Ravello Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Campania, Italy
Is Airbnb profitable in Ravello in 2025? Explore comprehensive Airbnb analytics for Ravello, Campania, Italy to uncover income potential. This 2025 STR market report for Ravello, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 261 active listings.
Whether you're considering an Airbnb investment in Ravello, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ravello Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ravello Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ravello (2025)
Understanding the monthly revenue variations for Airbnb listings in Ravello is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ravello is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ravello across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,614+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,699 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,681 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,465, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ravello
Ravello Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ravello STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ravello:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ravello
Average Daily Rate (ADR) Airbnb Trends in Ravello (2025)
Effective short term rental pricing strategy in Ravello involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ravello typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $614+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $329 or more.
- Typical properties (Median) charge around $208 per night.
- Entry-level properties (Bottom 25%) earn around $143 per night.
Average Daily Rate (ADR) Trend by Month in Ravello
Get Live Ravello Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Ravello (2025)
Peak Season (June, July, August)
- Revenue averages $6,809 per month
- Occupancy rates average 57.3%
- Daily rates average $393
Shoulder Season
- Revenue averages $3,996 per month
- Occupancy maintains around 42.3%
- Daily rates hold near $335
Low Season (February, March, December)
- Revenue drops to average $1,599 per month
- Occupancy decreases to average 21.6%
- Daily rates adjust to average $277
Seasonality Insights for Ravello
- The Airbnb seasonality in Ravello shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ravello's highest earning potential, with monthly revenues capable of climbing to $7,185, occupancy reaching a high of 60.4%, and ADRs peaking at $398.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,420, occupancy could drop to 21.1%, and ADRs may adjust down to $272.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ravello.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ravello seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ravello (2025)
Exploring the top neighborhoods for short-term rentals in Ravello? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Piazza Vescovado | The main square in Ravello surrounded by stunning architecture and historic sites. It is a hub for tourists and offers a picturesque view of the Amalfi Coast, making it a prime location for Airbnb rentals. | Villa Rufolo, Ravello Cathedral, Villa Cimbrone, Ravello Music Festival, Art galleries |
| Villa Cimbrone | Famous for its breathtaking gardens and stunning sea views, Villa Cimbrone attracts visitors looking for a romantic getaway. Its historical significance and beauty make it an excellent spot for hosting rentals. | Cimbrone Gardens, Infinity Terrace, historical villa, wedding venues, scenic viewpoints |
| Ravello Coast Trails | The hiking trails along the coast provide access to stunning natural scenery and are popular among outdoor enthusiasts. This area caters to active travelers looking for experience-based stays. | Sentiero degli Dei, Nature walks, Coastal views, Local flora and fauna, Photography opportunities |
| Via dei Rufolo | This charming street is lined with shops, cafes, and access to local attractions, making it a perfect area for tourists to explore while enjoying their stay. | Local shops, Cafes and restaurants, Cultural experiences, Near main attractions, Cozy ambiance |
| Piazza Duomo | This area hosts some of the most iconic churches and cultural sites in Ravello, attracting visitors interested in history and architecture, ideal for Airbnb hosts. | Duomo di Ravello, Cultural events, Historic architecture, Nearby dining options, Art exhibitions |
| Local Vineyards | Ravello is close to several vineyards producing local wine. Tourists often seek authentic experiences, making vineyard locations attractive for Airbnb hosts. | Wine tours, Tasting experiences, Scenic vineyards, Local cuisine, Agricultural tours |
| Ravello Beach Area | Though Ravello itself isn't directly on the beach, nearby beaches are popular with tourists. Offering stays here can provide easy access to the seaside. | Beaches of Minori and Maiori, Water sports, Beach clubs, Local seafood dining, Sunbathing opportunities |
| Amalfi Drive | The scenic road along the Amalfi Coast attracts many tourists. Properties along this drive can provide stunning views and easy access to various coastal towns. | Viewpoints, Coastal towns, Driving tours, Photography spots, Restaurants with sea views |
Understanding Airbnb License Requirements & STR Laws in Ravello (2025)
Yes, Ravello, Campania, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ravello to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 66% licensed listings)
Top Performing Airbnb Properties in Ravello (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ravellobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Milù - Amalfi Coast
Entire Place • 4 bedrooms
Sea Access Villa w/Solarium & Jacuzzi plus Parking
Entire Place • 4 bedrooms
Dimora di mare, an exclusive holiday in Ravello
Entire Place • 8 bedrooms
Ravello historical villa with jacuzzi and gardens
Entire Place • 5 bedrooms
![[Jacuzzi + Terraces & Sea View] • Villa Dorotea](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6OTY0MjEzNzQwMzY3Nzk3OTcz/original/9b74a092-3c66-4e5b-9a82-1877032368ff.jpeg?im_w=480&im_format=avif)
[Jacuzzi + Terraces & Sea View] • Villa Dorotea
Entire Place • 3 bedrooms
Ravello Seaside Villa w/butler & housekeeping 24/7
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ravello (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ravello based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Amalfivacation.It SRL | 6 | $577,440 | 186 | 4.99/5.0 |
| La Casarella Di Salvatore | 5 | $477,085 | 157 | 5.00/5.0 |
| Giovanna | 8 | $360,939 | 198 | 4.81/5.0 |
| Villa Milù | 1 | $358,684 | 98 | 4.83/5.0 |
| Marco And Donatella | 1 | $308,703 | 80 | 4.90/5.0 |
| G.F.G. Di Franco | 5 | $263,851 | 202 | 4.77/5.0 |
| Host #11935383 | 1 | $234,828 | 1 | 0.00/5.0 |
| Francesca & Matteo | 3 | $223,440 | 39 | 3.08/5.0 |
| Antonietta | 6 | $222,451 | 187 | 4.79/5.0 |
| Ravello | 6 | $196,501 | 211 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ravello.
Dive Deeper: Advanced Ravello STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ravello. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRavello Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ravello
- The Ravello Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.7% of the 261 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ravello, Apartment/Condo properties are the most common (46.4%), reflecting the local real estate landscape.
- Houses represent a significant 37.9% portion, catering likely to families or larger groups.
- The presence of 14.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 1.2%) offer potential for unique stay experiences.
Ravello Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ravello
- The dominant room capacity in Ravello is 1 bedroom listings, making up 41.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.8% of the active Airbnb listings in Ravello, indicating a high concentration in these sizes.
Ravello Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ravello
- The most common guest capacity trend in Ravello vacation rentals is listings accommodating 4 guests (24.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Ravello STR market, accounting for 47.9% of listings.
- 22.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ravello.
- On average, properties in Ravello are equipped to host 3.7 guests.
Ravello Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ravello
- The most common availability pattern in Ravello falls within the 181-270 days range, representing 40.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ravello (41.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ravello Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
38 listings
15.2% of total
2 Nights
59 listings
23.6% of total
3 Nights
50 listings
20% of total
4-6 Nights
22 listings
8.8% of total
7-29 Nights
26 listings
10.4% of total
30+ Nights
55 listings
22% of total
Key Insights
- The most prevalent minimum stay requirement in Ravello is 2 Nights, adopted by 23.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22%) caters to monthly stays (30+ nights) in Ravello, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 23.6% of Ravello hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ravello.
Ravello Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
10 listings
4.1% of total
Super Strict 30 Days
15 listings
6.2% of total
Flexible
35 listings
14.5% of total
Moderate
99 listings
41.1% of total
Strict
82 listings
34% of total
Cancellation Policy Insights for Ravello
- The prevailing Airbnb cancellation policy trend in Ravello is Moderate, used by 41.1% of listings.
- There's a relatively balanced mix between guest-friendly (55.6%) and stricter (34.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.1% market standard in Ravello.
- With 34% using Strict terms, this is a viable option in Ravello, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Ravello.
Ravello STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ravello
- The overall average booking lead time for vacation rentals in Ravello is 78 days.
- Guests book furthest in advance for stays during June (average 118 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 56 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (107 days avg.) sees the longest lead times, while Winter (58 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Ravello.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 107 days) to capture early planners.
- Monitor your own booking lead times against these Ravello averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ravello (2025)
Amenity Prevalence
Amenity Insights for Ravello
- Essential amenities in Ravello that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hair dryer, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ravello: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Hair dryer or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ravello to stay competitive.
Ravello Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ravello
- The typical guest profile for Airbnb in Ravello consists of predominantly international visitors (98%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 1.9% of guests.
- Key international markets include United States (47.8%) and United Kingdom (12.3%).
- Top languages spoken are English (55.7%) followed by Spanish (10.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ravello Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Positano | 683 | $6,671 | $624.23 | 53% |
| Praiano | 331 | $4,415 | $403.56 | 55% |
| Conca dei Marini | 112 | $4,308 | $395.84 | 53% |
| Capri | 423 | $3,942 | $586.54 | 41% |
| Sorrento | 1,475 | $3,702 | $325.69 | 50% |
| Amalfi | 463 | $3,284 | $317.75 | 48% |
| Massa Lubrense | 832 | $3,255 | $413.33 | 45% |
| Furore | 141 | $3,098 | $340.51 | 51% |
| Atrani | 129 | $2,687 | $212.49 | 54% |
| Sant'Agnello | 282 | $2,509 | $306.70 | 47% |