Pomezia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lazio, Italy
Is Airbnb profitable in Pomezia in 2025? Explore comprehensive Airbnb analytics for Pomezia, Lazio, Italy to uncover income potential. This 2025 STR market report for Pomezia, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 136 active listings.
Whether you're considering an Airbnb investment in Pomezia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pomezia Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pomezia Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pomezia (2025)
Understanding the monthly revenue variations for Airbnb listings in Pomezia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pomezia is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pomezia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,076+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,108 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,327 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $650, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pomezia
Pomezia Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pomezia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pomezia:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pomezia
Average Daily Rate (ADR) Airbnb Trends in Pomezia (2025)
Effective short term rental pricing strategy in Pomezia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pomezia typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $190+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
- Typical properties (Median) charge around $100 per night.
- Entry-level properties (Bottom 25%) earn around $71 per night.
Average Daily Rate (ADR) Trend by Month in Pomezia
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Airbnb Seasonality Analysis & Trends in Pomezia (2025)
Peak Season (August, July, June)
- Revenue averages $2,524 per month
- Occupancy rates average 56.8%
- Daily rates average $122
Shoulder Season
- Revenue averages $1,595 per month
- Occupancy maintains around 37.0%
- Daily rates hold near $118
Low Season (January, February, March)
- Revenue drops to average $878 per month
- Occupancy decreases to average 27.3%
- Daily rates adjust to average $119
Seasonality Insights for Pomezia
- The Airbnb seasonality in Pomezia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pomezia's highest earning potential, with monthly revenues capable of climbing to $2,814, occupancy reaching a high of 62.6%, and ADRs peaking at $124.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $820, occupancy could drop to 26.6%, and ADRs may adjust down to $115.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pomezia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pomezia seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pomezia (2025)
Exploring the top neighborhoods for short-term rentals in Pomezia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Pomezia offers a glimpse into its rich past with ancient architecture and charming streets. Ideal for tourists looking to experience local culture and history. | Piazza Indipendenza, Chiesa di Santa Maria, Villa Borghese, local markets, historical buildings |
| Torvaianica | Close to the coastline and popular beaches, Torvaianica is favored by sun-seekers and families looking to enjoy a seaside vacation, making it a prime location for beachfront rentals. | Torvaianica Beach, Lido di Ostia, Parco Archeologico di Ostia Antica, bars and restaurants along the coast |
| Castelli Romani | A short drive from Pomezia, this area is known for its stunning lakes and historical towns. It's perfect for weekend getaways and nature lovers, appealing to a different demographic. | Lake Albano, Frascati, Castel Gandolfo, vineyards and wine tasting tours |
| Parco dei Castelli Romani | This regional park is a nature lover's paradise, offering hiking trails and beautiful landscapes. Hosts many visitors seeking outdoor activities and local flora and fauna. | Hiking trails, biking routes, nature reserves, picnic areas |
| Pomezia Beach | This area attracts both local residents and visitors looking for beach access and leisure activities, making it ideal for family-friendly rental properties during the summer months. | local beach clubs, water sports, family-friendly amenities |
| Technological District | With many businesses setting up in this area, it attracts business travelers and professionals. It’s suited for short and extended stays for work-related visits. | business centers, tech conferences, local dining options |
| Shopping District | With various shops and markets, this area draws many shoppers and family visitors looking for convenience and urban amenities, increasing rental demand year-round. | shopping malls, local boutiques, restaurants and cafes |
| Cinecittà | Famous for its film studios, this area draws tourists interested in cinema and arts. It’s a niche yet desirable place for themed rentals related to film history. | Cinecittà Studios, film museums, themed tours, events and festivals |
Understanding Airbnb License Requirements & STR Laws in Pomezia (2025)
Yes, Pomezia, Lazio, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pomezia to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 39% licensed listings)
Top Performing Airbnb Properties in Pomezia (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pomeziabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa sul mare
Entire Place • 5 bedrooms
La1 Sea Suite
Entire Place • 2 bedrooms
Awesome home in Torvaianica with house sea view
Entire Place • 5 bedrooms
Villetta Solaro · Lovely Cottage near the Airport
Entire Place • 2 bedrooms
Beach Castle
Entire Place • 7 bedrooms
Beautiful Penthouse on the Beach Near Rome
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pomezia (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pomezia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Micaela | 5 | $116,486 | 102 | 4.90/5.0 |
| Fabiana | 1 | $92,404 | 39 | 4.97/5.0 |
| Luca | 3 | $62,048 | 54 | 4.64/5.0 |
| Francesco | 5 | $54,681 | 206 | 4.68/5.0 |
| Host #159971099 | 2 | $54,261 | 25 | 2.42/5.0 |
| L'Incanto | 2 | $39,971 | 21 | 2.40/5.0 |
| Victor | 2 | $34,832 | 37 | 4.33/5.0 |
| Matteo | 1 | $32,721 | 40 | 4.80/5.0 |
| Novasol | 1 | $32,157 | 4 | 3.75/5.0 |
| Joseph | 1 | $31,301 | 72 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pomezia.
Dive Deeper: Advanced Pomezia STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pomezia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPomezia Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pomezia
- The Pomezia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 136 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pomezia, Apartment/Condo properties are the most common (61%), reflecting the local real estate landscape.
- Houses represent a significant 36% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 2.9%) offer potential for unique stay experiences.
Pomezia Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pomezia
- The dominant room capacity in Pomezia is 1 bedroom listings, making up 45.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.9% of the active Airbnb listings in Pomezia, indicating a high concentration in these sizes.
Pomezia Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pomezia
- The most common guest capacity trend in Pomezia vacation rentals is listings accommodating 4 guests (40.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Pomezia STR market, accounting for 56.6% of listings.
- 22.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pomezia.
- On average, properties in Pomezia are equipped to host 4.4 guests.
Pomezia Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pomezia
- The most common availability pattern in Pomezia falls within the 271-366 days range, representing 49.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Pomezia (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pomezia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
15.5% of total
2 Nights
25 listings
21.6% of total
3 Nights
28 listings
24.1% of total
4-6 Nights
13 listings
11.2% of total
7-29 Nights
19 listings
16.4% of total
30+ Nights
13 listings
11.2% of total
Key Insights
- The most prevalent minimum stay requirement in Pomezia is 3 Nights, adopted by 24.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (11.2%) caters to monthly stays (30+ nights) in Pomezia, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 24.1% of Pomezia hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pomezia.
Pomezia Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
3.3% of total
Super Strict 30 Days
1 listings
1.1% of total
Flexible
20 listings
21.7% of total
Moderate
37 listings
40.2% of total
Strict
31 listings
33.7% of total
Cancellation Policy Insights for Pomezia
- The prevailing Airbnb cancellation policy trend in Pomezia is Moderate, used by 40.2% of listings.
- There's a relatively balanced mix between guest-friendly (61.9%) and stricter (33.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40.2% market standard in Pomezia.
- With 33.7% using Strict terms, this is a viable option in Pomezia, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Pomezia.
Pomezia STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pomezia
- The overall average booking lead time for vacation rentals in Pomezia is 44 days.
- Guests book furthest in advance for stays during July (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Pomezia.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Pomezia averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pomezia (2025)
Amenity Prevalence
Amenity Insights for Pomezia
- Essential amenities in Pomezia that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pomezia: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Heating or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pomezia to stay competitive.
Pomezia Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pomezia
- The typical guest profile for Airbnb in Pomezia consists of predominantly international visitors (73%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 26.8% of guests.
- Key international markets include Italy (26.8%) and Germany (14.6%).
- Top languages spoken are English (35.7%) followed by Italian (14.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pomezia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rome | 23,290 | $2,898 | $208.87 | 51% |
| Collazzone | 28 | $2,839 | $341.11 | 36% |
| Parrano | 18 | $2,762 | $329.95 | 34% |
| Monte Castello di Vibio | 18 | $2,659 | $567.21 | 41% |
| Guardea | 15 | $2,542 | $320.56 | 35% |
| Monteleone d'Orvieto | 31 | $2,537 | $306.96 | 36% |
| Lugnano in Teverina | 19 | $2,238 | $267.38 | 35% |
| San Casciano dei Bagni | 56 | $2,235 | $415.84 | 35% |
| Collevecchio | 12 | $2,213 | $302.16 | 38% |
| Palombara Sabina | 16 | $2,160 | $336.01 | 35% |