Lugo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Emilia-Romagna, Italy
Is Airbnb profitable in Lugo in 2025? Explore comprehensive Airbnb analytics for Lugo, Emilia-Romagna, Italy to uncover income potential. This 2025 STR market report for Lugo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Lugo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lugo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lugo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lugo (2025)
Understanding the monthly revenue variations for Airbnb listings in Lugo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lugo is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lugo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,014+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,412 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $910 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $536, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lugo
Lugo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lugo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lugo:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lugo
Average Daily Rate (ADR) Airbnb Trends in Lugo (2025)
Effective short term rental pricing strategy in Lugo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lugo typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $99+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $86 or more.
- Typical properties (Median) charge around $69 per night.
- Entry-level properties (Bottom 25%) earn around $48 per night.
Average Daily Rate (ADR) Trend by Month in Lugo
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Airbnb Seasonality Analysis & Trends in Lugo (2025)
Peak Season (June, May, September)
- Revenue averages $1,377 per month
- Occupancy rates average 51.8%
- Daily rates average $68
Shoulder Season
- Revenue averages $1,047 per month
- Occupancy maintains around 47.6%
- Daily rates hold near $70
Low Season (January, February, March)
- Revenue drops to average $687 per month
- Occupancy decreases to average 32.2%
- Daily rates adjust to average $74
Seasonality Insights for Lugo
- The Airbnb seasonality in Lugo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lugo's highest earning potential, with monthly revenues capable of climbing to $1,523, occupancy reaching a high of 58.8%, and ADRs peaking at $77.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $631, occupancy could drop to 27.1%, and ADRs may adjust down to $66.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lugo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lugo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lugo (2025)
Exploring the top neighborhoods for short-term rentals in Lugo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Lugo features beautiful architecture, cobblestone streets, and rich cultural heritage. It's a prime location for tourists interested in history and art. | Piazza Ghetti, Palazzo del Municipio, Chiesa di San Francesco, Museo Baracca, Teatro Rossini |
| Via Saffi | This area is known for its vibrant atmosphere, shops, and cafes. It's popular among tourists and locals alike, offering a quintessential Italian experience. | Shops and boutiques, Cafes and gelato places, Local markets, Street performances, Nearby parks |
| Parco del Loto | A family-friendly area with parks and recreational spaces, attracting visitors looking for relaxation and outdoor activities. Ideal for those traveling with children. | Playgrounds, Walking trails, Picnic areas, Lakes, Event spaces |
| Lugo Railway Station area | Strategically located for easy access to public transportation, this area is central for day trips around Emilia-Romagna, making it appealing for travelers. | Train connections to Ravenna, Bus services, Nearby restaurants, Local shops, Historical landmarks |
| Ravenna nearby | Although not directly in Lugo, Ravenna's UNESCO World Heritage Sites are just a short drive away, making it an appealing choice for visitors. | Basilica di San Vitale, Mausoleum of Galla Placidia, Basilica di Sant'Apollonia in Classe, Ravenna's mosaics, Cultural events |
| Local Vineyards regions | The countryside near Lugo is known for its excellent wines and beautiful landscapes. Popular for wine tourism and local experiences. | Wine tasting tours, Vineyard visits, Scenic drives, Local festivals, Culinary experiences |
| Local Festivals sites | Lugo hosts several festivals throughout the year, attracting tourists and locals. Being near these sites can increase the attractiveness of an Airbnb. | Festa di Maggio, Sagra della Pita, Food festivals, Cultural celebrations, Music events |
| Shopping District | This area has a variety of shops and retail spaces, attracting visitors who enjoy shopping and dining. It’s bustling and vibrant. | Shopping centers, Local boutiques, Restaurants, Cafes, Entertainment venues |
Understanding Airbnb License Requirements & STR Laws in Lugo (2025)
Yes, Lugo, Emilia-Romagna, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lugo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 65% licensed listings)
Top Performing Airbnb Properties in Lugo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lugobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Gioia apartment
Entire Place • 2 bedrooms
![[Isotta Apartment] 3.5 km Maria Cecilia Hospital](https://a0.muscache.com/im/pictures/miso/Hosting-815841342537194220/original/0d40cbd2-4d4a-4ee6-9c2f-cc8493e2dc72.jpeg?im_w=480&im_format=avif)
[Isotta Apartment] 3.5 km Maria Cecilia Hospital
Entire Place • 1 bedroom
Casa Agostino Codazzi Historical residence
Entire Place • 1 bedroom
Brand new house - Wifi and Parking
Entire Place • 2 bedrooms
Casa Ballardini Via Baracca 66
Entire Place • 1 bedroom
Brand new house - Wifi and Parking
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lugo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lugo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Andrea | 2 | $33,755 | 35 | 4.89/5.0 |
| Carla | 2 | $29,838 | 23 | 5.00/5.0 |
| Matteo | 2 | $19,019 | 172 | 4.92/5.0 |
| Catia | 1 | $18,776 | 8 | 5.00/5.0 |
| Grazia | 1 | $17,061 | 4 | 5.00/5.0 |
| Roberta | 1 | $14,306 | 3 | 5.00/5.0 |
| Stefania | 1 | $12,862 | 16 | 4.88/5.0 |
| Elena | 1 | $12,712 | 9 | 4.78/5.0 |
| Antonio | 1 | $9,943 | 184 | 4.92/5.0 |
| Guglielmo | 1 | $9,121 | 9 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lugo.
Dive Deeper: Advanced Lugo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lugo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLugo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lugo
- The Lugo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lugo, Apartment/Condo properties are the most common (65%), reflecting the local real estate landscape.
- Houses represent a significant 35% portion, catering likely to families or larger groups.
Lugo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lugo
- The dominant room capacity in Lugo is 1 bedroom listings, making up 65% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 90.0% of the active Airbnb listings in Lugo, indicating a high concentration in these sizes.
- With over half the market (65%) consisting of studios or 1-bedroom units, Lugo is particularly well-suited for individuals or couples.
Lugo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lugo
- The most common guest capacity trend in Lugo vacation rentals is listings accommodating 2 guests (30%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Lugo STR market, accounting for 55.0% of listings.
- 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lugo.
- On average, properties in Lugo are equipped to host 3.0 guests.
Lugo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lugo
- The most common availability pattern in Lugo falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lugo (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lugo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
50% of total
2 Nights
1 listings
5.6% of total
3 Nights
1 listings
5.6% of total
7-29 Nights
4 listings
22.2% of total
30+ Nights
3 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Lugo is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Lugo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Lugo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lugo.
Lugo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
58.8% of total
Moderate
7 listings
41.2% of total
Cancellation Policy Insights for Lugo
- The prevailing Airbnb cancellation policy trend in Lugo is Flexible, used by 58.8% of listings.
- The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Lugo may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 58.8% market standard in Lugo.
- Given the high prevalence of Flexible policies (58.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Lugo.
Lugo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lugo
- The overall average booking lead time for vacation rentals in Lugo is 29 days.
- Guests book furthest in advance for stays during May (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (73 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Lugo.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 73 days) to capture early planners.
- Monitor your own booking lead times against these Lugo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lugo (2025)
Amenity Prevalence
Amenity Insights for Lugo
- Essential amenities in Lugo that guests expect include: Heating, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Hot water, Hair dryer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lugo: Heating, Essentials.
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lugo to stay competitive.
Lugo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lugo
- The typical guest profile for Airbnb in Lugo consists of primarily domestic travelers (66%), often arriving from nearby Rome, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 66.2% of guests.
- Key international markets include Italy (66.2%) and France (6.2%).
- Top languages spoken are English (37.4%) followed by Italian (25.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rome and Turin.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lugo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Crespina | 16 | $3,526 | $493.64 | 48% |
| Venice | 6,405 | $3,454 | $238.80 | 53% |
| Tignano | 10 | $3,391 | $500.31 | 36% |
| Luni Mare | 11 | $3,102 | $169.59 | 40% |
| Buonconvento | 59 | $3,068 | $456.70 | 46% |
| Cazzago San Martino | 14 | $3,018 | $474.20 | 28% |
| Castelfranco di Sotto | 47 | $2,881 | $294.54 | 38% |
| Florence | 9,598 | $2,833 | $208.48 | 52% |
| Marcialla | 25 | $2,788 | $236.61 | 54% |