Otranto Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy
Is Airbnb profitable in Otranto in 2025? Explore comprehensive Airbnb analytics for Otranto, Apulia, Italy to uncover income potential. This 2025 STR market report for Otranto, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 541 active listings.
Whether you're considering an Airbnb investment in Otranto, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Otranto Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Otranto Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Otranto (2025)
Understanding the monthly revenue variations for Airbnb listings in Otranto is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Otranto is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Otranto across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,858+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,814 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,022 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $468, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Otranto
Otranto Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Otranto STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Otranto:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Otranto
Average Daily Rate (ADR) Airbnb Trends in Otranto (2025)
Effective short term rental pricing strategy in Otranto involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Otranto typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $321+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $206 or more.
- Typical properties (Median) charge around $123 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Otranto
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Airbnb Seasonality Analysis & Trends in Otranto (2025)
Peak Season (August, July, June)
- Revenue averages $2,456 per month
- Occupancy rates average 43.5%
- Daily rates average $196
Shoulder Season
- Revenue averages $1,251 per month
- Occupancy maintains around 30.6%
- Daily rates hold near $160
Low Season (February, March, December)
- Revenue drops to average $645 per month
- Occupancy decreases to average 16.3%
- Daily rates adjust to average $152
Seasonality Insights for Otranto
- The Airbnb seasonality in Otranto shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Otranto's highest earning potential, with monthly revenues capable of climbing to $2,913, occupancy reaching a high of 50.8%, and ADRs peaking at $219.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $602, occupancy could drop to 16.1%, and ADRs may adjust down to $145.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Otranto.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Otranto seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Otranto (2025)
Exploring the top neighborhoods for short-term rentals in Otranto? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Otranto is known for its charming narrow streets, ancient architecture, and beautiful sea views. It is a prime location for tourists seeking culture and history, along with local shops and restaurants. | Otranto Castle, Cathedral of Otranto, Aragonese Castle, Piazza della Libertà, Lungomare, Otranto's beaches |
| Alimini Beach | This area boasts stunning beaches and crystal-clear waters, making it a popular destination for beachgoers. Alimini Beach is ideal for those looking to relax and enjoy water activities. | Alimini Beach, Baia dei Turchi, Laghi Alimini, Otranto's seaside restaurants, Water sports activities |
| Porto Badisco | A picturesque bay known for its natural beauty and tranquility. It's perfect for those seeking a peaceful retreat while being close to Otranto's attractions. | Porto Badisco Beach, Grotta dei Cervi, Scenic hiking trails, Local seafood eateries |
| Torre dell'Orso | Famous for its stunning beaches and cliffs, Torre dell'Orso attracts families and sun lovers. The beach is vibrant and has many amenities. | Torre dell'Orso Beach, Grotta della Poesia, Scenic lookout points, Local markets, Restaurants and cafes |
| Santa Cesarea Terme | Known for its thermal waters and spas, this area attracts visitors looking for wellness and relaxation. It's a unique aspect of the Otranto area. | Thermal spas, Beaches, Scenic views, Nature trails, Historic villas |
| Lido Marini | This beach area is popular for its sandy shores and clean waters, providing a great spot for families and water sports enthusiasts. | Lido Marini Beach, Sandy dunes, Local beach bars, Water sports |
| Castro | A charming historic town perched on cliffs overlooking the Adriatic Sea. Castro offers history, stunning views, and a relaxed atmosphere. | Castro Marina, Zinzulusa Cave, Castro's old town, Dine at cliffside restaurants, Local art galleries |
| Punta Prosciutto | A less crowded but stunning beach area is known for its white sands and clear waters, ideal for those seeking a quiet retreat from busier spots. | Punta Prosciutto Beach, Natural reserves, Relaxation spots, Beach clubs, Scenic landscapes |
Understanding Airbnb License Requirements & STR Laws in Otranto (2025)
Yes, Otranto, Apulia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Otranto to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 46% licensed listings)
Top Performing Airbnb Properties in Otranto (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Otrantobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sherazade - Palazzo Storico a Otranto
Entire Place • 2 bedrooms
Villa Arca
Entire Place • 2 bedrooms
Casa di Mariella
Entire Place • 2 bedrooms
Otranto Villa sul mare stunning sea front Villa
Entire Place • 4 bedrooms
🏳️🌈Casa Filippo, a former convent in the heart of Otranto
Entire Place • 2 bedrooms
Casa Vacanza Rita Otranto
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Otranto (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Otranto based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Travellito BY Samaria | 91 | $509,550 | 43 | 0.40/5.0 |
| Barbarhouse SRL | 23 | $164,260 | 69 | 1.78/5.0 |
| DR Puglia | 5 | $112,023 | 13 | 0.96/5.0 |
| Pierpaolo | 3 | $83,665 | 111 | 4.97/5.0 |
| Marcella | 6 | $81,785 | 84 | 4.42/5.0 |
| Maria Teresa | 3 | $76,600 | 122 | 4.89/5.0 |
| Gregory | 3 | $74,246 | 47 | 4.82/5.0 |
| Giuseppe | 1 | $73,108 | 30 | 5.00/5.0 |
| Massimiliano E Paola | 3 | $66,728 | 238 | 4.83/5.0 |
| Erika | 6 | $66,489 | 704 | 4.74/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Otranto.
Dive Deeper: Advanced Otranto STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Otranto. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOtranto Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Otranto
- The Otranto Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 541 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Otranto, Apartment/Condo properties are the most common (61.6%), reflecting the local real estate landscape.
- Houses represent a significant 29% portion, catering likely to families or larger groups.
- The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others, unique stays (combined 2.8%) offer potential for unique stay experiences.
Otranto Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Otranto
- The dominant room capacity in Otranto is 1 bedroom listings, making up 41% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.7% of the active Airbnb listings in Otranto, indicating a high concentration in these sizes.
Otranto Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Otranto
- The most common guest capacity trend in Otranto vacation rentals is listings accommodating 4 guests (26.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Otranto STR market, accounting for 47.5% of listings.
- 29.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Otranto.
- On average, properties in Otranto are equipped to host 4.2 guests.
Otranto Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Otranto
- The most common availability pattern in Otranto falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Otranto (42.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Otranto Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
181 listings
35.2% of total
2 Nights
63 listings
12.3% of total
3 Nights
83 listings
16.1% of total
4-6 Nights
72 listings
14% of total
7-29 Nights
75 listings
14.6% of total
30+ Nights
40 listings
7.8% of total
Key Insights
- The most prevalent minimum stay requirement in Otranto is 1 Night, adopted by 35.2% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.2% of Otranto hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Otranto.
Otranto Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
5 listings
1.6% of total
Super Strict 30 Days
10 listings
3.1% of total
Flexible
57 listings
17.7% of total
Moderate
126 listings
39.1% of total
Strict
124 listings
38.5% of total
Cancellation Policy Insights for Otranto
- The prevailing Airbnb cancellation policy trend in Otranto is Moderate, used by 39.1% of listings.
- There's a relatively balanced mix between guest-friendly (56.8%) and stricter (38.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 39.1% market standard in Otranto.
- With 38.5% using Strict terms, this is a viable option in Otranto, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Otranto.
Otranto STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Otranto
- The overall average booking lead time for vacation rentals in Otranto is 54 days.
- Guests book furthest in advance for stays during July (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Otranto.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Otranto averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Otranto (2025)
Amenity Prevalence
Amenity Insights for Otranto
- Essential amenities in Otranto that guests expect include: Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Otranto: Air conditioning, TV.
- Prioritize adding missing essentials: Air conditioning, TV.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Otranto to stay competitive.
Otranto Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Otranto
- The typical guest profile for Airbnb in Otranto consists of predominantly international visitors (80%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 20.4% of guests.
- Key international markets include Italy (20.4%) and France (13.2%).
- Top languages spoken are English (38.5%) followed by Italian (15.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Otranto Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kassopaia Municipal Unit | 520 | $2,555 | $278.54 | 55% |
| Afra | 15 | $2,551 | $306.19 | 54% |
| Agios Markos | 14 | $2,526 | $240.28 | 48% |
| San Michele Salentino | 74 | $2,208 | $260.22 | 44% |
| Spartilas | 27 | $2,202 | $317.90 | 50% |
| Perithia | 54 | $2,092 | $267.76 | 43% |
| Kokkini | 11 | $2,038 | $178.70 | 55% |
| Kira Chrisikou | 41 | $2,034 | $443.23 | 42% |
| Polignano a Mare | 624 | $1,978 | $205.82 | 44% |
| Kamara | 14 | $1,890 | $184.93 | 49% |