Ascea Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Campania, Italy
Is Airbnb profitable in Ascea in 2025? Explore comprehensive Airbnb analytics for Ascea, Campania, Italy to uncover income potential. This 2025 STR market report for Ascea, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 82 active listings.
Whether you're considering an Airbnb investment in Ascea, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ascea Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ascea Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ascea (2025)
Understanding the monthly revenue variations for Airbnb listings in Ascea is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ascea is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ascea across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,263+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,659 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $898 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $393, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ascea
Ascea Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ascea STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ascea:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ascea
Average Daily Rate (ADR) Airbnb Trends in Ascea (2025)
Effective short term rental pricing strategy in Ascea involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ascea typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $199+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $145 or more.
- Typical properties (Median) charge around $101 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Ascea
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Airbnb Seasonality Analysis & Trends in Ascea (2025)
Peak Season (August, May, July)
- Revenue averages $2,369 per month
- Occupancy rates average 39.7%
- Daily rates average $138
Shoulder Season
- Revenue averages $1,275 per month
- Occupancy maintains around 28.8%
- Daily rates hold near $123
Low Season (January, March, December)
- Revenue drops to average $786 per month
- Occupancy decreases to average 20.5%
- Daily rates adjust to average $108
Seasonality Insights for Ascea
- The Airbnb seasonality in Ascea shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ascea's highest earning potential, with monthly revenues capable of climbing to $2,667, occupancy reaching a high of 50.1%, and ADRs peaking at $147.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $602, occupancy could drop to 15.9%, and ADRs may adjust down to $107.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ascea.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ascea seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ascea (2025)
Exploring the top neighborhoods for short-term rentals in Ascea? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Marina di Ascea | A beautiful coastal area known for its sandy beaches and family-friendly atmosphere, ideal for summer vacationers looking for a relaxing getaway by the sea. | Ascea Marina Beach, Punta Licosa, Scavi di Velia, Licosa Island, Cilento National Park |
| Velia | Rich in archaeological significance, this ancient site attracts history enthusiasts and tourists interested in exploring ancient ruins and local culture. | Archaeological Park of Velia, Ruins of the Ancient Greek City, Greco-Roman Theatre, Local vineyards, Beach access nearby |
| Ascea Village | A charming hilltop village that offers breathtaking views and a taste of authentic Italian life, popular among tourists seeking cultural experiences and tranquility. | Historic village center, Local restaurants, Cilento hiking trails, Panoramic viewpoints, Traditional Italian architecture |
| Baia di Velia | Known for its stunning views and pristine beaches, Baia di Velia is popular among those seeking relaxing beach days as well as water sports activities. | Velia Bay Beach, Water sports rentals, Local seafood restaurants, Cilento coastal trails, Scenic boat tours |
| Cascate di Velia | This beautiful water feature is a hidden gem, attracting nature lovers and hikers looking to explore the natural beauty of the Cilento region. | Cascate di Velia, Hiking trails, Wildlife observation, Photography opportunities, Nature parks |
| Punta Licosa | A stunning natural area noted for its clear waters and beautiful landscapes, ideal for tourists looking for outdoor activities like swimming and hiking. | Licosa Beach, Hiking paths, Views of the coastline, Marine Reserve, Nature excursions |
| Cilento National Park | A UNESCO World Heritage Site, this park is perfect for nature lovers and adventure seekers, offering spectacular landscapes and rich biodiversity. | Hiking trails, Wildlife parks, Cultural heritage sites, Traditional villages, Breathtaking panoramas |
| Ascea Historical Center | The heart of Ascea with its ancient streets and local shops, appealing to tourists who want to experience the cultural vibe of the area. | Local artisan shops, Small cafes, Cultural festivals, Historic landmarks, Community events |
Understanding Airbnb License Requirements & STR Laws in Ascea (2025)
Yes, Ascea, Campania, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ascea to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 37% licensed listings)
Top Performing Airbnb Properties in Ascea (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Asceabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Naima boutique villa sea view
Entire Place • 4 bedrooms
VILLA BRIGIDA- Villa with swimming pool near the sea.
Entire Place • 2 bedrooms
rosetta house
Entire Place • 2 bedrooms
Elegant sea view villa with large terraces
Entire Place • 6 bedrooms
Aurora's house
Entire Place • 4 bedrooms
Villa Sole - The Terraces of the Gods
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ascea (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ascea based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cilento Key | 7 | $164,321 | 57 | 4.06/5.0 |
| Antonello | 2 | $42,814 | 13 | 5.00/5.0 |
| Lumarò | 3 | $36,652 | 47 | 4.89/5.0 |
| Novasol | 1 | $33,161 | 20 | 4.80/5.0 |
| Aurora Neve | 1 | $29,392 | 12 | 4.67/5.0 |
| Diego | 3 | $27,222 | 34 | 4.94/5.0 |
| Antonio | 2 | $25,138 | 4 | 2.50/5.0 |
| Fabio | 1 | $22,700 | 45 | 4.62/5.0 |
| Gloria | 4 | $20,381 | 41 | 3.38/5.0 |
| Francesco | 3 | $19,996 | 34 | 4.41/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ascea.
Dive Deeper: Advanced Ascea STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ascea. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAscea Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ascea
- The Ascea Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.6% of the 82 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ascea, Apartment/Condo properties are the most common (58.5%), reflecting the local real estate landscape.
- Houses represent a significant 29.3% portion, catering likely to families or larger groups.
- The presence of 7.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 4.9%) offer potential for unique stay experiences.
Ascea Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ascea
- The dominant room capacity in Ascea is 1 bedroom listings, making up 46.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 87.8% of the active Airbnb listings in Ascea, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (7.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Ascea.
Ascea Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ascea
- The most common guest capacity trend in Ascea vacation rentals is listings accommodating 4 guests (25.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Ascea STR market, accounting for 43.9% of listings.
- 23.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ascea.
- On average, properties in Ascea are equipped to host 4.1 guests.
Ascea Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ascea
- The most common availability pattern in Ascea falls within the 271-366 days range, representing 86.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Ascea (47.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ascea Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
24.1% of total
2 Nights
21 listings
26.6% of total
3 Nights
16 listings
20.3% of total
4-6 Nights
6 listings
7.6% of total
7-29 Nights
8 listings
10.1% of total
30+ Nights
9 listings
11.4% of total
Key Insights
- The most prevalent minimum stay requirement in Ascea is 2 Nights, adopted by 26.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (11.4%) caters to monthly stays (30+ nights) in Ascea, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 26.6% of Ascea hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ascea.
Ascea Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
4.3% of total
Super Strict 60 Days
3 listings
4.3% of total
Flexible
14 listings
20.3% of total
Moderate
29 listings
42% of total
Strict
20 listings
29% of total
Cancellation Policy Insights for Ascea
- The prevailing Airbnb cancellation policy trend in Ascea is Moderate, used by 42% of listings.
- There's a relatively balanced mix between guest-friendly (62.3%) and stricter (29.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42% market standard in Ascea.
- Regularly review your cancellation policy against competitors and market demand shifts in Ascea.
Ascea STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ascea
- The overall average booking lead time for vacation rentals in Ascea is 57 days.
- Guests book furthest in advance for stays during October (average 110 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (82 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Ascea.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 82 days) to capture early planners.
- Monitor your own booking lead times against these Ascea averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ascea (2025)
Amenity Prevalence
Amenity Insights for Ascea
- Popular amenities like Free parking on premises, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ascea to stay competitive.
Ascea Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ascea
- The typical guest profile for Airbnb in Ascea consists of a mix of domestic (58%) and international guests, often arriving from nearby Rome, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 57.8% of guests.
- Key international markets include Italy (57.8%) and Germany (14.3%).
- Top languages spoken are English (36%) followed by Italian (26.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ascea Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Positano | 683 | $6,671 | $624.23 | 53% |
| Praiano | 331 | $4,415 | $403.56 | 55% |
| Conca dei Marini | 112 | $4,308 | $395.84 | 53% |
| Capri | 423 | $3,942 | $586.54 | 41% |
| Sorrento | 1,475 | $3,702 | $325.69 | 50% |
| Amalfi | 463 | $3,284 | $317.75 | 48% |
| Massa Lubrense | 832 | $3,255 | $413.33 | 45% |
| Ravello | 261 | $3,201 | $317.16 | 47% |
| Furore | 141 | $3,098 | $340.51 | 51% |
| Atrani | 129 | $2,687 | $212.49 | 54% |