Torricella Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy
Is Airbnb profitable in Torricella in 2025? Explore comprehensive Airbnb analytics for Torricella, Apulia, Italy to uncover income potential. This 2025 STR market report for Torricella, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.
Whether you're considering an Airbnb investment in Torricella, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Torricella Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Torricella Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Torricella (2025)
Understanding the monthly revenue variations for Airbnb listings in Torricella is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Torricella is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Torricella across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,082+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,944 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $890 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $447, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Torricella
Torricella Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Torricella STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Torricella:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Torricella
Average Daily Rate (ADR) Airbnb Trends in Torricella (2025)
Effective short term rental pricing strategy in Torricella involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Torricella typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $261+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
- Typical properties (Median) charge around $119 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Torricella
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Airbnb Seasonality Analysis & Trends in Torricella (2025)
Peak Season (August, July, October)
- Revenue averages $2,742 per month
- Occupancy rates average 47.4%
- Daily rates average $163
Shoulder Season
- Revenue averages $1,570 per month
- Occupancy maintains around 23.0%
- Daily rates hold near $145
Low Season (January, March, December)
- Revenue drops to average $672 per month
- Occupancy decreases to average 14.1%
- Daily rates adjust to average $131
Seasonality Insights for Torricella
- The Airbnb seasonality in Torricella shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Torricella's highest earning potential, with monthly revenues capable of climbing to $3,257, occupancy reaching a high of 55.2%, and ADRs peaking at $175.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $611, occupancy could drop to 9.3%, and ADRs may adjust down to $129.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Torricella.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Torricella seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Torricella (2025)
Exploring the top neighborhoods for short-term rentals in Torricella? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Torricella Old Town | Charming historic district with narrow streets and traditional architecture. Popular for tourists seeking to experience authentic Italian culture. | Historic churches, Local trattorias, Piazza della Libertà, Archaeological sites, Local artisan shops |
| Torre Ovo Beach | Beautiful sandy beach area ideal for sunbathing and water activities. Attracts families and beachgoers during the summer months. | Torre Ovo beach, Water sports rentals, Beachfront restaurants, Sunset views, Coastal walking paths |
| Marina di Torricella | Popular seaside location with a marina and seafood restaurants. Ideal for travelers looking for a relaxing waterfront experience. | Marina facilities, Fishing opportunities, Seafood markets, Boat tours, Scenic views |
| Local Vineyards | Surrounding vineyards produce quality wines and offer tours. Attracts wine enthusiasts and those looking for rural experiences. | Wine tastings, Vineyard tours, Scenic countryside, Grape harvest events, Local food pairings |
| Natural Reserves | Nearby nature reserves and parks provide opportunities for hiking and exploring nature, appealing to adventure seekers and nature lovers. | Salina dei Monaci, Nature trails, Birdwatching, Picnic areas, Flora and fauna diversity |
| Festivals and Events | Torricella hosts various local festivals throughout the year, drawing visitors interested in cultural experiences and local traditions. | Local food festivals, Cultural celebrations, Music events, Art exhibitions, Market days |
| Culinary Experiences | Rich culinary scene with local specialties, perfect for food lovers seeking to explore Apulian cuisine. | Cooking classes, Food tours, Local markets, Traditional Apulian dishes, Culinary workshops |
| Nearby Historic Towns | Proximity to other historic towns in Apulia like Manduria and Grottaglie, great for day trips for visitors interested in history and culture. | Manduria's historical sites, Pottery workshops in Grottaglie, Local museums, Cultural landmarks, Traditional festivals |
Understanding Airbnb License Requirements & STR Laws in Torricella (2025)
Yes, Torricella, Apulia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Torricella to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 37% licensed listings)
Top Performing Airbnb Properties in Torricella (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Torricellabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Private Roof Sea View Luxury Apartment
Entire Place • 1 bedroom
Secret Garden Sea View Luxury Apartment
Entire Place • 1 bedroom
Villa La Rezza
Entire Place • 3 bedrooms
Oyster Sea View Luxury Apartment
Entire Place • 1 bedroom
Golden Hour Sea View Luxury Apar
Entire Place • 1 bedroom
Villa Vento del Sud A/G
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Torricella (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Torricella based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Francesco | 4 | $212,193 | 29 | 4.92/5.0 |
| Host #211123405 | 1 | $46,909 | 0 | 0.00/5.0 |
| Fernando | 6 | $28,990 | 5 | 0.72/5.0 |
| Maraisa | 3 | $27,056 | 14 | 4.88/5.0 |
| Antonietta | 1 | $21,380 | 40 | 4.88/5.0 |
| Aldo | 1 | $21,015 | 22 | 4.86/5.0 |
| Ciro | 1 | $19,985 | 22 | 4.95/5.0 |
| Giovanni Stella | 1 | $19,625 | 35 | 4.86/5.0 |
| Lucia | 1 | $15,307 | 5 | 5.00/5.0 |
| Maria Cristina | 1 | $13,530 | 15 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Torricella.
Dive Deeper: Advanced Torricella STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Torricella. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTorricella Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Torricella
- The Torricella Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.2% of the 65 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Torricella, House properties are the most common (72.3%), reflecting the local real estate landscape.
- Houses represent a significant 72.3% portion, catering likely to families or larger groups.
- The presence of 9.2% Hotel/Boutique listings indicates integration with traditional hospitality.
Torricella Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Torricella
- The dominant room capacity in Torricella is 2 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 75.4% of the active Airbnb listings in Torricella, indicating a high concentration in these sizes.
Torricella Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Torricella
- The most common guest capacity trend in Torricella vacation rentals is listings accommodating 4 guests (27.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Torricella STR market, accounting for 49.2% of listings.
- 32.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Torricella.
- On average, properties in Torricella are equipped to host 4.5 guests.
Torricella Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Torricella
- The most common availability pattern in Torricella falls within the 271-366 days range, representing 81.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Torricella (46.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Torricella Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
15.6% of total
2 Nights
7 listings
10.9% of total
3 Nights
14 listings
21.9% of total
4-6 Nights
15 listings
23.4% of total
7-29 Nights
15 listings
23.4% of total
30+ Nights
3 listings
4.7% of total
Key Insights
- The most prevalent minimum stay requirement in Torricella is 4-6 Nights, adopted by 23.4% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 23.4% of Torricella hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.6% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Torricella.
Torricella Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
12.2% of total
Moderate
21 listings
51.2% of total
Strict
15 listings
36.6% of total
Cancellation Policy Insights for Torricella
- The prevailing Airbnb cancellation policy trend in Torricella is Moderate, used by 51.2% of listings.
- There's a relatively balanced mix between guest-friendly (63.4%) and stricter (36.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 51.2% market standard in Torricella.
- With 36.6% using Strict terms, this is a viable option in Torricella, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Torricella.
Torricella STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Torricella
- The overall average booking lead time for vacation rentals in Torricella is 44 days.
- Guests book furthest in advance for stays during June (average 80 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 2 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Torricella.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (2 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Torricella averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Torricella (2025)
Amenity Prevalence
Amenity Insights for Torricella
- Essential amenities in Torricella that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Air conditioning, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Torricella: TV, Kitchen.
- Prioritize adding missing essentials: TV, Kitchen.
- Consider adding popular differentiators like Washer or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Torricella to stay competitive.
Torricella Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Torricella
- The typical guest profile for Airbnb in Torricella consists of a mix of domestic (35%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 35.4% of guests.
- Key international markets include Italy (35.4%) and Germany (12.5%).
- Top languages spoken are English (33.6%) followed by Italian (24.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Torricella Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Michele Salentino | 74 | $2,208 | $260.22 | 44% |
| Polignano a Mare | 624 | $1,978 | $205.82 | 44% |
| Castellana Grotte | 185 | $1,845 | $219.26 | 43% |
| Ostuni | 1,576 | $1,730 | $250.45 | 39% |
| Ceglie Messapica | 380 | $1,660 | $223.98 | 41% |
| Martina Franca | 569 | $1,657 | $217.67 | 39% |
| Monopoli | 1,141 | $1,637 | $195.75 | 43% |
| Carovigno | 514 | $1,628 | $260.62 | 40% |
| Alberobello | 280 | $1,607 | $189.82 | 38% |
| San Vito dei Normanni | 168 | $1,604 | $219.74 | 43% |