Mattinata Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Mattinata in 2025? Explore comprehensive Airbnb analytics for Mattinata, Apulia, Italy to uncover income potential. This 2025 STR market report for Mattinata, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 164 active listings.

Whether you're considering an Airbnb investment in Mattinata, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mattinata Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mattinata Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$141
The average rental revenue earned for an occupied room per day in Mattinata.
Occupancy Rate(?)
42.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,662
Typical annual income for an Airbnb listing in Mattinata. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-9.0%
Slight decrease (-9.0%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Mattinata.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Mattinata.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
164
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mattinata (2025)

Understanding the monthly revenue variations for Airbnb listings in Mattinata is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mattinata is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mattinata across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,259+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,860 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $991 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $486, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mattinata

Mattinata Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mattinata STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mattinata:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mattinata

Average Daily Rate (ADR) Airbnb Trends in Mattinata (2025)

Effective short term rental pricing strategy in Mattinata involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mattinata typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $223+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $135 or more.
  • Typical properties (Median) charge around $101 per night.
  • Entry-level properties (Bottom 25%) earn around $80 per night.

Average Daily Rate (ADR) Trend by Month in Mattinata

Get Live Mattinata Market Intelligence 👇

Discover Mattinata Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Mattinata (2025)

Peak Season (April, August, July)
  • Revenue averages $3,029 per month
  • Occupancy rates average 48.8%
  • Daily rates average $156
Shoulder Season
  • Revenue averages $1,703 per month
  • Occupancy maintains around 32.4%
  • Daily rates hold near $138
Low Season (February, March, December)
  • Revenue drops to average $557 per month
  • Occupancy decreases to average 18.6%
  • Daily rates adjust to average $131

Seasonality Insights for Mattinata

  • The Airbnb seasonality in Mattinata shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mattinata's highest earning potential, with monthly revenues capable of climbing to $3,438, occupancy reaching a high of 62.0%, and ADRs peaking at $175.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $470, occupancy could drop to 15.1%, and ADRs may adjust down to $127.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mattinata.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mattinata seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mattinata (2025)

Exploring the top neighborhoods for short-term rentals in Mattinata? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Mattinata Beach
A beautiful stretch of sandy beach known for its crystal clear waters and stunning coastal views. Ideal for tourists looking to relax by the sea and enjoy water activities like swimming and snorkeling.
Mattinata Beach, Baia delle Zagare, Parco Nazionale del Gargano, Monte Sant'Angelo
Punta Rossa
A picturesque location offering breathtaking views and a tranquil atmosphere. Perfect for guests looking for a peaceful retreat surrounded by nature and stunning landscapes.
Punta Rossa, Spiaggia di Vignanotica, Cascata delle Pietre, Gargano National Park
Historic Mattinata
Rich in cultural heritage and local charm, the historic center attracts travelers interested in exploring traditional Italian life, local cuisine, and historic landmarks.
Chiesa di Santa Maria Assunta, Via della Liberta, Castello di Mattinata, local trattorias
Vignanotica
Famous for its unique beach with white pebbles and beautiful cliffs, this area is popular with nature lovers and those seeking adventure in a stunning natural landscape.
Spiaggia di Vignanotica, cliff hiking, scenic viewpoints, natural preserves
Gargano National Park
A nearby national park that offers a range of outdoor activities including hiking, biking, and exploring the unique flora and fauna of the region. Great for eco-tourism.
Foresta Umbra, Tremiti Islands, hiking trails, wildlife
Agriturismo Experiences
Farm stays and agriturismo options provide a unique experience for travelers wanting to immerse themselves in Italian rural life and enjoy local produce and wines.
local vineyards, olive farms, cooking classes, farm-to-table dining
Cultural Festivals
Host events and welcome guests during local festivals that celebrate the region's cuisine, music, and traditions. A vibrant way for visitors to experience local culture.
Festa di San Marco, Gargano Food Festival, Cultural events, local markets
Nearby Towns
Nearby towns such as Vieste and Peschici offer additional accommodations and attractions, appealing to visitors looking to explore beyond Mattinata while having a base in this charming town.
Vieste Beach, Peschici Historic Center, Scenic drives along the coast, local shopping

Understanding Airbnb License Requirements & STR Laws in Mattinata (2025)

Yes, Mattinata, Apulia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mattinata to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 62% licensed listings)

Top Performing Airbnb Properties in Mattinata (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mattinatabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

"saracena" Holiday Home with Private Beach and Swimming Pool

"saracena" Holiday Home with Private Beach and Swimming Pool

Entire Place • 2 bedrooms

$138,481
Revenue
32.6%
Occupancy
$751.57
Daily Rate
Holiday Apartment "orchidea" with swimming pool and private beach -2

Holiday Apartment "orchidea" with swimming pool and private beach -2

Entire Place • 2 bedrooms

$110,101
Revenue
62.9%
Occupancy
$740.95
Daily Rate
"saracena" Holiday Home with Private Beach and Swimming Pool

"saracena" Holiday Home with Private Beach and Swimming Pool

Entire Place • 2 bedrooms

$94,044
Revenue
56.7%
Occupancy
$617.48
Daily Rate
Apartment "ulivo" with pool and private beach

Apartment "ulivo" with pool and private beach

Entire Place • 1 bedroom

$75,925
Revenue
48.0%
Occupancy
$682.44
Daily Rate
Gargano Home

Gargano Home

Entire Place • 3 bedrooms

$56,934
Revenue
72.8%
Occupancy
$203.47
Daily Rate
"PETRA BIANCA" a charming house in Gargano Park

"PETRA BIANCA" a charming house in Gargano Park

Entire Place • 3 bedrooms

$55,107
Revenue
65.1%
Occupancy
$273.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mattinata (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mattinata based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Your.Rentals8$507,054444.46/5.0
Antonio22$268,9951193.36/5.0
Nazario8$120,4571004.29/5.0
Pasquina3$92,5791414.95/5.0
Chiara6$85,023983.92/5.0
Ilio1$55,107184.89/5.0
Marilina5$54,1953704.81/5.0
Francesco3$45,785404.97/5.0
Alessia4$44,7001234.83/5.0
Sabine2$44,139504.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mattinata.

Dive Deeper: Advanced Mattinata STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mattinata. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mattinata Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mattinata

  • The Mattinata Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.1% of the 164 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mattinata, House properties are the most common (55.5%), reflecting the local real estate landscape.
  • Houses represent a significant 55.5% portion, catering likely to families or larger groups.
  • The presence of 12.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays, outdoor/unique (combined 2.4%) offer potential for unique stay experiences.

Mattinata Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mattinata

  • The dominant room capacity in Mattinata is 1 bedroom listings, making up 46.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 81.1% of the active Airbnb listings in Mattinata, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (8.5%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Mattinata.

Mattinata Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mattinata

  • The most common guest capacity trend in Mattinata vacation rentals is listings accommodating 4 guests (43.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Mattinata STR market, accounting for 63.4% of listings.
  • 14.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mattinata.
  • On average, properties in Mattinata are equipped to host 3.6 guests.

Mattinata Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mattinata

  • The most common availability pattern in Mattinata falls within the 271-366 days range, representing 61% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Mattinata (39%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mattinata Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (32%)

1 Night

49 listings

32% of total

2 Nights (21.6%)

2 Nights

33 listings

21.6% of total

3 Nights (14.4%)

3 Nights

22 listings

14.4% of total

4-6 Nights (14.4%)

4-6 Nights

22 listings

14.4% of total

7-29 Nights (14.4%)

7-29 Nights

22 listings

14.4% of total

30+ Nights (3.3%)

30+ Nights

5 listings

3.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Mattinata is 1 Night, adopted by 32% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 32% of Mattinata hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mattinata.

Mattinata Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

4 listings

3% of total

Super Strict 30 Days

3 listings

2.3% of total

Flexible (19.5%)

Flexible

26 listings

19.5% of total

Moderate (33.1%)

Moderate

44 listings

33.1% of total

Strict (42.1%)

Strict

56 listings

42.1% of total

Cancellation Policy Insights for Mattinata

  • The prevailing Airbnb cancellation policy trend in Mattinata is Strict, used by 42.1% of listings.
  • There's a relatively balanced mix between guest-friendly (52.6%) and stricter (42.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 42.1% market standard in Mattinata.
  • With 42.1% using Strict terms, this is a viable option in Mattinata, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mattinata.

Mattinata STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mattinata

  • The overall average booking lead time for vacation rentals in Mattinata is 58 days.
  • Guests book furthest in advance for stays during January (average 110 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 37 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (87 days avg.) sees the longest lead times, while Spring (60 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Mattinata.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Mattinata averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mattinata (2025)

Amenity Prevalence

Amenity Insights for Mattinata

  • Popular amenities like TV, Kitchen, Air conditioning are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mattinata to stay competitive.

Mattinata Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mattinata

  • The typical guest profile for Airbnb in Mattinata consists of predominantly international visitors (74%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 25.6% of guests.
  • Key international markets include Italy (25.6%) and France (20.8%).
  • Top languages spoken are English (35.6%) followed by Italian (16.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mattinata Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Majkovi18$2,765$316.0948%
San Michele Salentino74$2,208$260.2244%
Donja Banda23$1,990$328.8239%
Polignano a Mare624$1,978$205.8244%
Castellana Grotte185$1,845$219.2643%
Torchiara21$1,737$280.5626%
Ostuni1,576$1,730$250.4539%
Ceglie Messapica380$1,660$223.9841%
Martina Franca569$1,657$217.6739%
Monopoli1,141$1,637$195.7543%

Maximize Your Airbnb Income in Mattinata

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights