Zagarolo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lazio, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Zagarolo in 2025? Explore comprehensive Airbnb analytics for Zagarolo, Lazio, Italy to uncover income potential. This 2025 STR market report for Zagarolo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.

Whether you're considering an Airbnb investment in Zagarolo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zagarolo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Zagarolo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$91
The average rental revenue earned for an occupied room per day in Zagarolo.
Occupancy Rate(?)
28.4%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$7,055
Typical annual income for an Airbnb listing in Zagarolo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-25.9%
Significant decrease (-25.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Zagarolo.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Zagarolo.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Zagarolo (2025)

Understanding the monthly revenue variations for Airbnb listings in Zagarolo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zagarolo is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zagarolo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,867+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,170 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $606 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $288, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Zagarolo

Zagarolo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Zagarolo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zagarolo:

  • Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Zagarolo

Average Daily Rate (ADR) Airbnb Trends in Zagarolo (2025)

Effective short term rental pricing strategy in Zagarolo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zagarolo typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $148+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $102 or more.
  • Typical properties (Median) charge around $75 per night.
  • Entry-level properties (Bottom 25%) earn around $58 per night.

Average Daily Rate (ADR) Trend by Month in Zagarolo

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Airbnb Seasonality Analysis & Trends in Zagarolo (2025)

Peak Season (August, July, June)
  • Revenue averages $1,439 per month
  • Occupancy rates average 40.6%
  • Daily rates average $83
Shoulder Season
  • Revenue averages $858 per month
  • Occupancy maintains around 26.0%
  • Daily rates hold near $94
Low Season (February, March, November)
  • Revenue drops to average $430 per month
  • Occupancy decreases to average 19.1%
  • Daily rates adjust to average $106

Seasonality Insights for Zagarolo

  • The Airbnb seasonality in Zagarolo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Zagarolo's highest earning potential, with monthly revenues capable of climbing to $1,806, occupancy reaching a high of 48.4%, and ADRs peaking at $119.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $376, occupancy could drop to 14.8%, and ADRs may adjust down to $81.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zagarolo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Zagarolo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Zagarolo (2025)

Exploring the top neighborhoods for short-term rentals in Zagarolo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Center
The charming historic center of Zagarolo is known for its medieval architecture, narrow streets, and local culture. It's a great spot for tourists interested in history and local Italian life.
Castello Di Zagarolo, Museo del Giocattolo, Chiesa di San Giovanni Battista, Piazza IV Novembre, Ponte dei Gatti
Parco Regionale dei Castelli Romani
Surrounded by beautiful nature and scenic views, the regional park is perfect for those looking for outdoor activities such as hiking and wine tasting in nearby vineyards.
Lago di Nemi, Lago Albano, Town of Frascati, Biodiversity park of Castelli Romani, Castelli Romani Vineyards
Nearby Frascati
Frascati is renowned for its beautiful villas and the delicious Frascati wine. Its proximity to Zagarolo makes it an attractive option for tourists exploring the region.
Villa Aldobrandini, Frascati Cathedral, Cappella Sistina, Wine tasting tours, Historic Villas
Rocca di Cave
A quaint village nearby, known for its rock formations and hiking trails. It's ideal for nature lovers looking for a peaceful retreat.
Sentiero del Sole, Rocca di Cave, Local artisans, Nature paths and trails
Tivoli
A UNESCO World Heritage site, Tivoli is famous for its stunning gardens and villas, making it a must-visit for anyone staying in the region.
Villa d'Este, Hadrian's Villa, Villa Gregoriana, Tivoli's ancient ruins, Local dining options
Subiaco
Known for its historic monasteries and beautiful landscapes, Subiaco offers a serene environment with deep historical significance, appealing to history buffs.
Monastery of St. Scholastica, Monastery of Santa Scolastica, Village of Subiaco, Breathtaking views and hikes
Castel Madama
A small town with rich history and an ancient castle, Castel Madama provides a quaint and lovely atmosphere for visitors seeking tranquility.
Castello di Castel Madama, Historical center, Local cuisine, Nearby hiking trails
Market Towns of Lazio
The surrounding market towns provide a unique experience of local Italian culture, offering fresh produce and artisanal goods.
Local markets in summer, Artisanal food shops, Traditional festivals, Community events

Understanding Airbnb License Requirements & STR Laws in Zagarolo (2025)

Yes, Zagarolo, Lazio, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zagarolo to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 38% licensed listings)

Top Performing Airbnb Properties in Zagarolo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Zagarolobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Painter's House, Pool and Relaxation

Painter's House, Pool and Relaxation

Private Room • 2 bedrooms

$19,322
Revenue
29.7%
Occupancy
$204.11
Daily Rate
Apartment L'Aurora

Apartment L'Aurora

Private Room • 3 bedrooms

$18,892
Revenue
9.7%
Occupancy
$195.95
Daily Rate
Holiday villa near Roma La Cancellata di Mezzo

Holiday villa near Roma La Cancellata di Mezzo

Entire Place • 3 bedrooms

$15,985
Revenue
41.3%
Occupancy
$190.11
Daily Rate
B&B A Casa del Pittore, pool and a breathtaking view

B&B A Casa del Pittore, pool and a breathtaking view

Private Room • N/A

$13,985
Revenue
31.3%
Occupancy
$118.78
Daily Rate
old olive farmhouse B&B

old olive farmhouse B&B

Entire Place • 3 bedrooms

$12,525
Revenue
32.9%
Occupancy
$137.89
Daily Rate
Il Casale di Rosaria - Tourist Accommodation

Il Casale di Rosaria - Tourist Accommodation

Private Room • 3 bedrooms

$11,662
Revenue
48.4%
Occupancy
$71.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Zagarolo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Zagarolo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Francesco Guida3$43,139885.00/5.0
Federica2$19,10642.50/5.0
Marco1$15,985454.93/5.0
Ivano2$13,588414.94/5.0
Furio1$12,525404.90/5.0
Rosaria1$11,662125.00/5.0
Patrick1$11,137254.56/5.0
Host #509868592$10,60730.00/5.0
Sonia2$9,938212.50/5.0
Daniela Renate1$7,24035.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zagarolo.

Dive Deeper: Advanced Zagarolo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zagarolo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Zagarolo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Zagarolo

  • The Zagarolo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 53.8% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 46.2% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Zagarolo, House properties are the most common (34.6%), reflecting the local real estate landscape.
  • Houses represent a significant 34.6% portion, catering likely to families or larger groups.
  • The presence of 26.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 3.8%) offer potential for unique stay experiences.

Zagarolo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Zagarolo

  • The dominant room capacity in Zagarolo is 1 bedroom listings, making up 46.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 65.4% of the active Airbnb listings in Zagarolo, indicating a high concentration in these sizes.

Zagarolo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Zagarolo

  • The most common guest capacity trend in Zagarolo vacation rentals is listings accommodating 4 guests (23.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Zagarolo STR market, accounting for 38.5% of listings.
  • 15.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zagarolo.
  • On average, properties in Zagarolo are equipped to host 2.7 guests.

Zagarolo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Zagarolo

  • The most common availability pattern in Zagarolo falls within the 271-366 days range, representing 65.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Zagarolo (42.3%), reflecting common guest stay durations or potential owner blocking patterns.

Zagarolo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34.6%)

1 Night

9 listings

34.6% of total

2 Nights (46.2%)

2 Nights

12 listings

46.2% of total

3 Nights (3.8%)

3 Nights

1 listings

3.8% of total

7-29 Nights (15.4%)

7-29 Nights

4 listings

15.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Zagarolo is 2 Nights, adopted by 46.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (80.8%) of the Zagarolo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 46.2% of Zagarolo hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zagarolo.

Zagarolo Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (11.8%)

Flexible

2 listings

11.8% of total

Moderate (76.5%)

Moderate

13 listings

76.5% of total

Strict (11.8%)

Strict

2 listings

11.8% of total

Cancellation Policy Insights for Zagarolo

  • The prevailing Airbnb cancellation policy trend in Zagarolo is Moderate, used by 76.5% of listings.
  • The market strongly favors guest-friendly terms, with 88.3% of listings offering Flexible or Moderate policies. This suggests guests in Zagarolo may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 76.5% market standard in Zagarolo.
  • Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Zagarolo.

Zagarolo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Zagarolo

  • The overall average booking lead time for vacation rentals in Zagarolo is 42 days.
  • Guests book furthest in advance for stays during September (average 90 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Zagarolo.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Zagarolo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Zagarolo (2025)

Amenity Prevalence

Amenity Insights for Zagarolo

  • Essential amenities in Zagarolo that guests expect include: Wifi, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Zagarolo: Wifi, Essentials.
  • Prioritize adding missing essentials: Wifi, Essentials.
  • Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Zagarolo to stay competitive.

Zagarolo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Zagarolo

  • The typical guest profile for Airbnb in Zagarolo consists of predominantly international visitors (82%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 18.1% of guests.
  • Key international markets include Italy (18.1%) and Germany (13.3%).
  • Top languages spoken are English (39.4%) followed by German (13.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Zagarolo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rome23,290$2,898$208.8751%
Collazzone28$2,839$341.1136%
Parrano18$2,762$329.9534%
Monte Castello di Vibio18$2,659$567.2141%
Guardea15$2,542$320.5635%
Monteleone d'Orvieto31$2,537$306.9636%
Lugnano in Teverina19$2,238$267.3835%
San Casciano dei Bagni56$2,235$415.8435%
Collevecchio12$2,213$302.1638%
Palombara Sabina16$2,160$336.0135%

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