Santa Caterina dello Ionio Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Calabria, Italy
Is Airbnb profitable in Santa Caterina dello Ionio in 2025? Explore comprehensive Airbnb analytics for Santa Caterina dello Ionio, Calabria, Italy to uncover income potential. This 2025 STR market report for Santa Caterina dello Ionio, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Santa Caterina dello Ionio, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Caterina dello Ionio Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa Caterina dello Ionio Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa Caterina dello Ionio (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa Caterina dello Ionio is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Caterina dello Ionio is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Caterina dello Ionio across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,126+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,423 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $787 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $375, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Caterina dello Ionio
Santa Caterina dello Ionio Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa Caterina dello Ionio STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Caterina dello Ionio:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Caterina dello Ionio
Average Daily Rate (ADR) Airbnb Trends in Santa Caterina dello Ionio (2025)
Effective short term rental pricing strategy in Santa Caterina dello Ionio involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Caterina dello Ionio typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $184+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $125 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in Santa Caterina dello Ionio
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Airbnb Seasonality Analysis & Trends in Santa Caterina dello Ionio (2025)
Peak Season (August, July, September)
- Revenue averages $1,605 per month
- Occupancy rates average 44.7%
- Daily rates average $138
Shoulder Season
- Revenue averages $915 per month
- Occupancy maintains around 34.0%
- Daily rates hold near $112
Low Season (March, April, November)
- Revenue drops to average $592 per month
- Occupancy decreases to average 27.2%
- Daily rates adjust to average $103
Seasonality Insights for Santa Caterina dello Ionio
- The Airbnb seasonality in Santa Caterina dello Ionio shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa Caterina dello Ionio's highest earning potential, with monthly revenues capable of climbing to $2,045, occupancy reaching a high of 57.4%, and ADRs peaking at $143.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $582, occupancy could drop to 20.8%, and ADRs may adjust down to $86.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Caterina dello Ionio.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa Caterina dello Ionio seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa Caterina dello Ionio (2025)
Exploring the top neighborhoods for short-term rentals in Santa Caterina dello Ionio? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Spiaggia di Santa Caterina | Beautiful beach known for its crystal clear waters and sandy shore, attracting families and beach lovers. Perfect for visitors looking to relax and enjoy the sun in a tranquil setting. | Santa Caterina Beach, Lido Tropical, Chiesa di Santa Caterina, local seafood restaurants, water sports activities |
| Centro Storico | The historic center of Santa Caterina dello Ionio offers charming streets and traditional architecture. This area provides cultural experiences and local events that appeal to tourists seeking authentic Italian experiences. | Piazza della Libertà, Collegiata di Santa Caterina, local artisan shops, historical buildings, local markets |
| Parco Nazionale dell'Aspromonte | A natural park close to Santa Caterina, ideal for eco-tourism and nature lovers. Visitors can enjoy hiking, wildlife watching, and discovering the natural beauty of Calabria. | nature trails, wildlife, breathtaking views, photography opportunities, local flora and fauna |
| Scilla | A nearby town famous for its picturesque landscapes and legends, including the myth of the sea monster Scylla. Attracts visitors looking for scenic views and charming coastal towns. | Chianalea di Scilla, Castello Ruffo, beachfront promenades, local eateries, Cask di Scilla |
| Tropea | Renowned for its stunning cliffside views and historic architecture, Tropea attracts many tourists and is known for its beaches and vibrant nightlife. A great location for visitors looking for picturesque views and cultural experiences. | Tropea Beach, Santa Maria dell'Isola, historical town center, local gelato shops, Pizzo Beach |
| Capo Vaticano | Famous for its breathtaking beaches and crystal-clear waters. This area is ideal for visitors seeking to explore the beautiful coastline and enjoy water activities. | Capo Vaticano Beach, local diving schools, scenic viewpoints, beach bars, nature walks |
| Stilo | Known for its Byzantine architecture and rich history, Stilo is a quieter destination attracting those interested in culture and history. | Cattolica di Stilo, Monastero di San Giovanni Theresti, historical sites, cultural festivals, local cuisine |
| Monasterace | A small town with archaeological sites and beautiful views of the Ionian Sea. Perfect for visitors interested in history and exploring lesser-known destinations in Calabria. | archaeological park, ancient ruins, local beaches, seafood restaurants, scenic hiking trails |
Understanding Airbnb License Requirements & STR Laws in Santa Caterina dello Ionio (2025)
With 24% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Santa Caterina dello Ionio. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Caterina dello Ionio to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 24% licensed listings)
Top Performing Airbnb Properties in Santa Caterina dello Ionio (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Caterina dello Ioniobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Ulivo 900 meters from the sea
Entire Place • 2 bedrooms
Catarina Beach
Entire Place • 3 bedrooms
nina's house 1 300 meters from the sea
Entire Place • 1 bedroom
Unwind in the olive grove & by the sea
Entire Place • 2 bedrooms
Villa "Peppina" on the beach and garden
Entire Place • 2 bedrooms
CATARINA BEACH TURTLE ACCOMMODATION
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa Caterina dello Ionio (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Caterina dello Ionio based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Massimo | 2 | $35,994 | 37 | 4.59/5.0 |
| Monica | 3 | $31,105 | 170 | 4.98/5.0 |
| Jasmine | 2 | $28,673 | 22 | 4.97/5.0 |
| Andrea | 3 | $26,703 | 14 | 1.67/5.0 |
| Enrico | 1 | $23,557 | 15 | 5.00/5.0 |
| Salvatore | 3 | $17,839 | 4 | 1.67/5.0 |
| Manuel | 1 | $14,088 | 3 | 5.00/5.0 |
| Francesco | 2 | $13,659 | 66 | 4.96/5.0 |
| Luigi | 2 | $12,614 | 65 | 4.87/5.0 |
| Nicola | 2 | $7,857 | 16 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Caterina dello Ionio.
Dive Deeper: Advanced Santa Caterina dello Ionio STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Caterina dello Ionio. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Caterina dello Ionio Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Caterina dello Ionio
- The Santa Caterina dello Ionio Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.8% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa Caterina dello Ionio, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 31.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.2%) offer potential for unique stay experiences.
Santa Caterina dello Ionio Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Caterina dello Ionio
- The dominant room capacity in Santa Caterina dello Ionio is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 82.2% of the active Airbnb listings in Santa Caterina dello Ionio, indicating a high concentration in these sizes.
Santa Caterina dello Ionio Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Caterina dello Ionio
- The most common guest capacity trend in Santa Caterina dello Ionio vacation rentals is listings accommodating 4 guests (35.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Santa Caterina dello Ionio STR market, accounting for 55.6% of listings.
- 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Caterina dello Ionio.
- On average, properties in Santa Caterina dello Ionio are equipped to host 4.3 guests.
Santa Caterina dello Ionio Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Caterina dello Ionio
- The most common availability pattern in Santa Caterina dello Ionio falls within the 271-366 days range, representing 71.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Santa Caterina dello Ionio (35.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santa Caterina dello Ionio Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
23.8% of total
2 Nights
5 listings
11.9% of total
3 Nights
7 listings
16.7% of total
4-6 Nights
5 listings
11.9% of total
7-29 Nights
14 listings
33.3% of total
30+ Nights
1 listings
2.4% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Caterina dello Ionio is 7-29 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.4%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 33.3% of Santa Caterina dello Ionio hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.8% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Caterina dello Ionio.
Santa Caterina dello Ionio Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
39.4% of total
Moderate
11 listings
33.3% of total
Strict
9 listings
27.3% of total
Cancellation Policy Insights for Santa Caterina dello Ionio
- The prevailing Airbnb cancellation policy trend in Santa Caterina dello Ionio is Flexible, used by 39.4% of listings.
- The market strongly favors guest-friendly terms, with 72.7% of listings offering Flexible or Moderate policies. This suggests guests in Santa Caterina dello Ionio may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 39.4% market standard in Santa Caterina dello Ionio.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Caterina dello Ionio.
Santa Caterina dello Ionio STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Caterina dello Ionio
- The overall average booking lead time for vacation rentals in Santa Caterina dello Ionio is 67 days.
- Guests book furthest in advance for stays during June (average 120 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (100 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Santa Caterina dello Ionio.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 100 days) to capture early planners.
- Monitor your own booking lead times against these Santa Caterina dello Ionio averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa Caterina dello Ionio (2025)
Amenity Prevalence
Amenity Insights for Santa Caterina dello Ionio
- Essential amenities in Santa Caterina dello Ionio that guests expect include: Kitchen, Washer, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Wifi, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Caterina dello Ionio: Kitchen, Washer, Essentials.
- Prioritize adding missing essentials: Washer, Essentials.
- Consider adding popular differentiators like Hot water or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Caterina dello Ionio to stay competitive.
Santa Caterina dello Ionio Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa Caterina dello Ionio
- The typical guest profile for Airbnb in Santa Caterina dello Ionio consists of predominantly international visitors (71%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 28.7% of guests.
- Key international markets include Italy (28.7%) and Germany (25.9%).
- Top languages spoken are English (39.9%) followed by Italian (18.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa Caterina dello Ionio Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Graniti | 20 | $2,135 | $168.67 | 47% |
| Torregrotta | 16 | $2,105 | $267.72 | 36% |
| Viagrande | 34 | $1,921 | $196.41 | 38% |
| Gaggi | 16 | $1,892 | $190.10 | 40% |
| Santa Venerina | 53 | $1,872 | $219.97 | 41% |
| Tropea | 10 | $1,702 | $157.29 | 49% |
| Castelmola | 60 | $1,616 | $178.38 | 46% |
| Aci Sant'Antonio | 30 | $1,483 | $162.38 | 35% |
| Augusta | 316 | $1,458 | $191.37 | 40% |
| Taormina | 973 | $2,450 | $221.38 | 47% |