Subiaco Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lazio, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Subiaco in 2025? Explore comprehensive Airbnb analytics for Subiaco, Lazio, Italy to uncover income potential. This 2025 STR market report for Subiaco, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.

Whether you're considering an Airbnb investment in Subiaco, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Subiaco Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Subiaco Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$114
The average rental revenue earned for an occupied room per day in Subiaco.
Occupancy Rate(?)
26.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$7,524
Typical annual income for an Airbnb listing in Subiaco. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
83.0%
Strong growth (83.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Subiaco.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Subiaco.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
34
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Subiaco (2025)

Understanding the monthly revenue variations for Airbnb listings in Subiaco is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Subiaco is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Subiaco across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,134+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,577 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $708 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $342, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Subiaco

Subiaco Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Subiaco STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Subiaco:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Subiaco

Average Daily Rate (ADR) Airbnb Trends in Subiaco (2025)

Effective short term rental pricing strategy in Subiaco involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Subiaco typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $167+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $131 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $83 per night.

Average Daily Rate (ADR) Trend by Month in Subiaco

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Airbnb Seasonality Analysis & Trends in Subiaco (2025)

Peak Season (August, May, April)
  • Revenue averages $1,507 per month
  • Occupancy rates average 33.7%
  • Daily rates average $108
Shoulder Season
  • Revenue averages $930 per month
  • Occupancy maintains around 28.0%
  • Daily rates hold near $112
Low Season (January, March, November)
  • Revenue drops to average $708 per month
  • Occupancy decreases to average 22.4%
  • Daily rates adjust to average $117

Seasonality Insights for Subiaco

  • The Airbnb seasonality in Subiaco shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Subiaco's highest earning potential, with monthly revenues capable of climbing to $1,847, occupancy reaching a high of 58.3%, and ADRs peaking at $121.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $597, occupancy could drop to 14.4%, and ADRs may adjust down to $105.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Subiaco.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Subiaco seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Subiaco (2025)

Exploring the top neighborhoods for short-term rentals in Subiaco? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Subiaco, rich in history and charm, attracts visitors looking to explore ancient sites and local culture.
Monastery of St. Scholastica, Benedictine Monastery, Fountain of Subiaco, Historical center, Local artisan shops, Parks and nature trails
San Francesco
A quiet neighborhood known for its residential feel, with close proximity to local amenities and stunning views of the surrounding mountains.
San Francesco Church, Parco Regionale dei Monti Simbruini, Local cafes and restaurants, Walking trails, Scenic views
Via Roma
The main street in Subiaco, lively and full of shops, restaurants, and events, making it a vibrant area for tourists.
Main shopping district, Cafes and bars, Cultural events, Street markets, Easy access to other attractions
Piazza della Libertà
A central square that serves as a hub for community activities and gatherings, ideal for those wanting to experience local life.
Local markets, Events and festivals, Nearby restaurants, Historic buildings
Parco delle Rimembranze
A beautiful park area perfect for families and nature lovers, offering recreational activities and green spaces.
Walking paths, Children's playground, Picnic areas, Community events
Via delle Querce
A residential street that offers tranquility while being within walking distance to the main attractions and amenities.
Residential charm, Nearby markets, Cafes, Historical architecture
Stazione Ferroviaria di Subiaco
The train station area provides convenient access to regional transport, attracting visitors who want to explore beyond Subiaco.
Access to public transport, Surrounding shops, Restaurants
Local farms and countryside
The surrounding countryside is known for its agricultural tourism and agritourism opportunities, appealing to those interested in nature and local produce.
Local farm experiences, Hiking trails, Wine tasting, Seasonal festivals

Understanding Airbnb License Requirements & STR Laws in Subiaco (2025)

Yes, Subiaco, Lazio, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Subiaco to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 38% licensed listings)

Top Performing Airbnb Properties in Subiaco (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Subiacobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

La Baita del Cuore Monte Livata

La Baita del Cuore Monte Livata

Entire Place • 3 bedrooms

$26,058
Revenue
51.4%
Occupancy
$139.23
Daily Rate
Casetta al Ponte Subiaco

Casetta al Ponte Subiaco

Entire Place • 1 bedroom

$21,943
Revenue
54.7%
Occupancy
$90.87
Daily Rate
Casa di Luce - Relax in the countryside

Casa di Luce - Relax in the countryside

Entire Place • 1 bedroom

$16,871
Revenue
36.9%
Occupancy
$111.48
Daily Rate
Perseverantia

Perseverantia

Entire Place • 2 bedrooms

$16,249
Revenue
32.2%
Occupancy
$92.27
Daily Rate
Beautiful house

Beautiful house

Entire Place • 2 bedrooms

$13,652
Revenue
28.2%
Occupancy
$160.73
Daily Rate
Apartment Heidi MonteLivata  ideal x Families

Apartment Heidi MonteLivata ideal x Families

Entire Place • 2 bedrooms

$12,538
Revenue
30.8%
Occupancy
$135.25
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Subiaco (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Subiaco based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Simona1$26,05865.00/5.0
Benedetto1$21,943944.84/5.0
Marialuce1$16,871125.00/5.0
Luca1$16,24984.75/5.0
Claudia2$14,66962.38/5.0
Francesca1$13,65265.00/5.0
Host #1616800432$13,07910.00/5.0
Chiara1$12,538264.85/5.0
Ivana1$12,34044.50/5.0
Livio1$11,420125.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Subiaco.

Dive Deeper: Advanced Subiaco STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Subiaco. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Subiaco Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Subiaco

  • The Subiaco Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 34 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Subiaco, Apartment/Condo properties are the most common (67.6%), reflecting the local real estate landscape.
  • Houses represent a significant 26.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 5.8%) offer potential for unique stay experiences.

Subiaco Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Subiaco

  • The dominant room capacity in Subiaco is 2 bedrooms listings, making up 47.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 88.3% of the active Airbnb listings in Subiaco, indicating a high concentration in these sizes.

Subiaco Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Subiaco

  • The most common guest capacity trend in Subiaco vacation rentals is listings accommodating 4 guests (26.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Subiaco STR market, accounting for 50.0% of listings.
  • 26.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Subiaco.
  • On average, properties in Subiaco are equipped to host 4.2 guests.

Subiaco Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Subiaco

  • The most common availability pattern in Subiaco falls within the 271-366 days range, representing 70.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Subiaco (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Subiaco Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.6%)

1 Night

7 listings

22.6% of total

2 Nights (35.5%)

2 Nights

11 listings

35.5% of total

3 Nights (9.7%)

3 Nights

3 listings

9.7% of total

7-29 Nights (16.1%)

7-29 Nights

5 listings

16.1% of total

30+ Nights (16.1%)

30+ Nights

5 listings

16.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Subiaco is 2 Nights, adopted by 35.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (16.1%) caters to monthly stays (30+ nights) in Subiaco, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.5% of Subiaco hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 16.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Subiaco.

Subiaco Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (37.5%)

Flexible

9 listings

37.5% of total

Moderate (50%)

Moderate

12 listings

50% of total

Strict (12.5%)

Strict

3 listings

12.5% of total

Cancellation Policy Insights for Subiaco

  • The prevailing Airbnb cancellation policy trend in Subiaco is Moderate, used by 50% of listings.
  • The market strongly favors guest-friendly terms, with 87.5% of listings offering Flexible or Moderate policies. This suggests guests in Subiaco may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 50% market standard in Subiaco.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Subiaco.

Subiaco STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Subiaco

  • The overall average booking lead time for vacation rentals in Subiaco is 24 days.
  • Guests book furthest in advance for stays during May (average 85 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Subiaco.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
  • During March, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
  • Monitor your own booking lead times against these Subiaco averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Subiaco (2025)

Amenity Prevalence

Amenity Insights for Subiaco

  • Essential amenities in Subiaco that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Heating, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Subiaco: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Hot water or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Subiaco to stay competitive.

Subiaco Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Subiaco

  • The typical guest profile for Airbnb in Subiaco consists of primarily domestic travelers (69%), often arriving from nearby Rome, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 68.5% of guests.
  • Key international markets include Italy (68.5%) and Germany (5.5%).
  • Top languages spoken are English (31.3%) followed by Italian (21.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Rome and Botoșani.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Subiaco Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Positano683$6,671$624.2353%
Praiano331$4,415$403.5655%
Conca dei Marini112$4,308$395.8453%
Capri423$3,942$586.5441%
Sorrento1,475$3,702$325.6950%
Amalfi463$3,284$317.7548%
Massa Lubrense832$3,255$413.3345%
Ravello261$3,201$317.1647%
Furore141$3,098$340.5151%
Rome23,290$2,898$208.8751%

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