Monterosi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lazio, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Monterosi in 2025? Explore comprehensive Airbnb analytics for Monterosi, Lazio, Italy to uncover income potential. This 2025 STR market report for Monterosi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Monterosi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Monterosi Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Monterosi Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$162
The average rental revenue earned for an occupied room per day in Monterosi.
Occupancy Rate(?)
28.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$11,579
Typical annual income for an Airbnb listing in Monterosi. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-21.5%
Significant decrease (-21.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Monterosi.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Monterosi.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Monterosi (2025)

Understanding the monthly revenue variations for Airbnb listings in Monterosi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Monterosi is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Monterosi across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,954+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,061 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $913 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $525, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Monterosi

Monterosi Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Monterosi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Monterosi:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Monterosi

Average Daily Rate (ADR) Airbnb Trends in Monterosi (2025)

Effective short term rental pricing strategy in Monterosi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Monterosi typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $281+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $204 or more.
  • Typical properties (Median) charge around $133 per night.
  • Entry-level properties (Bottom 25%) earn around $99 per night.

Average Daily Rate (ADR) Trend by Month in Monterosi

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Airbnb Seasonality Analysis & Trends in Monterosi (2025)

Peak Season (August, July, May)
  • Revenue averages $2,510 per month
  • Occupancy rates average 39.5%
  • Daily rates average $168
Shoulder Season
  • Revenue averages $1,522 per month
  • Occupancy maintains around 25.9%
  • Daily rates hold near $163
Low Season (January, February, March)
  • Revenue drops to average $681 per month
  • Occupancy decreases to average 16.4%
  • Daily rates adjust to average $147

Seasonality Insights for Monterosi

  • The Airbnb seasonality in Monterosi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Monterosi's highest earning potential, with monthly revenues capable of climbing to $2,709, occupancy reaching a high of 44.6%, and ADRs peaking at $170.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $577, occupancy could drop to 11.9%, and ADRs may adjust down to $143.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Monterosi.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Monterosi seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Monterosi (2025)

Exploring the top neighborhoods for short-term rentals in Monterosi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Monterosi offers charming streets, historical architecture, and proximity to local culture. Ideal for visitors looking to explore the history of the region and enjoy local Italian cuisine.
Monterosi Castle, Church of San Lorenzo, Parks and Gardens, Local Italian Restaurants
Lake Bracciano
A beautiful area near the stunning Lake Bracciano, perfect for those looking to enjoy outdoor activities like swimming, hiking, and sailing. Popular with families and nature lovers.
Lake Bracciano, Bracciano Castle, Outdoor activities, Scenic views, Hiking trails, Water sports
Civita Castellana
A historic town nearby known for its pottery and ancient architecture. It draws tourists interested in history and craftsmanship, with easy access to Monterosi.
Civita Castellana Cathedral, Ancient Roman Ruins, Local Pottery Shops, Historic Town Center, Museums
Castel Giuliano
A quaint village with a serene atmosphere, perfect for those looking for a peaceful stay away from the hustle. Offers a true Italian village experience.
Local Markets, Traditional Italian Cuisine, Nature Trails, Cultural Events
Viterbo
A nearby larger city with rich history and thermal baths, attracting those looking to explore medieval architecture and enjoy spa experiences.
Viterbo Cathedral, Palazzo dei Papi, Thermal Baths, Historic Town Center, Public Gardens
Bracciano
An attractive town on Lake Bracciano, known for its beautiful lakeside views and the famous castle. Great for tourists looking for a blend of history and nature.
Bracciano Castle, Lakeside Walks, Local Festivals, Water Activities
Treja Valley
Known for its stunning natural landscapes, perfect for hiking enthusiasts and those looking to escape into nature. Appeals to adventurers and nature lovers.
Nature Trails, Scenic Landscapes, Biking Routes, Picnic Spots
Farnese
A small historical village known for its castle and local wine production. Ideal for those interested in wine tours and rural experiences.
Farnese Castle, Local Vineyards, Wine Tours, Rural Landscapes, Culinary Experiences

Understanding Airbnb License Requirements & STR Laws in Monterosi (2025)

Yes, Monterosi, Lazio, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Monterosi to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 45% licensed listings)

Top Performing Airbnb Properties in Monterosi (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Monterosibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lake House I Pioppi

Lake House I Pioppi

Entire Place • 4 bedrooms

$55,428
Revenue
50.9%
Occupancy
$234.55
Daily Rate
Villa Nadia, private swimming-pool with lake view

Villa Nadia, private swimming-pool with lake view

Entire Place • 5 bedrooms

$31,098
Revenue
38.6%
Occupancy
$317.02
Daily Rate
FABULOUS VILLA IN THE COUNTRYSIDE LE3SORELLE

FABULOUS VILLA IN THE COUNTRYSIDE LE3SORELLE

Entire Place • 4 bedrooms

$23,887
Revenue
27.0%
Occupancy
$276.64
Daily Rate
Beautiful home for a perfect vacation

Beautiful home for a perfect vacation

Entire Place • 3 bedrooms

$20,278
Revenue
35.5%
Occupancy
$196.52
Daily Rate
Stay in the ancient land of the Etruscans

Stay in the ancient land of the Etruscans

Entire Place • 4 bedrooms

$15,842
Revenue
27.5%
Occupancy
$211.84
Daily Rate
I Pioppi Grand View

I Pioppi Grand View

Entire Place • 2 bedrooms

$11,951
Revenue
44.4%
Occupancy
$129.82
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Monterosi (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Monterosi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tiziano3$76,233173.08/5.0
Luana2$31,588674.63/5.0
Villa Nadia1$31,098144.50/5.0
Adriana Ana Maria1$20,278464.96/5.0
Andrea1$15,842314.90/5.0
Host #3621168233$15,75410.00/5.0
Claudia1$11,080125.00/5.0
Maurizio1$8,3351334.69/5.0
Host #1539128941$5,89800.00/5.0
Novasol1$4,78933.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Monterosi.

Dive Deeper: Advanced Monterosi STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Monterosi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Monterosi Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Monterosi

  • The Monterosi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Monterosi, House properties are the most common (60%), reflecting the local real estate landscape.
  • Houses represent a significant 60% portion, catering likely to families or larger groups.

Monterosi Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Monterosi

  • The dominant room capacity in Monterosi is 2 bedrooms listings, making up 55% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 4 bedrooms properties represent 70.0% of the active Airbnb listings in Monterosi, indicating a high concentration in these sizes.
  • A significant 35.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Monterosi.

Monterosi Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Monterosi

  • The most common guest capacity trend in Monterosi vacation rentals is listings accommodating 4 guests (35%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Monterosi STR market, accounting for 60.0% of listings.
  • 35.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Monterosi.
  • On average, properties in Monterosi are equipped to host 4.8 guests.

Monterosi Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Monterosi

  • The most common availability pattern in Monterosi falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Monterosi (35%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Monterosi Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.8%)

1 Night

2 listings

11.8% of total

2 Nights (47.1%)

2 Nights

8 listings

47.1% of total

3 Nights (11.8%)

3 Nights

2 listings

11.8% of total

4-6 Nights (5.9%)

4-6 Nights

1 listings

5.9% of total

7-29 Nights (11.8%)

7-29 Nights

2 listings

11.8% of total

30+ Nights (11.8%)

30+ Nights

2 listings

11.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Monterosi is 2 Nights, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.8%) caters to monthly stays (30+ nights) in Monterosi, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 47.1% of Monterosi hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.8% currently do.
  • A 2-night minimum appears standard (47.1%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 11.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Monterosi.

Monterosi Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (8.3%)

Super Strict 60 Days

1 listings

8.3% of total

Flexible (33.3%)

Flexible

4 listings

33.3% of total

Moderate (58.3%)

Moderate

7 listings

58.3% of total

Cancellation Policy Insights for Monterosi

  • The prevailing Airbnb cancellation policy trend in Monterosi is Moderate, used by 58.3% of listings.
  • The market strongly favors guest-friendly terms, with 91.6% of listings offering Flexible or Moderate policies. This suggests guests in Monterosi may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 58.3% market standard in Monterosi.
  • Regularly review your cancellation policy against competitors and market demand shifts in Monterosi.

Monterosi STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Monterosi

  • The overall average booking lead time for vacation rentals in Monterosi is 61 days.
  • Guests book furthest in advance for stays during February (average 101 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (85 days avg.) sees the longest lead times, while Fall (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Monterosi.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Monterosi averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Monterosi (2025)

Amenity Prevalence

Amenity Insights for Monterosi

  • Essential amenities in Monterosi that guests expect include: TV, Kitchen, Washer, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Monterosi: TV, Kitchen, Washer, Wifi.
  • Prioritize adding missing essentials: Washer, Wifi.
  • Consider adding popular differentiators like Free parking on premises or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Monterosi to stay competitive.

Monterosi Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Monterosi

  • The typical guest profile for Airbnb in Monterosi consists of predominantly international visitors (67%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 32.7% of guests.
  • Key international markets include Italy (32.7%) and France (9.6%).
  • Top languages spoken are English (40%) followed by Spanish (13.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Monterosi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Buonconvento59$3,068$456.7046%
Rome23,290$2,898$208.8751%
Collazzone28$2,839$341.1136%
Florence9,598$2,833$208.4852%
Marcialla25$2,788$236.6154%
Parrano18$2,762$329.9534%
Impruneta131$2,761$237.9345%
Marciano della Chiana18$2,719$377.3235%
Gaiole in Chianti206$2,679$344.4939%
Tignano10$3,391$500.3136%

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