Rocca Imperiale Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Cosenza, Italy
Is Airbnb profitable in Rocca Imperiale in 2025? Explore comprehensive Airbnb analytics for Rocca Imperiale, Cosenza, Italy to uncover income potential. This 2025 STR market report for Rocca Imperiale, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Rocca Imperiale, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rocca Imperiale Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rocca Imperiale Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rocca Imperiale (2025)
Understanding the monthly revenue variations for Airbnb listings in Rocca Imperiale is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rocca Imperiale is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rocca Imperiale across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,340+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $831 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $506 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $272, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rocca Imperiale
Rocca Imperiale Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rocca Imperiale STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rocca Imperiale:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rocca Imperiale
Average Daily Rate (ADR) Airbnb Trends in Rocca Imperiale (2025)
Effective short term rental pricing strategy in Rocca Imperiale involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rocca Imperiale typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $96+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $88 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $59 per night.
Average Daily Rate (ADR) Trend by Month in Rocca Imperiale
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Airbnb Seasonality Analysis & Trends in Rocca Imperiale (2025)
Peak Season (August, July, June)
- Revenue averages $1,127 per month
- Occupancy rates average 44.7%
- Daily rates average $77
Shoulder Season
- Revenue averages $547 per month
- Occupancy maintains around 26.0%
- Daily rates hold near $73
Low Season (January, February, November)
- Revenue drops to average $285 per month
- Occupancy decreases to average 15.7%
- Daily rates adjust to average $70
Seasonality Insights for Rocca Imperiale
- The Airbnb seasonality in Rocca Imperiale shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rocca Imperiale's highest earning potential, with monthly revenues capable of climbing to $1,478, occupancy reaching a high of 61.3%, and ADRs peaking at $77.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $186, occupancy could drop to 11.9%, and ADRs may adjust down to $69.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rocca Imperiale.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rocca Imperiale seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rocca Imperiale (2025)
Exploring the top neighborhoods for short-term rentals in Rocca Imperiale? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Rocca Imperiale Beach | A beautiful seaside area known for its stunning coastline, attracting tourists looking for a beach getaway with activities like swimming and sunbathing. | Rocca Imperiale Beach, Beach clubs, Coastal walking paths, Local seafood restaurants |
| Historic Rocca Imperiale | Rich in history and culture, this area features charming streets and historical landmarks, appealing to tourists interested in local heritage and culture. | Rocca Imperiale Castle, Old Town, Chiesa di Santa Maria Assunta, Local artisan shops |
| Praia a Mare | A nearby popular tourist destination, known for its picturesque beaches and vibrant summer atmosphere, making it an attractive spot for travelers. | Praia a Mare Beach, Isola di Dino, Water sports, Lungomare di Praia |
| Cosenza | As the provincial capital, Cosenza offers a mix of urban attractions, historical sites, and a lively atmosphere, appealing to both business and leisure travelers. | Norman Castle, Cosenza Cathedral, Corso Mazzini, Historical Museums |
| Costa degli Occhi | A lesser-known coastal area, perfect for those seeking tranquility and nature, ideal for guests looking for a peaceful retreat. | Scenic views, Nature trails, Fishing spots |
| Montagna Grande | Ideal for nature lovers and hiking enthusiasts, this mountainous area offers escape into nature and beautiful landscapes, attracting adventurous guests. | Hiking trails, Wildlife viewing, Scenic lookout points |
| Castrovillari | A nearby town with historical significance and cultural attractions, appealing to tourists interested in exploring rural Italy and local traditions. | Castrovillari Castle, Local markets, Cultural festivals |
| Sibari | Famous for its archaeological sites and beautiful beaches, this area attracts history buffs and beach lovers alike. | Sibari Archaeological Park, Sibari Beach, Local restaurants with traditional cuisine |
Understanding Airbnb License Requirements & STR Laws in Rocca Imperiale (2025)
Yes, Rocca Imperiale, Cosenza, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rocca Imperiale to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 43% licensed listings)
Top Performing Airbnb Properties in Rocca Imperiale (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rocca Imperialebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Romantica
Entire Place • 1 bedroom
House overlooking castle and hill
Entire Place • 1 bedroom
A Window on the Sea
Entire Place • 1 bedroom
La casa con vista
Entire Place • 2 bedrooms
Lovely apartment
Entire Place • 1 bedroom
Countryside house between Calabria and Basilicata
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rocca Imperiale (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rocca Imperiale based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maria Antonietta | 6 | $35,634 | 106 | 3.97/5.0 |
| Salvatore | 1 | $9,923 | 14 | 4.50/5.0 |
| Maria Assunta | 1 | $8,565 | 55 | 4.96/5.0 |
| Host #433196842 | 1 | $8,057 | 17 | 4.88/5.0 |
| Rocco | 1 | $6,048 | 97 | 4.75/5.0 |
| Mariangela | 2 | $5,073 | 13 | 4.29/5.0 |
| Pasquale | 1 | $4,741 | 7 | 5.00/5.0 |
| Mirco | 1 | $4,386 | 22 | 4.86/5.0 |
| Ivan | 1 | $4,190 | 3 | 5.00/5.0 |
| Maria Francesca | 1 | $3,325 | 7 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rocca Imperiale.
Dive Deeper: Advanced Rocca Imperiale STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rocca Imperiale. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRocca Imperiale Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rocca Imperiale
- The Rocca Imperiale Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rocca Imperiale, House properties are the most common (57.1%), reflecting the local real estate landscape.
- Houses represent a significant 57.1% portion, catering likely to families or larger groups.
- The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Rocca Imperiale Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rocca Imperiale
- The dominant room capacity in Rocca Imperiale is 1 bedroom listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.2% of the active Airbnb listings in Rocca Imperiale, indicating a high concentration in these sizes.
Rocca Imperiale Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rocca Imperiale
- The most common guest capacity trend in Rocca Imperiale vacation rentals is listings accommodating 4 guests (47.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Rocca Imperiale STR market, accounting for 61.9% of listings.
- 14.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rocca Imperiale.
- On average, properties in Rocca Imperiale are equipped to host 3.9 guests.
Rocca Imperiale Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rocca Imperiale
- The most common availability pattern in Rocca Imperiale falls within the 271-366 days range, representing 71.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Rocca Imperiale (52.4%), reflecting common guest stay durations or potential owner blocking patterns.
Rocca Imperiale Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
50% of total
2 Nights
3 listings
15% of total
3 Nights
1 listings
5% of total
4-6 Nights
2 listings
10% of total
7-29 Nights
4 listings
20% of total
Key Insights
- The most prevalent minimum stay requirement in Rocca Imperiale is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.0%) of the Rocca Imperiale Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Rocca Imperiale hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rocca Imperiale.
Rocca Imperiale Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
66.7% of total
Moderate
6 listings
33.3% of total
Cancellation Policy Insights for Rocca Imperiale
- The prevailing Airbnb cancellation policy trend in Rocca Imperiale is Flexible, used by 66.7% of listings.
- The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Rocca Imperiale may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 66.7% market standard in Rocca Imperiale.
- Given the high prevalence of Flexible policies (66.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Rocca Imperiale.
Rocca Imperiale STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rocca Imperiale
- The overall average booking lead time for vacation rentals in Rocca Imperiale is 53 days.
- Guests book furthest in advance for stays during August (average 86 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Rocca Imperiale.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Rocca Imperiale averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rocca Imperiale (2025)
Amenity Prevalence
Amenity Insights for Rocca Imperiale
- Essential amenities in Rocca Imperiale that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, TV, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rocca Imperiale: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rocca Imperiale to stay competitive.
Rocca Imperiale Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rocca Imperiale
- The typical guest profile for Airbnb in Rocca Imperiale consists of a mix of domestic (45%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 45.1% of guests.
- Key international markets include Italy (45.1%) and Germany (9.8%).
- Top languages spoken are English (36.1%) followed by Italian (22.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rocca Imperiale Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Michele Salentino | 74 | $2,208 | $260.22 | 44% |
| Polignano a Mare | 624 | $1,978 | $205.82 | 44% |
| Castellana Grotte | 185 | $1,845 | $219.26 | 43% |
| Torchiara | 21 | $1,737 | $280.56 | 26% |
| Ostuni | 1,576 | $1,730 | $250.45 | 39% |
| Ceglie Messapica | 380 | $1,660 | $223.98 | 41% |
| Martina Franca | 569 | $1,657 | $217.67 | 39% |
| Monopoli | 1,141 | $1,637 | $195.75 | 43% |
| Carovigno | 514 | $1,628 | $260.62 | 40% |
| Alberobello | 280 | $1,607 | $189.82 | 38% |