Bari Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bari in 2025? Explore comprehensive Airbnb analytics for Bari, Apulia, Italy to uncover income potential. This 2025 STR market report for Bari, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 2,065 active listings.

Whether you're considering an Airbnb investment in Bari, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bari Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bari Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$122
The average rental revenue earned for an occupied room per day in Bari.
Occupancy Rate(?)
45.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,931
Typical annual income for an Airbnb listing in Bari. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
18.5%
Strong growth (18.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Bari.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Bari.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
2,065
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bari (2025)

Understanding the monthly revenue variations for Airbnb listings in Bari is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bari is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bari across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,414+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,431 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,605 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $815, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bari

Bari Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bari STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bari:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bari

Average Daily Rate (ADR) Airbnb Trends in Bari (2025)

Effective short term rental pricing strategy in Bari involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bari typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $186+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
  • Typical properties (Median) charge around $103 per night.
  • Entry-level properties (Bottom 25%) earn around $79 per night.

Average Daily Rate (ADR) Trend by Month in Bari

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Airbnb Seasonality Analysis & Trends in Bari (2025)

Peak Season (May, August, July)
  • Revenue averages $2,535 per month
  • Occupancy rates average 58.2%
  • Daily rates average $127
Shoulder Season
  • Revenue averages $1,865 per month
  • Occupancy maintains around 46.7%
  • Daily rates hold near $119
Low Season (January, February, December)
  • Revenue drops to average $964 per month
  • Occupancy decreases to average 31.6%
  • Daily rates adjust to average $109

Seasonality Insights for Bari

  • The Airbnb seasonality in Bari shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bari's highest earning potential, with monthly revenues capable of climbing to $2,626, occupancy reaching a high of 61.7%, and ADRs peaking at $130.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $866, occupancy could drop to 27.8%, and ADRs may adjust down to $105.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bari.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bari seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bari (2025)

Exploring the top neighborhoods for short-term rentals in Bari? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town (Bari Vecchia)
Charming area known for its narrow streets, historic buildings, and authentic Italian culture. It's a must-visit for tourists wanting to experience local traditions and cuisine.
Basilica di San Nicola, Castello Normanno-Svevo, Cattedrale di Bari, Piazza del Ferrarese, Strada delle Orecchiette
Lungomare
Beautiful promenade along the coast, perfect for evening strolls and enjoying the scenic views of the Adriatic Sea. Popular with both locals and tourists looking for a relaxing atmosphere.
Bari Waterfront, Parco 2 Giugno, Teatro Petruzzelli, Spiaggia Pane e Pomodoro, Piazza Matteotti
Carrassi
Residential area that is increasingly popular with visitors looking for a more local experience. Close to shops, cafes, and the central train station.
Parco 2 Giugno, teatro Piccinni, Bari Centrale Train Station, Local markets, Cafes and Bistros
Bari Palese
Coastal district known for its beaches and proximity to Bari Airport, attracting travelers seeking sun and convenience for airport access.
Palese Beach, Torre di Palese, Bari Airport, Local seafood restaurants, Water sports activities
Madonnella
Trendy area characterized by its lively atmosphere, trendy bars, and proximity to the city's nightlife and shopping areas. Perfect for younger tourists.
Via Sparano, Piazza Aldo Moro, Shopping centers, Bari nightlife, Cafes and restaurants
San Nicola
An area steeped in history, home to important religious sites and a great place to explore the cultural heritage of Bari.
Basilica di San Nicola, Church of San Gregorio, Museo diocesano di Bari, Historic streets, Local artisan shops
Fiera del Levante
Home to the annual Fiera del Levante, this area has seen growth in tourist infrastructure and is appealing for business travelers and event visitors.
Fiera del Levante Exhibition Centre, Palazzo della Cultura, Nearby hotels and restaurants, Parks, Cultural events
Torre a Mare
Picturesque seaside village that offers a serene atmosphere with beautiful beaches, attracting tourists looking for a quiet retreat away from the city.
Torre a Mare Beach, Lido San Francesco, Fishing boat harbor, Local seafood eateries, Seaside walks

Understanding Airbnb License Requirements & STR Laws in Bari (2025)

Yes, Bari, Apulia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bari to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 67% licensed listings)

Top Performing Airbnb Properties in Bari (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Baribased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Antonia on the sea with pool and garden

Villa Antonia on the sea with pool and garden

Entire Place • 6 bedrooms

$127,349
Revenue
54.5%
Occupancy
$721.98
Daily Rate
3Bdrm/3Baths BariBello Apartment

3Bdrm/3Baths BariBello Apartment

Entire Place • 3 bedrooms

$103,082
Revenue
72.6%
Occupancy
$345.21
Daily Rate
Dimora

Dimora

Entire Place • 4 bedrooms

$95,058
Revenue
63.7%
Occupancy
$385.39
Daily Rate
Courtyard terraces (House in the center of Bari)

Courtyard terraces (House in the center of Bari)

Entire Place • 3 bedrooms

$90,589
Revenue
77.0%
Occupancy
$439.30
Daily Rate
Vista Borgo Antico

Vista Borgo Antico

Entire Place • 3 bedrooms

$84,716
Revenue
56.0%
Occupancy
$332.79
Daily Rate
Sisters Residence

Sisters Residence

Entire Place • 3 bedrooms

$72,229
Revenue
65.5%
Occupancy
$289.11
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bari (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bari based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Welcome To Italy67$1,546,91121114.19/5.0
Wonderful Italy Puglia43$825,9283503.61/5.0
Christian39$811,52714264.70/5.0
Timeless Puglia24$714,6227204.51/5.0
Giuseppe34$548,250872.04/5.0
Paola38$517,03617773.54/5.0
Claudio47$478,0103533.18/5.0
Bari33$438,68210854.46/5.0
Sebastiano25$381,0651892.21/5.0
Alessandro6$349,0401894.76/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bari.

Dive Deeper: Advanced Bari STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bari. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bari Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bari

  • The Bari Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.7% of the 2,065 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bari, Apartment/Condo properties are the most common (76.8%), reflecting the local real estate landscape.
  • Houses represent a significant 15.3% portion, catering likely to families or larger groups.
  • The presence of 7.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 0.8%) offer potential for unique stay experiences.

Bari Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bari

  • The dominant room capacity in Bari is 1 bedroom listings, making up 63.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 83.1% of the active Airbnb listings in Bari, indicating a high concentration in these sizes.
  • With over half the market (63.2%) consisting of studios or 1-bedroom units, Bari is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Bari.

Bari Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bari

  • The most common guest capacity trend in Bari vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Bari STR market, accounting for 58.2% of listings.
  • 10.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bari.
  • On average, properties in Bari are equipped to host 3.2 guests.

Bari Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bari

  • The most common availability pattern in Bari falls within the 271-366 days range, representing 38.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 67.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Bari (29.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 33.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bari Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.5%)

1 Night

677 listings

35.5% of total

2 Nights (28.8%)

2 Nights

550 listings

28.8% of total

3 Nights (9.5%)

3 Nights

181 listings

9.5% of total

4-6 Nights (2.5%)

4-6 Nights

48 listings

2.5% of total

7-29 Nights (7.3%)

7-29 Nights

140 listings

7.3% of total

30+ Nights (16.4%)

30+ Nights

313 listings

16.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Bari is 1 Night, adopted by 35.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (64.3%) of the Bari Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.4%) caters to monthly stays (30+ nights) in Bari, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35.5% of Bari hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 16.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bari.

Bari Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

13 listings

0.8% of total

Super Strict 30 Days

12 listings

0.7% of total

Flexible (33.7%)

Flexible

541 listings

33.7% of total

Moderate (52.5%)

Moderate

843 listings

52.5% of total

Strict (12.3%)

Strict

198 listings

12.3% of total

Cancellation Policy Insights for Bari

  • The prevailing Airbnb cancellation policy trend in Bari is Moderate, used by 52.5% of listings.
  • The market strongly favors guest-friendly terms, with 86.2% of listings offering Flexible or Moderate policies. This suggests guests in Bari may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 52.5% market standard in Bari.
  • Using a Strict policy might deter some guests, as only 12.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bari.

Bari STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bari

  • The overall average booking lead time for vacation rentals in Bari is 39 days.
  • Guests book furthest in advance for stays during May (average 73 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Bari.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
  • Monitor your own booking lead times against these Bari averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bari (2025)

Amenity Prevalence

Amenity Insights for Bari

  • Essential amenities in Bari that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Air conditioning, Heating, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bari: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Air conditioning or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bari to stay competitive.

Bari Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bari

  • The typical guest profile for Airbnb in Bari consists of predominantly international visitors (89%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 11.0% of guests.
  • Key international markets include France (13.5%) and Italy (11%).
  • Top languages spoken are English (40.6%) followed by French (11.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Italy.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bari Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Majkovi18$2,765$316.0948%
San Michele Salentino74$2,208$260.2244%
Donja Banda23$1,990$328.8239%
Polignano a Mare624$1,978$205.8244%
Castellana Grotte185$1,845$219.2643%
Torchiara21$1,737$280.5626%
Ostuni1,576$1,730$250.4539%
Ceglie Messapica380$1,660$223.9841%
Martina Franca569$1,657$217.6739%
Monopoli1,141$1,637$195.7543%

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