Mola di Bari Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy
Is Airbnb profitable in Mola di Bari in 2025? Explore comprehensive Airbnb analytics for Mola di Bari, Apulia, Italy to uncover income potential. This 2025 STR market report for Mola di Bari, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 111 active listings.
Whether you're considering an Airbnb investment in Mola di Bari, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mola di Bari Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mola di Bari Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mola di Bari (2025)
Understanding the monthly revenue variations for Airbnb listings in Mola di Bari is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mola di Bari is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mola di Bari across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,579+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,683 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,020 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $554, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mola di Bari
Mola di Bari Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mola di Bari STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mola di Bari:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mola di Bari
Average Daily Rate (ADR) Airbnb Trends in Mola di Bari (2025)
Effective short term rental pricing strategy in Mola di Bari involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mola di Bari typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $195+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $129 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $67 per night.
Average Daily Rate (ADR) Trend by Month in Mola di Bari
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Airbnb Seasonality Analysis & Trends in Mola di Bari (2025)
Peak Season (August, July, May)
- Revenue averages $2,209 per month
- Occupancy rates average 51.7%
- Daily rates average $121
Shoulder Season
- Revenue averages $1,290 per month
- Occupancy maintains around 36.3%
- Daily rates hold near $114
Low Season (January, March, December)
- Revenue drops to average $544 per month
- Occupancy decreases to average 21.4%
- Daily rates adjust to average $121
Seasonality Insights for Mola di Bari
- The Airbnb seasonality in Mola di Bari shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mola di Bari's highest earning potential, with monthly revenues capable of climbing to $2,530, occupancy reaching a high of 65.0%, and ADRs peaking at $125.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $474, occupancy could drop to 20.2%, and ADRs may adjust down to $106.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mola di Bari.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mola di Bari seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mola di Bari (2025)
Exploring the top neighborhoods for short-term rentals in Mola di Bari? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centro Storico | The historic center of Mola di Bari, known for its beautiful architecture and local culture. Ideal for tourists who want to immerse themselves in the local lifestyle and enjoy traditional Italian hospitality. | Castello di Mola, Chiesa di Santa Barbara, Piazza XX Settembre, Basilica Cattedrale Maria Santissima della Madia, Local seafood restaurants |
Lido San Lino | A popular beach area with sandy shores and beach clubs, perfect for families and beachgoers. Attracts visitors during the summer months looking for sun and sea activities. | Beach clubs, Water sports, Restaurants along the coast, Relaxing beach atmosphere, Sunbathing spots |
Puglia Countryside | The serene countryside surrounding Mola di Bari offers a unique retreat experience. Ideal for guests looking for tranquility, nature, and traditional farms. | Olive groves, Trulli houses, Wine tasting, Nature trails, Local agriturismos |
Marina di Mola | The marina area offers access to the sea and hosts various boating activities. Perfect for tourists who enjoy nautical experiences and waterfront dining. | Harbor activities, Boat rentals, Seafood restaurants, Fishing opportunities, Waterfront promenades |
Via Roma | A bustling street in Mola with shops, cafes, and a lively atmosphere. Great for guests who want to be in the heart of commercial activity and local life. | Shopping boutiques, Cafes and ice cream shops, Local markets, Cultural events, Street performers |
Parco Naturale Regionale | A regional park that provides opportunities for outdoor activities like hiking and cycling. Appeals to eco-tourists and nature lovers. | Hiking trails, Bird watching, Scenic landscapes, Picnic areas, Wildlife |
Local Vineyards | The region is known for its wine production, with various vineyards offering tours and tastings. Attractive for guests interested in Italian wines and gastronomy. | Wine tasting tours, Grape picking, Cooking classes, Local delicacies, Traditional dining experiences |
Historic Villas | Mola di Bari features beautiful historic villas that can be rented for unique stays. Appeals to travelers looking for luxurious accommodations steeped in history. | Luxury accommodations, Gardens, Architectural tours, Art exhibitions, Historical significance |
Understanding Airbnb License Requirements & STR Laws in Mola di Bari (2025)
Yes, Mola di Bari, Apulia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mola di Bari to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 65% licensed listings)
Top Performing Airbnb Properties in Mola di Bari (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mola di Baribased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Emiele with sea view
Entire Place • 3 bedrooms

Villa Calarena
Entire Place • 2 bedrooms

Mediterranea Suite near Polignano a Mare and Bari
Entire Place • 2 bedrooms

Villa Sofia Luxury Accomodation
Entire Place • 4 bedrooms

Villa Maderna Azzurra
Entire Place • 3 bedrooms

Villa 20 meters from the sea with free beach
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mola di Bari (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mola di Bari based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Stelio | 5 | $79,310 | 483 | 4.93/5.0 |
Wonderful Italy Puglia | 1 | $67,303 | 6 | 4.33/5.0 |
Marco | 4 | $66,916 | 68 | 4.89/5.0 |
Pia | 3 | $53,208 | 191 | 4.86/5.0 |
Maria | 6 | $46,494 | 93 | 4.86/5.0 |
Claudio | 1 | $43,255 | 13 | 4.92/5.0 |
Leonardo | 2 | $39,759 | 13 | 2.50/5.0 |
Host #438900148 | 1 | $37,997 | 3 | 4.33/5.0 |
Matteo | 1 | $32,043 | 6 | 5.00/5.0 |
Host #179980798 | 2 | $29,684 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mola di Bari.
Dive Deeper: Advanced Mola di Bari STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mola di Bari. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMola di Bari Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mola di Bari
- The Mola di Bari Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.3% of the 111 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mola di Bari, Apartment/Condo properties are the most common (45%), reflecting the local real estate landscape.
- Houses represent a significant 43.2% portion, catering likely to families or larger groups.
- The presence of 9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 2.7%) offer potential for unique stay experiences.
Mola di Bari Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mola di Bari
- The dominant room capacity in Mola di Bari is 1 bedroom listings, making up 50.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.7% of the active Airbnb listings in Mola di Bari, indicating a high concentration in these sizes.
- With over half the market (50.5%) consisting of studios or 1-bedroom units, Mola di Bari is particularly well-suited for individuals or couples.
Mola di Bari Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mola di Bari
- The most common guest capacity trend in Mola di Bari vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Mola di Bari STR market, accounting for 55.8% of listings.
- 17.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mola di Bari.
- On average, properties in Mola di Bari are equipped to host 3.5 guests.
Mola di Bari Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mola di Bari
- The most common availability pattern in Mola di Bari falls within the 271-366 days range, representing 56.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mola di Bari (36%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mola di Bari Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
38.3% of total
2 Nights
30 listings
28% of total
3 Nights
18 listings
16.8% of total
4-6 Nights
8 listings
7.5% of total
7-29 Nights
6 listings
5.6% of total
30+ Nights
4 listings
3.7% of total
Key Insights
- The most prevalent minimum stay requirement in Mola di Bari is 1 Night, adopted by 38.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.3%) of the Mola di Bari Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.3% of Mola di Bari hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mola di Bari.
Mola di Bari Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.2% of total
Super Strict 30 Days
2 listings
2.3% of total
Flexible
27 listings
31.4% of total
Moderate
48 listings
55.8% of total
Strict
8 listings
9.3% of total
Cancellation Policy Insights for Mola di Bari
- The prevailing Airbnb cancellation policy trend in Mola di Bari is Moderate, used by 55.8% of listings.
- The market strongly favors guest-friendly terms, with 87.2% of listings offering Flexible or Moderate policies. This suggests guests in Mola di Bari may expect booking flexibility.
- Strict cancellation policies are quite rare (9.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 55.8% market standard in Mola di Bari.
- Using a Strict policy might deter some guests, as only 9.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Mola di Bari.
Mola di Bari STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mola di Bari
- The overall average booking lead time for vacation rentals in Mola di Bari is 39 days.
- Guests book furthest in advance for stays during July (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Mola di Bari.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these Mola di Bari averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mola di Bari (2025)
Amenity Prevalence
Amenity Insights for Mola di Bari
- Essential amenities in Mola di Bari that guests expect include: Essentials, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mola di Bari: Essentials, Hot water.
- Prioritize adding missing essentials: Essentials, Hot water.
- Consider adding popular differentiators like Air conditioning or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mola di Bari to stay competitive.
Mola di Bari Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mola di Bari
- The typical guest profile for Airbnb in Mola di Bari consists of predominantly international visitors (87%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 13.4% of guests.
- Key international markets include France (20.3%) and Italy (13.4%).
- Top languages spoken are English (37.1%) followed by French (14.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mola di Bari Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Majkovi | 18 | $2,765 | $316.09 | 48% |
Zavrelje | 14 | $2,670 | $445.51 | 57% |
Lapčići | 10 | $2,611 | $305.39 | 45% |
Ledenice | 10 | $2,591 | $394.29 | 42% |
Čilipi | 29 | $2,242 | $248.94 | 54% |
San Michele Salentino | 74 | $2,208 | $260.22 | 44% |
Močići | 31 | $2,162 | $265.48 | 43% |
Petrača | 13 | $2,067 | $215.53 | 49% |
Donja Banda | 23 | $1,990 | $328.82 | 39% |
Polignano a Mare | 624 | $1,978 | $205.82 | 44% |