Paola Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Cosenza, Italy
Is Airbnb profitable in Paola in 2025? Explore comprehensive Airbnb analytics for Paola, Cosenza, Italy to uncover income potential. This 2025 STR market report for Paola, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Paola, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Paola Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Paola Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Paola (2025)
Understanding the monthly revenue variations for Airbnb listings in Paola is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paola is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paola across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,602+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,074 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $574 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $273, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Paola
Paola Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Paola STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paola:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Paola
Average Daily Rate (ADR) Airbnb Trends in Paola (2025)
Effective short term rental pricing strategy in Paola involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paola typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $113+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $91 or more.
- Typical properties (Median) charge around $70 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in Paola
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Airbnb Seasonality Analysis & Trends in Paola (2025)
Peak Season (August, July, June)
- Revenue averages $1,348 per month
- Occupancy rates average 44.4%
- Daily rates average $82
Shoulder Season
- Revenue averages $685 per month
- Occupancy maintains around 27.5%
- Daily rates hold near $74
Low Season (February, March, November)
- Revenue drops to average $377 per month
- Occupancy decreases to average 19.0%
- Daily rates adjust to average $65
Seasonality Insights for Paola
- The Airbnb seasonality in Paola shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Paola's highest earning potential, with monthly revenues capable of climbing to $1,511, occupancy reaching a high of 55.8%, and ADRs peaking at $83.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $374, occupancy could drop to 18.3%, and ADRs may adjust down to $64.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Paola.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Paola seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Paola (2025)
Exploring the top neighborhoods for short-term rentals in Paola? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centro Storico | The historic center of Paola, featuring stunning architecture and authentic local culture. Ideal for travelers seeking a genuine Italian experience close to historical landmarks. | Sanctuary of Saint Francis of Paola, Old Town, Paola Harbor, Castello di Paola, local restaurants and cafes |
Marina di Paola | A beautiful seaside area known for its beaches and waterfront activities. It's perfect for tourists looking to relax by the sea and enjoy water sports. | Beaches of Marina di Paola, water sports activities, beachfront dining, local markets, summer festivals |
Sanctuary of Saint Francis | A spiritual site attracting pilgrims and tourists alike. Hosting here can cater to those wanting a peaceful retreat and reflection place. | Sanctuary of Saint Francis of Paola, beautiful gardens, historic sites, Pilgrim's path, cultural events |
Lamezia Terme | Nearby city known for its accessibility and transport links. Great for travelers wishing to explore Calabria with easy connections to public transport. | Lamezia Terme International Airport, Historical sites, Terme di Caronte, Beautiful parks, Wine tasting tours |
Cosenza | Close to Paola, Cosenza offers a vibrant city life with rich history and culture. Suitable for younger travelers and those interested in nightlife and events. | Cosenza Cathedral, Flowing rivers and Parks, Museo dei Brettii e degli Enotri, Università della Calabria, Vibrant nightlife options |
Belvedere Marittimo | Charming coastal town nearby famous for its beautiful beaches and mountainous landscapes. Attracts families and nature enthusiasts. | Sun-kissed beaches, hiking trails, historic castle, local seafood, family-friendly activities |
Scalea | A popular tourist destination known for its stunning coast and vibrant town atmosphere. Attractive for travelers wanting both relaxation and local charm. | Crystal-clear beaches, Old Town, night markets, water sports, Italian cuisine |
Diamante | Famous for its murals and beaches. A must-visit for tourists interested in art and local culture along the coast. | Murals in Diamonds, Beaches of Diamante, Cultural events, Art galleries, Summer festivals |
Understanding Airbnb License Requirements & STR Laws in Paola (2025)
With 30% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Paola. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Paola to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 30% licensed listings)
Top Performing Airbnb Properties in Paola (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Paolabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

A Sea-View Terrace The Lighthouse
Entire Place • 1 bedroom

Vista Stromboli
Entire Place • 2 bedrooms

Vista Stromboli
Entire Place • 1 bedroom

Twin Blue
Entire Place • 1 bedroom

Attico Lady D Suite 7
Entire Place • 1 bedroom

Il Borgo - Room2
Private Room • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Paola (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Paola based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Giovanni | 2 | $33,605 | 63 | 4.92/5.0 |
The Lighthouse Joe | 3 | $32,592 | 208 | 4.90/5.0 |
Bdib | 3 | $26,840 | 12 | 3.28/5.0 |
Francesco | 3 | $12,257 | 19 | 3.04/5.0 |
Olga | 2 | $10,378 | 13 | 4.77/5.0 |
Francesco | 1 | $9,046 | 4 | 4.50/5.0 |
Tiffany | 1 | $6,197 | 77 | 4.65/5.0 |
Daniele | 1 | $5,913 | 9 | 4.56/5.0 |
Host #476040629 | 1 | $5,622 | 0 | 0.00/5.0 |
Francesco | 1 | $5,204 | 165 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paola.
Dive Deeper: Advanced Paola STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paola. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPaola Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Paola
- The Paola Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Paola, Apartment/Condo properties are the most common (53.3%), reflecting the local real estate landscape.
- Houses represent a significant 36.7% portion, catering likely to families or larger groups.
- The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
Paola Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Paola
- The dominant room capacity in Paola is 2 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 73.3% of the active Airbnb listings in Paola, indicating a high concentration in these sizes.
Paola Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Paola
- The most common guest capacity trend in Paola vacation rentals is listings accommodating 4 guests (30%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Paola STR market, accounting for 43.3% of listings.
- 23.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paola.
- On average, properties in Paola are equipped to host 4.1 guests.
Paola Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Paola
- The most common availability pattern in Paola falls within the 271-366 days range, representing 76.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Paola (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Paola Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
31% of total
2 Nights
3 listings
10.3% of total
3 Nights
1 listings
3.4% of total
4-6 Nights
1 listings
3.4% of total
7-29 Nights
12 listings
41.4% of total
30+ Nights
3 listings
10.3% of total
Key Insights
- The most prevalent minimum stay requirement in Paola is 7-29 Nights, adopted by 41.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (10.3%) caters to monthly stays (30+ nights) in Paola, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 41.4% of Paola hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paola.
Paola Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
26.1% of total
Moderate
11 listings
47.8% of total
Strict
6 listings
26.1% of total
Cancellation Policy Insights for Paola
- The prevailing Airbnb cancellation policy trend in Paola is Moderate, used by 47.8% of listings.
- The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in Paola may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.8% market standard in Paola.
- Regularly review your cancellation policy against competitors and market demand shifts in Paola.
Paola STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Paola
- The overall average booking lead time for vacation rentals in Paola is 54 days.
- Guests book furthest in advance for stays during August (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Paola.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Paola averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Paola (2025)
Amenity Prevalence
Amenity Insights for Paola
- Essential amenities in Paola that guests expect include: Kitchen, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, TV, Hair dryer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Paola: Kitchen, Essentials.
- Prioritize adding missing essentials: Kitchen, Essentials.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Paola to stay competitive.
Paola Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Paola
- The typical guest profile for Airbnb in Paola consists of predominantly international visitors (89%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 11.5% of guests.
- Key international markets include Canada (21.3%) and United States (21.3%).
- Top languages spoken are English (42.5%) followed by Italian (19.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Paola Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
San Michele Salentino | 74 | $2,208 | $260.22 | 44% |
Torregrotta | 16 | $2,105 | $267.72 | 36% |
Polignano a Mare | 624 | $1,978 | $205.82 | 44% |
Castellana Grotte | 185 | $1,845 | $219.26 | 43% |
Torchiara | 21 | $1,737 | $280.56 | 26% |
Ostuni | 1,576 | $1,730 | $250.45 | 39% |
Tropea | 10 | $1,702 | $157.29 | 49% |
Ceglie Messapica | 380 | $1,660 | $223.98 | 41% |
Martina Franca | 569 | $1,657 | $217.67 | 39% |
Monopoli | 1,141 | $1,637 | $195.75 | 43% |