 1 | $29,011 | 19 | 4.79/5.0 |
| Host #496922659 | 1 | $27,880 | 9 | 4.44/5.0 |
| Host #495848274 | 1 | $27,238 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Arenzano.
Dive Deeper: Advanced Arenzano STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Arenzano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsArenzano Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Arenzano
- The Arenzano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.7% of the 91 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Arenzano, Apartment/Condo properties are the most common (87.9%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others (combined 3.3%) offer potential for unique stay experiences.
Arenzano Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Arenzano
- The dominant room capacity in Arenzano is 1 bedroom listings, making up 40.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 79.2% of the active Airbnb listings in Arenzano, indicating a high concentration in these sizes.
Arenzano Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Arenzano
- The most common guest capacity trend in Arenzano vacation rentals is listings accommodating 4 guests (41.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Arenzano STR market, accounting for 57.2% of listings.
- 22.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Arenzano.
- On average, properties in Arenzano are equipped to host 4.4 guests.
Arenzano Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Arenzano
- The most common availability pattern in Arenzano falls within the 271-366 days range, representing 59.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Arenzano (44%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Arenzano Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
26.2% of total
2 Nights
33 listings
39.3% of total
3 Nights
5 listings
6% of total
4-6 Nights
3 listings
3.6% of total
7-29 Nights
9 listings
10.7% of total
30+ Nights
12 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in Arenzano is 2 Nights, adopted by 39.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.5%) of the Arenzano Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.3%) caters to monthly stays (30+ nights) in Arenzano, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 39.3% of Arenzano hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Arenzano.
Arenzano Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.7% of total
Super Strict 30 Days
4 listings
6.7% of total
Flexible
11 listings
18.3% of total
Moderate
28 listings
46.7% of total
Strict
16 listings
26.7% of total
Cancellation Policy Insights for Arenzano
- The prevailing Airbnb cancellation policy trend in Arenzano is Moderate, used by 46.7% of listings.
- There's a relatively balanced mix between guest-friendly (65.0%) and stricter (26.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.7% market standard in Arenzano.
- Regularly review your cancellation policy against competitors and market demand shifts in Arenzano.
Arenzano STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Arenzano
- The overall average booking lead time for vacation rentals in Arenzano is 47 days.
- Guests book furthest in advance for stays during July (average 103 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Arenzano.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these Arenzano averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Arenzano (2025)
Amenity Prevalence
Amenity Insights for Arenzano
- Essential amenities in Arenzano that guests expect include: TV, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Washer, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Arenzano: TV, Kitchen, Heating.
- Prioritize adding missing essentials: TV, Kitchen, Heating.
- Consider adding popular differentiators like Hot water or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Arenzano to stay competitive.
Arenzano Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Arenzano
- The typical guest profile for Airbnb in Arenzano consists of a mix of domestic (38%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 38.4% of guests.
- Key international markets include Italy (38.4%) and Germany (18.1%).
- Top languages spoken are English (34%) followed by Italian (16.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Arenzano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Bellagio | 373 | $3,630 | $328.26 | 55% |
| Oliveto Lario | 99 | $3,509 | $327.42 | 55% |
| Carate Urio | 71 | $3,379 | $331.90 | 44% |
| Brienno | 39 | $3,327 | $337.92 | 45% |