Giuggianello Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Giuggianello in 2025? Explore comprehensive Airbnb analytics for Giuggianello, Apulia, Italy to uncover income potential. This 2025 STR market report for Giuggianello, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Giuggianello, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Giuggianello Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Giuggianello Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$165
The average rental revenue earned for an occupied room per day in Giuggianello.
Occupancy Rate(?)
36.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,322
Typical annual income for an Airbnb listing in Giuggianello. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
58.1%
Strong growth (58.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Giuggianello.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Giuggianello.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Giuggianello (2025)

Understanding the monthly revenue variations for Airbnb listings in Giuggianello is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Giuggianello is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Giuggianello across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,069+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,409 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $572 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $249, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Giuggianello

Giuggianello Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Giuggianello STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Giuggianello:

  • Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Giuggianello

Average Daily Rate (ADR) Airbnb Trends in Giuggianello (2025)

Effective short term rental pricing strategy in Giuggianello involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Giuggianello typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $336+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $149 or more.
  • Typical properties (Median) charge around $86 per night.
  • Entry-level properties (Bottom 25%) earn around $53 per night.

Average Daily Rate (ADR) Trend by Month in Giuggianello

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Airbnb Seasonality Analysis & Trends in Giuggianello (2025)

Peak Season (August, July, June)
  • Revenue averages $2,475 per month
  • Occupancy rates average 37.9%
  • Daily rates average $147
Shoulder Season
  • Revenue averages $1,073 per month
  • Occupancy maintains around 26.1%
  • Daily rates hold near $131
Low Season (January, February, April)
  • Revenue drops to average $236 per month
  • Occupancy decreases to average 12.3%
  • Daily rates adjust to average $129

Seasonality Insights for Giuggianello

  • The Airbnb seasonality in Giuggianello shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Giuggianello's highest earning potential, with monthly revenues capable of climbing to $2,940, occupancy reaching a high of 54.3%, and ADRs peaking at $156.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $65, occupancy could drop to 5.3%, and ADRs may adjust down to $121.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Giuggianello.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Giuggianello seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Giuggianello (2025)

Exploring the top neighborhoods for short-term rentals in Giuggianello? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Giuggianello Town Center
Charming town center with local shops, cafes, and easy access to historical sites. Ideal for visitors wanting to experience authentic Italian culture.
Church of Santa Maria delle Grazie, Palazzo D'Amore, Local produce market, Piazza della Libertà
Nearby Olive Groves
Scenic landscape filled with ancient olive trees. Perfect for guests looking for tranquility and nature walks.
Olive tree farms, Walking trails, Picnic spots
Castro Marina
A nearby coastal village known for its stunning sea views and historical significance. Great for beach lovers and water activities.
Castro Beach, Sea caves, Historical castle, Local seafood restaurants
Otranto
Famous for its historic old town and beautiful beaches. Attracts a large number of tourists every summer.
Otranto Castle, Cathedral of Otranto, Baia dei Turchi, Alimini Beach
Locorotondo
Known for its circular layout and wines. Offers a unique stay in a picturesque setting, attracting wine enthusiasts.
Local wineries, Trulli houses, Piazza Vittorio Emanuele
Gallipoli
Historical town famous for its old town on the island, stunning beaches, and vibrant nightlife.
Gallipoli Castle, Spiaggia della Purità, Centro Storico
Lecce
City renowned for its baroque architecture, often referred to as the 'Florence of the South'. Great for culture seekers.
Basilica di Santa Croce, Piazza del Duomo, Roman amphitheater
Alberobello
Famous for its traditional trulli houses. A unique experience for visitors looking for something different.
Trullo Sovrano, Trulli zone, Alberobello town center

Understanding Airbnb License Requirements & STR Laws in Giuggianello (2025)

Yes, Giuggianello, Apulia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Giuggianello to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 78% licensed listings)

Top Performing Airbnb Properties in Giuggianello (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Giuggianellobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Antica Dimora Giardini Segreti Luxury

Antica Dimora Giardini Segreti Luxury

Entire Place • 5 bedrooms

$42,289
Revenue
34.8%
Occupancy
$728.67
Daily Rate
Refuge with garden and pool

Refuge with garden and pool

Entire Place • 3 bedrooms

$31,945
Revenue
58.7%
Occupancy
$276.05
Daily Rate
Villa Malea Luxury near Otranto

Villa Malea Luxury near Otranto

Entire Place • 6 bedrooms

$30,600
Revenue
32.3%
Occupancy
$328.13
Daily Rate
Le Bey Norma

Le Bey Norma

Entire Place • N/A

$14,154
Revenue
41.0%
Occupancy
$84.38
Daily Rate
Casa Rizzini, pace e relax

Casa Rizzini, pace e relax

Entire Place • 2 bedrooms

$11,826
Revenue
62.9%
Occupancy
$102.38
Daily Rate
Oikia Vacanze Giuggianello "Le Bey" Fausta

Oikia Vacanze Giuggianello "Le Bey" Fausta

Entire Place • 2 bedrooms

$10,608
Revenue
26.7%
Occupancy
$107.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Giuggianello (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Giuggianello based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Massimo1$42,289184.89/5.0
Luigi3$33,793594.92/5.0
Liliana1$31,945145.00/5.0
Antonio1$30,60035.00/5.0
Alberto1$11,82644.75/5.0
Francesca3$10,504524.89/5.0
Pasqualina1$5,486145.00/5.0
Host #1392670441$4,61900.00/5.0
Benedetta1$4,61535.00/5.0
Elio2$4,368105.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Giuggianello.

Dive Deeper: Advanced Giuggianello STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Giuggianello. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Giuggianello Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Giuggianello

  • The Giuggianello Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Giuggianello, House properties are the most common (72.2%), reflecting the local real estate landscape.
  • Houses represent a significant 72.2% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Giuggianello Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Giuggianello

  • The dominant room capacity in Giuggianello is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.1% of the active Airbnb listings in Giuggianello, indicating a high concentration in these sizes.
  • A significant 22.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Giuggianello.

Giuggianello Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Giuggianello

  • The most common guest capacity trend in Giuggianello vacation rentals is listings accommodating 6 guests (27.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Giuggianello STR market, accounting for 50.0% of listings.
  • 44.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Giuggianello.
  • On average, properties in Giuggianello are equipped to host 4.6 guests.

Giuggianello Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Giuggianello

  • The most common availability pattern in Giuggianello falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Giuggianello (61.1%), reflecting common guest stay durations or potential owner blocking patterns.

Giuggianello Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

4 listings

22.2% of total

2 Nights (22.2%)

2 Nights

4 listings

22.2% of total

3 Nights (22.2%)

3 Nights

4 listings

22.2% of total

4-6 Nights (22.2%)

4-6 Nights

4 listings

22.2% of total

7-29 Nights (5.6%)

7-29 Nights

1 listings

5.6% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Giuggianello is 1 Night, adopted by 22.2% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 22.2% of Giuggianello hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Giuggianello.

Giuggianello Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.9%)

Super Strict 30 Days

1 listings

5.9% of total

Super Strict 60 Days (17.6%)

Super Strict 60 Days

3 listings

17.6% of total

Flexible (5.9%)

Flexible

1 listings

5.9% of total

Moderate (58.8%)

Moderate

10 listings

58.8% of total

Strict (11.8%)

Strict

2 listings

11.8% of total

Cancellation Policy Insights for Giuggianello

  • The prevailing Airbnb cancellation policy trend in Giuggianello is Moderate, used by 58.8% of listings.
  • There's a relatively balanced mix between guest-friendly (64.7%) and stricter (11.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 58.8% market standard in Giuggianello.
  • Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Giuggianello.

Giuggianello STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Giuggianello

  • The overall average booking lead time for vacation rentals in Giuggianello is 65 days.
  • Guests book furthest in advance for stays during November (average 82 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Giuggianello.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Giuggianello averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Giuggianello (2025)

Amenity Prevalence

Amenity Insights for Giuggianello

  • Essential amenities in Giuggianello that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, Hair dryer, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Giuggianello: Air conditioning.
  • Consider adding popular differentiators like Wifi or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Giuggianello to stay competitive.

Giuggianello Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Giuggianello

  • The typical guest profile for Airbnb in Giuggianello consists of predominantly international visitors (68%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 31.7% of guests.
  • Key international markets include Italy (31.7%) and Germany (19.5%).
  • Top languages spoken are English (39.7%) followed by Italian (22.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Giuggianello Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kassopaia Municipal Unit520$2,555$278.5455%
Afra15$2,551$306.1954%
Agios Markos14$2,526$240.2848%
San Michele Salentino74$2,208$260.2244%
Spartilas27$2,202$317.9050%
Perithia54$2,092$267.7643%
Kokkini11$2,038$178.7055%
Kira Chrisikou41$2,034$443.2342%
Polignano a Mare624$1,978$205.8244%
Kamara14$1,890$184.9349%

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