Ischia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Campania, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ischia in 2025? Explore comprehensive Airbnb analytics for Ischia, Campania, Italy to uncover income potential. This 2025 STR market report for Ischia, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 384 active listings.

Whether you're considering an Airbnb investment in Ischia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ischia Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ischia Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$200
The average rental revenue earned for an occupied room per day in Ischia.
Occupancy Rate(?)
40.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,917
Typical annual income for an Airbnb listing in Ischia. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
12.1%
Strong growth (12.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Ischia.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Ischia.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
384
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ischia (2025)

Understanding the monthly revenue variations for Airbnb listings in Ischia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ischia is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ischia across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,865+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,407 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,290 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $658, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ischia

Ischia Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ischia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ischia:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ischia

Average Daily Rate (ADR) Airbnb Trends in Ischia (2025)

Effective short term rental pricing strategy in Ischia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ischia typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $367+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $196 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $89 per night.

Average Daily Rate (ADR) Trend by Month in Ischia

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Airbnb Seasonality Analysis & Trends in Ischia (2025)

Peak Season (August, July, June)
  • Revenue averages $3,427 per month
  • Occupancy rates average 52.0%
  • Daily rates average $220
Shoulder Season
  • Revenue averages $1,660 per month
  • Occupancy maintains around 34.2%
  • Daily rates hold near $198
Low Season (January, February, March)
  • Revenue drops to average $811 per month
  • Occupancy decreases to average 21.5%
  • Daily rates adjust to average $195

Seasonality Insights for Ischia

  • The Airbnb seasonality in Ischia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ischia's highest earning potential, with monthly revenues capable of climbing to $3,961, occupancy reaching a high of 60.1%, and ADRs peaking at $230.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $766, occupancy could drop to 20.2%, and ADRs may adjust down to $189.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ischia.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ischia seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ischia (2025)

Exploring the top neighborhoods for short-term rentals in Ischia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ischia Porto
The bustling port area of Ischia, perfect for guests looking for vibrant nightlife, dining, and shopping. It's a central hub for ferries and offers stunning views of the harbor.
Castello Aragonese, Ischia's sandy beaches, Corso Vittoria Colonna, Thermal spas, Local seafood restaurants
Forio
Known for its beautiful beaches and relaxed atmosphere, Forio attracts families and couples. It's home to picturesque landscapes and thermal baths.
Chiesa del Soccorso, Giardini la Mortella, San Francesco Beach, Thermal Gardens, Cava dell'Isola
Sant'Angelo
A charming fishing village with narrow streets, Sant'Angelo offers a unique quiet experience away from the busier areas and has beautiful views and thermal spas.
Marina di Sant'Angelo, Spa and wellness centers, Scenic views from the cliffs, Local artisan shops, Quiet beaches
Lacco Ameno
Famous for its thermal baths and scenic location by the sea, Lacco Ameno is a great spot for relaxation and wellness tourism, attracting visitors year-round.
Negombo Thermal Gardens, Lacco Ameno Beach, Museo Archeologico di Pithecusae, Historic villas, Local markets
Casamicciola Terme
Known for its healing thermal waters and wellness offerings, Casamicciola Terme is a perfect area for tourists seeking health and relaxation.
Thermal spas, Mount Epomeo hiking, Piano di Mola, San Giovanni di Lacco Ameno church, Beautiful coastal views
Ischia Ponte
This area features historic architecture and is close to the iconic Aragonese Castle, making it a picturesque location for tourists interested in history and culture.
Aragonese Castle, Piazza dei Martiri, Local shops and cafes, Scenic coastal walks, Cultural events
Barano d'Ischia
Famous for its scenic landscapes and quieter vibe, Barano is ideal for those looking for authenticity and stunning nature away from the tourist crowds.
Maronti Beach, The rock 'Scario', Thermal springs, Nature trails, Local eateries
Fontana
A tranquil area surrounded by nature and hills, Fontana offers a peaceful retreat for guests seeking relaxation, with easy access to the beaches nearby.
Hiking trails, Wildlife viewing, Scenic landscapes, Local festivals, Cultural heritage sites

Understanding Airbnb License Requirements & STR Laws in Ischia (2025)

Yes, Ischia, Campania, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ischia to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 49% licensed listings)

Top Performing Airbnb Properties in Ischia (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ischiabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The sea in your room

The sea in your room

Entire Place • 3 bedrooms

$161,303
Revenue
58.2%
Occupancy
$998.33
Daily Rate
Villa Serao by MyVillaCollection

Villa Serao by MyVillaCollection

Entire Place • 5 bedrooms

$131,973
Revenue
31.2%
Occupancy
$1630.19
Daily Rate
Villa Luisa, Luxury villa with private pool garden

Villa Luisa, Luxury villa with private pool garden

Entire Place • 5 bedrooms

$117,208
Revenue
57.2%
Occupancy
$785.80
Daily Rate
Villa Livia, the most beautiful view of Ischia!

Villa Livia, the most beautiful view of Ischia!

Entire Place • 4 bedrooms

$107,507
Revenue
37.4%
Occupancy
$1255.59
Daily Rate
Boutique Suites Ischia Porto

Boutique Suites Ischia Porto

Entire Place • 3 bedrooms

$70,246
Revenue
56.4%
Occupancy
$323.42
Daily Rate
Acquamarina ExclusivehomeIschia
wonderful view

Acquamarina ExclusivehomeIschia wonderful view

Entire Place • 2 bedrooms

$70,043
Revenue
47.1%
Occupancy
$565.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ischia (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ischia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alessandro9$380,641924.99/5.0
Luca5$242,05741.00/5.0
Villa Livia5$155,783674.89/5.0
Claudia8$147,5632814.81/5.0
Silvana1$117,208155.00/5.0
Gabriella2$112,352474.96/5.0
Fabrizio1$70,246275.00/5.0
Antonio4$69,936824.89/5.0
Maria2$68,487854.88/5.0
Giovanna2$67,2961214.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ischia.

Dive Deeper: Advanced Ischia STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ischia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ischia Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ischia

  • The Ischia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.1% of the 384 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ischia, Apartment/Condo properties are the most common (61.2%), reflecting the local real estate landscape.
  • Houses represent a significant 32.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 6.2%) offer potential for unique stay experiences.

Ischia Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ischia

  • The dominant room capacity in Ischia is 1 bedroom listings, making up 47.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 79.0% of the active Airbnb listings in Ischia, indicating a high concentration in these sizes.

Ischia Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ischia

  • The most common guest capacity trend in Ischia vacation rentals is listings accommodating 4 guests (28.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Ischia STR market, accounting for 51.0% of listings.
  • 25.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ischia.
  • On average, properties in Ischia are equipped to host 4.1 guests.

Ischia Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ischia

  • The most common availability pattern in Ischia falls within the 271-366 days range, representing 60.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ischia (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ischia Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16%)

1 Night

58 listings

16% of total

2 Nights (25.9%)

2 Nights

94 listings

25.9% of total

3 Nights (19%)

3 Nights

69 listings

19% of total

4-6 Nights (10.2%)

4-6 Nights

37 listings

10.2% of total

7-29 Nights (19%)

7-29 Nights

69 listings

19% of total

30+ Nights (9.9%)

30+ Nights

36 listings

9.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Ischia is 2 Nights, adopted by 25.9% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 25.9% of Ischia hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ischia.

Ischia Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (6.3%)

Super Strict 30 Days

20 listings

6.3% of total

Super Strict 60 Days

2 listings

0.6% of total

Flexible (15.6%)

Flexible

49 listings

15.6% of total

Moderate (42.5%)

Moderate

134 listings

42.5% of total

Strict (34.9%)

Strict

110 listings

34.9% of total

Cancellation Policy Insights for Ischia

  • The prevailing Airbnb cancellation policy trend in Ischia is Moderate, used by 42.5% of listings.
  • There's a relatively balanced mix between guest-friendly (58.1%) and stricter (34.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 42.5% market standard in Ischia.
  • With 34.9% using Strict terms, this is a viable option in Ischia, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ischia.

Ischia STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ischia

  • The overall average booking lead time for vacation rentals in Ischia is 66 days.
  • Guests book furthest in advance for stays during August (average 98 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (91 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Ischia.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
  • Monitor your own booking lead times against these Ischia averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ischia (2025)

Amenity Prevalence

Amenity Insights for Ischia

  • Popular amenities like TV, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like TV or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ischia to stay competitive.

Ischia Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ischia

  • The typical guest profile for Airbnb in Ischia consists of predominantly international visitors (87%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 13.4% of guests.
  • Key international markets include United States (23.5%) and United Kingdom (14.6%).
  • Top languages spoken are English (46.2%) followed by French (13.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ischia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Positano683$6,671$624.2353%
Praiano331$4,415$403.5655%
Conca dei Marini112$4,308$395.8453%
Capri423$3,942$586.5441%
Sorrento1,475$3,702$325.6950%
Amalfi463$3,284$317.7548%
Massa Lubrense832$3,255$413.3345%
Ravello261$3,201$317.1647%
Furore141$3,098$340.5151%
Rome23,290$2,898$208.8751%

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