San Mauro Cilento Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Campania, Italy
Is Airbnb profitable in San Mauro Cilento in 2025? Explore comprehensive Airbnb analytics for San Mauro Cilento, Campania, Italy to uncover income potential. This 2025 STR market report for San Mauro Cilento, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in San Mauro Cilento, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Mauro Cilento Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key San Mauro Cilento Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in San Mauro Cilento (2025)
Understanding the monthly revenue variations for Airbnb listings in San Mauro Cilento is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Mauro Cilento is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Mauro Cilento across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,365+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,872 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $648 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $376, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in San Mauro Cilento
San Mauro Cilento Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the San Mauro Cilento STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Mauro Cilento:
- Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in San Mauro Cilento
Average Daily Rate (ADR) Airbnb Trends in San Mauro Cilento (2025)
Effective short term rental pricing strategy in San Mauro Cilento involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Mauro Cilento typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $235+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
- Typical properties (Median) charge around $122 per night.
- Entry-level properties (Bottom 25%) earn around $90 per night.
Average Daily Rate (ADR) Trend by Month in San Mauro Cilento
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Airbnb Seasonality Analysis & Trends in San Mauro Cilento (2025)
Peak Season (May, August, April)
- Revenue averages $2,472 per month
- Occupancy rates average 39.3%
- Daily rates average $134
Shoulder Season
- Revenue averages $1,113 per month
- Occupancy maintains around 23.1%
- Daily rates hold near $140
Low Season (January, February, December)
- Revenue drops to average $540 per month
- Occupancy decreases to average 15.4%
- Daily rates adjust to average $145
Seasonality Insights for San Mauro Cilento
- The Airbnb seasonality in San Mauro Cilento shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases San Mauro Cilento's highest earning potential, with monthly revenues capable of climbing to $3,081, occupancy reaching a high of 46.2%, and ADRs peaking at $147.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $416, occupancy could drop to 11.3%, and ADRs may adjust down to $127.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Mauro Cilento.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these San Mauro Cilento seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in San Mauro Cilento (2025)
Exploring the top neighborhoods for short-term rentals in San Mauro Cilento? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centola | Charming coastal town known for its beautiful beaches and proximity to nature reserves. Ideal for tourists looking for a serene getaway with access to sea and hiking trails. | Palinuro Beach, Camerota Beach, Marina di Camerota, Parco Nazionale del Cilento, Scario beach |
Camerota | Popular tourist destination with stunning cliffs and crystal-clear waters. Attracts families and nature lovers looking for outdoor activities and relaxation. | Camerota Beach, Capo Palinuro, Famous cliffs, Beach clubs, Hiking trails |
Palinuro | Famous for its spectacular beaches and underwater grottos. A hotspot for diving and nature enthusiasts, providing a unique coastal experience. | Grotta Azzurra, Palinuro Beach, Buon Dormire Beach, Diving centers, Boat tours |
Massa Lubrense | Scenic views and quaint villages, located near the Amalfi Coast. A great location for visitors seeking both relaxation and cultural experiences. | Marina di Puolo, Sorrento Peninsula, Cultural sites, Local cuisine, Traditional markets |
Sapri | Charming seaside town with a laid-back vibe. Offers good access to hiking and beautiful coastal paths. | Sapri Beach, Golfo di Policastro, Historic sites, Hiking trails, Lido facilities |
Santa Marina | A picturesque town known for its tranquil beaches and family-friendly environment. Perfect for family vacations and outdoor activities. | Santa Marina Beach, Local parks, Restaurants, Water sports, Coastal walks |
Vallo della Lucania | An appealing inland town with local culture and gastronomy. Attracts visitors wishing to explore the Cilento hinterlands. | Historic center, Local food markets, Cultural festivals, Churches, Vineyards |
Roccaforte del Greco | A small mountain village offering unparalleled views of the Cilento landscape. Great for tourists looking for peace and nature. | Nature walks, Scenic overlooks, Local artisans, Traditions, Quiet retreats |
Understanding Airbnb License Requirements & STR Laws in San Mauro Cilento (2025)
Yes, San Mauro Cilento, Campania, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Mauro Cilento to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 30% licensed listings)
Top Performing Airbnb Properties in San Mauro Cilento (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in San Mauro Cilentobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

3 bedroom stunning home in Casalsottano
Entire Place • 3 bedrooms

The Ancient Tower
Entire Place • 4 bedrooms

La Terrazza
Entire Place • 4 bedrooms

The 1861 - Cilento National Park
Entire Place • 2 bedrooms

4 bedroom cozy home in S.Mauro Cilento -SA-
Entire Place • 4 bedrooms

Sunrise&Sunset House
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in San Mauro Cilento (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in San Mauro Cilento based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Antonio | 2 | $47,508 | 14 | 4.96/5.0 |
Novasol | 1 | $37,673 | 5 | 4.80/5.0 |
Valerio | 2 | $16,262 | 37 | 2.48/5.0 |
Novasol | 1 | $12,347 | 4 | 4.75/5.0 |
Maria | 2 | $11,609 | 156 | 4.94/5.0 |
Camilla | 1 | $8,530 | 50 | 4.88/5.0 |
Host #451063435 | 1 | $7,595 | 2 | 0.00/5.0 |
Marco | 1 | $7,208 | 10 | 4.90/5.0 |
Host #57230886 | 1 | $5,490 | 2 | 0.00/5.0 |
Nicoletta | 2 | $4,598 | 10 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Mauro Cilento.
Dive Deeper: Advanced San Mauro Cilento STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Mauro Cilento. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSan Mauro Cilento Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for San Mauro Cilento
- The San Mauro Cilento Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.3% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in San Mauro Cilento, Apartment/Condo properties are the most common (43.5%), reflecting the local real estate landscape.
- Houses represent a significant 39.1% portion, catering likely to families or larger groups.
- The presence of 13% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 4.3%) offer potential for unique stay experiences.
San Mauro Cilento Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for San Mauro Cilento
- The dominant room capacity in San Mauro Cilento is 2 bedrooms listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 69.6% of the active Airbnb listings in San Mauro Cilento, indicating a high concentration in these sizes.
- A significant 26.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Mauro Cilento.
San Mauro Cilento Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for San Mauro Cilento
- The most common guest capacity trend in San Mauro Cilento vacation rentals is listings accommodating 5 guests (30.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 8+ guests dominate the San Mauro Cilento STR market, accounting for 47.8% of listings.
- 34.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Mauro Cilento.
- On average, properties in San Mauro Cilento are equipped to host 4.9 guests.
San Mauro Cilento Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for San Mauro Cilento
- The most common availability pattern in San Mauro Cilento falls within the 271-366 days range, representing 82.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in San Mauro Cilento (56.5%), reflecting common guest stay durations or potential owner blocking patterns.
San Mauro Cilento Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
19% of total
2 Nights
2 listings
9.5% of total
3 Nights
3 listings
14.3% of total
4-6 Nights
6 listings
28.6% of total
7-29 Nights
6 listings
28.6% of total
Key Insights
- The most prevalent minimum stay requirement in San Mauro Cilento is 4-6 Nights, adopted by 28.6% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 28.6% of San Mauro Cilento hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Mauro Cilento.
San Mauro Cilento Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
12.5% of total
Flexible
2 listings
12.5% of total
Moderate
8 listings
50% of total
Strict
4 listings
25% of total
Cancellation Policy Insights for San Mauro Cilento
- The prevailing Airbnb cancellation policy trend in San Mauro Cilento is Moderate, used by 50% of listings.
- There's a relatively balanced mix between guest-friendly (62.5%) and stricter (25.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in San Mauro Cilento.
- Regularly review your cancellation policy against competitors and market demand shifts in San Mauro Cilento.
San Mauro Cilento STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for San Mauro Cilento
- The overall average booking lead time for vacation rentals in San Mauro Cilento is 76 days.
- Guests book furthest in advance for stays during November (average 277 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (174 days avg.) sees the longest lead times, while Winter (4 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (76 days) as a baseline for your pricing and availability strategy in San Mauro Cilento.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 277 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 174 days) to capture early planners.
- Monitor your own booking lead times against these San Mauro Cilento averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in San Mauro Cilento (2025)
Amenity Prevalence
Amenity Insights for San Mauro Cilento
- Essential amenities in San Mauro Cilento that guests expect include: TV, Kitchen, Washer, Hangers, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for San Mauro Cilento: TV, Kitchen, Washer, Hangers, Free parking on premises.
- Prioritize adding missing essentials: Hangers, Free parking on premises.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in San Mauro Cilento to stay competitive.
San Mauro Cilento Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for San Mauro Cilento
- The typical guest profile for Airbnb in San Mauro Cilento consists of predominantly international visitors (68%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 31.6% of guests.
- Key international markets include Italy (31.6%) and France (26.3%).
- Top languages spoken are English (52.6%) followed by French (26.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the San Mauro Cilento Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Positano | 683 | $6,671 | $624.23 | 53% |
Praiano | 331 | $4,415 | $403.56 | 55% |
Conca dei Marini | 112 | $4,308 | $395.84 | 53% |
Capri | 423 | $3,942 | $586.54 | 41% |
Sorrento | 1,475 | $3,702 | $325.69 | 50% |
Amalfi | 463 | $3,284 | $317.75 | 48% |
Massa Lubrense | 832 | $3,255 | $413.33 | 45% |
Ravello | 261 | $3,201 | $317.16 | 47% |
Furore | 141 | $3,098 | $340.51 | 51% |
Atrani | 129 | $2,687 | $212.49 | 54% |